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ChoiceOne Financial Services (COFS) Competitors

ChoiceOne Financial Services logo
$30.27 -0.19 (-0.62%)
Closing price 05/15/2026 04:00 PM Eastern
Extended Trading
$30.24 -0.04 (-0.12%)
As of 05/15/2026 04:10 PM Eastern
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COFS vs. PWP, LU, WLTH, LOB, and BFC

Should you buy ChoiceOne Financial Services stock or one of its competitors? MarketBeat compares ChoiceOne Financial Services with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with ChoiceOne Financial Services include Perella Weinberg Partners (PWP), Lufax (LU), Wealthfront (WLTH), Live Oak Bancshares (LOB), and Bank First National (BFC). These companies are all part of the "banking" industry.

How does ChoiceOne Financial Services compare to Perella Weinberg Partners?

Perella Weinberg Partners (NASDAQ:PWP) and ChoiceOne Financial Services (NASDAQ:COFS) are both small-cap finance companies, but which is the better investment? We will contrast the two companies based on the strength of their institutional ownership, valuation, earnings, profitability, risk, analyst recommendations, dividends and media sentiment.

Perella Weinberg Partners has higher revenue and earnings than ChoiceOne Financial Services. ChoiceOne Financial Services is trading at a lower price-to-earnings ratio than Perella Weinberg Partners, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Perella Weinberg Partners$750.90M2.27$35.48M$0.2476.38
ChoiceOne Financial Services$227.62M1.99$28.18M$3.708.18

Perella Weinberg Partners has a beta of 1.74, indicating that its stock price is 74% more volatile than the broader market. Comparatively, ChoiceOne Financial Services has a beta of 0.6, indicating that its stock price is 40% less volatile than the broader market.

ChoiceOne Financial Services has a net margin of 23.07% compared to Perella Weinberg Partners' net margin of 2.82%. ChoiceOne Financial Services' return on equity of 12.31% beat Perella Weinberg Partners' return on equity.

Company Net Margins Return on Equity Return on Assets
Perella Weinberg Partners2.82% -19.90% 6.78%
ChoiceOne Financial Services 23.07%12.31%1.28%

Perella Weinberg Partners pays an annual dividend of $0.28 per share and has a dividend yield of 1.5%. ChoiceOne Financial Services pays an annual dividend of $1.16 per share and has a dividend yield of 3.8%. Perella Weinberg Partners pays out 116.7% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. ChoiceOne Financial Services pays out 31.4% of its earnings in the form of a dividend. ChoiceOne Financial Services has raised its dividend for 13 consecutive years. ChoiceOne Financial Services is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

41.1% of Perella Weinberg Partners shares are held by institutional investors. Comparatively, 19.9% of ChoiceOne Financial Services shares are held by institutional investors. 26.1% of Perella Weinberg Partners shares are held by insiders. Comparatively, 6.5% of ChoiceOne Financial Services shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

In the previous week, Perella Weinberg Partners had 5 more articles in the media than ChoiceOne Financial Services. MarketBeat recorded 6 mentions for Perella Weinberg Partners and 1 mentions for ChoiceOne Financial Services. ChoiceOne Financial Services' average media sentiment score of 1.89 beat Perella Weinberg Partners' score of 1.39 indicating that ChoiceOne Financial Services is being referred to more favorably in the news media.

Company Overall Sentiment
Perella Weinberg Partners Positive
ChoiceOne Financial Services Very Positive

Perella Weinberg Partners presently has a consensus target price of $23.50, indicating a potential upside of 28.21%. ChoiceOne Financial Services has a consensus target price of $34.00, indicating a potential upside of 12.32%. Given Perella Weinberg Partners' higher probable upside, analysts clearly believe Perella Weinberg Partners is more favorable than ChoiceOne Financial Services.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Perella Weinberg Partners
1 Sell rating(s)
1 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.25
ChoiceOne Financial Services
0 Sell rating(s)
3 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.25

Summary

Perella Weinberg Partners beats ChoiceOne Financial Services on 11 of the 18 factors compared between the two stocks.

How does ChoiceOne Financial Services compare to Lufax?

