Do analysts prefer WISH or HOUR?

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score ContextLogic 0 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 0.00 Hour Loop 0 Sell rating(s) 1 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 2.00

Do analysts rate HOUR or BZUN?

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Hour Loop 0 Sell rating(s) 1 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 2.00 Baozun 1 Sell rating(s) 1 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 1.50

Which has preferable earnings and valuation, HOUR or BZUN?

Hour Loop has higher earnings, but lower revenue than Baozun. Baozun is trading at a lower price-to-earnings ratio than Hour Loop, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio Hour Loop $142.44M 0.45 $1.71M $0.04 45.17 Baozun $1.42B 0.12 -$34.62M -$0.45 N/A

Is HOUR or BZUN more profitable?

Hour Loop has a net margin of 1.14% compared to Baozun's net margin of -1.80%. Hour Loop's return on equity of 22.31% beat Baozun's return on equity. Company Net Margins Return on Equity Return on Assets Hour Loop 1.14% 22.31% 6.60% Baozun -1.80% 1.68% 0.88%

Do analysts recommend DIBS or HOUR?

1stdibs.com presently has a consensus price target of $7.00, suggesting a potential upside of 48.31%. Given 1stdibs.com's higher probable upside, analysts clearly believe 1stdibs.com is more favorable than Hour Loop. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score 1stdibs.com 1 Sell rating(s) 0 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 2.00 Hour Loop 0 Sell rating(s) 1 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 2.00

Which has higher earnings & valuation, DIBS or HOUR?

Hour Loop has higher revenue and earnings than 1stdibs.com. 1stdibs.com is trading at a lower price-to-earnings ratio than Hour Loop, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio 1stdibs.com $89.62M 1.77 -$13.67M -$0.22 N/A Hour Loop $142.44M 0.45 $1.71M $0.04 45.17

Is DIBS or HOUR more profitable?

Hour Loop has a net margin of 1.14% compared to 1stdibs.com's net margin of -8.54%. Hour Loop's return on equity of 22.31% beat 1stdibs.com's return on equity. Company Net Margins Return on Equity Return on Assets 1stdibs.com -8.54% -8.97% -6.20% Hour Loop 1.14% 22.31% 6.60%

Do analysts prefer HOUR or LITB?

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Hour Loop 0 Sell rating(s) 1 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 2.00 LightInTheBox 1 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 1.00

Which has better earnings & valuation, HOUR or LITB?

LightInTheBox has higher revenue and earnings than Hour Loop. LightInTheBox is trading at a lower price-to-earnings ratio than Hour Loop, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio Hour Loop $142.44M 0.45 $1.71M $0.04 45.17 LightInTheBox $224.32M 0.24 $8.28M $0.50 6.14

Is HOUR or LITB more profitable?

LightInTheBox has a net margin of 4.07% compared to Hour Loop's net margin of 1.14%. Hour Loop's return on equity of 22.31% beat LightInTheBox's return on equity. Company Net Margins Return on Equity Return on Assets Hour Loop 1.14% 22.31% 6.60% LightInTheBox 4.07% -150.84% 13.92%

Do analysts recommend GIFT or HOUR?

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Giftify 1 Sell rating(s) 1 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 1.50 Hour Loop 0 Sell rating(s) 1 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 2.00

Which has better earnings & valuation, GIFT or HOUR?

Hour Loop has higher revenue and earnings than Giftify. Giftify is trading at a lower price-to-earnings ratio than Hour Loop, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio Giftify $83.18M 0.37 -$10.49M -$0.27 N/A Hour Loop $142.44M 0.45 $1.71M $0.04 45.17

Is GIFT or HOUR more profitable?

Hour Loop has a net margin of 1.14% compared to Giftify's net margin of -10.32%. Hour Loop's return on equity of 22.31% beat Giftify's return on equity. Company Net Margins Return on Equity Return on Assets Giftify -10.32% -39.87% -27.40% Hour Loop 1.14% 22.31% 6.60%

Hour Loop (HOUR) Competitors

$1.81 0.00 (0.00%)

Closing price 08/20/2026 03:42 PM Eastern

Extended Trading

$1.83 +0.02 (+1.29%)

As of 08/20/2026 05:05 PM Eastern

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HOUR vs. WISH, BZUN, DIBS, LITB, and GIFT

Should you buy Hour Loop stock or one of its competitors? Hour Loop's main competitors and comparable companies include ContextLogic (WISH), Baozun (BZUN), 1stdibs.com (DIBS), LightInTheBox (LITB), and Giftify (GIFT). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "broadline retail" industry.

How does Hour Loop compare to ContextLogic?

