Do analysts prefer HBB or CRCT?

Cricut has a consensus target price of $4.07, suggesting a potential downside of 37.91%. Given Cricut's higher probable upside, analysts clearly believe Cricut is more favorable than Hamilton Beach Brands. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Hamilton Beach Brands 0 Sell rating(s) 0 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 3.00 Cricut 4 Sell rating(s) 2 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 1.33

Which has higher earnings and valuation, HBB or CRCT?

Cricut has higher revenue and earnings than Hamilton Beach Brands. Hamilton Beach Brands is trading at a lower price-to-earnings ratio than Cricut, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio Hamilton Beach Brands $606.85M 0.76 $26.45M $4.25 8.10 Cricut $708.78M 1.94 $76.71M $0.43 15.23

Do analysts prefer HBB or HELE?

Helen of Troy has a consensus target price of $27.50, suggesting a potential downside of 1.15%. Given Helen of Troy's higher probable upside, analysts clearly believe Helen of Troy is more favorable than Hamilton Beach Brands. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Hamilton Beach Brands 0 Sell rating(s) 0 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 3.00 Helen of Troy 1 Sell rating(s) 3 Hold rating(s) 0 Buy rating(s) 1 Strong Buy rating(s) 2.20

Do analysts recommend HBB or COOK?

Traeger has a consensus price target of $50.50, indicating a potential upside of 2.12%. Given Traeger's higher probable upside, analysts clearly believe Traeger is more favorable than Hamilton Beach Brands. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Hamilton Beach Brands 0 Sell rating(s) 0 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 3.00 Traeger 1 Sell rating(s) 5 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 2.00

Which has stronger valuation & earnings, HBB or COOK?

Hamilton Beach Brands has higher revenue and earnings than Traeger. Traeger is trading at a lower price-to-earnings ratio than Hamilton Beach Brands, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio Hamilton Beach Brands $606.85M 0.76 $26.45M $4.25 8.10 Traeger $559.52M 0.25 -$115.18M -$42.04 N/A

Do analysts rate HBB or VIOT?

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Hamilton Beach Brands 0 Sell rating(s) 0 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 3.00 Viomi Technology 1 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 1.00

Which has higher valuation and earnings, HBB or VIOT?

Hamilton Beach Brands has higher revenue and earnings than Viomi Technology. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio Hamilton Beach Brands $606.85M 0.76 $26.45M $4.25 8.10 Viomi Technology $347.23M 0.31 $20.26M N/A N/A

Do analysts prefer HBB or RAY?

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Hamilton Beach Brands 0 Sell rating(s) 0 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 3.00 Raytech 1 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 1.00

Which has preferable valuation & earnings, HBB or RAY?

Hamilton Beach Brands has higher revenue and earnings than Raytech. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio Hamilton Beach Brands $606.85M 0.76 $26.45M $4.25 8.10 Raytech $142.63M 0.10 $2.13M N/A N/A

Hamilton Beach Brands (HBB) Competitors

$33.34 -1.14 (-3.31%)

Closing price 03:59 PM Eastern

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$37.10 +3.76 (+11.28%)

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HBB vs. CRCT, HELE, COOK, VIOT, and RAY

Should you buy Hamilton Beach Brands stock or one of its competitors? Hamilton Beach Brands's main competitors and comparable companies include Cricut (CRCT), Helen of Troy (HELE), Traeger (COOK), Viomi Technology (VIOT), and Raytech (RAY). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "household appliances" industry.

How does Hamilton Beach Brands compare to Cricut?

Hamilton Beach Brands (NYSE:HBB) and Cricut (NASDAQ:CRCT) are both small-cap consumer discretionary companies, but which is the superior investment? We will compare the two businesses based on the strength of their valuation, profitability, institutional ownership, media sentiment, earnings, risk, dividends and analyst recommendations.