Lufax (NYSE:LU) and ChoiceOne Financial Services (NASDAQ:COFS) are both small-cap finance companies, but which is the better investment? We will contrast the two companies based on the strength of their institutional ownership, valuation, earnings, profitability, risk, analyst recommendations, dividends and media sentiment.

ChoiceOne Financial Services has a net margin of 23.07% compared to Lufax's net margin of 0.00%. ChoiceOne Financial Services' return on equity of 12.31% beat Lufax's return on equity.

Company Net Margins Return on Equity Return on Assets
LufaxN/A N/A N/A
ChoiceOne Financial Services 23.07%12.31%1.28%

Lufax has a beta of 0.81, suggesting that its share price is 19% less volatile than the broader market. Comparatively, ChoiceOne Financial Services has a beta of 0.6, suggesting that its share price is 40% less volatile than the broader market.

In the previous week, Lufax had 24 more articles in the media than ChoiceOne Financial Services. MarketBeat recorded 25 mentions for Lufax and 1 mentions for ChoiceOne Financial Services. ChoiceOne Financial Services' average media sentiment score of 1.89 beat Lufax's score of 0.01 indicating that ChoiceOne Financial Services is being referred to more favorably in the news media.

Company Overall Sentiment
Lufax Neutral
ChoiceOne Financial Services Very Positive

ChoiceOne Financial Services has lower revenue, but higher earnings than Lufax. Lufax is trading at a lower price-to-earnings ratio than ChoiceOne Financial Services, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Lufax$3.77B0.43-$291.79M-$0.78N/A
ChoiceOne Financial Services$227.62M1.99$28.18M$3.708.18

69.1% of Lufax shares are held by institutional investors. Comparatively, 19.9% of ChoiceOne Financial Services shares are held by institutional investors. 6.5% of ChoiceOne Financial Services shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

Lufax presently has a consensus target price of $2.00, indicating a potential upside of 6.67%. ChoiceOne Financial Services has a consensus target price of $34.00, indicating a potential upside of 12.32%. Given ChoiceOne Financial Services' stronger consensus rating and higher probable upside, analysts clearly believe ChoiceOne Financial Services is more favorable than Lufax.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Lufax
1 Sell rating(s)
2 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.67
ChoiceOne Financial Services
0 Sell rating(s)
3 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.25

Summary

ChoiceOne Financial Services beats Lufax on 12 of the 16 factors compared between the two stocks.

How does ChoiceOne Financial Services compare to Wealthfront?

ChoiceOne Financial Services (NASDAQ:COFS) and Wealthfront (NASDAQ:WLTH) are both small-cap banking companies, but which is the superior stock? We will contrast the two companies based on the strength of their media sentiment, risk, analyst recommendations, dividends, earnings, profitability, valuation and institutional ownership.

ChoiceOne Financial Services has a net margin of 23.07% compared to Wealthfront's net margin of 0.00%. ChoiceOne Financial Services' return on equity of 12.31% beat Wealthfront's return on equity.

Company Net Margins Return on Equity Return on Assets
ChoiceOne Financial Services23.07% 12.31% 1.28%
Wealthfront N/A N/A N/A

In the previous week, Wealthfront had 1 more articles in the media than ChoiceOne Financial Services. MarketBeat recorded 2 mentions for Wealthfront and 1 mentions for ChoiceOne Financial Services. ChoiceOne Financial Services' average media sentiment score of 1.89 beat Wealthfront's score of 0.39 indicating that ChoiceOne Financial Services is being referred to more favorably in the media.

Company Overall Sentiment
ChoiceOne Financial Services Very Positive
Wealthfront Neutral

ChoiceOne Financial Services has higher earnings, but lower revenue than Wealthfront.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
ChoiceOne Financial Services$227.62M1.99$28.18M$3.708.18
Wealthfront$364.99M4.62N/AN/AN/A

19.9% of ChoiceOne Financial Services shares are owned by institutional investors. 6.5% of ChoiceOne Financial Services shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

ChoiceOne Financial Services currently has a consensus target price of $34.00, indicating a potential upside of 12.32%. Wealthfront has a consensus target price of $12.33, indicating a potential upside of 9.34%. Given ChoiceOne Financial Services' higher possible upside, equities research analysts clearly believe ChoiceOne Financial Services is more favorable than Wealthfront.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
ChoiceOne Financial Services
0 Sell rating(s)
3 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.25
Wealthfront
1 Sell rating(s)
4 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.33

Summary

ChoiceOne Financial Services beats Wealthfront on 7 of the 12 factors compared between the two stocks.