ContextLogic (NASDAQ:WISH) and Hour Loop (NASDAQ:HOUR) are both small-cap consumer discretionary companies, but which is the better business? We will contrast the two businesses based on the strength of their risk, media sentiment, profitability, analyst recommendations, institutional ownership, earnings, valuation and dividends.

In the previous week, Hour Loop's average media sentiment score of 0.44 beat ContextLogic's score of 0.00 indicating that Hour Loop is being referred to more favorably in the news media.

Company	Overall Sentiment
ContextLogic	Neutral
Hour Loop	Neutral

Hour Loop has a net margin of 1.14% compared to ContextLogic's net margin of -131.05%. Hour Loop's return on equity of 22.31% beat ContextLogic's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
ContextLogic	-131.05%	-115.96%	-62.36%
Hour Loop	1.14%	22.31%	6.60%

ContextLogic has a beta of 2.09, indicating that its stock price is 109% more volatile than the broader market. Comparatively, Hour Loop has a beta of 1.38, indicating that its stock price is 38% more volatile than the broader market.

46.0% of ContextLogic shares are owned by institutional investors. Comparatively, 0.3% of Hour Loop shares are owned by institutional investors. 8.2% of ContextLogic shares are owned by company insiders. Comparatively, 95.0% of Hour Loop shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Hour Loop has lower revenue, but higher earnings than ContextLogic. ContextLogic is trading at a lower price-to-earnings ratio than Hour Loop, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
ContextLogic	$287M	0.96	-$317M	-$11.98	N/A
Hour Loop	$142.44M	0.45	$1.71M	$0.04	45.17

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
ContextLogic	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00
Hour Loop	0 Sell rating(s)	1 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	2.00

Summary

Hour Loop beats ContextLogic on 9 of the 13 factors compared between the two stocks.

How does Hour Loop compare to Baozun?

Hour Loop (NASDAQ:HOUR) and Baozun (NASDAQ:BZUN) are both small-cap consumer discretionary companies, but which is the better business? We will compare the two companies based on the strength of their dividends, risk, institutional ownership, profitability, valuation, earnings, media sentiment and analyst recommendations.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Hour Loop	0 Sell rating(s)	1 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	2.00
Baozun	1 Sell rating(s)	1 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.50

Hour Loop has a beta of 1.38, meaning that its stock price is 38% more volatile than the broader market. Comparatively, Baozun has a beta of 0.51, meaning that its stock price is 49% less volatile than the broader market.

In the previous week, Baozun had 4 more articles in the media than Hour Loop. MarketBeat recorded 4 mentions for Baozun and 0 mentions for Hour Loop. Hour Loop's average media sentiment score of 0.44 beat Baozun's score of 0.29 indicating that Hour Loop is being referred to more favorably in the media.

Company	Overall Sentiment
Hour Loop	Neutral
Baozun	Neutral

Hour Loop has a net margin of 1.14% compared to Baozun's net margin of -1.80%. Hour Loop's return on equity of 22.31% beat Baozun's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Hour Loop	1.14%	22.31%	6.60%
Baozun	-1.80%	1.68%	0.88%

Hour Loop has higher earnings, but lower revenue than Baozun. Baozun is trading at a lower price-to-earnings ratio than Hour Loop, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Hour Loop	$142.44M	0.45	$1.71M	$0.04	45.17
Baozun	$1.42B	0.12	-$34.62M	-$0.45	N/A

0.3% of Hour Loop shares are owned by institutional investors. Comparatively, 47.3% of Baozun shares are owned by institutional investors. 95.0% of Hour Loop shares are owned by company insiders. Comparatively, 59.2% of Baozun shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Summary

Hour Loop beats Baozun on 11 of the 14 factors compared between the two stocks.

How does Hour Loop compare to 1stdibs.com?

1stdibs.com (NASDAQ:DIBS) and Hour Loop (NASDAQ:HOUR) are both small-cap consumer discretionary companies, but which is the superior business? We will contrast the two companies based on the strength of their dividends, earnings, valuation, media sentiment, risk, analyst recommendations, profitability and institutional ownership.

Hour Loop has higher revenue and earnings than 1stdibs.com. 1stdibs.com is trading at a lower price-to-earnings ratio than Hour Loop, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
1stdibs.com	$89.62M	1.77	-$13.67M	-$0.22	N/A
Hour Loop	$142.44M	0.45	$1.71M	$0.04	45.17

1stdibs.com presently has a consensus price target of $7.00, suggesting a potential upside of 48.31%. Given 1stdibs.com's higher probable upside, analysts clearly believe 1stdibs.com is more favorable than Hour Loop.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
1stdibs.com	1 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.00
Hour Loop	0 Sell rating(s)	1 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	2.00

67.0% of 1stdibs.com shares are owned by institutional investors. Comparatively, 0.3% of Hour Loop shares are owned by institutional investors. 24.2% of 1stdibs.com shares are owned by company insiders. Comparatively, 95.0% of Hour Loop shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

In the previous week, Hour Loop's average media sentiment score of 0.44 beat 1stdibs.com's score of 0.00 indicating that Hour Loop is being referred to more favorably in the news media.

