Aterian (ATER) Competitors

$1.15 +0.09 (+8.49%)

Closing price 05/14/2026 04:00 PM Eastern

Extended Trading

$1.08 -0.08 (-6.52%)

As of 05/14/2026 07:42 PM Eastern

ATER vs. PRPL, NTZ, UG, BNKK, and FEBO

Should you buy Aterian stock or one of its competitors? MarketBeat compares Aterian with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Aterian include Purple Innovation (PRPL), Natuzzi (NTZ), United-Guardian (UG), Bonk (BNKK), and Fenbo (FEBO). These companies are all part of the "consumer goods" industry.

How does Aterian compare to Purple Innovation?

Purple Innovation (NASDAQ:PRPL) and Aterian (NASDAQ:ATER) are both small-cap consumer goods companies, but which is the superior investment? We will contrast the two companies based on the strength of their earnings, risk, profitability, media sentiment, valuation, dividends, institutional ownership and analyst recommendations.

Purple Innovation currently has a consensus price target of $0.65, suggesting a potential upside of 55.76%. Given Purple Innovation's stronger consensus rating and higher probable upside, research analysts plainly believe Purple Innovation is more favorable than Aterian.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Purple Innovation	1 Sell rating(s)	2 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.67
Aterian	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00

88.4% of Purple Innovation shares are owned by institutional investors. Comparatively, 7.0% of Aterian shares are owned by institutional investors. 53.9% of Purple Innovation shares are owned by insiders. Comparatively, 19.5% of Aterian shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Aterian has lower revenue, but higher earnings than Purple Innovation. Purple Innovation is trading at a lower price-to-earnings ratio than Aterian, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Purple Innovation	$468.73M	0.10	-$51.41M	-$0.58	N/A
Aterian	$68.98M	0.18	-$18.98M	-$2.40	N/A

Purple Innovation has a net margin of -13.65% compared to Aterian's net margin of -27.52%. Purple Innovation's return on equity of 0.00% beat Aterian's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Purple Innovation	-13.65%	N/A	-12.25%
Aterian	-27.52%	-68.00%	-36.77%

In the previous week, Purple Innovation had 1 more articles in the media than Aterian. MarketBeat recorded 4 mentions for Purple Innovation and 3 mentions for Aterian. Purple Innovation's average media sentiment score of 1.76 beat Aterian's score of 0.37 indicating that Purple Innovation is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Purple Innovation	2 Very Positive mention(s)	1 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Very Positive
Aterian	0 Very Positive mention(s)	1 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral

Purple Innovation has a beta of 1.52, suggesting that its stock price is 52% more volatile than the broader market. Comparatively, Aterian has a beta of 0.66, suggesting that its stock price is 34% less volatile than the broader market.

Summary

Purple Innovation beats Aterian on 12 of the 15 factors compared between the two stocks.

How does Aterian compare to Natuzzi?

Aterian (NASDAQ:ATER) and Natuzzi (NYSE:NTZ) are both small-cap consumer goods companies, but which is the better business? We will compare the two businesses based on the strength of their valuation, risk, earnings, profitability, media sentiment, institutional ownership, dividends and analyst recommendations.

7.0% of Aterian shares are owned by institutional investors. Comparatively, 6.1% of Natuzzi shares are owned by institutional investors. 19.5% of Aterian shares are owned by insiders. Comparatively, 0.6% of Natuzzi shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Natuzzi has higher revenue and earnings than Aterian.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Aterian	$68.98M	0.18	-$18.98M	-$2.40	N/A
Natuzzi	$305.60M	0.10	-$16.39M	N/A	N/A

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Aterian	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00
Natuzzi	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00

Natuzzi has a net margin of -6.12% compared to Aterian's net margin of -27.52%. Natuzzi's return on equity of -38.57% beat Aterian's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Aterian	-27.52%	-68.00%	-36.77%
Natuzzi	-6.12%	-38.57%	-6.12%

In the previous week, Aterian and Aterian both had 3 articles in the media. Aterian's average media sentiment score of 0.37 beat Natuzzi's score of 0.37 indicating that Aterian is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Aterian	0 Very Positive mention(s)	1 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral
Natuzzi	0 Very Positive mention(s)	1 Positive mention(s)	0 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Neutral

Aterian has a beta of 0.66, suggesting that its share price is 34% less volatile than the broader market. Comparatively, Natuzzi has a beta of 0.51, suggesting that its share price is 49% less volatile than the broader market.

Summary

Aterian and Natuzzi tied by winning 5 of the 10 factors compared between the two stocks.

How does Aterian compare to United-Guardian?

United-Guardian (NASDAQ:UG) and Aterian (NASDAQ:ATER) are both small-cap consumer goods companies, but which is the better investment? We will contrast the two businesses based on the strength of their institutional ownership, profitability, earnings, valuation, risk, media sentiment, dividends and analyst recommendations.

