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MarketWise (MKTW) Competitors

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$14.80 +0.08 (+0.54%)
Closing price 10/24/2025 04:00 PM Eastern
Extended Trading
$14.84 +0.04 (+0.27%)
As of 10/24/2025 04:10 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more.

MKTW vs. SSTK, SCHL, DJCO, VALU, TRI, MORN, NYT, RR, REAX, and IBTA

Should you be buying MarketWise stock or one of its competitors? The main competitors of MarketWise include Shutterstock (SSTK), Scholastic (SCHL), Daily Journal Corp. (S.C.) (DJCO), Value Line (VALU), Thomson Reuters (TRI), Morningstar (MORN), New York Times (NYT), Richtech Robotics (RR), Real Brokerage (REAX), and Ibotta (IBTA).

MarketWise vs. Its Competitors

Shutterstock (NYSE:SSTK) and MarketWise (NASDAQ:MKTW) are both small-cap publishing companies, but which is the superior business? We will compare the two companies based on the strength of their profitability, valuation, risk, dividends, earnings, analyst recommendations, institutional ownership and media sentiment.

In the previous week, Shutterstock had 12 more articles in the media than MarketWise. MarketBeat recorded 14 mentions for Shutterstock and 2 mentions for MarketWise. MarketWise's average media sentiment score of 1.89 beat Shutterstock's score of 0.13 indicating that MarketWise is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Shutterstock
1 Very Positive mention(s)
4 Positive mention(s)
7 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral
MarketWise
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive

Shutterstock presently has a consensus price target of $40.50, indicating a potential upside of 64.00%. MarketWise has a consensus price target of $20.00, indicating a potential upside of 35.14%. Given Shutterstock's stronger consensus rating and higher possible upside, equities analysts clearly believe Shutterstock is more favorable than MarketWise.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Shutterstock
0 Sell rating(s)
3 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.25
MarketWise
1 Sell rating(s)
1 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.50

Shutterstock has higher revenue and earnings than MarketWise. MarketWise is trading at a lower price-to-earnings ratio than Shutterstock, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Shutterstock$935.26M0.94$35.93M$1.8113.64
MarketWise$408.70M0.59$7.06M$2.745.40

82.8% of Shutterstock shares are owned by institutional investors. Comparatively, 23.0% of MarketWise shares are owned by institutional investors. 32.0% of Shutterstock shares are owned by company insiders. Comparatively, 29.3% of MarketWise shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Shutterstock pays an annual dividend of $1.32 per share and has a dividend yield of 5.3%. MarketWise pays an annual dividend of $0.80 per share and has a dividend yield of 5.4%. Shutterstock pays out 72.9% of its earnings in the form of a dividend. MarketWise pays out 29.2% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Shutterstock has increased its dividend for 6 consecutive years and MarketWise has increased its dividend for 1 consecutive years. MarketWise is clearly the better dividend stock, given its higher yield and lower payout ratio.

Shutterstock has a beta of 1.09, meaning that its share price is 9% more volatile than the S&P 500. Comparatively, MarketWise has a beta of 0.51, meaning that its share price is 49% less volatile than the S&P 500.

Shutterstock has a net margin of 6.36% compared to MarketWise's net margin of 1.69%. Shutterstock's return on equity of 18.42% beat MarketWise's return on equity.

Company Net Margins Return on Equity Return on Assets
Shutterstock6.36% 18.42% 7.48%
MarketWise 1.69%-2.66%2.44%

Summary

Shutterstock beats MarketWise on 15 of the 19 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding MKTW and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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MKTW vs. The Competition

MetricMarketWiseTechnology Services IndustryBusiness SectorNASDAQ Exchange
Market Cap$242.31M$3.21B$27.06B$10.81B
Dividend Yield5.41%1.69%2.84%4.80%
P/E Ratio5.4012.7918.8025.53
Price / Sales0.5959.31891.44133.12
Price / Cash16.5856.2630.9661.86
Price / Book-1.097.387.746.61
Net Income$7.06M$27.08M$197.91M$277.10M
7 Day Performance2.21%11.42%5.33%2.57%
1 Month Performance-9.76%2.33%0.86%3.79%
1 Year Performance28.09%57.36%50.95%33.01%

MarketWise Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
MKTW
MarketWise
3.9056 of 5 stars
$14.80
+0.5%
$20.00
+35.1%
+21.3%$242.31M$408.70M5.40800News Coverage
Positive News
Analyst Forecast
SSTK
Shutterstock
4.0555 of 5 stars
$22.58
+5.8%
$43.67
+93.4%
-15.6%$757.02M$935.26M12.481,715News Coverage
Analyst Forecast
SCHL
Scholastic
4.4463 of 5 stars
$28.03
-0.2%
$37.00
+32.0%
+18.5%$706.40M$1.63B-42.477,090News Coverage
Analyst Forecast
DJCO
Daily Journal Corp. (S.C.)
0.892 of 5 stars
$423.20
+1.5%
N/A-14.4%$574.55M$69.93M6.03320News Coverage
Positive News
Analyst Forecast
High Trading Volume
VALU
Value Line
2.0769 of 5 stars
$40.00
+4.0%
N/A-23.2%$361.73M$35.08M17.70140News Coverage
Positive News
Dividend Announcement
Analyst Forecast
Gap Up
TRI
Thomson Reuters
4.1451 of 5 stars
$152.55
+0.7%
$202.82
+33.0%
-2.3%$68.49B$7.32B31.2024,400Positive News
MORN
Morningstar
4.6665 of 5 stars
$225.97
+0.3%
$355.00
+57.1%
-33.7%$9.50B$2.28B24.0611,085Upcoming Earnings
Analyst Forecast
Short Interest ↓
NYT
New York Times
4.3869 of 5 stars
$55.08
+0.8%
$60.33
+9.5%
+4.6%$8.90B$2.59B28.395,900Trending News
Analyst Forecast
RR
Richtech Robotics
0.922 of 5 stars
$6.45
+9.0%
$4.50
-30.2%
+880.6%$887.37M$4.24M-37.9451Analyst Forecast
Short Interest ↑
Gap Up
REAX
Real Brokerage
3.4964 of 5 stars
$3.93
+0.3%
$6.33
+61.2%
-24.4%$775.19M$1.26B-78.6060News Coverage
Upcoming Earnings
Analyst Forecast
Gap Up
IBTA
Ibotta
0.8374 of 5 stars
$31.25
+2.2%
$34.71
+11.1%
N/A$772.49M$367.25M10.85N/ANews Coverage
Analyst Forecast

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This page (NASDAQ:MKTW) was last updated on 10/25/2025 by MarketBeat.com Staff
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