COOK vs. WEYS, GPRO, DOYU, SGC, WOW, JAKK, HNST, IHRT, POWW, and LINC
Should you be buying Traeger stock or one of its competitors? The main competitors of Traeger include Weyco Group (WEYS), GoPro (GPRO), DouYu International (DOYU), Superior Group of Companies (SGC), WideOpenWest (WOW), JAKKS Pacific (JAKK), Honest (HNST), iHeartMedia (IHRT), AMMO (POWW), and Lincoln Educational Services (LINC). These companies are all part of the "consumer discretionary" sector.
Weyco Group (NASDAQ:WEYS) and Traeger (NYSE:COOK) are both small-cap consumer discretionary companies, but which is the better investment? We will contrast the two businesses based on the strength of their institutional ownership, risk, dividends, profitability, analyst recommendations, media sentiment, earnings, valuation and community ranking.
Weyco Group has a net margin of 9.49% compared to Weyco Group's net margin of -11.26%. Traeger's return on equity of 12.88% beat Weyco Group's return on equity.
Traeger has a consensus price target of $4.47, suggesting a potential upside of 111.69%. Given Weyco Group's higher possible upside, analysts plainly believe Traeger is more favorable than Weyco Group.
In the previous week, Traeger had 7 more articles in the media than Weyco Group. MarketBeat recorded 8 mentions for Traeger and 1 mentions for Weyco Group. Traeger's average media sentiment score of 1.01 beat Weyco Group's score of 0.52 indicating that Weyco Group is being referred to more favorably in the media.
Weyco Group has a beta of 0.83, meaning that its share price is 17% less volatile than the S&P 500. Comparatively, Traeger has a beta of 1.04, meaning that its share price is 4% more volatile than the S&P 500.
23.6% of Weyco Group shares are owned by institutional investors. Comparatively, 46.8% of Traeger shares are owned by institutional investors. 38.9% of Weyco Group shares are owned by company insiders. Comparatively, 9.8% of Traeger shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.
Weyco Group received 126 more outperform votes than Traeger when rated by MarketBeat users. Likewise, 57.88% of users gave Weyco Group an outperform vote while only 44.44% of users gave Traeger an outperform vote.
Weyco Group has higher earnings, but lower revenue than Traeger. Traeger is trading at a lower price-to-earnings ratio than Weyco Group, indicating that it is currently the more affordable of the two stocks.
Summary
Weyco Group beats Traeger on 11 of the 17 factors compared between the two stocks.
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This chart shows the number of new MarketBeat users adding COOK and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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