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GoPro (GPRO) Competitors

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$0.90 0.00 (0.00%)
Closing price 06/5/2026 04:00 PM Eastern
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$0.93 +0.03 (+3.54%)
As of 04:22 AM Eastern
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GPRO vs. ODD, ETD, YSG, LVWR, and HBB

Should you buy GoPro stock or one of its competitors? MarketBeat compares GoPro with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with GoPro include ODDITY Tech (ODD), Ethan Allen Interiors (ETD), Yatsen (YSG), LiveWire Group (LVWR), and Hamilton Beach Brands (HBB). These companies are all part of the "consumer goods" industry.

How does GoPro compare to ODDITY Tech?

GoPro (NASDAQ:GPRO) and ODDITY Tech (NASDAQ:ODD) are both small-cap consumer goods companies, but which is the better stock? We will compare the two businesses based on the strength of their valuation, earnings, analyst recommendations, institutional ownership, profitability, dividends, risk and media sentiment.

ODDITY Tech has higher revenue and earnings than GoPro. GoPro is trading at a lower price-to-earnings ratio than ODDITY Tech, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
GoPro$651.54M0.24-$93.49M-$0.79N/A
ODDITY Tech$809.84M0.70$110.75M$0.7912.42

In the previous week, ODDITY Tech had 22 more articles in the media than GoPro. MarketBeat recorded 32 mentions for ODDITY Tech and 10 mentions for GoPro. GoPro's average media sentiment score of 0.02 beat ODDITY Tech's score of -0.28 indicating that GoPro is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
GoPro
1 Very Positive mention(s)
1 Positive mention(s)
3 Neutral mention(s)
5 Negative mention(s)
0 Very Negative mention(s)
Neutral
ODDITY Tech
2 Very Positive mention(s)
4 Positive mention(s)
10 Neutral mention(s)
7 Negative mention(s)
1 Very Negative mention(s)
Neutral

ODDITY Tech has a net margin of 6.97% compared to GoPro's net margin of -20.70%. ODDITY Tech's return on equity of 15.38% beat GoPro's return on equity.

Company Net Margins Return on Equity Return on Assets
GoPro-20.70% -161.44% -22.87%
ODDITY Tech 6.97%15.38%4.99%

70.1% of GoPro shares are held by institutional investors. Comparatively, 35.9% of ODDITY Tech shares are held by institutional investors. 18.4% of GoPro shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

GoPro has a beta of 2.36, suggesting that its share price is 136% more volatile than the broader market. Comparatively, ODDITY Tech has a beta of 2.48, suggesting that its share price is 148% more volatile than the broader market.

ODDITY Tech has a consensus target price of $25.39, suggesting a potential upside of 158.78%. Given ODDITY Tech's stronger consensus rating and higher possible upside, analysts plainly believe ODDITY Tech is more favorable than GoPro.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
GoPro
2 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00
ODDITY Tech
4 Sell rating(s)
9 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.69

Summary

ODDITY Tech beats GoPro on 12 of the 15 factors compared between the two stocks.

How does GoPro compare to Ethan Allen Interiors?

GoPro (NASDAQ:GPRO) and Ethan Allen Interiors (NYSE:ETD) are both small-cap consumer goods companies, but which is the better stock? We will contrast the two businesses based on the strength of their valuation, risk, earnings, institutional ownership, media sentiment, analyst recommendations, profitability and dividends.

In the previous week, GoPro had 10 more articles in the media than Ethan Allen Interiors. MarketBeat recorded 10 mentions for GoPro and 0 mentions for Ethan Allen Interiors. GoPro's average media sentiment score of 0.02 beat Ethan Allen Interiors' score of 0.00 indicating that GoPro is being referred to more favorably in the media.

Company Overall Sentiment
GoPro Neutral
Ethan Allen Interiors Neutral

GoPro has a beta of 2.36, indicating that its share price is 136% more volatile than the broader market. Comparatively, Ethan Allen Interiors has a beta of 1.02, indicating that its share price is 2% more volatile than the broader market.

Ethan Allen Interiors has a net margin of 6.81% compared to GoPro's net margin of -20.70%. Ethan Allen Interiors' return on equity of 8.54% beat GoPro's return on equity.

