Wayfair (NYSE:W) Stock: Insider Fiona Tan Sells 8,000 Shares

Key Points

• CTO Fiona Tan sold 8,000 Wayfair shares at an average of $125 each, totaling $1 million, under a pre-arranged Rule 10b5-1 trading plan. She retained 188,698 shares after the transaction.
• Wayfair beat third-quarter expectations, reporting adjusted EPS of $0.93 versus $0.80 expected and revenue of $3.42 billion, up 9.7% year over year.
• The company expects high-single-digit revenue growth in Q4, but increased holiday advertising costs could constrain near-term margin improvement; analyst opinions remain mixed despite several raised price targets.

Wayfair Inc. (NYSE:W - Get Free Report) CTO Fiona Tan sold 8,000 shares of the company's stock in a transaction dated Wednesday, November 4th. The stock was sold at an average price of $125.00, for a total transaction of $1,000,000.00. Following the completion of the transaction, the chief technology officer owned 188,698 shares in the company, valued at $23,587,250. This represents a 4.07% decrease in their ownership of the stock. The sale was disclosed in a filing with the Securities & Exchange Commission, which is available at the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan.

Fiona Tan also recently made the following trade(s):

• On Thursday, November 5th, Fiona Tan sold 7,000 shares of Wayfair stock. The stock was sold at an average price of $122.73, for a total transaction of $859,110.00.
• On Tuesday, October 20th, Fiona Tan sold 8,000 shares of Wayfair stock. The shares were sold at an average price of $115.00, for a total transaction of $920,000.00.
• On Thursday, October 1st, Fiona Tan sold 7,000 shares of Wayfair stock. The shares were sold at an average price of $102.18, for a total transaction of $715,260.00.

Wayfair Trading Down 1.1%

Shares of NYSE W traded down $1.30 during trading hours on Friday, reaching $112.08. The stock had a trading volume of 1,644,049 shares, compared to its average volume of 3,372,484. The firm has a market cap of $14.79 billion, a price-to-earnings ratio of -89.67, a P/E/G ratio of 4.26 and a beta of 3.10. The business's fifty day moving average price is $105.74 and its two-hundred day moving average price is $89.17. Wayfair Inc. has a 52-week low of $55.60 and a 52-week high of $127.99.

Wayfair (NYSE:W - Get Free Report) last released its quarterly earnings data on Wednesday, November 4th. The company reported $0.93 EPS for the quarter, topping the consensus estimate of $0.80 by $0.13. The company had revenue of $3.42 billion for the quarter, compared to the consensus estimate of $3.38 billion. Wayfair had a negative return on equity of 5.14% and a negative net margin of 1.21%. Wayfair's quarterly revenue was up 9.7% on a year-over-year basis. During the same period last year, the business posted $0.70 EPS. Equities research analysts anticipate that Wayfair Inc. will post 0.97 earnings per share for the current fiscal year.

Key Stories Impacting Wayfair

Here are the key news stories impacting Wayfair this week:

• Positive Sentiment: Wayfair beat Q3 earnings and revenue estimates: adjusted EPS was $0.93 versus $0.80 expected, while revenue rose 9.7% year over year to $3.42 billion. U.S. sales growth and market-share gains, alongside better advertising-cost leverage, supported the results. Wayfair Q3 Earnings Beat on U.S. Growth and Ad Cost Leverage
• Positive Sentiment: Several analysts raised price targets, and some maintained or issued bullish ratings. Needham lifted its target to $145 with a Buy rating, while Wells Fargo raised its target to $140 and kept an Overweight rating. Needham recommendations Wells Fargo recommendations
• Neutral Sentiment: Wayfair forecast high-single-digit Q4 growth and a 6%–7% adjusted EBITDA margin, but analysts’ views remain mixed: Deutsche Bank raised its target to $140 while retaining a Hold rating; RBC raised its target to $128 and kept Sector Perform. Deutsche Bank recommendations RBC recommendations
• Negative Sentiment: Management expects heavier holiday advertising spending in Q4. While intended to support growth, the added expense could limit near-term margin improvement and temper the reaction to the Q3 beat.

Institutional Inflows and Outflows

Several large investors have recently made changes to their positions in W. Eurizon Capital SGR S.p.A. raised its position in shares of Wayfair by 10.5% in the 3rd quarter. Eurizon Capital SGR S.p.A. now owns 1,836 shares of the company's stock valued at $187,000 after purchasing an additional 175 shares during the last quarter. Maryland State Retirement & Pension System boosted its stake in Wayfair by 13.2% in the 3rd quarter. Maryland State Retirement & Pension System now owns 6,436 shares of the company's stock worth $660,000 after purchasing an additional 748 shares in the last quarter. Machina Capital S.A.S. purchased a new stake in Wayfair during the 3rd quarter worth approximately $354,000. Lido Advisors LLC grew its position in Wayfair by 451.2% during the 3rd quarter. Lido Advisors LLC now owns 16,226 shares of the company's stock worth $1,664,000 after purchasing an additional 13,282 shares during the last quarter. Finally, AlphaCore Capital LLC purchased a new stake in Wayfair during the 3rd quarter worth approximately $622,000. 89.67% of the stock is owned by institutional investors.

Analysts Set New Price Targets

W has been the subject of several recent research reports. Evercore restated an "outperform" rating and issued a $130.00 price objective on shares of Wayfair in a report on Wednesday, August 5th. TD Cowen increased their target price on shares of Wayfair from $110.00 to $114.00 and gave the stock a "hold" rating in a report on Thursday. Guggenheim raised their target price on shares of Wayfair from $100.00 to $135.00 and gave the company a "buy" rating in a research report on Wednesday, August 5th. Weiss Ratings restated a "sell (d-)" rating on shares of Wayfair in a report on Monday, September 14th. Finally, Jefferies Financial Group reaffirmed a "hold" rating and issued a $108.00 price target (down from $123.00) on shares of Wayfair in a research report on Tuesday, August 4th. Three research analysts have rated the stock with a Strong Buy rating, fifteen have assigned a Buy rating, twelve have issued a Hold rating and one has issued a Sell rating to the stock. According to MarketBeat, the company has an average rating of "Moderate Buy" and a consensus price target of $128.57.

About Wayfair

Wayfair Inc is an e-commerce company that sells furniture, home furnishings and related products through digital platforms. Its selection includes furniture, décor, lighting, rugs, mattresses, kitchen and dining products, housewares, home improvement items, outdoor furnishings and other goods for residential and commercial spaces.

The company operates a portfolio of online brands and retail websites, including Wayfair, Joss & Main, AllModern, Birch Lane and Perigold. These brands are designed to serve different customer preferences, price points and areas of the home-furnishings market.

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