United-Guardian has higher earnings, but lower revenue than Aterian. Aterian is trading at a lower price-to-earnings ratio than United-Guardian, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
United-Guardian	$10.55M	3.18	$2.11M	$0.52	14.04
Aterian	$68.98M	0.18	-$18.98M	-$2.40	N/A

23.2% of United-Guardian shares are owned by institutional investors. Comparatively, 7.0% of Aterian shares are owned by institutional investors. 29.0% of United-Guardian shares are owned by insiders. Comparatively, 19.5% of Aterian shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

United-Guardian has a net margin of 21.62% compared to Aterian's net margin of -27.52%. United-Guardian's return on equity of 21.40% beat Aterian's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
United-Guardian	21.62%	21.40%	18.40%
Aterian	-27.52%	-68.00%	-36.77%

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
United-Guardian	0 Sell rating(s)	1 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	2.00
Aterian	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00

In the previous week, United-Guardian had 2 more articles in the media than Aterian. MarketBeat recorded 5 mentions for United-Guardian and 3 mentions for Aterian. United-Guardian's average media sentiment score of 0.85 beat Aterian's score of 0.37 indicating that United-Guardian is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
United-Guardian	0 Very Positive mention(s)	0 Positive mention(s)	3 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Aterian	0 Very Positive mention(s)	1 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral

United-Guardian has a beta of 0.97, suggesting that its stock price is 3% less volatile than the broader market. Comparatively, Aterian has a beta of 0.66, suggesting that its stock price is 34% less volatile than the broader market.

Summary

United-Guardian beats Aterian on 13 of the 14 factors compared between the two stocks.

How does Aterian compare to Bonk?

Aterian (NASDAQ:ATER) and Bonk (NASDAQ:BNKK) are both small-cap consumer goods companies, but which is the superior stock? We will contrast the two businesses based on the strength of their media sentiment, dividends, institutional ownership, profitability, risk, earnings, analyst recommendations and valuation.

7.0% of Aterian shares are owned by institutional investors. Comparatively, 12.6% of Bonk shares are owned by institutional investors. 19.5% of Aterian shares are owned by company insiders. Comparatively, 51.6% of Bonk shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Aterian	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00
Bonk	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00

Aterian has higher revenue and earnings than Bonk. Aterian is trading at a lower price-to-earnings ratio than Bonk, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Aterian	$68.98M	0.18	-$18.98M	-$2.40	N/A
Bonk	$8.22M	2.09	-$68.19M	-$7.70	N/A

Aterian has a beta of 0.66, suggesting that its share price is 34% less volatile than the broader market. Comparatively, Bonk has a beta of 1.97, suggesting that its share price is 97% more volatile than the broader market.

Aterian has a net margin of -27.52% compared to Bonk's net margin of -1,553.15%. Aterian's return on equity of -68.00% beat Bonk's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Aterian	-27.52%	-68.00%	-36.77%
Bonk	-1,553.15%	-147.73%	-120.29%

In the previous week, Bonk had 2 more articles in the media than Aterian. MarketBeat recorded 5 mentions for Bonk and 3 mentions for Aterian. Aterian's average media sentiment score of 0.37 beat Bonk's score of 0.31 indicating that Aterian is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Aterian	0 Very Positive mention(s)	1 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral
Bonk	1 Very Positive mention(s)	2 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral

Summary

Aterian beats Bonk on 7 of the 13 factors compared between the two stocks.

How does Aterian compare to Fenbo?

Fenbo (NASDAQ:FEBO) and Aterian (NASDAQ:ATER) are both small-cap consumer goods companies, but which is the superior investment? We will compare the two companies based on the strength of their profitability, earnings, risk, institutional ownership, valuation, analyst recommendations, dividends and media sentiment.

0.0% of Fenbo shares are held by institutional investors. Comparatively, 7.0% of Aterian shares are held by institutional investors. 19.5% of Aterian shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

Fenbo has higher earnings, but lower revenue than Aterian.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Fenbo	$17.11M	0.75	-$1.99M	N/A	N/A
Aterian	$68.98M	0.18	-$18.98M	-$2.40	N/A

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Fenbo	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00
Aterian	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00

In the previous week, Aterian had 1 more articles in the media than Fenbo. MarketBeat recorded 3 mentions for Aterian and 2 mentions for Fenbo. Fenbo's average media sentiment score of 0.93 beat Aterian's score of 0.37 indicating that Fenbo is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Fenbo	0 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Aterian	0 Very Positive mention(s)	1 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral

Fenbo has a net margin of 0.00% compared to Aterian's net margin of -27.52%. Fenbo's return on equity of 0.00% beat Aterian's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Fenbo	N/A	N/A	N/A
Aterian	-27.52%	-68.00%	-36.77%

Fenbo has a beta of -1.43, meaning that its share price is 243% less volatile than the broader market. Comparatively, Aterian has a beta of 0.66, meaning that its share price is 34% less volatile than the broader market.

Summary

Fenbo beats Aterian on 6 of the 11 factors compared between the two stocks.

Get Aterian News Delivered to You Automatically

Subscribe Now

SMS is currently available in Australia, Belgium, Canada, France, Germany, Ireland, Italy, New Zealand, the Netherlands, Singapore, South Africa, Spain, Switzerland, the United Kingdom, and the United States. By entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy.