How does ChoiceOne Financial Services compare to Live Oak Bancshares?

ChoiceOne Financial Services (NASDAQ:COFS) and Live Oak Bancshares (NYSE:LOB) are both small-cap banking companies, but which is the superior stock? We will contrast the two companies based on the strength of their media sentiment, risk, analyst recommendations, dividends, earnings, profitability, valuation and institutional ownership.

19.9% of ChoiceOne Financial Services shares are held by institutional investors. Comparatively, 64.0% of Live Oak Bancshares shares are held by institutional investors. 6.5% of ChoiceOne Financial Services shares are held by company insiders. Comparatively, 22.4% of Live Oak Bancshares shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

ChoiceOne Financial Services currently has a consensus target price of $34.00, indicating a potential upside of 12.32%. Live Oak Bancshares has a consensus target price of $44.40, indicating a potential upside of 24.93%. Given Live Oak Bancshares' stronger consensus rating and higher possible upside, analysts clearly believe Live Oak Bancshares is more favorable than ChoiceOne Financial Services.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
ChoiceOne Financial Services
0 Sell rating(s)
3 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.25
Live Oak Bancshares
0 Sell rating(s)
4 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.33

ChoiceOne Financial Services has a net margin of 23.07% compared to Live Oak Bancshares' net margin of 11.79%. ChoiceOne Financial Services' return on equity of 12.31% beat Live Oak Bancshares' return on equity.

Company Net Margins Return on Equity Return on Assets
ChoiceOne Financial Services23.07% 12.31% 1.28%
Live Oak Bancshares 11.79%11.18%0.86%

ChoiceOne Financial Services has a beta of 0.6, suggesting that its share price is 40% less volatile than the broader market. Comparatively, Live Oak Bancshares has a beta of 1.92, suggesting that its share price is 92% more volatile than the broader market.

ChoiceOne Financial Services pays an annual dividend of $1.16 per share and has a dividend yield of 3.8%. Live Oak Bancshares pays an annual dividend of $0.12 per share and has a dividend yield of 0.3%. ChoiceOne Financial Services pays out 31.4% of its earnings in the form of a dividend. Live Oak Bancshares pays out 4.6% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. ChoiceOne Financial Services has increased its dividend for 13 consecutive years. ChoiceOne Financial Services is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

In the previous week, Live Oak Bancshares had 1 more articles in the media than ChoiceOne Financial Services. MarketBeat recorded 2 mentions for Live Oak Bancshares and 1 mentions for ChoiceOne Financial Services. ChoiceOne Financial Services' average media sentiment score of 1.89 beat Live Oak Bancshares' score of 0.63 indicating that ChoiceOne Financial Services is being referred to more favorably in the media.

Company Overall Sentiment
ChoiceOne Financial Services Very Positive
Live Oak Bancshares Positive

Live Oak Bancshares has higher revenue and earnings than ChoiceOne Financial Services. ChoiceOne Financial Services is trading at a lower price-to-earnings ratio than Live Oak Bancshares, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
ChoiceOne Financial Services$227.62M1.99$28.18M$3.708.18
Live Oak Bancshares$1.04B1.58$105.87M$2.6113.62

Summary

Live Oak Bancshares beats ChoiceOne Financial Services on 11 of the 19 factors compared between the two stocks.

How does ChoiceOne Financial Services compare to Bank First National?

Bank First National (NASDAQ:BFC) and ChoiceOne Financial Services (NASDAQ:COFS) are both small-cap finance companies, but which is the better stock? We will contrast the two businesses based on the strength of their risk, valuation, media sentiment, analyst recommendations, profitability, earnings, dividends and institutional ownership.

