Trending NewsTrending NewsNASDAQ:GOOG Alphabet (GOOG) Stock Price, News & Analysis $284.19 +2.45 (+0.87%) As of 01:14 PM Eastern This is a fair market value price provided by Massive. Learn more. Add Compare Share Share Stock Analysis Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsInsider TradesNews and TrendsOptions ChainOwnershipSEC FilingsShort Interest About Alphabet Stock (NASDAQ:GOOG) View Price History Chart DataSkip Price History Chart 1 Day 5 Days 30 Days 90 Days 1 Year Advanced 1 Day 1 Day 5 Days 30 Days 90 Days 1 Year Advanced Show volume Show extended hours Get Alphabet alerts:Sign Up Key Stats Today's Range$283.00▼$289.2250-Day Range$278.04▼$350.8752-Week Range$271.41▼$404.47Volume10.66 million shsAverage Volume20.83 million shsMarket Capitalization$3.48 trillionP/E Ratio14.82Dividend Yield0.31%Price Target$413.38Consensus RatingModerate Buy Company Overview Alphabet is a technology holding company whose primary business is Google. Founded in 1998 by Larry Page and Sergey Brin, Google became part of Alphabet when the company adopted a holding-company structure in 2015. Sundar Pichai leads Alphabet and Google as chief executive officer. Google offers internet search, online advertising, cloud computing, and software and hardware products. Its services and products include Google Search, YouTube, Android, Chrome, Google Maps, Google Play, and Google Cloud. Advertising is a central part of its business, while Google Cloud provides infrastructure and other services to businesses and organizations. Alphabet serves consumers, businesses, and organizations around the world. Beyond Google, it has interests in businesses and projects focused on areas such as autonomous driving and life sciences.AI Generated. May Contain Errors. Read More Alphabet Stock Analysis - MarketRank™See Top-Rated MarketRank™ Stocks98th Percentile Overall ScoreGOOG MarketRank™: 4.91576819407 of 5 starsAlphabet scored higher than 98% of companies evaluated by MarketBeat, and ranked 7th out of 231 stocks in the communication services sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation. Analyst's Opinion4.5 / 5Analyst RatingModerate Buy Consensus RatingAlphabet has received a consensus rating of Moderate Buy. The company's average rating score is 2.98, and is based on 6 strong buy ratings, 35 buy ratings, 5 hold ratings, and 1 sell rating.Upside PotentialAlphabet has a consensus price target of $413.38, representing about 45.5% upside from its current price of $284.19.Amount of Analyst CoverageAlphabet has been the subject of 27 research reports in the past 90 days, demonstrating strong analyst interest in this stock.Read more about Alphabet's stock forecast and price target. Earnings and Valuation2.5 / 5Proj. Earnings Growth-24.75% Earnings GrowthEarnings for Alphabet are expected to decrease by -24.75% in the coming year, from $19.80 to $14.90 per share.Price to Earnings Ratio vs. the MarketThe P/E ratio of Alphabet is 14.82, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 26.47.Price to Earnings Ratio vs. SectorThe P/E ratio of Alphabet is 14.82, which means that it is trading at a less expensive P/E ratio than the Communication Services sector average P/E ratio of about 26.35.Price to Earnings Growth RatioAlphabet has a PEG Ratio of 0.87. PEG Ratios below 1 indicate that a company could be undervalued.Price to Book Value per Share RatioAlphabet has a P/B Ratio of 5.27. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities. Short Interest5.0 / 5Short Interest LevelHealthy Percentage of Shares Shorted0.45% of the float of Alphabet has been sold short.Short Interest Ratio / Days to CoverAlphabet has a short interest ratio ("days to cover") of 3.29, which is generally considered an acceptable ratio of short interest to trading volume.Change versus previous monthShort interest in Alphabet has recently decreased by 6.64%, indicating that investor sentiment is improving significantly. Dividend1.7 / 5Dividend StrengthWeak Dividend YieldAlphabet has a dividend yield of 0.31%, which is in the bottom 25% of all stocks that pay dividends.Dividend GrowthAlphabet has only been increasing its dividend for 1 years.Dividend CoverageThe dividend payout ratio of Alphabet is 4.59%. This payout ratio is at a healthy, sustainable level, below 75%.Dividend SustainabilityBased on earnings estimates, Alphabet will have a dividend payout ratio of 5.91% next year. This indicates that Alphabet will be able to sustain or increase its dividend.Read more about Alphabet's dividend. News and Social Media3.2 / 5News Sentiment0.15 News SentimentAlphabet has a news sentiment score of 0.15. