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Intuit (INTU) Stock Forecast & Price Target

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$276.74 -0.39 (-0.14%)
As of 03:07 PM Eastern
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Intuit - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Sell
3
Hold
12
Buy
16

Based on 31 Wall Street analysts who have issued ratings for Intuit in the last 12 months, the stock has a consensus rating of "Hold." Out of the 31 analysts, 3 have given a sell rating, 12 have given a hold rating, and 16 have given a buy rating for INTU.

Consensus Price Target

$431.55
55.94% Upside
According to the 31 analysts' twelve-month price targets for Intuit, the average price target is $431.55. The highest price target for INTU is $875.00, while the lowest price target for INTU is $290.00. The average price target represents a forecasted upside of 55.94% from the current price of $276.75.
MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
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INTU Analyst Ratings Over Time

TypeCurrent Forecast
9/25/25 to 9/25/26
1 Month Ago
8/26/25 to 8/26/26
3 Months Ago
6/27/25 to 6/27/26
1 Year Ago
9/25/24 to 9/25/25
Strong Buy
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
0 Strong Buy rating(s)
Buy
16 Buy rating(s)
17 Buy rating(s)
22 Buy rating(s)
20 Buy rating(s)
Hold
12 Hold rating(s)
11 Hold rating(s)
7 Hold rating(s)
3 Hold rating(s)
Sell
3 Sell rating(s)
3 Sell rating(s)
2 Sell rating(s)
1 Sell rating(s)
Consensus Price Target$431.55$438.35$498.40$791.82
Forecasted Upside55.94% Upside26.74% Upside86.56% Upside14.31% Upside
Consensus RatingHoldHoldModerate BuyModerate Buy

INTU Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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INTU Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
Skip Chart and View Analyst Price Target HistorySkip Chart & View Price History Table

Intuit Stock vs. The Competition

TypeIntuitTechnology CompaniesBroader Market
Consensus Rating Score
2.42
2.23
2.53
Consensus RatingHoldHoldModerate Buy
Predicted Upside55.76% Upside352.45% Upside19.49% Upside
News Sentiment Rating
Neutral News

See Recent INTU News
Positive News
Positive News
DateBrokerageAnalystActionRatingPrice TargetReport Date
Upside/Downside
Details
9/24/2026
Kash Rangan
Kash Rangan
1 of 5 stars
Reiterated RatingSell
9/21/2026
Daniel Jester
1 of 5 stars
Reiterated RatingOutperform
9/18/2026
UBS Group AG logo
UBS Group
4 of 5 stars
Taylor McGinnis
3 of 5 stars
Reiterated RatingNeutral
9/18/2026Reiterated RatingOutperform
9/18/2026Reiterated RatingOutperform$430.00+41.32%
9/18/2026Reiterated RatingHold$300.00-1.43%
9/18/2026Reiterated RatingHold$300.00-1.43%
9/18/2026Reiterated RatingHold$346.00+12.62%
9/18/2026Reiterated RatingOutperform$385.00+25.80%
9/8/2026 Reiterated RatingSell (D+)
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8/26/2026Set Target$400.00+16.16%
8/26/2026Lower TargetPositive$427.00 ➝ $415.00+20.23%
8/26/2026Lower TargetOverweight$443.00 ➝ $408.00+14.14%
8/26/2026Lower TargetEqual Weight$360.00 ➝ $300.00-16.07%
8/26/2026Lower TargetEqual Weight$335.00 ➝ $315.00-11.88%
8/26/2026DowngradeOutperform ➝ Peer Perform
8/26/2026 DowngradeBuy ➝ Neutral$360.00+0.71%
8/26/2026DowngradeOverweight ➝ Neutral$605.00 ➝ $331.00-7.40%
8/26/2026Lower TargetOutperform$406.00 ➝ $380.00+6.31%
8/26/2026Boost TargetUnderweight$250.00 ➝ $290.00-18.87%
8/23/2026Lower TargetBuy$550.00 ➝ $500.00+36.24%
8/19/2026Lower TargetBuy$530.00 ➝ $425.00+16.49%
8/13/2026Lower TargetBuy$591.00 ➝ $457.00+36.54%
6/2/2026 Lower TargetBuy$700.00 ➝ $600.00+88.16%
5/27/2026 Lower TargetBuy$640.00 ➝ $500.00+60.39%
5/22/2026 Lower TargetBuy$897.00 ➝ $707.00+128.32%
5/22/2026 Lower TargetBuy$580.00 ➝ $480.00+54.85%
5/21/2026 DowngradeStrong-Buy ➝ Hold
5/21/2026 Lower TargetBuy$575.00 ➝ $465.00+50.48%
5/21/2026 Lower TargetNeutral$463.00 ➝ $315.00+1.90%
4/27/2026 UpgradeHold
3/16/2026 Set Target$633.00+39.62%
3/6/2026 Set Target$575.00+22.29%
11/18/2025 Set Target$875.00+34.67%
8/21/2025 DowngradeStrong-Buy ➝ Hold
6/26/2025Initiated CoverageOutperform$900.00+16.91%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Friday at 02:56 PM ET.


