MKTW vs. SSTK, DJCO, SCHL, VALU, TRI, MORN, NYT, AMPL, RERE, and YEXT
Should you be buying MarketWise stock or one of its competitors? The main competitors of MarketWise include Shutterstock (SSTK), Daily Journal Corp. (S.C.) (DJCO), Scholastic (SCHL), Value Line (VALU), Thomson Reuters (TRI), Morningstar (MORN), New York Times (NYT), Amplitude (AMPL), ATRenew (RERE), and Yext (YEXT).
MarketWise vs. Its Competitors
Shutterstock (NYSE:SSTK) and MarketWise (NASDAQ:MKTW) are both small-cap publishing companies, but which is the better investment? We will compare the two companies based on the strength of their risk, institutional ownership, profitability, earnings, valuation, media sentiment, analyst recommendations and dividends.
82.8% of Shutterstock shares are owned by institutional investors. Comparatively, 23.0% of MarketWise shares are owned by institutional investors. 32.0% of Shutterstock shares are owned by insiders. Comparatively, 29.3% of MarketWise shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.
In the previous week, Shutterstock had 5 more articles in the media than MarketWise. MarketBeat recorded 5 mentions for Shutterstock and 0 mentions for MarketWise. Shutterstock's average media sentiment score of 1.44 beat MarketWise's score of 0.00 indicating that Shutterstock is being referred to more favorably in the media.
Shutterstock pays an annual dividend of $1.32 per share and has a dividend yield of 6.6%. MarketWise pays an annual dividend of $0.80 per share and has a dividend yield of 4.4%. Shutterstock pays out 72.9% of its earnings in the form of a dividend. MarketWise pays out 29.2% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Shutterstock has increased its dividend for 6 consecutive years and MarketWise has increased its dividend for 1 consecutive years. Shutterstock is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.
Shutterstock has higher revenue and earnings than MarketWise. MarketWise is trading at a lower price-to-earnings ratio than Shutterstock, indicating that it is currently the more affordable of the two stocks.
Shutterstock has a beta of 1.05, suggesting that its stock price is 5% more volatile than the S&P 500. Comparatively, MarketWise has a beta of 0.52, suggesting that its stock price is 48% less volatile than the S&P 500.
Shutterstock currently has a consensus target price of $43.67, indicating a potential upside of 117.03%. MarketWise has a consensus target price of $20.00, indicating a potential upside of 11.17%. Given Shutterstock's stronger consensus rating and higher possible upside, equities research analysts clearly believe Shutterstock is more favorable than MarketWise.
Shutterstock has a net margin of 6.36% compared to MarketWise's net margin of 1.69%. Shutterstock's return on equity of 18.42% beat MarketWise's return on equity.
Summary
Shutterstock beats MarketWise on 16 of the 19 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding MKTW and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartMedia Sentiment Over Time
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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This page (NASDAQ:MKTW) was last updated on 9/7/2025 by MarketBeat.com Staff