Free Trial

NIKE (NYSE:NKE) Director John Rogers Jr Purchases 4,000 Shares

NIKE logo with Consumer Discretionary background
Image from MarketBeat Media, LLC.

Key Points

  • Director John Rogers Jr. purchased 4,000 NIKE shares at an average price of $43.34 (total $173,360), raising his stake to 41,022 shares — a 10.8% increase — as disclosed in an SEC Form 4 filing.
  • NIKE shares are trading near multi‑year/12‑year lows (around $42.59, 12‑month low $42.36) after mixed results — a modest earnings beat but softer guidance — while analysts have trimmed targets and ratings and the stock yields 3.9% with a payout ratio of 108.6%, highlighting dividend sustainability concerns.
  • MarketBeat previews top five stocks to own in May.

NIKE, Inc. (NYSE:NKE - Get Free Report) Director John Rogers, Jr. purchased 4,000 shares of the firm's stock in a transaction that occurred on Thursday, April 9th. The shares were acquired at an average price of $43.34 per share, with a total value of $173,360.00. Following the purchase, the director owned 41,022 shares in the company, valued at $1,777,893.48. This trade represents a 10.80% increase in their ownership of the stock. The acquisition was disclosed in a document filed with the SEC, which can be accessed through the SEC website.

NIKE Stock Performance

NIKE stock traded down $1.41 during midday trading on Friday, hitting $42.59. 25,898,960 shares of the company's stock were exchanged, compared to its average volume of 19,104,965. The company has a debt-to-equity ratio of 0.50, a quick ratio of 1.45 and a current ratio of 2.14. The stock has a market cap of $63.06 billion, a price-to-earnings ratio of 28.21, a price-to-earnings-growth ratio of 2.26 and a beta of 1.31. NIKE, Inc. has a 12-month low of $42.36 and a 12-month high of $80.17. The firm's 50 day simple moving average is $56.84 and its 200 day simple moving average is $62.40.

NIKE (NYSE:NKE - Get Free Report) last announced its earnings results on Tuesday, March 31st. The footwear maker reported $0.35 EPS for the quarter, beating analysts' consensus estimates of $0.29 by $0.06. NIKE had a net margin of 4.84% and a return on equity of 16.41%. The business had revenue of $11.28 billion during the quarter, compared to analysts' expectations of $11.23 billion. During the same period in the prior year, the company earned $0.54 earnings per share. The business's revenue was up .1% compared to the same quarter last year. Equities research analysts predict that NIKE, Inc. will post 2.05 EPS for the current year.

NIKE Announces Dividend

The business also recently disclosed a quarterly dividend, which was paid on Wednesday, April 1st. Shareholders of record on Monday, March 2nd were given a dividend of $0.41 per share. This represents a $1.64 dividend on an annualized basis and a yield of 3.9%. The ex-dividend date of this dividend was Monday, March 2nd. NIKE's dividend payout ratio (DPR) is presently 108.61%.

Key Headlines Impacting NIKE

Here are the key news stories impacting NIKE this week:

  • Positive Sentiment: Director Robert Holmes Swan purchased 11,781 shares (~$42.44 avg), an insider buy that can be read as management confidence in the near‑term floor for the stock. Read More.
  • Positive Sentiment: Nike launched a multi‑year Hispanic soccer community partnership (Alianza / Unisport) to deepen ties with a growing U.S. demographic — a long‑term demand strategy that could help comps over time. Read More.
  • Neutral Sentiment: Nike is set to replace Adidas as UEFA Champions League match‑ball sponsor — a high‑profile win for brand exposure but analysts caution it’s not a near‑term earnings fix. Read More.
  • Negative Sentiment: Chief innovation officer (Tony/Tom Bignall) is exiting less than a year after appointment — another senior leadership turnover that raises questions about execution on product and innovation initiatives. Read More.
  • Negative Sentiment: Analysts are cutting ratings and targets: Piper Sandler downgraded to Neutral with a lower $50 target, and other shops have trimmed forecasts — increasing selling pressure and headline risk. Read More.
  • Negative Sentiment: Recent earnings and guidance disappointed: management signaled flat earnings this year and softer revenue/quarter guidance, prompting fresh estimate cuts and downgrades. Read More.
  • Negative Sentiment: Shares hit 52‑week / multi‑year lows amid margin pressure, inventory clearing and slowing growth — a technical/psychological headwind that amplifies outflows. Read More.
  • Negative Sentiment: Ongoing risks include a reported class‑action/data‑breach suit and broad analyst cuts (CICC, Deutsche, Citigroup among others), which add legal and execution uncertainty to the story. Read More.