Company	Overall Sentiment
1stdibs.com	Neutral
Hour Loop	Neutral

Hour Loop has a net margin of 1.14% compared to 1stdibs.com's net margin of -8.54%. Hour Loop's return on equity of 22.31% beat 1stdibs.com's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
1stdibs.com	-8.54%	-8.97%	-6.20%
Hour Loop	1.14%	22.31%	6.60%

1stdibs.com has a beta of 0.8, suggesting that its stock price is 20% less volatile than the broader market. Comparatively, Hour Loop has a beta of 1.38, suggesting that its stock price is 38% more volatile than the broader market.

Summary

Hour Loop beats 1stdibs.com on 10 of the 14 factors compared between the two stocks.

How does Hour Loop compare to LightInTheBox?

Hour Loop (NASDAQ:HOUR) and LightInTheBox (NYSE:LITB) are both small-cap consumer discretionary companies, but which is the better investment? We will contrast the two companies based on the strength of their institutional ownership, valuation, analyst recommendations, media sentiment, profitability, earnings, dividends and risk.

LightInTheBox has a net margin of 4.07% compared to Hour Loop's net margin of 1.14%. Hour Loop's return on equity of 22.31% beat LightInTheBox's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Hour Loop	1.14%	22.31%	6.60%
LightInTheBox	4.07%	-150.84%	13.92%

LightInTheBox has higher revenue and earnings than Hour Loop. LightInTheBox is trading at a lower price-to-earnings ratio than Hour Loop, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Hour Loop	$142.44M	0.45	$1.71M	$0.04	45.17
LightInTheBox	$224.32M	0.24	$8.28M	$0.50	6.14

Hour Loop has a beta of 1.38, indicating that its stock price is 38% more volatile than the broader market. Comparatively, LightInTheBox has a beta of 0.03, indicating that its stock price is 97% less volatile than the broader market.

0.3% of Hour Loop shares are held by institutional investors. Comparatively, 56.8% of LightInTheBox shares are held by institutional investors. 95.0% of Hour Loop shares are held by company insiders. Comparatively, 62.2% of LightInTheBox shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Hour Loop	0 Sell rating(s)	1 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	2.00
LightInTheBox	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00

In the previous week, LightInTheBox had 2 more articles in the media than Hour Loop. MarketBeat recorded 2 mentions for LightInTheBox and 0 mentions for Hour Loop. Hour Loop's average media sentiment score of 0.44 beat LightInTheBox's score of 0.00 indicating that Hour Loop is being referred to more favorably in the media.

Company	Overall Sentiment
Hour Loop	Neutral
LightInTheBox	Neutral

Summary

Hour Loop and LightInTheBox tied by winning 7 of the 14 factors compared between the two stocks.

How does Hour Loop compare to Giftify?

Giftify (NASDAQ:GIFT) and Hour Loop (NASDAQ:HOUR) are both small-cap consumer discretionary companies, but which is the better investment? We will compare the two companies based on the strength of their dividends, profitability, media sentiment, institutional ownership, risk, analyst recommendations, earnings and valuation.

0.3% of Hour Loop shares are held by institutional investors. 23.8% of Giftify shares are held by company insiders. Comparatively, 95.0% of Hour Loop shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Giftify has a beta of -1.35, meaning that its share price is 235% less volatile than the broader market. Comparatively, Hour Loop has a beta of 1.38, meaning that its share price is 38% more volatile than the broader market.

In the previous week, Hour Loop's average media sentiment score of 0.44 beat Giftify's score of 0.00 indicating that Hour Loop is being referred to more favorably in the news media.

Company	Overall Sentiment
Giftify	Neutral
Hour Loop	Neutral

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Giftify	1 Sell rating(s)	1 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.50
Hour Loop	0 Sell rating(s)	1 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	2.00

Hour Loop has a net margin of 1.14% compared to Giftify's net margin of -10.32%. Hour Loop's return on equity of 22.31% beat Giftify's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Giftify	-10.32%	-39.87%	-27.40%
Hour Loop	1.14%	22.31%	6.60%

Hour Loop has higher revenue and earnings than Giftify. Giftify is trading at a lower price-to-earnings ratio than Hour Loop, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Giftify	$83.18M	0.37	-$10.49M	-$0.27	N/A
Hour Loop	$142.44M	0.45	$1.71M	$0.04	45.17

Summary

Hour Loop beats Giftify on 13 of the 13 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding HOUR and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.

Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.

HOUR vs. The Competition

Export

Metric	Hour Loop	Broadline Retail Industry	Consumer Discretionary Sector	NASDAQ Exchange
Market Cap	$63.60M	$60.22B	$13.26B	$12.83B
Dividend Yield	N/A	2.33%	55.50%	10.69%
P/E Ratio	45.18	16.31	46.60	24.06
Price / Sales	0.45	5.22	88.13	78.35
Price / Cash	34.43	24.61	29.07	53.57
Price / Book	7.23	4.88	3.89	6.15
Net Income	$1.71M	$1.99B	$446.21M	$347.39M
7 Day Performance	-7.06%	-0.46%	-0.99%	-0.97%
1 Month Performance	-3.39%	1.53%	0.62%	1.05%
1 Year Performance	16.56%	-1.16%	-0.43%	19.63%

Hour Loop Competitors List

Export

Company	MarketRank	Share Price	Analysts' Price Target	1Y Price Performance	Market Cap	Revenue	P/E Ratio	Employee Count	Indicator(s)
HOUR Hour Loop	1.2286 of 5 stars	$1.81 flat	N/A	+7.3%	$63.60M	$142.44M	45.18	180
WISH ContextLogic	N/A	$10.38 +1.6%	N/A	+52.4%	$253.25M	$287M	N/A	452	Gap Down
BZUN Baozun	1.5598 of 5 stars	$2.82 -3.1%	N/A	+0.4%	$163.87M	$1.42B	N/A	6,762	News Coverage
DIBS 1stdibs.com	1.9197 of 5 stars	$4.85 +9.5%	$7.00 +44.3%	+80.7%	$163.03M	$90.65M	N/A	310
LITB LightInTheBox	1.5455 of 5 stars	$3.16 +3.6%	N/A	+153.9%	$56.69M	$224.32M	6.32	970	News Coverage

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This page (NASDAQ:HOUR) was last updated on 8/21/2026 by MarketBeat.com Staff.

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Hour Loop (HOUR) Competitors

HOUR vs. WISH, BZUN, DIBS, LITB, and GIFT

How does Hour Loop compare to ContextLogic?

Summary

How does Hour Loop compare to Baozun?

Summary

How does Hour Loop compare to 1stdibs.com?

Summary

How does Hour Loop compare to LightInTheBox?

Summary

How does Hour Loop compare to Giftify?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

HOUR vs. The Competition

Hour Loop Competitors List

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Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools

About MarketBeat

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Hour Loop (HOUR) Competitors

HOUR vs. WISH, BZUN, DIBS, LITB, and GIFT

How does Hour Loop compare to ContextLogic?

Does the media refer more to WISH or HOUR?

Is WISH or HOUR more profitable?

Which has more risk & volatility, WISH or HOUR?

Do institutionals & insiders hold more shares of WISH or HOUR?

Which has preferable valuation and earnings, WISH or HOUR?

Do analysts prefer WISH or HOUR?

Summary

How does Hour Loop compare to Baozun?

Do analysts rate HOUR or BZUN?

Which has more risk and volatility, HOUR or BZUN?

Does the media favor HOUR or BZUN?

Is HOUR or BZUN more profitable?

Which has preferable earnings and valuation, HOUR or BZUN?

Do insiders and institutionals believe in HOUR or BZUN?

Summary

How does Hour Loop compare to 1stdibs.com?

Which has higher earnings & valuation, DIBS or HOUR?

Do analysts recommend DIBS or HOUR?

Do insiders & institutionals hold more shares of DIBS or HOUR?

Does the media refer more to DIBS or HOUR?

Is DIBS or HOUR more profitable?

Which has more risk and volatility, DIBS or HOUR?

Summary

How does Hour Loop compare to LightInTheBox?

Is HOUR or LITB more profitable?

Which has better earnings & valuation, HOUR or LITB?

Which has more risk & volatility, HOUR or LITB?

Do insiders and institutionals have more ownership in HOUR or LITB?

Do analysts prefer HOUR or LITB?

Does the media prefer HOUR or LITB?

Summary

How does Hour Loop compare to Giftify?

Do institutionals and insiders believe in GIFT or HOUR?

Which has more volatility & risk, GIFT or HOUR?

Does the media refer more to GIFT or HOUR?

Do analysts recommend GIFT or HOUR?

Is GIFT or HOUR more profitable?

Which has better earnings & valuation, GIFT or HOUR?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

HOUR vs. The Competition

Hour Loop Competitors List

Related Companies and Tools

MarketBeat All Access Features

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools