Traeger (COOK) Competitors

DoubleDown Interactive (NASDAQ:DDI) and Traeger (NYSE:COOK) are both small-cap consumer discretionary companies, but which is the superior business? We will contrast the two businesses based on the strength of their media sentiment, risk, institutional ownership, valuation, profitability, earnings, analyst recommendations, dividends and community ranking.

Does the media favor DDI or COOK?

In the previous week, Traeger had 2 more articles in the media than DoubleDown Interactive. MarketBeat recorded 2 mentions for Traeger and 0 mentions for DoubleDown Interactive. DoubleDown Interactive's average media sentiment score of 1.00 beat Traeger's score of 0.00 indicating that Traeger is being referred to more favorably in the news media.

Company	Overall Sentiment
DoubleDown Interactive	Neutral
Traeger	Positive

Do insiders & institutionals believe in DDI or COOK?

9.7% of DoubleDown Interactive shares are held by institutional investors. Comparatively, 42.3% of Traeger shares are held by institutional investors. 9.8% of Traeger shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.

Does the MarketBeat Community prefer DDI or COOK?

Traeger received 21 more outperform votes than DoubleDown Interactive when rated by MarketBeat users. However, 66.67% of users gave DoubleDown Interactive an outperform vote while only 41.54% of users gave Traeger an outperform vote.

Company	Underperform	Outperform
DoubleDown Interactive	Outperform Votes 6 66.67%	Underperform Votes 3 33.33%
Traeger	Outperform Votes 27 41.54%	Underperform Votes 38 58.46%

Which has stronger earnings & valuation, DDI or COOK?

DoubleDown Interactive has higher earnings, but lower revenue than Traeger. DoubleDown Interactive is trading at a lower price-to-earnings ratio than Traeger, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
DoubleDown Interactive	$321.03M	N/A	-$233.98M	-$3.43	-2.57
Traeger	$655.90M	0.58	-$382.14M	-$2.19	-1.40

Is DDI or COOK more profitable?

Traeger has a net margin of -47.48% compared to Traeger's net margin of -55.37%. Traeger's return on equity of 12.54% beat DoubleDown Interactive's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
DoubleDown Interactive	-55.37%	12.54%	10.26%
Traeger	-47.48%	-37.17%	-13.66%

Which has more volatility and risk, DDI or COOK?

DoubleDown Interactive has a beta of 0.52, suggesting that its share price is 48% less volatile than the S&P 500. Comparatively, Traeger has a beta of 0.91, suggesting that its share price is 9% less volatile than the S&P 500.

Do analysts prefer DDI or COOK?

DoubleDown Interactive presently has a consensus target price of $12.25, indicating a potential upside of 39.20%. Traeger has a consensus target price of $5.20, indicating a potential upside of 69.38%. Given DoubleDown Interactive's higher probable upside, analysts plainly believe Traeger is more favorable than DoubleDown Interactive.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
DoubleDown Interactive	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	3.00
Traeger	0 Sell rating(s)	4 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	2.43

Summary

Traeger beats DoubleDown Interactive on 12 of the 17 factors compared between the two stocks.