Reckitt Benckiser Group (RKT) Competitors GBX 5,700 +16.00 (+0.28%) As of 09/19/2025 12:19 PM Eastern Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsHeadlinesInsider TradesBuy This Stock RKT vs. BNC, BARC, LLOY, NWG, COB, BUR, BCG, BOY, TRST, and DFSShould you be buying Reckitt Benckiser Group stock or one of its competitors? The main competitors of Reckitt Benckiser Group include Banco Santander (BNC), Barclays (BARC), Lloyds Banking Group (LLOY), NatWest Group (NWG), Cobham (COB), Burford Capital (BUR), Baltic Classifieds Group (BCG), Bodycote (BOY), Trustpilot Group (TRST), and DFS Furniture (DFS). These companies are all part of the "banking" industry. Reckitt Benckiser Group vs. Its Competitors Banco Santander Barclays Lloyds Banking Group NatWest Group Cobham Burford Capital Baltic Classifieds Group Bodycote Trustpilot Group DFS Furniture Reckitt Benckiser Group (LON:RKT) and Banco Santander (LON:BNC) are both large-cap banking companies, but which is the superior investment? We will compare the two businesses based on the strength of their earnings, risk, media sentiment, institutional ownership, profitability, analyst recommendations, valuation and dividends. Which has more risk & volatility, RKT or BNC? Reckitt Benckiser Group has a beta of 0.09, suggesting that its share price is 91% less volatile than the S&P 500. Comparatively, Banco Santander has a beta of 1.32, suggesting that its share price is 32% more volatile than the S&P 500. Is RKT or BNC more profitable? Banco Santander has a net margin of 20.05% compared to Reckitt Benckiser Group's net margin of 10.78%. Reckitt Benckiser Group's return on equity of 18.70% beat Banco Santander's return on equity.Company Net Margins Return on Equity Return on Assets Reckitt Benckiser Group10.78% 18.70% 7.51% Banco Santander 20.05%12.99%0.73% Does the media prefer RKT or BNC? In the previous week, Banco Santander had 2 more articles in the media than Reckitt Benckiser Group. MarketBeat recorded 2 mentions for Banco Santander and 0 mentions for Reckitt Benckiser Group. Banco Santander's average media sentiment score of 0.10 beat Reckitt Benckiser Group's score of 0.00 indicating that Banco Santander is being referred to more favorably in the news media. Company Overall Sentiment Reckitt Benckiser Group Neutral Banco Santander Neutral Do insiders & institutionals believe in RKT or BNC? 68.6% of Reckitt Benckiser Group shares are owned by institutional investors. Comparatively, 30.0% of Banco Santander shares are owned by institutional investors. 0.4% of Reckitt Benckiser Group shares are owned by insiders. Comparatively, 3.0% of Banco Santander shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term. Is RKT or BNC a better dividend stock? Reckitt Benckiser Group pays an annual dividend of GBX 2.02 per share and has a dividend yield of 0.0%. Banco Santander pays an annual dividend of GBX 0.21 per share and has a dividend yield of 0.0%. Reckitt Benckiser Group pays out 111.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Banco Santander pays out 25.4% of its earnings in the form of a dividend. Do analysts recommend RKT or BNC? Reckitt Benckiser Group currently has a consensus price target of GBX 5,618.33, indicating a potential downside of 1.43%. Given Reckitt Benckiser Group's stronger consensus rating and higher probable upside, equities research analysts clearly believe Reckitt Benckiser Group is more favorable than Banco Santander.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Reckitt Benckiser Group 0 Sell rating(s) 2 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 2.33Banco Santander 0 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 0.00 Which has preferable valuation and earnings, RKT or BNC? Banco Santander has higher revenue and earnings than Reckitt Benckiser Group. Banco Santander is trading at a lower price-to-earnings ratio than Reckitt Benckiser Group, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioReckitt Benckiser Group£13.98B2.76£1.49B£1.823,131.87Banco Santander£63.56B1.76£14.20B£0.83911.84 SummaryReckitt Benckiser Group beats Banco Santander on 10 of the 18 factors compared between the two stocks. Get Reckitt Benckiser Group News Delivered to You Automatically Sign up to receive the latest news and ratings for RKT and its competitors with MarketBeat's FREE daily newsletter. Subscribe Now View SMS TermsBy entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding RKT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart RKT vs. The Competition Export to ExcelMetricReckitt Benckiser GroupHousehold & Personal Products IndustryDefensive SectorLON ExchangeMarket Cap£38.63B£13.50B£7.51B£2.56BDividend Yield3.61%2.65%3.18%5.31%P/E Ratio3,131.87220.801,076.485,395.51Price / Sales2.7610,305,978.23992,152.2397,580.70Price / Cash32.7017.16144.7427.93Price / Book5.002.519.129.20Net Income£1.49B£912.33M£999.43M£5.89B7 Day Performance-1.21%0.10%-0.32%0.70%1 Month Performance1.86%-1.02%0.02%3.43%1 Year Performance26.27%-3.25%183.61%195.43% Reckitt Benckiser Group Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)RKTReckitt Benckiser Group0.7794 of 5 starsGBX 5,700+0.3%GBX 5,618.33-1.4%+24.6%£38.63B£13.98B3,131.8726,000BNCBanco SantanderN/AGBX 740+0.5%N/A+95.3%£109.86B£63.56B893.72206,500News CoveragePositive NewsBARCBarclays2.9953 of 5 starsGBX 384.05-0.2%GBX 424.33+10.5%+67.6%£53.88B£27.85B948.2787,400Trending NewsHigh Trading VolumeLLOYLloyds Banking Group2.6788 of 5 starsGBX 84.26-0.2%GBX 89.40+6.1%+40.4%£49.99B£19.10B1,276.6759,400Trending NewsHigh Trading VolumeNWGNatWest Group4.1126 of 5 starsGBX 533-0.9%GBX 613.33+15.1%+51.4%£42.93B£15.50B894.3061,000News CoveragePositive NewsInsider TradeHigh Trading VolumeCOBCobhamN/AN/AN/AN/A£3.96B£1.97B-86.5810,898BURBurford Capital3.0556 of 5 starsGBX 946.90-0.3%GBX 1,600+69.0%-8.7%£2.07B£410.92M16.94140BCGBaltic Classifieds GroupN/AGBX 322.50-0.6%GBX 350+8.5%+12.8%£1.55B£82.81M3,467.74130Gap DownBOYBodycote2.2041 of 5 starsGBX 639+0.5%GBX 758.33+18.7%+2.3%£1.12B£727.10M3,993.754,833TRSTTrustpilot Group2.6165 of 5 starsGBX 214.60+7.0%GBX 340+58.4%+0.5%£874.51M£210.75M15,328.57820Trending NewsAnalyst ForecastInsider TradeBuyback AnnouncementGap UpHigh Trading VolumeDFSDFS Furniture2.8914 of 5 starsGBX 145+2.8%GBX 233+60.7%+17.2%£334.50M£986.50M4,833.3320,200News Coverage Related Companies and Tools Related Companies Banco Santander Competitors Barclays Competitors Lloyds Banking Group Competitors NatWest Group Competitors Cobham Competitors Burford Capital Competitors Baltic Classifieds Group Competitors Bodycote Competitors Trustpilot Group Competitors DFS Furniture Competitors Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (LON:RKT) was last updated on 9/20/2025 by MarketBeat.com Staff From Our PartnersFront-Run Buffett's Shocking Gold MoveA Historic Gold Announcement Is About to Rock Wall Street? 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