Company Net Margins Return on Equity Return on Assets
GoPro-20.70% -161.44% -22.87%
Ethan Allen Interiors 6.81%8.54%5.60%

Ethan Allen Interiors has lower revenue, but higher earnings than GoPro. GoPro is trading at a lower price-to-earnings ratio than Ethan Allen Interiors, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
GoPro$651.54M0.24-$93.49M-$0.79N/A
Ethan Allen Interiors$614.65M0.86$51.60M$1.5813.11

70.1% of GoPro shares are held by institutional investors. Comparatively, 83.8% of Ethan Allen Interiors shares are held by institutional investors. 18.4% of GoPro shares are held by insiders. Comparatively, 9.9% of Ethan Allen Interiors shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Ethan Allen Interiors has a consensus target price of $24.00, suggesting a potential upside of 15.86%. Given Ethan Allen Interiors' stronger consensus rating and higher probable upside, analysts clearly believe Ethan Allen Interiors is more favorable than GoPro.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
GoPro
2 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00
Ethan Allen Interiors
2 Sell rating(s)
1 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.33

Summary

Ethan Allen Interiors beats GoPro on 10 of the 15 factors compared between the two stocks.

How does GoPro compare to Yatsen?

Yatsen (NYSE:YSG) and GoPro (NASDAQ:GPRO) are both small-cap consumer goods companies, but which is the superior stock? We will compare the two businesses based on the strength of their institutional ownership, media sentiment, risk, earnings, dividends, valuation, profitability and analyst recommendations.

Yatsen has higher earnings, but lower revenue than GoPro. Yatsen is trading at a lower price-to-earnings ratio than GoPro, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Yatsen$614.62M0.41-$11.56M-$0.21N/A
GoPro$651.54M0.24-$93.49M-$0.79N/A

In the previous week, GoPro had 9 more articles in the media than Yatsen. MarketBeat recorded 10 mentions for GoPro and 1 mentions for Yatsen. GoPro's average media sentiment score of 0.02 beat Yatsen's score of 0.00 indicating that GoPro is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Yatsen
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
GoPro
1 Very Positive mention(s)
1 Positive mention(s)
3 Neutral mention(s)
5 Negative mention(s)
0 Very Negative mention(s)
Neutral

Yatsen has a net margin of -3.04% compared to GoPro's net margin of -20.70%. Yatsen's return on equity of -4.54% beat GoPro's return on equity.

Company Net Margins Return on Equity Return on Assets
Yatsen-3.04% -4.54% -3.49%
GoPro -20.70%-161.44%-22.87%

Yatsen has a beta of -1.6, meaning that its stock price is 260% less volatile than the broader market. Comparatively, GoPro has a beta of 2.36, meaning that its stock price is 136% more volatile than the broader market.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Yatsen
1 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00
GoPro
2 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00

70.1% of GoPro shares are held by institutional investors. 29.0% of Yatsen shares are held by company insiders. Comparatively, 18.4% of GoPro shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Summary

Yatsen beats GoPro on 7 of the 13 factors compared between the two stocks.

How does GoPro compare to LiveWire Group?

LiveWire Group (NYSE:LVWR) and GoPro (NASDAQ:GPRO) are both small-cap consumer goods companies, but which is the superior investment? We will contrast the two companies based on the strength of their media sentiment, dividends, analyst recommendations, valuation, profitability, institutional ownership, risk and earnings.

LiveWire Group has a beta of 1.68, indicating that its share price is 68% more volatile than the broader market. Comparatively, GoPro has a beta of 2.36, indicating that its share price is 136% more volatile than the broader market.

In the previous week, GoPro had 10 more articles in the media than LiveWire Group. MarketBeat recorded 10 mentions for GoPro and 0 mentions for LiveWire Group. LiveWire Group's average media sentiment score of 1.34 beat GoPro's score of 0.02 indicating that LiveWire Group is being referred to more favorably in the media.

Company Overall Sentiment
LiveWire Group Positive
GoPro Neutral

GoPro has a net margin of -20.70% compared to LiveWire Group's net margin of -263.77%. LiveWire Group's return on equity of -137.09% beat GoPro's return on equity.

