TruGolf (TRUG) Competitors

$1.77 +0.12 (+7.27%)

Closing price 05/14/2026 04:00 PM Eastern

Extended Trading

$1.78 +0.00 (+0.28%)

As of 04:00 AM Eastern

TRUG vs. DTC, NWTG, AQB, YMAT, and IMTE

Should you buy TruGolf stock or one of its competitors? MarketBeat compares TruGolf with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with TruGolf include Solo Brands (DTC), Newton Golf (NWTG), AquaBounty Technologies (AQB), J-Star (YMAT), and Integrated Media Technology (IMTE). These companies are all part of the "recreation" industry.

How does TruGolf compare to Solo Brands?

TruGolf (NASDAQ:TRUG) and Solo Brands (NYSE:DTC) are both small-cap recreation companies, but which is the better investment? We will contrast the two companies based on the strength of their media sentiment, profitability, valuation, institutional ownership, analyst recommendations, earnings, risk and dividends.

In the previous week, Solo Brands had 1 more articles in the media than TruGolf. MarketBeat recorded 2 mentions for Solo Brands and 1 mentions for TruGolf. TruGolf's average media sentiment score of 0.93 beat Solo Brands' score of 0.50 indicating that TruGolf is being referred to more favorably in the media.

Company	Overall Sentiment
TruGolf	Positive
Solo Brands	Positive

TruGolf has a beta of -1.1, indicating that its share price is 210% less volatile than the broader market. Comparatively, Solo Brands has a beta of 4.81, indicating that its share price is 381% more volatile than the broader market.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
TruGolf	1 Sell rating(s)	1 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.00
Solo Brands	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00

TruGolf has higher earnings, but lower revenue than Solo Brands. Solo Brands is trading at a lower price-to-earnings ratio than TruGolf, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
TruGolf	$18.88M	0.13	-$15.23M	-$530.60	N/A
Solo Brands	$446.48M	0.02	-$113.36M	-$83.20	N/A

Solo Brands has a net margin of -27.36% compared to TruGolf's net margin of -80.67%. Solo Brands' return on equity of 0.39% beat TruGolf's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
TruGolf	-80.67%	-352.92%	-41.22%
Solo Brands	-27.36%	0.39%	0.16%

3.2% of TruGolf shares are owned by institutional investors. Comparatively, 84.5% of Solo Brands shares are owned by institutional investors. 5.8% of TruGolf shares are owned by insiders. Comparatively, 0.7% of Solo Brands shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Summary

Solo Brands beats TruGolf on 8 of the 15 factors compared between the two stocks.

How does TruGolf compare to Newton Golf?

TruGolf (NASDAQ:TRUG) and Newton Golf (NASDAQ:NWTG) are both small-cap recreation companies, but which is the better stock? We will contrast the two companies based on the strength of their earnings, institutional ownership, media sentiment, profitability, analyst recommendations, risk, valuation and dividends.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
TruGolf	1 Sell rating(s)	1 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.00
Newton Golf	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00

In the previous week, Newton Golf had 3 more articles in the media than TruGolf. MarketBeat recorded 4 mentions for Newton Golf and 1 mentions for TruGolf. TruGolf's average media sentiment score of 0.93 beat Newton Golf's score of 0.62 indicating that TruGolf is being referred to more favorably in the media.

Company	Overall Sentiment
TruGolf	Positive
Newton Golf	Positive

TruGolf has a beta of -1.1, indicating that its share price is 210% less volatile than the broader market. Comparatively, Newton Golf has a beta of 2.72, indicating that its share price is 172% more volatile than the broader market.

