Go Pro

GoPro (GPRO) Competitors

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$0.70 -0.03 (-3.53%)
Closing price 08/10/2026 04:00 PM Eastern
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$0.66 -0.05 (-6.46%)
As of 05:17 AM Eastern
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GPRO vs. ZEPP, UEIC, KOSS, SONY, and GRMN

Should you buy GoPro stock or one of its competitors? GoPro's main competitors and comparable companies include Zepp Health (ZEPP), Universal Electronics (UEIC), Koss (KOSS), Sony (SONY), and Garmin (GRMN). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "consumer electronics" industry.

How does GoPro compare to Zepp Health?

Zepp Health (NYSE:ZEPP) and GoPro (NASDAQ:GPRO) are both small-cap consumer discretionary companies, but which is the superior business? We will contrast the two businesses based on the strength of their dividends, earnings, analyst recommendations, institutional ownership, risk, media sentiment, profitability and valuation.

52.6% of Zepp Health shares are owned by institutional investors. Comparatively, 70.1% of GoPro shares are owned by institutional investors. 36.0% of Zepp Health shares are owned by company insiders. Comparatively, 18.1% of GoPro shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Zepp Health has a net margin of -14.70% compared to GoPro's net margin of -20.70%. Zepp Health's return on equity of -15.64% beat GoPro's return on equity.

Company Net Margins Return on Equity Return on Assets
Zepp Health-14.70% -15.64% -6.03%
GoPro -20.70%-161.44%-22.87%

Zepp Health has a beta of 1.86, meaning that its stock price is 86% more volatile than the broader market. Comparatively, GoPro has a beta of 2.42, meaning that its stock price is 142% more volatile than the broader market.

In the previous week, GoPro had 9 more articles in the media than Zepp Health. MarketBeat recorded 9 mentions for GoPro and 0 mentions for Zepp Health. GoPro's average media sentiment score of 0.20 beat Zepp Health's score of 0.00 indicating that GoPro is being referred to more favorably in the news media.

Company Overall Sentiment
Zepp Health Neutral
GoPro Neutral

Zepp Health currently has a consensus price target of $56.28, indicating a potential upside of 1,005.70%. Given Zepp Health's stronger consensus rating and higher probable upside, analysts clearly believe Zepp Health is more favorable than GoPro.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Zepp Health
1 Sell rating(s)
0 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.00
GoPro
2 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00

Zepp Health has higher earnings, but lower revenue than GoPro. Zepp Health is trading at a lower price-to-earnings ratio than GoPro, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Zepp Health$258.90M0.29-$40.07M-$2.52N/A
GoPro$651.54M0.19-$93.49M-$0.79N/A

Summary

Zepp Health beats GoPro on 9 of the 16 factors compared between the two stocks.

How does GoPro compare to Universal Electronics?

GoPro (NASDAQ:GPRO) and Universal Electronics (NASDAQ:UEIC) are both small-cap consumer discretionary companies, but which is the better investment? We will compare the two businesses based on the strength of their dividends, valuation, institutional ownership, earnings, analyst recommendations, risk, media sentiment and profitability.

Universal Electronics has a consensus target price of $4.25, suggesting a potential downside of 23.56%. Given Universal Electronics' stronger consensus rating and higher probable upside, analysts clearly believe Universal Electronics is more favorable than GoPro.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
GoPro
2 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00
Universal Electronics
1 Sell rating(s)
2 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.67

Universal Electronics has a net margin of -4.57% compared to GoPro's net margin of -20.70%. Universal Electronics' return on equity of 2.70% beat GoPro's return on equity.