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.40 average news sentiment score of Communication Services companies.News Coverage This WeekMarketBeat has tracked 241 news articles for Alphabet this week, compared to 12 articles on an average week.Search Interest278 people have searched for GOOG on MarketBeat in the last 30 days. This is an increase of 84% compared to the previous 30 days.MarketBeat Follows103 people have added Alphabet to their MarketBeat watchlist in the last 30 days. This is an increase of 124% compared to the previous 30 days. Company Ownership1.5 / 5Insider TradingSelling Shares Insider Buying vs. Insider SellingIn the past three months, Alphabet insiders have sold more of their company's stock than they have bought. Specifically, they have bought $0.00 in company stock and sold $79,238.00 in company stock.Percentage Held by Insiders12.99% of the stock of Alphabet is held by insiders. A high percentage of insider ownership can be a sign of company health.Percentage Held by Institutions27.26% of the stock of Alphabet is held by institutions.Read more about Alphabet's insider trading history. Receive GOOG Stock News and Ratings via Email Sign-up to receive the latest news and ratings for Alphabet and its competitors with MarketBeat's FREE daily newsletter. Submit View SMS TermsSMS is currently available in Australia, Belgium, Canada, France, Germany, Ireland, Italy, New Zealand, the Netherlands, Singapore, South Africa, Spain, Switzerland, the United Kingdom, and the United States. 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It Added Millions More Shares1 hour ago | benzinga.comAlphabet: TPU Sales And Gemini Enterprise Are Reshaping The Bull Case1 hour ago | seekingalpha.comMy prediction for December 8thElon doesn't own the chip inside his Teslas or Starlink dishes. He licenses it from one little known public company. Now he's planning 1,000,000 AI satellites in orbit, and every one could pay this company a royalty. Analyst Dylan says the window to get in closes around December 8th, before new money floods into the buildout.November 6 at 1:00 AM | Behind the Markets (Ad)Nasdaq Stock Market Correction: Here's the Most Attractive Bargain in the "Magnificent Seven"2 hours ago | fool.comTeraWulf Rises 4% After Q3 Beat and Google-Backed Anthropic Lease; IREN Surges 17%, Cipher Digital Climbs 6%3 hours ago | 247wallst.comAlphabet Has Built a Stake worth $548 Million in Qualcomm Stock (QCOM) to Back AI Data Center Push3 hours ago | tipranks.comGoogle's Credit Backstop May Be TeraWulf's Biggest Advantage (GOOG)TeraWulf's $19 billion Anthropic lease, backstopped by Google's credit, lowers financing costs and marks its shift from crypto mining toward AI data center infrastructure, despite high short interest.November 5 at 2:30 PM | marketbeat.comAlphabet (NASDAQ:GOOG) Director Sells $23,288.00 in StockOctober 31, 2026 | insidertrades.comSee More Headlines GOOG Stock Analysis - Frequently Asked Questions How have GOOG shares performed this year? Alphabet's stock was trading at $313.80 at the beginning of 2026. Since then, GOOG shares have decreased by 9.4% and is now trading at $284.19. How were Alphabet's earnings last quarter? Alphabet Inc. (NASDAQ:GOOG) posted its earnings results on Thursday, October, 29th. The information services provider reported $2.12 EPS for the quarter, missing the consensus estimate of $3.01 by $0.89. Alphabet's revenue was up 24.7% compared to the same quarter last