Reckitt Benckiser Group (RKT) Competitors GBX 5,708 -58.00 (-1.01%) As of 11:37 AM Eastern Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsHeadlinesInsider TradesBuy This Stock RKT vs. BNC, BARC, LLOY, NWG, COB, BUR, BCG, BOY, TRST, and DFSShould you be buying Reckitt Benckiser Group stock or one of its competitors? The main competitors of Reckitt Benckiser Group include Banco Santander (BNC), Barclays (BARC), Lloyds Banking Group (LLOY), NatWest Group (NWG), Cobham (COB), Burford Capital (BUR), Baltic Classifieds Group (BCG), Bodycote (BOY), Trustpilot Group (TRST), and DFS Furniture (DFS). These companies are all part of the "banking" industry. Reckitt Benckiser Group vs. Its Competitors Banco Santander Barclays Lloyds Banking Group NatWest Group Cobham Burford Capital Baltic Classifieds Group Bodycote Trustpilot Group DFS Furniture Banco Santander (LON:BNC) and Reckitt Benckiser Group (LON:RKT) are both large-cap banking companies, but which is the superior investment? We will contrast the two companies based on the strength of their analyst recommendations, media sentiment, institutional ownership, valuation, earnings, risk, profitability and dividends. Do analysts recommend BNC or RKT? Reckitt Benckiser Group has a consensus price target of GBX 5,513.75, indicating a potential downside of 3.40%. Given Reckitt Benckiser Group's stronger consensus rating and higher probable upside, analysts plainly believe Reckitt Benckiser Group is more favorable than Banco Santander.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Banco Santander 0 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 0.00Reckitt Benckiser Group 0 Sell rating(s) 3 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 2.25 Do insiders & institutionals have more ownership in BNC or RKT? 30.0% of Banco Santander shares are owned by institutional investors. Comparatively, 68.6% of Reckitt Benckiser Group shares are owned by institutional investors. 3.0% of Banco Santander shares are owned by company insiders. Comparatively, 0.4% of Reckitt Benckiser Group shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth. Which has more volatility & risk, BNC or RKT? Banco Santander has a beta of 1.32, indicating that its share price is 32% more volatile than the S&P 500. Comparatively, Reckitt Benckiser Group has a beta of 0.09, indicating that its share price is 91% less volatile than the S&P 500. Which has higher earnings & valuation, BNC or RKT? Banco Santander has higher revenue and earnings than Reckitt Benckiser Group. Banco Santander is trading at a lower price-to-earnings ratio than Reckitt Benckiser Group, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioBanco Santander£63.56B1.74£14.20B£0.83902.33Reckitt Benckiser Group£13.98B2.76£1.49B£1.823,136.26 Does the media favor BNC or RKT? In the previous week, Reckitt Benckiser Group had 1 more articles in the media than Banco Santander. MarketBeat recorded 1 mentions for Reckitt Benckiser Group and 0 mentions for Banco Santander. Reckitt Benckiser Group's average media sentiment score of 0.76 beat Banco Santander's score of 0.00 indicating that Reckitt Benckiser Group is being referred to more favorably in the news media. Company Overall Sentiment Banco Santander Neutral Reckitt Benckiser Group Positive Is BNC or RKT a better dividend stock? Banco Santander pays an annual dividend of GBX 0.21 per share and has a dividend yield of 0.0%. Reckitt Benckiser Group pays an annual dividend of GBX 2.02 per share and has a dividend yield of 0.0%. Banco Santander pays out 25.4% of its earnings in the form of a dividend. Reckitt Benckiser Group pays out 111.