Company Net Margins Return on Equity Return on Assets
LiveWire Group-263.77% -137.09% -62.55%
GoPro -20.70%-161.44%-22.87%

0.9% of LiveWire Group shares are held by institutional investors. Comparatively, 70.1% of GoPro shares are held by institutional investors. 0.4% of LiveWire Group shares are held by company insiders. Comparatively, 18.4% of GoPro shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
LiveWire Group
1 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00
GoPro
2 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00

LiveWire Group has higher earnings, but lower revenue than GoPro. LiveWire Group is trading at a lower price-to-earnings ratio than GoPro, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
LiveWire Group$25.67M9.63-$75.11M-$0.37N/A
GoPro$651.54M0.24-$93.49M-$0.79N/A

Summary

GoPro beats LiveWire Group on 8 of the 13 factors compared between the two stocks.

How does GoPro compare to Hamilton Beach Brands?

GoPro (NASDAQ:GPRO) and Hamilton Beach Brands (NYSE:HBB) are both small-cap consumer discretionary companies, but which is the better business? We will contrast the two businesses based on the strength of their valuation, media sentiment, analyst recommendations, dividends, profitability, risk, institutional ownership and earnings.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
GoPro
2 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00
Hamilton Beach Brands
0 Sell rating(s)
1 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
2.00

In the previous week, GoPro had 10 more articles in the media than Hamilton Beach Brands. MarketBeat recorded 10 mentions for GoPro and 0 mentions for Hamilton Beach Brands. GoPro's average media sentiment score of 0.02 beat Hamilton Beach Brands' score of 0.00 indicating that GoPro is being referred to more favorably in the media.

Company Overall Sentiment
GoPro Neutral
Hamilton Beach Brands Neutral

70.1% of GoPro shares are owned by institutional investors. Comparatively, 50.6% of Hamilton Beach Brands shares are owned by institutional investors. 18.4% of GoPro shares are owned by company insiders. Comparatively, 39.0% of Hamilton Beach Brands shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.

Hamilton Beach Brands has lower revenue, but higher earnings than GoPro. GoPro is trading at a lower price-to-earnings ratio than Hamilton Beach Brands, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
GoPro$651.54M0.24-$93.49M-$0.79N/A
Hamilton Beach Brands$606.85M0.43$26.45M$2.099.29

Hamilton Beach Brands has a net margin of 4.73% compared to GoPro's net margin of -20.70%. Hamilton Beach Brands' return on equity of 16.21% beat GoPro's return on equity.

Company Net Margins Return on Equity Return on Assets
GoPro-20.70% -161.44% -22.87%
Hamilton Beach Brands 4.73%16.21%7.40%

GoPro has a beta of 2.36, indicating that its stock price is 136% more volatile than the broader market. Comparatively, Hamilton Beach Brands has a beta of 0.22, indicating that its stock price is 78% less volatile than the broader market.

Summary

Hamilton Beach Brands beats GoPro on 9 of the 14 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding GPRO and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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GPRO vs. The Competition

MetricGoProAUDIO/VIDEO PRD IndustryDiscretionary SectorNASDAQ Exchange
Market Cap$155.72M$15.56B$7.23B$11.98B
Dividend YieldN/A1.59%2.98%5.55%
P/E Ratio-1.1431.9120.1523.62
Price / Sales0.241.284.05109.91
Price / CashN/A12.3112.8637.25
Price / Book1.922.043.636.66
Net Income-$93.49M-$192.64M$248.02M$337.72M
7 Day Performance-18.17%-4.63%-3.15%-3.71%
1 Month Performance-34.30%-3.15%-1.18%0.97%
1 Year Performance13.48%63.61%14.67%25.35%

GoPro Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
GPRO
GoPro
0.5926 of 5 stars
$0.90
flat
N/A+13.5%$155.72M$651.54MN/A880
ODD
ODDITY Tech
3.8554 of 5 stars
$10.04
-2.1%
$25.39
+152.9%
-87.3%$579.26M$809.84M12.73342
ETD
Ethan Allen Interiors
2.1596 of 5 stars
$20.70
+0.7%
$24.00
+15.9%
-20.8%$526.69M$614.65M13.103,211
YSG
Yatsen
0.284 of 5 stars
$3.10
-10.9%
N/A-56.7%$290.97M$614.62MN/A1,623
LVWR
LiveWire Group
0.3522 of 5 stars
$1.32
+1.9%
N/A-79.8%$268.71M$25.67MN/A220

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This page (NASDAQ:GPRO) was last updated on 6/8/2026 by MarketBeat.com Staff.
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