Alarum Technologies (ALAR) Competitors $7.96 -0.19 (-2.33%) Closing price 04:00 PM EasternExtended Trading$8.10 +0.14 (+1.76%) As of 06:51 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsHeadlinesOwnershipSEC FilingsShort InterestTrendsBuy This Stock ALAR vs. GMGI, DOYU, EB, NTCL, MYPS, HPAI, CCRD, TLS, EXFY, and SANGShould you be buying Alarum Technologies stock or one of its competitors? The main competitors of Alarum Technologies include Golden Matrix Group (GMGI), DouYu International (DOYU), Eventbrite (EB), NetClass Technology (2024 New Filing) (NTCL), PLAYSTUDIOS (MYPS), Helpport AI (HPAI), CoreCard (CCRD), Telos (TLS), Expensify (EXFY), and Sangoma Technologies (SANG). These companies are all part of the "computer software" industry. Alarum Technologies vs. Golden Matrix Group DouYu International Eventbrite NetClass Technology (2024 New Filing) PLAYSTUDIOS Helpport AI CoreCard Telos Expensify Sangoma Technologies Golden Matrix Group (NASDAQ:GMGI) and Alarum Technologies (NASDAQ:ALAR) are both small-cap consumer discretionary companies, but which is the superior investment? We will contrast the two companies based on the strength of their earnings, risk, profitability, media sentiment, valuation, dividends, institutional ownership, community ranking and analyst recommendations. Do insiders and institutionals hold more shares of GMGI or ALAR? 2.7% of Golden Matrix Group shares are owned by institutional investors. Comparatively, 3.2% of Alarum Technologies shares are owned by institutional investors. 23.2% of Golden Matrix Group shares are owned by company insiders. Comparatively, 2.7% of Alarum Technologies shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth. Does the MarketBeat Community believe in GMGI or ALAR? Alarum Technologies received 3 more outperform votes than Golden Matrix Group when rated by MarketBeat users. However, 100.00% of users gave Golden Matrix Group an outperform vote while only 63.64% of users gave Alarum Technologies an outperform vote. CompanyUnderperformOutperformGolden Matrix GroupOutperform Votes4100.00% Underperform VotesNo VotesAlarum TechnologiesOutperform Votes763.64% Underperform Votes436.36% Is GMGI or ALAR more profitable? Alarum Technologies has a net margin of 22.21% compared to Golden Matrix Group's net margin of -3.07%. Alarum Technologies' return on equity of 46.33% beat Golden Matrix Group's return on equity.Company Net Margins Return on Equity Return on Assets Golden Matrix Group-3.07% -3.93% -2.11% Alarum Technologies 22.21%46.33%31.59% Which has higher valuation and earnings, GMGI or ALAR? Alarum Technologies has lower revenue, but higher earnings than Golden Matrix Group. Golden Matrix Group is trading at a lower price-to-earnings ratio than Alarum Technologies, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioGolden Matrix Group$151.12M1.31-$6.92M-$0.05-28.60Alarum Technologies$31.82M1.75-$5.53M$0.849.48 Does the media favor GMGI or ALAR? In the previous week, Golden Matrix Group had 3 more articles in the media than Alarum Technologies. MarketBeat recorded 4 mentions for Golden Matrix Group and 1 mentions for Alarum Technologies. Alarum Technologies' average media sentiment score of 0.00 beat Golden Matrix Group's score of -0.76 indicating that Alarum Technologies is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Golden Matrix Group 0 Very Positive mention(s) 0 Positive mention(s) 0 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Negative Alarum Technologies 0 Very Positive mention(s) 0 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Neutral