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Is BNC or RKT more profitable? Banco Santander has a net margin of 20.05% compared to Reckitt Benckiser Group's net margin of 10.78%. Reckitt Benckiser Group's return on equity of 18.70% beat Banco Santander's return on equity.Company Net Margins Return on Equity Return on Assets Banco Santander20.05% 12.99% 0.73% Reckitt Benckiser Group 10.78%18.70%7.51% SummaryReckitt Benckiser Group beats Banco Santander on 12 of the 18 factors compared between the two stocks. Get Reckitt Benckiser Group News Delivered to You Automatically Sign up to receive the latest news and ratings for RKT and its competitors with MarketBeat's FREE daily newsletter. Subscribe Now View SMS TermsBy entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding RKT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart RKT vs. The Competition Export to ExcelMetricReckitt Benckiser GroupHousehold & Personal Products IndustryDefensive SectorLON ExchangeMarket Cap£38.57B£13.37B£7.37B£2.60BDividend Yield3.59%2.67%3.24%5.30%P/E Ratio3,136.26224.771,101.024,404.48Price / Sales2.7610,305,977.481,011,604.61100,809.49Price / Cash32.7017.16144.7427.90Price / Book5.002.509.018.11Net Income£1.49B£912.33M£1.01B£5.89B7 Day Performance1.31%-0.77%-0.99%-0.11%1 Month Performance-1.07%-1.24%-2.93%2.21%1 Year Performance23.39%-5.01%177.28%145.67% Reckitt Benckiser Group Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)RKTReckitt Benckiser Group1.3937 of 5 starsGBX 5,708-1.0%GBX 5,513.75-3.4%+24.6%£38.57B£13.98B3,136.2626,000BNCBanco SantanderN/AGBX 755.88-0.3%N/A+97.6%£112.00B£63.56B912.90206,500BARCBarclays3.0963 of 5 starsGBX 381.85+0.2%GBX 424.33+11.1%+57.9%£53.34B£27.85B942.8487,400High Trading VolumeLLOYLloyds Banking Group2.5491 of 5 starsGBX 84.06-0.3%GBX 89.40+6.4%+38.3%£49.73B£19.10B1,273.6459,400Trending NewsAnalyst ForecastGap DownHigh Trading VolumeNWGNatWest Group3.6122 of 5 starsGBX 543.20-0.5%GBX 613.33+12.9%+53.4%£43.62B£15.50B911.4161,000Positive NewsCOBCobhamN/AN/AN/AN/A£3.96B£1.97B-86.5810,898BURBurford Capital2.9248 of 5 starsGBX 866.48-0.2%GBX 1,600+84.7%-17.5%£1.90B£410.92M15.50140Positive NewsBCGBaltic Classifieds GroupN/AGBX 302-0.8%GBX 361+19.5%-1.8%£1.45B£82.81M3,247.31130BOYBodycote2.3855 of 5 starsGBX 673.50-0.5%GBX 811.67+20.5%+18.7%£1.18B£727.10M4,209.384,833TRSTTrustpilot Group2.3931 of 5 starsGBX 217.20+0.4%GBX 340.75+56.9%-7.7%£884.06M£233.80M-183.29820Positive NewsDFSDFS Furniture2.9821 of 5 starsGBX 165-1.2%GBX 220.50+33.6%N/A£380.64M£1.03B1,601.9420,200 Related Companies and Tools Related Companies Banco Santander Competitors Barclays Competitors Lloyds Banking Group Competitors NatWest Group Competitors Cobham Competitors Burford Capital Competitors Baltic Classifieds Group Competitors Bodycote Competitors Trustpilot Group Competitors DFS Furniture Competitors Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (LON:RKT) was last updated on 10/13/2025 by MarketBeat.com Staff From Our PartnersURGENT: The Market's 3 Red Flags Are FlashingHere’s the uncomfortable truth: The smartest investors in the world are already preparing for a crash befor...StockEarnings | SponsoredINVESTOR ALERT: Tiny “$3 AI Wonder Stock” on the Verge of Blasting OffRight now, we’re witnessing a monumental shift in the world.Traders Agency | SponsoredCapital Gains Tax Strategies for SeniorsCapital gains taxes can take a bite out of your retirement income—unless you have a smart strategy. 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