RM (RM) Competitors

McBride (LON:MCB) and RM (LON:RM) are both small-cap consumer defensive companies, but which is the better business? We will contrast the two companies based on the strength of their media sentiment, risk, profitability, earnings, dividends, analyst recommendations, community ranking, valuation and institutional ownership.

Does the media favor MCB or RM?

In the previous week, McBride and McBride both had 12 articles in the media. McBride's average media sentiment score of 0.15 beat RM's score of 0.12 indicating that McBride is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
McBride	0 Very Positive mention(s)	2 Positive mention(s)	7 Neutral mention(s)	1 Negative mention(s)	2 Very Negative mention(s)	Neutral
RM	1 Very Positive mention(s)	1 Positive mention(s)	6 Neutral mention(s)	3 Negative mention(s)	1 Very Negative mention(s)	Neutral

Which has more volatility and risk, MCB or RM?

McBride has a beta of 1.17, suggesting that its share price is 17% more volatile than the S&P 500. Comparatively, RM has a beta of 2.19, suggesting that its share price is 119% more volatile than the S&P 500.

Does the MarketBeat Community believe in MCB or RM?

McBride received 225 more outperform votes than RM when rated by MarketBeat users. However, 81.67% of users gave RM an outperform vote while only 77.18% of users gave McBride an outperform vote.

Company	Underperform	Outperform
McBride	Outperform Votes 470 77.18%	Underperform Votes 139 22.82%
RM	Outperform Votes 245 81.67%	Underperform Votes 55 18.33%

Which has preferable valuation and earnings, MCB or RM?

McBride has higher revenue and earnings than RM. RM is trading at a lower price-to-earnings ratio than McBride, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
McBride	£930.83M	0.28	£33.16M	£19.57	7.83
RM	£189.50M	0.44	-£47.32M	-£55.02	-1.80

Is MCB or RM more profitable?

McBride has a net margin of 3.56% compared to RM's net margin of -24.97%. McBride's return on equity of 62.24% beat RM's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
McBride	3.56%	62.24%	8.54%
RM	-24.97%	-311.10%	-1.51%

Is MCB or RM a better dividend stock?

McBride pays an annual dividend of GBX 1 per share and has a dividend yield of 0.7%. RM pays an annual dividend of GBX 8 per share and has a dividend yield of 8.1%. McBride pays out 5.1% of its earnings in the form of a dividend. RM pays out -14.5% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. RM is clearly the better dividend stock, given its higher yield and lower payout ratio.

Do insiders & institutionals have more ownership in MCB or RM?

72.7% of McBride shares are held by institutional investors. Comparatively, 63.5% of RM shares are held by institutional investors. 5.8% of McBride shares are held by company insiders. Comparatively, 20.1% of RM shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

Summary

McBride beats RM on 10 of the 16 factors compared between the two stocks.