Newton Golf has lower revenue, but higher earnings than TruGolf. Newton Golf is trading at a lower price-to-earnings ratio than TruGolf, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
TruGolf	$18.88M	0.13	-$15.23M	-$530.60	N/A
Newton Golf	$8.14M	0.63	-$6.02M	-$1.75	N/A

Newton Golf has a net margin of -74.01% compared to TruGolf's net margin of -80.67%. Newton Golf's return on equity of -165.40% beat TruGolf's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
TruGolf	-80.67%	-352.92%	-41.22%
Newton Golf	-74.01%	-165.40%	-103.33%

3.2% of TruGolf shares are owned by institutional investors. Comparatively, 0.5% of Newton Golf shares are owned by institutional investors. 5.8% of TruGolf shares are owned by insiders. Comparatively, 8.4% of Newton Golf shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Summary

Newton Golf beats TruGolf on 8 of the 15 factors compared between the two stocks.

How does TruGolf compare to AquaBounty Technologies?

AquaBounty Technologies (NASDAQ:AQB) and TruGolf (NASDAQ:TRUG) are both small-cap recreation companies, but which is the better investment? We will contrast the two companies based on the strength of their earnings, profitability, dividends, media sentiment, analyst recommendations, valuation, risk and institutional ownership.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
AquaBounty Technologies	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00
TruGolf	1 Sell rating(s)	1 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.00

In the previous week, AquaBounty Technologies and AquaBounty Technologies both had 1 articles in the media. AquaBounty Technologies' average media sentiment score of 1.63 beat TruGolf's score of 0.93 indicating that AquaBounty Technologies is being referred to more favorably in the media.

Company	Overall Sentiment
AquaBounty Technologies	Very Positive
TruGolf	Positive

AquaBounty Technologies has a beta of 1.36, indicating that its share price is 36% more volatile than the broader market. Comparatively, TruGolf has a beta of -1.1, indicating that its share price is 210% less volatile than the broader market.

TruGolf has higher revenue and earnings than AquaBounty Technologies. AquaBounty Technologies is trading at a lower price-to-earnings ratio than TruGolf, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
AquaBounty Technologies	$2.47M	1.90	-$18.49M	-$1.19	N/A
TruGolf	$18.88M	0.13	-$15.23M	-$530.60	N/A

AquaBounty Technologies has a net margin of 0.00% compared to TruGolf's net margin of -80.67%. AquaBounty Technologies' return on equity of -54.51% beat TruGolf's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
AquaBounty Technologies	N/A	-54.51%	-16.67%
TruGolf	-80.67%	-352.92%	-41.22%

8.9% of AquaBounty Technologies shares are owned by institutional investors. Comparatively, 3.2% of TruGolf shares are owned by institutional investors. 1.0% of AquaBounty Technologies shares are owned by company insiders. Comparatively, 5.8% of TruGolf shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

Summary

AquaBounty Technologies beats TruGolf on 8 of the 14 factors compared between the two stocks.

How does TruGolf compare to J-Star?

J-Star (NASDAQ:YMAT) and TruGolf (NASDAQ:TRUG) are both small-cap recreation companies, but which is the superior stock? We will compare the two companies based on the strength of their risk, valuation, analyst recommendations, earnings, media sentiment, profitability, institutional ownership and dividends.

J-Star has a net margin of 0.00% compared to TruGolf's net margin of -80.67%. J-Star's return on equity of 0.00% beat TruGolf's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
J-Star	N/A	N/A	N/A
TruGolf	-80.67%	-352.92%	-41.22%

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
J-Star	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00
TruGolf	1 Sell rating(s)	1 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.00

In the previous week, J-Star had 9 more articles in the media than TruGolf. MarketBeat recorded 10 mentions for J-Star and 1 mentions for TruGolf. TruGolf's average media sentiment score of 0.93 beat J-Star's score of 0.61 indicating that TruGolf is being referred to more favorably in the news media.

Company	Overall Sentiment
J-Star	Positive
TruGolf	Positive

3.2% of TruGolf shares are held by institutional investors. 5.8% of TruGolf shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

J-Star has higher earnings, but lower revenue than TruGolf.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
J-Star	$9.93M	2.63	N/A	N/A	N/A
TruGolf	$18.88M	0.13	-$15.23M	-$530.60	N/A

Summary

TruGolf beats J-Star on 6 of the 11 factors compared between the two stocks.

