Digital Brands Group (DBGI) Competitors

Digital Brands Group (NASDAQ:DBGI) and High Tide (NASDAQ:HITI) are both small-cap retail companies, but which is the superior business? We will compare the two companies based on the strength of their dividends, valuation, institutional ownership, analyst recommendations, earnings, risk, profitability and media sentiment.

Does the media refer more to DBGI or HITI?

In the previous week, Digital Brands Group had 1 more articles in the media than High Tide. MarketBeat recorded 1 mentions for Digital Brands Group and 0 mentions for High Tide. High Tide's average media sentiment score of 0.75 beat Digital Brands Group's score of -1.00 indicating that High Tide is being referred to more favorably in the news media.

Company	Overall Sentiment
Digital Brands Group	Negative
High Tide	Positive

Do insiders and institutionals have more ownership in DBGI or HITI?

1.6% of Digital Brands Group shares are owned by institutional investors. Comparatively, 4.5% of High Tide shares are owned by institutional investors. 0.0% of Digital Brands Group shares are owned by insiders. Comparatively, 12.4% of High Tide shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Which has stronger earnings and valuation, DBGI or HITI?

High Tide has higher revenue and earnings than Digital Brands Group. High Tide is trading at a lower price-to-earnings ratio than Digital Brands Group, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Digital Brands Group	$12.20M	3.50	-$10.25M	-$646.50	-0.01
High Tide	$550.24M	0.32	-$3.19M	-$0.08	-27.25

Which has more risk & volatility, DBGI or HITI?

Digital Brands Group has a beta of 0.39, indicating that its share price is 61% less volatile than the S&P 500. Comparatively, High Tide has a beta of 0.52, indicating that its share price is 48% less volatile than the S&P 500.

Do analysts prefer DBGI or HITI?

High Tide has a consensus target price of $4.75, indicating a potential upside of 117.89%. Given High Tide's stronger consensus rating and higher possible upside, analysts plainly believe High Tide is more favorable than Digital Brands Group.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Digital Brands Group	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00
High Tide	0 Sell rating(s)	0 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	3.00

Is DBGI or HITI more profitable?

High Tide has a net margin of -1.71% compared to Digital Brands Group's net margin of -93.87%. High Tide's return on equity of -6.45% beat Digital Brands Group's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Digital Brands Group	-93.87%	-423.08%	-31.51%
High Tide	-1.71%	-6.45%	-3.93%

Summary

High Tide beats Digital Brands Group on 13 of the 16 factors compared between the two stocks.