30.0% of Bank First National shares are owned by institutional investors. Comparatively, 19.9% of ChoiceOne Financial Services shares are owned by institutional investors. 5.0% of Bank First National shares are owned by insiders. Comparatively, 6.5% of ChoiceOne Financial Services shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Bank First National currently has a consensus target price of $153.50, indicating a potential upside of 8.76%. ChoiceOne Financial Services has a consensus target price of $34.00, indicating a potential upside of 12.32%. Given ChoiceOne Financial Services' higher probable upside, analysts clearly believe ChoiceOne Financial Services is more favorable than Bank First National.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Bank First National
1 Sell rating(s)
1 Hold rating(s)
2 Buy rating(s)
1 Strong Buy rating(s)
2.60
ChoiceOne Financial Services
0 Sell rating(s)
3 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.25

Bank First National has a net margin of 27.49% compared to ChoiceOne Financial Services' net margin of 23.07%. ChoiceOne Financial Services' return on equity of 12.31% beat Bank First National's return on equity.

Company Net Margins Return on Equity Return on Assets
Bank First National27.49% 11.89% 1.66%
ChoiceOne Financial Services 23.07%12.31%1.28%

Bank First National has a beta of 0.44, meaning that its share price is 56% less volatile than the broader market. Comparatively, ChoiceOne Financial Services has a beta of 0.6, meaning that its share price is 40% less volatile than the broader market.

Bank First National pays an annual dividend of $2.00 per share and has a dividend yield of 1.4%. ChoiceOne Financial Services pays an annual dividend of $1.16 per share and has a dividend yield of 3.8%. Bank First National pays out 27.8% of its earnings in the form of a dividend. ChoiceOne Financial Services pays out 31.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Bank First National has increased its dividend for 10 consecutive years and ChoiceOne Financial Services has increased its dividend for 13 consecutive years. ChoiceOne Financial Services is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

In the previous week, Bank First National had 4 more articles in the media than ChoiceOne Financial Services. MarketBeat recorded 5 mentions for Bank First National and 1 mentions for ChoiceOne Financial Services. ChoiceOne Financial Services' average media sentiment score of 1.89 beat Bank First National's score of 1.22 indicating that ChoiceOne Financial Services is being referred to more favorably in the news media.

Company Overall Sentiment
Bank First National Positive
ChoiceOne Financial Services Very Positive

Bank First National has higher revenue and earnings than ChoiceOne Financial Services. ChoiceOne Financial Services is trading at a lower price-to-earnings ratio than Bank First National, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Bank First National$243.93M6.46$71.50M$7.1919.63
ChoiceOne Financial Services$227.62M1.99$28.18M$3.708.18

Summary

Bank First National beats ChoiceOne Financial Services on 13 of the 20 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding COFS and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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COFS vs. The Competition

Export
MetricChoiceOne Financial ServicesFIN IndustryFinance SectorNASDAQ Exchange
Market Cap$453.29M$7.01B$13.37B$12.30B
Dividend Yield3.83%5.79%5.88%5.29%
P/E Ratio8.18105.6024.3522.67
Price / Sales1.9911.87173.9876.00
Price / Cash7.8068.7219.9654.86
Price / Book0.962.572.126.90
Net Income$28.18M$303.67M$1.11B$334.66M
7 Day Performance-3.84%-2.64%-1.60%0.13%
1 Month Performance1.54%0.10%-0.62%1.11%
1 Year Performance-0.36%13.12%9.16%30.62%

ChoiceOne Financial Services Competitors List

Export
CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
COFS
ChoiceOne Financial Services
4.8937 of 5 stars		$30.27
-0.6%		$34.00
+12.3%		+0.4%$453.29M$227.62M8.18380
PWP
Perella Weinberg Partners
3.5697 of 5 stars		$19.56
+1.1%		$23.50
+20.1%		-3.4%$1.78B$750.90M81.50600
LU
Lufax
1.9665 of 5 stars		$2.00
+1.3%		$2.00
+0.3%		-35.8%$1.71B$3.77BN/A35,875
WLTH
Wealthfront
2.4314 of 5 stars		$11.12
-2.5%		$12.33
+10.9%		N/A$1.71B$364.99MN/A359
LOB
Live Oak Bancshares
4.388 of 5 stars		$37.55
+2.3%		$44.40
+18.2%		N/A$1.68B$1.04B14.391,077

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This page (NASDAQ:COFS) was last updated on 5/16/2026 by MarketBeat.com Staff.
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