Institutional Inflows and Outflows

A number of institutional investors and hedge funds have recently bought and sold shares of the business. Vanguard Group Inc. boosted its position in shares of NIKE by 1.5% during the 4th quarter. Vanguard Group Inc. now owns 116,993,541 shares of the footwear maker's stock worth $7,453,658,000 after purchasing an additional 1,702,342 shares in the last quarter. State Street Corp grew its stake in shares of NIKE by 2.2% during the 4th quarter. State Street Corp now owns 59,315,606 shares of the footwear maker's stock worth $3,802,807,000 after purchasing an additional 1,275,494 shares during the period. Capital World Investors increased its holdings in shares of NIKE by 16.2% in the 4th quarter. Capital World Investors now owns 49,069,951 shares of the footwear maker's stock valued at $3,126,246,000 after purchasing an additional 6,830,938 shares in the last quarter. J. Stern & Co. LLP increased its holdings in shares of NIKE by 49,010.4% in the 4th quarter. J. Stern & Co. LLP now owns 48,054,542 shares of the footwear maker's stock valued at $3,061,555,000 after purchasing an additional 47,956,692 shares in the last quarter. Finally, Geode Capital Management LLC lifted its stake in shares of NIKE by 0.9% in the fourth quarter. Geode Capital Management LLC now owns 26,442,879 shares of the footwear maker's stock valued at $1,677,251,000 after purchasing an additional 233,925 shares during the period. Institutional investors and hedge funds own 64.25% of the company's stock.

Wall Street Analysts Forecast Growth

Several research firms have recently commented on NKE. Robert W. Baird cut their price target on NIKE from $85.00 to $70.00 and set an "outperform" rating for the company in a research note on Wednesday, April 1st. CICC Research lowered shares of NIKE from an "outperform" rating to a "market perform" rating and lowered their price objective for the company from $69.00 to $58.00 in a research report on Monday. UBS Group dropped their price objective on shares of NIKE from $58.00 to $54.00 and set a "neutral" rating on the stock in a research note on Wednesday, April 1st. Citigroup cut their price objective on shares of NIKE from $65.00 to $53.00 and set a "neutral" rating for the company in a research report on Wednesday, April 1st. Finally, China Renaissance lowered their target price on shares of NIKE from $74.60 to $50.30 and set a "hold" rating on the stock in a report on Thursday, April 2nd. Eighteen analysts have rated the stock with a Buy rating, sixteen have given a Hold rating and two have assigned a Sell rating to the company's stock. According to MarketBeat, the stock presently has an average rating of "Hold" and a consensus price target of $63.31.

Read Our Latest Stock Report on NKE

About NIKE

(Get Free Report)

Nike, Inc NYSE: NKE is a global designer, marketer and distributor of athletic footwear, apparel, equipment and accessories. Founded in 1964 as Blue Ribbon Sports by Phil Knight and Bill Bowerman and renamed Nike in 1971, the company is headquartered near Beaverton, Oregon. Nike develops and commercializes products across performance and lifestyle categories for sports including running, basketball, soccer and training, and is known for signature technologies and design-driven product lines.

The company markets products under several primary brands, including Nike, Jordan and Converse, and sells through a combination of wholesale relationships, branded retail stores and direct-to-consumer channels such as company-operated stores and digital platforms (e.g., Nike.com and mobile apps).

Featured Articles

Insider Buying and Selling by Quarter for NIKE (NYSE:NKE)

This instant news alert was generated by narrative science technology and financial data from MarketBeat in order to provide readers with the fastest reporting and unbiased coverage. Please send any questions or comments about this story to contact@marketbeat.com.

Should You Invest $1,000 in NIKE Right Now?

Before you consider NIKE, you'll want to hear this.

MarketBeat keeps track of Wall Street's top-rated and best performing research analysts and the stocks they recommend to their clients on a daily basis. MarketBeat has identified the five stocks that top analysts are quietly whispering to their clients to buy now before the broader market catches on... and NIKE wasn't on the list.

While NIKE currently has a Hold rating among analysts, top-rated analysts believe these five stocks are better buys.

View The Five Stocks Here

7 Stocks to Buy Before SpaceX Goes Public Cover

A forward-looking investment report spotlighting the seven space companies best positioned to benefit from accelerating commercialization in 2026. It explores key industry trends, major growth catalysts, and the stocks shaping the next phase of the space economy—from launch leaders and satellite networks to data, defense, and in-space infrastructure.

Get This Free Report
Like this article? Share it with a colleague.

Featured Articles and Offers

Recent Videos

Stock Lists

All Stock Lists

Investing Tools

Calendars and Tools

Search Headlines