HSBC (HSBA) Competitors

Banco Santander (LON:BNC) and HSBC (LON:HSBA) are both large-cap financial services companies, but which is the better business? We will compare the two companies based on the strength of their dividends, analyst recommendations, profitability, earnings, risk, media sentiment, institutional ownership and valuation.

Does the media favor BNC or HSBA?

In the previous week, HSBC had 5 more articles in the media than Banco Santander. MarketBeat recorded 7 mentions for HSBC and 2 mentions for Banco Santander. Banco Santander's average media sentiment score of 0.30 beat HSBC's score of 0.07 indicating that Banco Santander is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Banco Santander	0 Very Positive mention(s)	1 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral
HSBC	0 Very Positive mention(s)	2 Positive mention(s)	4 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Neutral

Is BNC or HSBA more profitable?

HSBC has a net margin of 34.63% compared to Banco Santander's net margin of 20.05%. Banco Santander's return on equity of 12.99% beat HSBC's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Banco Santander	20.05%	12.99%	0.73%
HSBC	34.63%	12.54%	0.80%

Which has more risk & volatility, BNC or HSBA?

Banco Santander has a beta of 1.32, indicating that its share price is 32% more volatile than the S&P 500. Comparatively, HSBC has a beta of 0.52, indicating that its share price is 48% less volatile than the S&P 500.

Do analysts rate BNC or HSBA?

HSBC has a consensus target price of GBX 991.67, indicating a potential upside of 12.08%. Given HSBC's stronger consensus rating and higher possible upside, analysts plainly believe HSBC is more favorable than Banco Santander.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Banco Santander	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00
HSBC	0 Sell rating(s)	1 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	2.75

Is BNC or HSBA a better dividend stock?

Banco Santander pays an annual dividend of GBX 17 per share and has a dividend yield of 2.7%. HSBC pays an annual dividend of GBX 48 per share and has a dividend yield of 5.4%. Banco Santander pays out 26.6% of its earnings in the form of a dividend. HSBC pays out 46.2% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.

Do insiders and institutionals hold more shares of BNC or HSBA?

32.0% of Banco Santander shares are held by institutional investors. Comparatively, 45.8% of HSBC shares are held by institutional investors. 1.5% of Banco Santander shares are held by insiders. Comparatively, 0.3% of HSBC shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

Which has preferable earnings & valuation, BNC or HSBA?

HSBC has higher revenue and earnings than Banco Santander. HSBC is trading at a lower price-to-earnings ratio than Banco Santander, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Banco Santander	£70.85B	1.61	£14.20B	£63.81	9.73
HSBC	£83.82B	2.36	£29.03B	£103.98	8.51

Summary

HSBC beats Banco Santander on 12 of the 18 factors compared between the two stocks.