year. Read the conference call transcript. When did Alphabet's stock split? Alphabet shares split before market open on Monday, July 18th 2022.The 20-1 split was announced on Tuesday, February 1st 2022. The newly created shares were issued to shareholders after the market closes on Friday, July 15th 2022. An investor that had 100 shares of stock prior to the split would have 2,000 shares after the split. Does Alphabet have any subsidiaries? Alphabet subsidiaries include Alphabet Capital US LLC, Google, and XXVI Holdings Inc.. Who are Alphabet's major shareholders? Top institutional investors of Alphabet include Sanders Capital LLC (0.22%), Sumitomo Mitsui Trust Group Inc. (0.09%), Russell Investments Group Ltd. (0.06%) and Assenagon Asset Management S.A. (0.05%). Insiders that own company stock include Sundar Pichai, Ruth Porat, Prabhakar Raghavan, Kavitark Ram Shriram, John Kent Walker, John Kent Walker, Marsida Saraci, Frances Arnold, Amie Thuener O'toole, John L Hennessy, 2019 Gp LLC Gv and 2017 Gp LLC Gv. View institutional ownership trends. How do I buy shares of Alphabet? Shares of GOOG stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services. What other stocks do shareholders of Alphabet own? Based on aggregate information from My MarketBeat watchlists, some other companies that Alphabet investors own include NVIDIA (NVDA), Tesla (TSLA), Advanced Micro Devices (AMD), Netflix (NFLX), Alibaba Group (BABA), Micron Technology (MU) and Walt Disney (DIS). Company Calendar Ex-Dividend for 9/14 Dividend9/04/2026Record date for 9/14 Dividend9/07/2026Dividend Payable9/14/2026Last Earnings10/29/2026Today11/06/2026Record date for 12/14 Dividend12/07/2026Ex-Dividend for 12/14 Dividend12/07/2026Dividend Payable12/14/2026Fiscal Year End12/31/2026Get Stock Alerts Health Indicator TradeSmith's Health IndicatorA long-term volatility-based measure designed for securities held 12 months or longer.Green: Strong and healthy uptrend with normal pullbacks.Yellow: Significant pullback but still within expected volatility.Red: Dropped beyond expected volatility; considered unhealthy. Red Zone (1w+) 1-Year History Nov 25 Feb 26 May 26 Aug 26 Nov 26 For the last 8 days, GOOG's financial health has been in the Red zone, according to TradeSmith. Industry, Sector and Symbol Stock ExchangeNASDAQ SectorCommunication Services Industry Interactive Media & Services Sub-IndustryInteractive Media & Services Current SymbolNASDAQ:GOOG CIK1652044 Webwww.abc.xyz Phone(650) 253-0000Fax650-253-0001Employees204,757Year Founded2015Price Target and Rating Average Price Target for Alphabet$413.38 High Price Target$515.00 Low Price Target$325.00 Potential Upside/Downside+45.4%Consensus RatingModerate Buy Rating Score (0-4)2.98 Research Coverage47 Analysts Profitability EPS (Trailing Twelve Months)$19.16 Trailing P/E Ratio14.90 Forward P/E Ratio19.08 P/E Growth0.87Net Income$132.17 billion Net Margins50.03% Pretax Margin61.06% Return on Equity43.33% Return on Assets29.24% Debt Debt-to-Equity Ratio0.19 Current Ratio2.79 Quick Ratio2.69 Sales & Book Value Annual Sales$402.84 billion Price / Sales8.63 Cash Flow$12.54 per share Price / Cash Flow22.67 Book Value$53.93 per share Price / Book5.27Miscellaneous Outstanding Shares12,230,000,000Free Float10,641,323,000Market Cap$3.48 trillion OptionableOptionable Beta1.21 Social Links 7 Best Space Stocks to Own in 2026The space race is growing fast, and you don’t have to have gotten in early on SpaceX to profit. This report shows seven space stocks you can buy today that may grow as rockets, satellites, defense, space internet, and new space technology become more important.Get This Free Report This page (NASDAQ:GOOG) was last updated on 11/6/2026 by MarketBeat.com Staff. From Our PartnersEvery Starlink dish pays this stockThere's a chip inside every Tesla and Starlink dish that Elon doesn't own. He pays royalties to use it. Now...Behind the Markets | SponsoredMy public warning after 55 years of watching the marketsDr. Martin D. 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