50.6% of Hamilton Beach Brands shares are held by institutional investors. Comparatively, 19.6% of Cricut shares are held by institutional investors. 39.0% of Hamilton Beach Brands shares are held by insiders. Comparatively, 16.5% of Cricut shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Cricut has a consensus target price of $4.07, suggesting a potential downside of 37.91%. Given Cricut's higher probable upside, analysts clearly believe Cricut is more favorable than Hamilton Beach Brands.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Hamilton Beach Brands	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	3.00
Cricut	4 Sell rating(s)	2 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.33

Cricut has a net margin of 12.71% compared to Hamilton Beach Brands' net margin of 9.41%. Hamilton Beach Brands' return on equity of 30.70% beat Cricut's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Hamilton Beach Brands	9.41%	30.70%	14.62%
Cricut	12.71%	24.57%	15.42%

Cricut has higher revenue and earnings than Hamilton Beach Brands. Hamilton Beach Brands is trading at a lower price-to-earnings ratio than Cricut, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Hamilton Beach Brands	$606.85M	0.76	$26.45M	$4.25	8.10
Cricut	$708.78M	1.94	$76.71M	$0.43	15.23

Hamilton Beach Brands pays an annual dividend of $0.50 per share and has a dividend yield of 1.5%. Cricut pays an annual dividend of $0.20 per share and has a dividend yield of 3.1%. Hamilton Beach Brands pays out 11.8% of its earnings in the form of a dividend. Cricut pays out 46.5% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Hamilton Beach Brands has increased its dividend for 2 consecutive years.

In the previous week, Cricut had 7 more articles in the media than Hamilton Beach Brands. MarketBeat recorded 7 mentions for Cricut and 0 mentions for Hamilton Beach Brands. Hamilton Beach Brands' average media sentiment score of 1.24 beat Cricut's score of 0.23 indicating that Hamilton Beach Brands is being referred to more favorably in the media.

Company	Overall Sentiment
Hamilton Beach Brands	Positive
Cricut	Neutral

Hamilton Beach Brands has a beta of 0.23, meaning that its share price is 77% less volatile than the broader market. Comparatively, Cricut has a beta of 0.25, meaning that its share price is 75% less volatile than the broader market.

Summary

Cricut beats Hamilton Beach Brands on 10 of the 19 factors compared between the two stocks.

How does Hamilton Beach Brands compare to Helen of Troy?

Hamilton Beach Brands (NYSE:HBB) and Helen of Troy (NASDAQ:HELE) are both small-cap consumer discretionary companies, but which is the superior investment? We will compare the two businesses based on the strength of their valuation, profitability, institutional ownership, media sentiment, earnings, risk, dividends and analyst recommendations.

In the previous week, Helen of Troy had 32 more articles in the media than Hamilton Beach Brands. MarketBeat recorded 32 mentions for Helen of Troy and 0 mentions for Hamilton Beach Brands. Hamilton Beach Brands' average media sentiment score of 1.24 beat Helen of Troy's score of 0.57 indicating that Hamilton Beach Brands is being referred to more favorably in the media.

Company	Overall Sentiment
Hamilton Beach Brands	Positive
Helen of Troy	Positive

Hamilton Beach Brands has a beta of 0.23, indicating that its share price is 77% less volatile than the broader market. Comparatively, Helen of Troy has a beta of 1.34, indicating that its share price is 34% more volatile than the broader market.