Which has more risk and volatility, GMGI or ALAR? Golden Matrix Group has a beta of 0.41, indicating that its share price is 59% less volatile than the S&P 500. Comparatively, Alarum Technologies has a beta of 1.11, indicating that its share price is 11% more volatile than the S&P 500. Do analysts rate GMGI or ALAR? Golden Matrix Group currently has a consensus target price of $4.00, suggesting a potential upside of 179.72%. Alarum Technologies has a consensus target price of $24.33, suggesting a potential upside of 205.70%. Given Alarum Technologies' higher probable upside, analysts clearly believe Alarum Technologies is more favorable than Golden Matrix Group.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Golden Matrix Group 0 Sell rating(s) 0 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 3.00Alarum Technologies 0 Sell rating(s) 0 Hold rating(s) 3 Buy rating(s) 0 Strong Buy rating(s) 3.00 SummaryAlarum Technologies beats Golden Matrix Group on 13 of the 17 factors compared between the two stocks. Get Alarum Technologies News Delivered to You Automatically Sign up to receive the latest news and ratings for ALAR and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart ALAR vs. The Competition Export to ExcelMetricAlarum TechnologiesPrepackaged software IndustryBusiness SectorNASDAQ ExchangeMarket Cap$55.74M$26.24B$16.37B$8.38BDividend YieldN/A1.74%2.49%4.10%P/E Ratio7.37119.0332.2019.71Price / Sales1.7521.69266.84116.98Price / CashN/A86.0631.5334.62Price / Book3.529.185.284.50Net Income-$5.53M$436.62M$195.26M$248.18M7 Day Performance0.89%-1.03%-0.94%1.14%1 Month Performance9.49%21.56%17.47%15.20%1 Year Performance-74.67%17.77%14.62%6.56% Alarum Technologies Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)ALARAlarum Technologies2.5724 of 5 stars$7.96-2.3%$24.33+205.7%-70.9%$55.74M$31.82M7.3760GMGIGolden Matrix Group3.4579 of 5 stars$1.55+3.3%$4.00+158.1%-66.7%$214.48M$151.12M-31.0030DOYUDouYu International2.0141 of 5 stars$6.94+0.1%$12.75+83.7%-35.0%$209.44M$4.27B-7.892,160News CoveragePositive NewsEarnings ReportGap UpEBEventbrite3.834 of 5 stars$2.21-6.0%$5.25+137.6%-59.1%$209.13M$312.65M-24.56880Gap UpNTCLNetClass Technology (2024 New Filing)N/A$13.12-7.1%N/AN/A$204.15M$10.10M0.0031Gap DownMYPSPLAYSTUDIOS1.5883 of 5 stars$1.50+0.7%$2.60+73.3%-34.2%$200.20M$274.31M-7.89510Gap DownHPAIHelpport AIN/A$5.33+6.0%N/AN/A$197.92M$31.48M0.00N/AGap UpCCRDCoreCard0.7811 of 5 stars$25.40+4.0%$21.00-17.3%+80.5%$197.79M$61.01M37.911,200News CoveragePositive NewsTLSTelos2.7353 of 5 stars$2.66-1.8%$3.94+48.0%-31.1%$195.47M$109.27M-3.80850Gap UpEXFYExpensify2.1095 of 5 stars$2.42+2.1%$4.00+65.3%+36.7%$194.51M$141.78M-13.44140SANGSangoma Technologies2.9322 of 5 stars$5.66-0.2%$11.00+94.3%+5.3%$190.33M$238.26M-26.95730Gap Down Related Companies and Tools Related Companies Golden Matrix Group Alternatives DouYu International Alternatives Eventbrite Alternatives NetClass Technology (2024 New Filing) Alternatives PLAYSTUDIOS Alternatives Helpport AI Alternatives CoreCard Alternatives Telos Alternatives Expensify Alternatives Sangoma Technologies Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NASDAQ:ALAR) was last updated on 5/21/2025 by MarketBeat.com Staff From Our PartnersMarket Panic: Trump Just Dropped a Bomb on Your Stockstock Market Panic: Trump Just Dropped a Bomb on Your Stocks The market is in freefall—and Trump's new tarif...American Alternative | SponsoredGold Hits New Highs as Global Markets SpiralWhen Trump took office in 2017, gold was just $1,100 an ounce. 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