Company Net Margins Return on Equity Return on Assets
GoPro-20.70% -161.44% -22.87%
Universal Electronics -4.57%2.70%1.44%

In the previous week, Universal Electronics had 6 more articles in the media than GoPro. MarketBeat recorded 15 mentions for Universal Electronics and 9 mentions for GoPro. Universal Electronics' average media sentiment score of 0.76 beat GoPro's score of 0.20 indicating that Universal Electronics is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
GoPro
2 Very Positive mention(s)
2 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Universal Electronics
3 Very Positive mention(s)
3 Positive mention(s)
5 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Universal Electronics has lower revenue, but higher earnings than GoPro. Universal Electronics is trading at a lower price-to-earnings ratio than GoPro, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
GoPro$651.54M0.19-$93.49M-$0.79N/A
Universal Electronics$368.29M0.19-$18.60M-$1.16N/A

70.1% of GoPro shares are owned by institutional investors. Comparatively, 79.4% of Universal Electronics shares are owned by institutional investors. 18.1% of GoPro shares are owned by insiders. Comparatively, 17.1% of Universal Electronics shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

GoPro has a beta of 2.42, suggesting that its share price is 142% more volatile than the broader market. Comparatively, Universal Electronics has a beta of 1.19, suggesting that its share price is 19% more volatile than the broader market.

Summary

Universal Electronics beats GoPro on 10 of the 15 factors compared between the two stocks.

How does GoPro compare to Koss?

GoPro (NASDAQ:GPRO) and Koss (NASDAQ:KOSS) are both small-cap consumer discretionary companies, but which is the better business? We will compare the two businesses based on the strength of their valuation, risk, profitability, institutional ownership, media sentiment, earnings, dividends and analyst recommendations.

Koss has lower revenue, but higher earnings than GoPro. Koss is trading at a lower price-to-earnings ratio than GoPro, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
GoPro$651.54M0.19-$93.49M-$0.79N/A
Koss$12.62M2.84-$880K-$0.11N/A

GoPro has a beta of 2.42, suggesting that its stock price is 142% more volatile than the broader market. Comparatively, Koss has a beta of 1.67, suggesting that its stock price is 67% more volatile than the broader market.

70.1% of GoPro shares are owned by institutional investors. Comparatively, 6.2% of Koss shares are owned by institutional investors. 18.1% of GoPro shares are owned by company insiders. Comparatively, 44.3% of Koss shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

In the previous week, GoPro had 9 more articles in the media than Koss. MarketBeat recorded 9 mentions for GoPro and 0 mentions for Koss. GoPro's average media sentiment score of 0.20 beat Koss' score of 0.00 indicating that GoPro is being referred to more favorably in the media.

Company Overall Sentiment
GoPro Neutral
Koss Neutral

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
GoPro
2 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00
Koss
1 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00

Koss has a net margin of -8.57% compared to GoPro's net margin of -20.70%. Koss' return on equity of -3.62% beat GoPro's return on equity.

Company Net Margins Return on Equity Return on Assets
GoPro-20.70% -161.44% -22.87%
Koss -8.57%-3.62%-2.98%

Summary

Koss beats GoPro on 7 of the 13 factors compared between the two stocks.

How does GoPro compare to Sony?

Sony (NYSE:SONY) and GoPro (NASDAQ:GPRO) are both consumer discretionary companies, but which is the superior stock? We will contrast the two businesses based on the strength of their institutional ownership, media sentiment, earnings, risk, analyst recommendations, profitability, dividends and valuation.

GoPro has lower revenue, but higher earnings than Sony. GoPro is trading at a lower price-to-earnings ratio than Sony, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Sony$82.90B1.70-$2.16B$1.1221.26
GoPro$651.54M0.19-$93.49M-$0.79N/A

14.1% of Sony shares are owned by institutional investors. Comparatively, 70.1% of GoPro shares are owned by institutional investors. 7.0% of Sony shares are owned by company insiders. Comparatively, 18.1% of GoPro shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

In the previous week, Sony had 25 more articles in the media than GoPro. MarketBeat recorded 34 mentions for Sony and 9 mentions for GoPro. Sony's average media sentiment score of 0.34 beat GoPro's score of 0.20 indicating that Sony is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Sony
10 Very Positive mention(s)
3 Positive mention(s)
12 Neutral mention(s)
3 Negative mention(s)
2 Very Negative mention(s)
Neutral
GoPro
2 Very Positive mention(s)
2 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Sony currently has a consensus price target of $22.00, suggesting a potential downside of 7.60%. Given Sony's stronger consensus rating and higher probable upside, research analysts clearly believe Sony is more favorable than GoPro.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Sony
1 Sell rating(s)
1 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.71
GoPro
2 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00

Sony has a beta of 0.92, suggesting that its stock price is 8% less volatile than the broader market. Comparatively, GoPro has a beta of 2.42, suggesting that its stock price is 142% more volatile than the broader market.