New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding ATER and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.

Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.

ATER vs. The Competition

Export

Metric	Aterian	Technology Services Industry	Business Sector	NASDAQ Exchange
Market Cap	$11.47M	$3.77B	$6.29B	$12.38B
Dividend Yield	N/A	2.10%	3.18%	5.35%
P/E Ratio	-0.48	55.23	31.59	25.63
Price / Sales	0.18	54.52	434.10	76.61
Price / Cash	N/A	39.69	23.10	56.33
Price / Book	0.76	5.55	6.83	6.97
Net Income	-$18.98M	$32.12M	$200.71M	$333.62M
7 Day Performance	4.55%	12.48%	4.18%	1.09%
1 Month Performance	68.01%	1.08%	-0.24%	3.08%
1 Year Performance	-34.66%	35.57%	37.83%	35.68%

Aterian Competitors List

Export

Company	MarketRank	Share Price	Analysts' Price Target	1Y Price Performance	Market Cap	Revenue	P/E Ratio	Employee Count	Indicator(s)
ATER Aterian	0.4858 of 5 stars	$1.15 +8.5%	N/A	-45.5%	$11.47M	$68.98M	N/A	160	Short Interest Increase
PRPL Purple Innovation	4.1194 of 5 stars	$0.49 +3.9%	$0.65 +31.9%	-49.4%	$53.62M	$460.28M	N/A	1,100	Positive News
NTZ Natuzzi	0.7126 of 5 stars	$3.00 +2.0%	N/A	-21.7%	$33.06M	$345.01M	N/A	3,205	Short Interest Decrease
UG United-Guardian	2.3684 of 5 stars	$7.05 -5.1%	N/A	-9.8%	$32.39M	$10.55M	15.33	20	News Coverage Earnings Report
BNKK Bonk	1.4992 of 5 stars	$2.73 +7.9%	N/A	N/A	$21.49M	$2.12M	N/A	10	Earnings Report Gap Up

Related Companies and Tools

Related Companies

Top 10 Stock Comparisons

This page (NASDAQ:ATER) was last updated on 5/15/2026 by MarketBeat.com Staff.

From Our Partners

Get 30 Days of MarketBeat All Access for Free

Start Your 30-Day Trial

In-depth profiles and analysis for 20,000 public companies.
Real-time analyst ratings, insider transactions, earnings data, and more.
Our daily ratings and market update email newsletter.

Sign In
Create Account

Your Email Address:

Your Password:

Forgot your password?

Your Email Address:

Choose a Password:

By creating a free account, you agree to our terms of service. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Aterian (ATER) Competitors

ATER vs. PRPL, NTZ, UG, BNKK, and FEBO

How does Aterian compare to Purple Innovation?

Summary

How does Aterian compare to Natuzzi?

Summary

How does Aterian compare to United-Guardian?

Summary

How does Aterian compare to Bonk?

Summary

How does Aterian compare to Fenbo?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

ATER vs. The Competition

Aterian Competitors List

Related Companies and Tools

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools

About MarketBeat

MarketBeat Products

Popular Tools

Financial Calendars

Terms & Info

Aterian (ATER) Competitors

ATER vs. PRPL, NTZ, UG, BNKK, and FEBO

How does Aterian compare to Purple Innovation?

Do analysts prefer PRPL or ATER?

Do institutionals & insiders hold more shares of PRPL or ATER?

Which has better earnings and valuation, PRPL or ATER?

Is PRPL or ATER more profitable?

Does the media prefer PRPL or ATER?

Which has more risk & volatility, PRPL or ATER?

Summary

How does Aterian compare to Natuzzi?

Do insiders and institutionals hold more shares of ATER or NTZ?

Which has preferable earnings & valuation, ATER or NTZ?

Do analysts rate ATER or NTZ?

Is ATER or NTZ more profitable?

Does the media favor ATER or NTZ?

Which has more volatility and risk, ATER or NTZ?

Summary

How does Aterian compare to United-Guardian?

Which has preferable valuation & earnings, UG or ATER?

Do institutionals & insiders believe in UG or ATER?

Is UG or ATER more profitable?

Do analysts prefer UG or ATER?

Does the media prefer UG or ATER?

Which has more volatility & risk, UG or ATER?

Summary

How does Aterian compare to Bonk?

Do institutionals and insiders believe in ATER or BNKK?

Do analysts prefer ATER or BNKK?

Which has stronger earnings and valuation, ATER or BNKK?

Which has more risk and volatility, ATER or BNKK?

Is ATER or BNKK more profitable?

Does the media prefer ATER or BNKK?

Summary

How does Aterian compare to Fenbo?

Do institutionals and insiders hold more shares of FEBO or ATER?

Which has preferable earnings & valuation, FEBO or ATER?

Do analysts recommend FEBO or ATER?

Does the media refer more to FEBO or ATER?

Is FEBO or ATER more profitable?

Which has more risk & volatility, FEBO or ATER?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

ATER vs. The Competition

Aterian Competitors List

Related Companies and Tools

MarketBeat All Access Features

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools