Natuzzi (NTZ) Competitors

GoPro (NASDAQ:GPRO) and Natuzzi (NYSE:NTZ) are both small-cap consumer discretionary companies, but which is the better investment? We will compare the two companies based on the strength of their valuation, profitability, institutional ownership, risk, earnings, dividends, media sentiment and analyst recommendations.

Do analysts recommend GPRO or NTZ?

GoPro currently has a consensus target price of $0.75, suggesting a potential downside of 0.96%. Given GoPro's stronger consensus rating and higher possible upside, research analysts clearly believe GoPro is more favorable than Natuzzi.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
GoPro	0 Sell rating(s)	1 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	2.00
Natuzzi	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00

Is GPRO or NTZ more profitable?

Natuzzi has a net margin of -4.75% compared to GoPro's net margin of -17.93%. Natuzzi's return on equity of -23.59% beat GoPro's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
GoPro	-17.93%	-60.09%	-17.03%
Natuzzi	-4.75%	-23.59%	-4.68%

Do institutionals & insiders hold more shares of GPRO or NTZ?

70.1% of GoPro shares are owned by institutional investors. Comparatively, 6.1% of Natuzzi shares are owned by institutional investors. 18.4% of GoPro shares are owned by insiders. Comparatively, 0.6% of Natuzzi shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.

Which has higher valuation and earnings, GPRO or NTZ?

Natuzzi has lower revenue, but higher earnings than GoPro.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
GoPro	$801.47M	0.15	-$432.31M	-$0.90	-0.84
Natuzzi	$318.80M	0.12	-$16.39M	N/A	N/A

Does the media favor GPRO or NTZ?

In the previous week, GoPro had 5 more articles in the media than Natuzzi. MarketBeat recorded 8 mentions for GoPro and 3 mentions for Natuzzi. GoPro's average media sentiment score of 0.52 beat Natuzzi's score of 0.00 indicating that GoPro is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
GoPro	2 Very Positive mention(s)	2 Positive mention(s)	3 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Natuzzi	0 Very Positive mention(s)	0 Positive mention(s)	3 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral

Which has more risk & volatility, GPRO or NTZ?

GoPro has a beta of 1.35, meaning that its stock price is 35% more volatile than the S&P 500. Comparatively, Natuzzi has a beta of 0.31, meaning that its stock price is 69% less volatile than the S&P 500.

Summary

GoPro beats Natuzzi on 9 of the 13 factors compared between the two stocks.