Sony has a net margin of -2.00% compared to GoPro's net margin of -20.70%. Sony's return on equity of 13.06% beat GoPro's return on equity.

Company Net Margins Return on Equity Return on Assets
Sony-2.00% 13.06% 5.22%
GoPro -20.70%-161.44%-22.87%

Summary

Sony beats GoPro on 13 of the 17 factors compared between the two stocks.

How does GoPro compare to Garmin?

GoPro (NASDAQ:GPRO) and Garmin (NYSE:GRMN) are both consumer discretionary companies, but which is the better investment? We will contrast the two companies based on the strength of their profitability, media sentiment, earnings, dividends, analyst recommendations, risk, valuation and institutional ownership.

In the previous week, Garmin had 2 more articles in the media than GoPro. MarketBeat recorded 11 mentions for Garmin and 9 mentions for GoPro. Garmin's average media sentiment score of 0.86 beat GoPro's score of 0.20 indicating that Garmin is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
GoPro
2 Very Positive mention(s)
2 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Garmin
4 Very Positive mention(s)
3 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Garmin has a consensus price target of $310.17, suggesting a potential downside of 1.24%. Given Garmin's stronger consensus rating and higher possible upside, analysts plainly believe Garmin is more favorable than GoPro.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
GoPro
2 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00
Garmin
0 Sell rating(s)
3 Hold rating(s)
2 Buy rating(s)
2 Strong Buy rating(s)
2.86

Garmin has higher revenue and earnings than GoPro. GoPro is trading at a lower price-to-earnings ratio than Garmin, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
GoPro$651.54M0.19-$93.49M-$0.79N/A
Garmin$7.25B8.36$1.66B$9.7032.38

Garmin has a net margin of 24.47% compared to GoPro's net margin of -20.70%. Garmin's return on equity of 20.95% beat GoPro's return on equity.

Company Net Margins Return on Equity Return on Assets
GoPro-20.70% -161.44% -22.87%
Garmin 24.47%20.95%17.06%

GoPro has a beta of 2.42, meaning that its share price is 142% more volatile than the broader market. Comparatively, Garmin has a beta of 0.87, meaning that its share price is 13% less volatile than the broader market.

70.1% of GoPro shares are held by institutional investors. Comparatively, 81.6% of Garmin shares are held by institutional investors. 18.1% of GoPro shares are held by company insiders. Comparatively, 14.8% of Garmin shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

Summary

Garmin beats GoPro on 15 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding GPRO and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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GPRO vs. The Competition

MetricGoProHousehold Durables IndustryConsumer Discretionary SectorNASDAQ Exchange
Market Cap$125.56M$5.46B$13.45B$12.98B
Dividend YieldN/A3.45%53.63%10.07%
P/E Ratio-0.8929.7846.4524.72
Price / Sales0.1969.2391.5798.19
Price / CashN/A9.7519.3137.42
Price / Book1.493.954.536.42
Net Income-$93.49M$270.30M$443.65M$347.03M
7 Day Performance-8.83%0.50%-0.05%0.71%
1 Month Performance-8.21%2.54%1.76%-0.87%
1 Year Performance-46.55%0.92%3.02%21.94%

GoPro Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
GPRO
GoPro
0.4481 of 5 stars
$0.70
-3.5%
N/A-50.3%$125.56M$651.54MN/A880
ZEPP
Zepp Health
1.7388 of 5 stars
$4.63
+1.3%
$56.28
+1,116.1%
-79.2%$67.94M$271.91MN/A1,230
UEIC
Universal Electronics
1.6118 of 5 stars
$4.77
+0.1%
$5.75
+20.7%
+11.2%$60.18M$368.29MN/A3,099
KOSS
Koss
0.4224 of 5 stars
$3.69
-1.2%
N/A-31.0%$34.90M$12.62MN/A30
SONY
Sony
3.4103 of 5 stars
$23.10
+2.9%
$22.00
-4.7%
-12.3%$136.45B$12.70T20.6294,900

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This page (NASDAQ:GPRO) was last updated on 8/11/2026 by MarketBeat.com Staff.
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