Alphabet (GOOG) Stock Price, News & Analysis

Company Overview

Alphabet Inc. is a technology holding company best known as the parent company of Google. Established in 2015 through a corporate restructuring, Alphabet oversees Google and a collection of businesses focused on technology, innovation and emerging industries. Sundar Pichai serves as Alphabet’s chief executive officer and also leads Google.

Google is Alphabet’s primary business and operates an internet ecosystem that includes Google Search, online advertising, YouTube, Android, Chrome, Google Maps, Google Play and Google Photos. The company also provides cloud computing, data storage, productivity and collaboration tools through Google Cloud and Google Workspace. In addition, Google develops consumer hardware such as Pixel smartphones and other connected devices, while incorporating artificial intelligence across many of its products and services.

Alphabet’s other activities, often grouped under “Other Bets,” include businesses and projects in areas such as autonomous transportation, life sciences and healthcare technology. These operations have included Waymo, which develops autonomous driving technology, and Verily, which focuses on health-related technologies and data-driven research.

Alphabet serves consumers, businesses, advertisers, developers and public-sector organizations worldwide. Its products and services are available across major global markets, although their availability and features can vary by country and region.

Key Stats

• Today's Range: $335.02 to $339.64
• 50-Day Range: $318.34 to $375.35
• 52-Week Range: $236.68 to $404.47
• Volume: 13.38 million shs
• Average Volume: 20.56 million shs
• Market Capitalization: $4.13 trillion
• P/E Ratio: 16.94
• Dividend Yield: 0.26%
• Price Target: $419.93
• Consensus Rating: Buy

Alphabet Stock Analysis - MarketRank™

Alphabet scored higher than 92% of companies evaluated by MarketBeat, and ranked 26th out of 240 stocks in the communication services sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

Analyst's Opinion

• Score: 4.5 / 5
• Analyst Rating: Buy

Consensus Rating

Alphabet has received a consensus rating of Buy. The company's average rating score is 3.05, and is based on 6 strong buy ratings, 34 buy ratings, 4 hold ratings, and no sell ratings.

Upside Potential

Alphabet has a consensus price target of $419.93, representing about 25.0% upside from its current price of $335.99.

Amount of Analyst Coverage

Alphabet has been the subject of 34 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

Earnings and Valuation

• Score: 1.9 / 5
• Proj. Earnings Growth: -28.28%

Earnings Growth

Earnings for Alphabet are expected to decrease by -28.28% in the coming year, from $20.51 to $14.71 per share.

Price to Earnings Ratio vs. the Market

The P/E ratio of Alphabet is 16.89, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 38.74.

Price to Earnings Ratio vs. Sector

The P/E ratio of Alphabet is 16.89, which means that it is trading at a less expensive P/E ratio than the Communication Services sector average P/E ratio of about 22.75.

Price to Earnings Growth Ratio

Alphabet has a PEG Ratio of 0.99. PEG Ratios around 1 indicate that a company is correctly valued.

Price to Book Value per Share Ratio

Alphabet has a P/B Ratio of 9.79. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.

Short Interest

• Score: 3.0 / 5
• Short Interest Level: Healthy

Percentage of Shares Shorted

0.49% of the float of Alphabet has been sold short.

Short Interest Ratio / Days to Cover

Alphabet has a short interest ratio ("days to cover") of 3.35, which is generally considered an acceptable ratio of short interest to trading volume.

Change versus previous month

Short interest in Alphabet has recently increased by 14.34%, indicating that investor sentiment is decreasing significantly.

Dividend

• Score: 1.7 / 5
• Dividend Strength: Weak

Dividend Yield

Alphabet has a dividend yield of 0.26%, which is in the bottom 25% of all stocks that pay dividends.

Dividend Growth

Alphabet has only been increasing its dividend for 1 years.

Dividend Coverage

The dividend payout ratio of Alphabet is 4.42%. This payout ratio is at a healthy, sustainable level, below 75%.

Dividend Sustainability

Based on earnings estimates, Alphabet will have a dividend payout ratio of 5.98% next year. This indicates that Alphabet will be able to sustain or increase its dividend.

News and Social Media

• Score: 2.8 / 5
• News Sentiment: 0.46

News Sentiment

Alphabet has a news sentiment score of 0.46. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a lower news sentiment than the 0.58 average news sentiment score of Communication Services companies.

News Coverage This Week

MarketBeat has tracked 121 news articles for Alphabet this week, compared to 12 articles on an average week.

Search Interest

Only 146 people have searched for GOOG on MarketBeat in the last 30 days. This is a decrease of -1% compared to the previous 30 days.

MarketBeat Follows

110 people have added Alphabet to their MarketBeat watchlist in the last 30 days. This is an increase of 96% compared to the previous 30 days.

Company Ownership

• Score: 1.5 / 5
• Insider Trading: Selling Shares

Insider Buying vs. Insider Selling

In the past three months, Alphabet insiders have sold more of their company's stock than they have bought. Specifically, they have bought $0.00 in company stock and sold $11,831,050.00 in company stock.

Percentage Held by Insiders

12.99% of the stock of Alphabet is held by insiders. A high percentage of insider ownership can be a sign of company health.

Percentage Held by Institutions

27.26% of the stock of Alphabet is held by institutions.

Company Calendar

• Last Earnings: 7/23/2026
• Ex-Dividend for 9/14 Dividend: 9/04/2026
• Record date for 9/14 Dividend: 9/07/2026
• Dividend Payable: 9/14/2026
• Today: 9/29/2026
• Next Earnings (Estimated): 10/28/2026
• Fiscal Year End: 12/31/2026

Industry, Sector and Symbol

• Stock Exchange: NASDAQ
• Sector: Communication Services
• Industry: Interactive Media & Services
• Sub-Industry: Interactive Media & Services
• Current Symbol: NASDAQ:GOOG
• CIK: 1652044
• Web: www.abc.xyz
• Phone: (650) 253-0000
• Fax: 650-253-0001
• Employees: 198,933
• Year Founded: 2015

Price Target and Rating

• Average Price Target for Alphabet: $419.93
• High Price Target: $515.00
• Low Price Target: $325.00
• Potential Upside/Downside: +24.5%
• Consensus Rating: Buy
• Rating Score (0-4): 3.05
• Research Coverage: 44 Analysts

Profitability

• EPS (Trailing Twelve Months): $19.91
• Trailing P/E Ratio: 16.95
• Forward P/E Ratio: 16.45
• P/E Growth: 0.99
• Net Income: $132.17 billion
• Net Margins: 54.77%
• Pretax Margin: 67.12%
• Return on Equity: 51.32%
• Return on Assets: 35.42%

Debt

• Debt-to-Equity Ratio: 0.16
• Current Ratio: 2.72
• Quick Ratio: 2.64

Sales & Book Value

• Annual Sales: $402.84 billion
• Price / Sales: 10.24
• Cash Flow: $12.54 per share
• Price / Cash Flow: 26.91
• Book Value: $34.33 per share
• Price / Book: 9.83

Miscellaneous

• Outstanding Shares: 12,230,000,000
• Free Float: 10,641,323,000
• Market Cap: $4.13 trillion
• Optionable: Optionable
• Beta: 1.21