How does TruGolf compare to Integrated Media Technology?

Integrated Media Technology (NASDAQ:IMTE) and TruGolf (NASDAQ:TRUG) are both small-cap recreation companies, but which is the superior investment? We will contrast the two businesses based on the strength of their earnings, institutional ownership, profitability, media sentiment, valuation, risk, dividends and analyst recommendations.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Integrated Media Technology	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00
TruGolf	1 Sell rating(s)	1 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.00

Integrated Media Technology has higher earnings, but lower revenue than TruGolf.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Integrated Media Technology	$70K	28.09	-$270K	N/A	N/A
TruGolf	$18.88M	0.13	-$15.23M	-$530.60	N/A

3.2% of TruGolf shares are owned by institutional investors. 2.1% of Integrated Media Technology shares are owned by company insiders. Comparatively, 5.8% of TruGolf shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

Integrated Media Technology has a net margin of 0.00% compared to TruGolf's net margin of -80.67%. Integrated Media Technology's return on equity of 0.00% beat TruGolf's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Integrated Media Technology	N/A	N/A	N/A
TruGolf	-80.67%	-352.92%	-41.22%

Integrated Media Technology has a beta of 1.28, suggesting that its share price is 28% more volatile than the broader market. Comparatively, TruGolf has a beta of -1.1, suggesting that its share price is 210% less volatile than the broader market.

In the previous week, Integrated Media Technology had 1 more articles in the media than TruGolf. MarketBeat recorded 2 mentions for Integrated Media Technology and 1 mentions for TruGolf. Integrated Media Technology's average media sentiment score of 1.43 beat TruGolf's score of 0.93 indicating that Integrated Media Technology is being referred to more favorably in the media.

Company	Overall Sentiment
Integrated Media Technology	Positive
TruGolf	Positive

Summary

Integrated Media Technology beats TruGolf on 8 of the 13 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding TRUG and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.

Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.

TRUG vs. The Competition

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Metric	TruGolf	COMP Industry	Computer Sector	NASDAQ Exchange
Market Cap	$2.30M	$161.01B	$39.21B	$12.37B
Dividend Yield	N/A	1.23%	3.20%	5.35%
P/E Ratio	0.00	34.34	166.74	25.63
Price / Sales	0.13	15.42	629.38	76.59
Price / Cash	N/A	57.41	49.49	56.33
Price / Book	0.18	18.77	10.32	6.97
Net Income	-$15.23M	$1.76B	$1.03B	$333.62M
7 Day Performance	-11.94%	-0.12%	-0.45%	1.09%
1 Month Performance	-45.03%	23.86%	8.02%	3.08%
1 Year Performance	-98.43%	149.34%	163.99%	35.68%

TruGolf Competitors List

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Company	MarketRank	Share Price	Analysts' Price Target	1Y Price Performance	Market Cap	Revenue	P/E Ratio	Employee Count	Indicator(s)
TRUG TruGolf	0.8446 of 5 stars	$1.77 +7.3%	N/A	-98.5%	$2.30M	$18.88M	N/A	93	Gap Up
DTC Solo Brands	N/A	$3.61 -5.0%	N/A	-4.4%	$8.33M	$446.48M	N/A	300	News Coverage Gap Down
NWTG Newton Golf	0.6301 of 5 stars	$1.08 +0.5%	N/A	-48.6%	$4.94M	$8.14M	N/A	N/A	News Coverage Earnings Report High Trading Volume
AQB AquaBounty Technologies	0.423 of 5 stars	$0.94 flat	N/A	+15.2%	$4.83M	$2.47M	N/A	100
YMAT J-Star	N/A	$0.26 -6.3%	N/A	N/A	$3.46M	$9.93M	N/A	N/A	Gap Down

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This page (NASDAQ:TRUG) was last updated on 5/15/2026 by MarketBeat.com Staff.

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TruGolf (TRUG) Competitors