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American Outdoor Brands (AOUT) Competitors

American Outdoor Brands logo
$7.72 -0.19 (-2.40%)
Closing price 10/15/2025 04:00 PM Eastern
Extended Trading
$7.92 +0.21 (+2.66%)
As of 10/15/2025 04:20 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more.

AOUT vs. FNKO, ESCA, CLAR, GNSS, TRON, KBSX, KOSS, DTC, YYAI, and KMRK

Should you be buying American Outdoor Brands stock or one of its competitors? The main competitors of American Outdoor Brands include Funko (FNKO), Escalade (ESCA), Clarus (CLAR), Genasys (GNSS), Tron (TRON), FST (KBSX), Koss (KOSS), Solo Brands (DTC), Connexa Sports Technologies (YYAI), and K-Tech Solutions (KMRK). These companies are all part of the "recreation" industry.

American Outdoor Brands vs. Its Competitors

American Outdoor Brands (NASDAQ:AOUT) and Funko (NASDAQ:FNKO) are both small-cap consumer discretionary companies, but which is the better investment? We will compare the two businesses based on the strength of their risk, valuation, institutional ownership, media sentiment, analyst recommendations, dividends, earnings and profitability.

American Outdoor Brands has a net margin of -2.16% compared to Funko's net margin of -6.72%. American Outdoor Brands' return on equity of 2.00% beat Funko's return on equity.

Company Net Margins Return on Equity Return on Assets
American Outdoor Brands-2.16% 2.00% 1.42%
Funko -6.72%-19.97%-6.15%

American Outdoor Brands has a beta of 0.3, indicating that its share price is 70% less volatile than the S&P 500. Comparatively, Funko has a beta of 0.81, indicating that its share price is 19% less volatile than the S&P 500.

49.9% of American Outdoor Brands shares are held by institutional investors. Comparatively, 99.2% of Funko shares are held by institutional investors. 5.3% of American Outdoor Brands shares are held by company insiders. Comparatively, 3.3% of Funko shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

In the previous week, Funko had 3 more articles in the media than American Outdoor Brands. MarketBeat recorded 6 mentions for Funko and 3 mentions for American Outdoor Brands. American Outdoor Brands' average media sentiment score of 0.50 beat Funko's score of 0.49 indicating that American Outdoor Brands is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
American Outdoor Brands
0 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Funko
1 Very Positive mention(s)
2 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Neutral

American Outdoor Brands currently has a consensus target price of $19.00, indicating a potential upside of 146.11%. Funko has a consensus target price of $7.17, indicating a potential upside of 126.08%. Given American Outdoor Brands' higher probable upside, equities research analysts plainly believe American Outdoor Brands is more favorable than Funko.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
American Outdoor Brands
2 Sell rating(s)
0 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
1.67
Funko
1 Sell rating(s)
2 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.00

American Outdoor Brands has higher earnings, but lower revenue than Funko. American Outdoor Brands is trading at a lower price-to-earnings ratio than Funko, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
American Outdoor Brands$222.32M0.44-$80K-$0.37-20.86
Funko$1.05B0.17-$14.72M-$1.21-2.62

Summary

American Outdoor Brands beats Funko on 9 of the 15 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding AOUT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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AOUT vs. The Competition

MetricAmerican Outdoor BrandsLEISURE&REC PRD IndustryDiscretionary SectorNASDAQ Exchange
Market Cap$100.11M$2.41B$8.40B$10.46B
Dividend YieldN/A2.91%3.12%4.77%
P/E Ratio-20.8640.5318.2027.36
Price / Sales0.441.376.39132.92
Price / Cash4.9017.9316.2861.86
Price / Book0.552.315.016.81
Net Income-$80K$3.73M$256.64M$276.80M
7 Day Performance-3.50%-0.33%-0.30%0.42%
1 Month Performance-11.97%-3.34%-3.03%7.86%
1 Year Performance-19.08%-2.95%34.18%41.24%

American Outdoor Brands Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
AOUT
American Outdoor Brands
3.1251 of 5 stars
$7.72
-2.4%
$19.00
+146.1%
-16.0%$100.11M$222.32M-20.86320
FNKO
Funko
2.4237 of 5 stars
$3.33
+1.8%
$7.17
+115.2%
-73.6%$181.04M$1.05B-2.751,283
ESCA
Escalade
4.1552 of 5 stars
$12.30
-3.4%
N/A-11.8%$175.72M$251.51M13.52590High Trading Volume
CLAR
Clarus
4.3565 of 5 stars
$3.36
-2.0%
$4.75
+41.4%
-26.1%$131.72M$254.20M-1.56900
GNSS
Genasys
3.5733 of 5 stars
$2.32
-3.7%
$5.75
+147.8%
-39.7%$108.82M$24.01M-3.68170News Coverage
TRON
Tron
0.1954 of 5 stars
$2.94
+1.4%
N/A+431.2%$97.06M$4.31M-15.47N/ATrending News
Gap Up
KBSX
FST
0.5743 of 5 stars
$1.52
+1.0%
N/AN/A$56.62M$36.50M-4.33N/AGap Up
KOSS
Koss
0.7722 of 5 stars
$5.13
-1.2%
N/A-29.7%$49.08M$12.62M-56.9930
DTC
Solo Brands
N/A$15.46
+3.3%
$40.00
+158.7%
-70.8%$35.68M$446.48M-0.19300
YYAI
Connexa Sports Technologies
2.2072 of 5 stars
$2.51
+9.6%
N/A-96.7%$33.35M$12.82M-0.228Insider Trade
Gap Up
KMRK
K-Tech Solutions
N/A$1.39
-0.7%
N/AN/A$27.30MN/A0.0019Positive News

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This page (NASDAQ:AOUT) was last updated on 10/16/2025 by MarketBeat.com Staff
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