Should I Buy Intuit Stock? INTU Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Tuesday, September 22, 2026. Please send any questions or comments about these Intuit pros and cons to contact@marketbeat.com.

Intuit
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in Intuit Inc.:

  • Intuit Inc. recently reported strong financial performance for the quarter ended August 25, 2026, with earnings per share of $4.03, which significantly exceeded the consensus estimate of $3.58, and revenue of $4.35 billion, surpassing the expected $4.27 billion, demonstrating the company's ability to outperform market expectations and drive shareholder value through robust operational execution.
  • The company has strengthened its income statement by increasing its quarterly dividend to $1.38 per share, up from the previous $1.20, which represents an annualized dividend of $5.52 and a yield of approximately 1.9% based on the current stock price of $292.35, providing a tangible cash return to investors while maintaining a sustainable payout ratio of 33.45%.
  • Intuit Inc. maintains a healthy balance sheet with a debt-to-equity ratio of 0.34 and a current ratio of 1.51, indicating that the company has sufficient liquid assets to cover its short-term liabilities and is not overly leveraged, which reduces financial risk and provides stability during periods of market volatility.
  • The stock is currently trading at $292.35, which is significantly below its 52-week high of $703.96 and offers a price-to-earnings ratio of 17.72, a valuation that may be attractive to long-term investors who believe the recent decline reflects temporary market sentiment rather than a fundamental deterioration in the company's business model.
  • Institutional investors continue to show confidence in the company, with 83.66% of the stock owned by hedge funds and other institutional investors, and recent filings show that major entities like National Pension Service and Invesco Ltd. have maintained or increased their positions, suggesting that professional money managers view Intuit Inc. as a core holding in their portfolios.

Intuit
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in Intuit Inc. for these reasons:

  • Intuit Inc. has reaffirmed a slower growth outlook for fiscal 2027, with revenue guidance of 9% to 10%, which is a significant step down from the 14% growth delivered in fiscal 2026, and specific guidance for TurboTax revenue growth of only 2% to 3% and Mailchimp being flat to down 1%, indicating that the company's core growth engines are decelerating and may not meet the higher expectations of growth-oriented investors.
  • The stock has experienced a substantial decline from its 52-week high of $703.96 to the current price of $292.35, a drop of over 58%, which reflects a significant loss of investor confidence and suggests that the market is pricing in substantial risks to the company's future earnings power, potentially due to competitive pressures or macroeconomic headwinds affecting consumer and small business spending.
  • Analyst sentiment has shifted negatively, with the consensus rating downgraded to "Hold" and the average price target reduced to $431.55, while several major firms like Wells Fargo and Barclays have cut their price targets significantly, with Wells Fargo dropping its target from $360.00 to $300.00, indicating that professional analysts are less optimistic about the stock's near-term upside potential compared to earlier in the year.
  • Insider selling activity has been notable, with Director Richard L. Dalzell selling 285 shares on September 8, 2026, and CAO Lauren D. Hotz selling 907 shares on August 27, 2026, which, while executed under pre-arranged plans, can be interpreted by some investors as a signal that company insiders are taking advantage of current valuations to reduce their personal exposure to the stock.
  • There are emerging concerns about competitive disruption from artificial intelligence, as evidenced by recent market reactions to news that Meta's new Muse AI agent could reduce demand for legacy software offerings, which poses a strategic risk to Intuit Inc.'s traditional software products like TurboTax and QuickBooks, potentially eroding its market share and pricing power in the long term.

INTU Forecast - Frequently Asked Questions

According to the research reports of 31 Wall Street equities research analysts, the average twelve-month stock price forecast for Intuit is $431.55, with a high forecast of $875.00 and a low forecast of $290.00.

31 Wall Street analysts have issued "buy," "hold," and "sell" ratings for Intuit in the last twelve months. There are currently 3 sell ratings, 12 hold ratings and 16 buy ratings for the stock. The consensus among Wall Street analysts is that investors should "hold" INTU shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in INTU, but not buy additional shares or sell existing shares.

According to analysts, Intuit's stock has a predicted upside of 55.94% based on their 12-month stock forecasts.

Over the previous 90 days, Intuit's stock had 5 downgrades and 1 upgrade by analysts.

Analysts like Intuit more than other "technology" companies. The consensus rating score for Intuit is 2.42 while the average consensus rating score for "technology" companies is 2.23. Learn more on how INTU compares to other companies.


MarketBeat monitors more than a dozen sources for Intuit analyst ratings, with the most recent rating issued on 9/24/2026.
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