50.6% of Hamilton Beach Brands shares are held by institutional investors. 39.0% of Hamilton Beach Brands shares are held by insiders. Comparatively, 0.7% of Helen of Troy shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

Hamilton Beach Brands has higher earnings, but lower revenue than Helen of Troy. Helen of Troy is trading at a lower price-to-earnings ratio than Hamilton Beach Brands, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Hamilton Beach Brands	$606.85M	0.76	$26.45M	$4.25	8.10
Helen of Troy	$1.79B	0.36	-$898.98M	-$4.36	N/A

Helen of Troy has a consensus target price of $27.50, suggesting a potential downside of 1.15%. Given Helen of Troy's higher probable upside, analysts clearly believe Helen of Troy is more favorable than Hamilton Beach Brands.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Hamilton Beach Brands	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	3.00
Helen of Troy	1 Sell rating(s)	3 Hold rating(s)	0 Buy rating(s)	1 Strong Buy rating(s)	2.20

Hamilton Beach Brands has a net margin of 9.41% compared to Helen of Troy's net margin of -5.43%. Hamilton Beach Brands' return on equity of 30.70% beat Helen of Troy's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Hamilton Beach Brands	9.41%	30.70%	14.62%
Helen of Troy	-5.43%	7.73%	3.00%

Summary

Hamilton Beach Brands beats Helen of Troy on 12 of the 17 factors compared between the two stocks.

How does Hamilton Beach Brands compare to Traeger?

Hamilton Beach Brands (NYSE:HBB) and Traeger (NYSE:COOK) are both small-cap consumer discretionary companies, but which is the superior stock? We will contrast the two companies based on the strength of their earnings, risk, analyst recommendations, dividends, valuation, profitability, media sentiment and institutional ownership.

Hamilton Beach Brands has a net margin of 9.41% compared to Traeger's net margin of -23.23%. Hamilton Beach Brands' return on equity of 30.70% beat Traeger's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Hamilton Beach Brands	9.41%	30.70%	14.62%
Traeger	-23.23%	-13.76%	-3.59%

Hamilton Beach Brands has a beta of 0.23, suggesting that its share price is 77% less volatile than the broader market. Comparatively, Traeger has a beta of 1.93, suggesting that its share price is 93% more volatile than the broader market.

In the previous week, Hamilton Beach Brands' average media sentiment score of 1.24 beat Traeger's score of 0.65 indicating that Hamilton Beach Brands is being referred to more favorably in the media.

Company	Overall Sentiment
Hamilton Beach Brands	Positive
Traeger	Positive

Traeger has a consensus price target of $50.50, indicating a potential upside of 2.12%. Given Traeger's higher probable upside, analysts clearly believe Traeger is more favorable than Hamilton Beach Brands.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Hamilton Beach Brands	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	3.00
Traeger	1 Sell rating(s)	5 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.00

Hamilton Beach Brands has higher revenue and earnings than Traeger. Traeger is trading at a lower price-to-earnings ratio than Hamilton Beach Brands, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Hamilton Beach Brands	$606.85M	0.76	$26.45M	$4.25	8.10
Traeger	$559.52M	0.25	-$115.18M	-$42.04	N/A

50.6% of Hamilton Beach Brands shares are held by institutional investors. Comparatively, 46.8% of Traeger shares are held by institutional investors. 39.0% of Hamilton Beach Brands shares are held by company insiders. Comparatively, 16.2% of Traeger shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Summary

Hamilton Beach Brands beats Traeger on 12 of the 14 factors compared between the two stocks.

How does Hamilton Beach Brands compare to Viomi Technology?

Hamilton Beach Brands (NYSE:HBB) and Viomi Technology (NASDAQ:VIOT) are both small-cap consumer discretionary companies, but which is the better investment? We will contrast the two companies based on the strength of their dividends, earnings, media sentiment, analyst recommendations, institutional ownership, profitability, valuation and risk.

Hamilton Beach Brands has a beta of 0.23, suggesting that its stock price is 77% less volatile than the broader market. Comparatively, Viomi Technology has a beta of 0.34, suggesting that its stock price is 66% less volatile than the broader market.

Hamilton Beach Brands has a net margin of 9.41% compared to Viomi Technology's net margin of 0.00%. Hamilton Beach Brands' return on equity of 30.70% beat Viomi Technology's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Hamilton Beach Brands	9.41%	30.70%	14.62%
Viomi Technology	N/A	N/A	N/A

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Hamilton Beach Brands	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	3.00
Viomi Technology	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00

Hamilton Beach Brands has higher revenue and earnings than Viomi Technology.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Hamilton Beach Brands	$606.85M	0.76	$26.45M	$4.25	8.10
Viomi Technology	$347.23M	0.31	$20.26M	N/A	N/A

50.6% of Hamilton Beach Brands shares are held by institutional investors. Comparatively, 1.2% of Viomi Technology shares are held by institutional investors. 39.0% of Hamilton Beach Brands shares are held by company insiders. Comparatively, 34.3% of Viomi Technology shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

In the previous week, Viomi Technology had 4 more articles in the media than Hamilton Beach Brands. MarketBeat recorded 4 mentions for Viomi Technology and 0 mentions for Hamilton Beach Brands. Hamilton Beach Brands' average media sentiment score of 1.24 beat Viomi Technology's score of 1.04 indicating that Hamilton Beach Brands is being referred to more favorably in the media.

Company	Overall Sentiment
Hamilton Beach Brands	Positive
Viomi Technology	Positive

Summary

Hamilton Beach Brands beats Viomi Technology on 11 of the 13 factors compared between the two stocks.

How does Hamilton Beach Brands compare to Raytech?

Hamilton Beach Brands (NYSE:HBB) and Raytech (NASDAQ:RAY) are both small-cap consumer discretionary companies, but which is the better business? We will contrast the two businesses based on the strength of their media sentiment, institutional ownership, risk, analyst recommendations, dividends, valuation, earnings and profitability.

Hamilton Beach Brands has a beta of 0.23, suggesting that its stock price is 77% less volatile than the broader market. Comparatively, Raytech has a beta of -2.55, suggesting that its stock price is 355% less volatile than the broader market.

Hamilton Beach Brands has higher revenue and earnings than Raytech.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Hamilton Beach Brands	$606.85M	0.76	$26.45M	$4.25	8.10
Raytech	$142.63M	0.10	$2.13M	N/A	N/A

In the previous week, Raytech had 1 more articles in the media than Hamilton Beach Brands. MarketBeat recorded 1 mentions for Raytech and 0 mentions for Hamilton Beach Brands. Hamilton Beach Brands' average media sentiment score of 1.24 beat Raytech's score of 0.67 indicating that Hamilton Beach Brands is being referred to more favorably in the media.

Company	Overall Sentiment
Hamilton Beach Brands	Positive
Raytech	Positive

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Hamilton Beach Brands	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	3.00
Raytech	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00

50.6% of Hamilton Beach Brands shares are held by institutional investors. 39.0% of Hamilton Beach Brands shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

Hamilton Beach Brands has a net margin of 9.41% compared to Raytech's net margin of 0.00%. Hamilton Beach Brands' return on equity of 30.70% beat Raytech's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Hamilton Beach Brands	9.41%	30.70%	14.62%
Raytech	N/A	N/A	N/A

Summary

Hamilton Beach Brands beats Raytech on 12 of the 13 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding HBB and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.

Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.

HBB vs. The Competition

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Metric	Hamilton Beach Brands	Household Durables Industry	Consumer Discretionary Sector	NYSE Exchange
Market Cap	$448.08M	$5.21B	$12.38B	$22.95B
Dividend Yield	1.44%	3.44%	87.68%	3.72%
P/E Ratio	7.84	12.11	45.56	28.09
Price / Sales	0.74	17.98	88.78	20.98
Price / Cash	14.35	9.04	31.65	37.05
Price / Book	2.44	2.60	3.97	4.66
Net Income	$26.45M	$272.65M	$444.43M	$1.07B
7 Day Performance	-3.94%	-1.63%	-0.53%	-0.92%
1 Month Performance	7.69%	-4.31%	-3.13%	-4.56%
1 Year Performance	116.42%	-6.97%	-5.73%	5.23%

Hamilton Beach Brands Competitors List

Export

Company	MarketRank	Share Price	Analysts' Price Target	1Y Price Performance	Market Cap	Revenue	P/E Ratio	Employee Count	Indicator(s)
HBB Hamilton Beach Brands	1.3476 of 5 stars	$33.34 -3.3%	N/A	+139.3%	$448.08M	$606.85M	7.84	660
CRCT Cricut	2.0545 of 5 stars	$6.38 -1.4%	$4.07 -36.3%	+22.2%	$1.36B	$708.78M	14.84	700
HELE Helen of Troy	1.7879 of 5 stars	$25.32 -1.2%	$27.00 +6.6%	+42.6%	$597.21M	$1.79B	N/A	1,854	Earnings Report
COOK Traeger	2.7 of 5 stars	$51.45 -3.7%	$50.50 -1.8%	-7.1%	$149.54M	$559.52M	N/A	433	High Trading Volume
VIOT Viomi Technology	1.3858 of 5 stars	$1.49 -1.3%	N/A	-48.0%	$101.66M	$347.23M	N/A	725	Positive News Short Interest Decrease

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This page (NYSE:HBB) was last updated on 10/14/2026 by MarketBeat.com Staff.

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Hamilton Beach Brands (HBB) Competitors

HBB vs. CRCT, HELE, COOK, VIOT, and RAY

How does Hamilton Beach Brands compare to Cricut?

Summary

How does Hamilton Beach Brands compare to Helen of Troy?

Summary

How does Hamilton Beach Brands compare to Traeger?

Summary

How does Hamilton Beach Brands compare to Viomi Technology?

Summary

How does Hamilton Beach Brands compare to Raytech?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

HBB vs. The Competition

Hamilton Beach Brands Competitors List

Related Companies and Tools

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools

About MarketBeat

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Hamilton Beach Brands (HBB) Competitors

HBB vs. CRCT, HELE, COOK, VIOT, and RAY

How does Hamilton Beach Brands compare to Cricut?

Do insiders & institutionals have more ownership in HBB or CRCT?

Do analysts prefer HBB or CRCT?

Is HBB or CRCT more profitable?

Which has higher earnings and valuation, HBB or CRCT?

Is HBB or CRCT a better dividend stock?

Does the media favor HBB or CRCT?

Which has more volatility and risk, HBB or CRCT?

Summary

How does Hamilton Beach Brands compare to Helen of Troy?

Does the media refer more to HBB or HELE?

Which has more risk and volatility, HBB or HELE?

Do insiders and institutionals hold more shares of HBB or HELE?

Which has higher valuation and earnings, HBB or HELE?

Do analysts prefer HBB or HELE?

Is HBB or HELE more profitable?

Summary

How does Hamilton Beach Brands compare to Traeger?

Is HBB or COOK more profitable?

Which has more volatility and risk, HBB or COOK?

Does the media refer more to HBB or COOK?

Do analysts recommend HBB or COOK?

Which has stronger valuation & earnings, HBB or COOK?

Do insiders and institutionals have more ownership in HBB or COOK?

Summary

How does Hamilton Beach Brands compare to Viomi Technology?

Which has more risk and volatility, HBB or VIOT?

Is HBB or VIOT more profitable?

Do analysts rate HBB or VIOT?

Which has higher valuation and earnings, HBB or VIOT?

Do insiders and institutionals hold more shares of HBB or VIOT?

Does the media prefer HBB or VIOT?

Summary

How does Hamilton Beach Brands compare to Raytech?

Which has more volatility & risk, HBB or RAY?

Which has preferable valuation & earnings, HBB or RAY?

Does the media refer more to HBB or RAY?

Do analysts prefer HBB or RAY?

Do institutionals and insiders believe in HBB or RAY?

Is HBB or RAY more profitable?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

HBB vs. The Competition

Hamilton Beach Brands Competitors List

Related Companies and Tools

MarketBeat All Access Features

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools