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Salesforce (CRM) Stock Price, News & Analysis

Salesforce logo
$242.77 +2.07 (+0.86%)
Closing price 10/19/2026 03:59 PM Eastern
Extended Trading
$242.77 0.00 (0.00%)
As of 04:45 AM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

About Salesforce Stock (NYSE:CRM)

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Key Stats

Today's Range
$236.90
▼
$243.01
50-Day Range
$191.20
▼
$264.13
52-Week Range
$146.32
▼
$269.11
Volume
7.04 million shs
Average Volume
8.99 million shs
Market Capitalization
$199.80 billion
P/E Ratio
22.13
Dividend Yield
0.72%
Price Target
$278.40
Consensus Rating
Moderate Buy

Company Overview

Salesforce, Inc. (NYSE: CRM) is a global enterprise software company that provides cloud-based customer relationship management (CRM) technology. Its platform helps organizations manage sales, customer service, marketing, commerce, data, analytics and interactions with customers across digital and traditional channels.

The company’s products include Sales Cloud, Service Cloud, Marketing Cloud, Commerce Cloud and Data Cloud. Salesforce also offers Tableau for data visualization and analytics, MuleSoft for application integration, and Slack for workplace collaboration. Its artificial intelligence offerings, including Agentforce, are designed to help businesses automate tasks and deliver more personalized customer experiences.

Salesforce was founded in 1999 by Marc Benioff, Parker Harris, Dave Moellenhoff and Frank Dominguez. The company serves businesses and other organizations in numerous industries and geographic markets worldwide through direct sales, digital channels, partners and its broader technology ecosystem. Marc Benioff serves as Salesforce’s chair and chief executive officer.

AI Generated. May Contain Errors.

Salesforce Stock Analysis - MarketRank™

See Top-Rated MarketRank™ Stocks
78th Percentile Overall Score

CRM MarketRank™: 
3.92350895961 of 5 stars

Salesforce scored higher than 78% of companies evaluated by MarketBeat, and ranked 185th out of 588 stocks in the technology sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation.

  • Consensus Rating

    Salesforce has received a consensus rating of Moderate Buy. The company's average rating score is 2.69, and is based on 3 strong buy ratings, 32 buy ratings, 13 hold ratings, and 3 sell ratings.

  • Upside Potential

    Salesforce has a consensus price target of $278.40, representing about 14.7% upside from its current price of $242.77.

  • Amount of Analyst Coverage

    Salesforce has been the subject of 36 research reports in the past 90 days, demonstrating strong analyst interest in this stock.

  • Read more about Salesforce's stock forecast and price target.
  • Earnings Growth

    Earnings for Salesforce are expected to decrease by -11.47% in the coming year, from $12.82 to $11.35 per share.

  • Price to Earnings Ratio vs. the Market

    The P/E ratio of Salesforce is 17.82, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 35.22.

  • Price to Earnings Ratio vs. Sector

    The P/E ratio of Salesforce is 17.82, which means that it is trading at a less expensive P/E ratio than the Technology sector average P/E ratio of about 63.03.

  • Price to Earnings Growth Ratio

    Salesforce has a PEG Ratio of 1.09. PEG Ratios above 1 indicate that a company could be overvalued.

  • Price to Book Value per Share Ratio

    Salesforce has a P/B Ratio of 3.79. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.

  • Read more about Salesforce's valuation and earnings.
  • Percentage of Shares Shorted

    4.14% of the float of Salesforce has been sold short.
  • Short Interest Ratio / Days to Cover

    Salesforce has a short interest ratio ("days to cover") of 2.59, which is generally considered an acceptable ratio of short interest to trading volume.
  • Change versus previous month

    Short interest in Salesforce has recently increased by 1.67%, indicating that investor sentiment is decreasing.
  • Dividend Yield

    Salesforce has a dividend yield of 0.73%, which is in the bottom 25% of all stocks that pay dividends.

  • Dividend Growth

    Salesforce has only been increasing its dividend for 1 years.

  • Dividend Coverage

    The dividend payout ratio of Salesforce is 16.04%. This payout ratio is at a healthy, sustainable level, below 75%.

  • Dividend Sustainability

    Based on earnings estimates, Salesforce will have a dividend payout ratio of 15.51% next year. This indicates that Salesforce will be able to sustain or increase its dividend.

  • Read more about Salesforce's dividend.
  • News Sentiment

    Salesforce has a news sentiment score of 0.95. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.52 average news sentiment score of Technology companies.
  • News Coverage This Week

    MarketBeat has tracked 64 news articles for Salesforce this week, compared to 10 articles on an average week.
  • Search Interest

    Only 114 people have searched for CRM on MarketBeat in the last 30 days. This is a decrease of -33% compared to the previous 30 days.
  • MarketBeat Follows

    73 people have added Salesforce to their MarketBeat watchlist in the last 30 days. This is an increase of 232% compared to the previous 30 days.
  • Insider Buying vs. Insider Selling

    In the past three months, Salesforce insiders have sold just slightly more of their company's stock than they have bought. Specifically, they have bought $999,442.00 in company stock and sold $1,172,745.00 in company stock. It is common for insiders to sell company stock at intervals simply to diversify their holdings.

  • Percentage Held by Insiders

    3.50% of the stock of Salesforce is held by insiders.

  • Percentage Held by Institutions

    80.43% of the stock of Salesforce is held by institutions. High institutional ownership can be a signal of strong market trust in this company.

  • Read more about Salesforce's insider trading history.
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CRM Stock News Headlines

Salesforce And 2 Other AI Stocks To Watch
3 Reasons CRM is Risky and 1 Stock to Buy Instead
Did you grab your copy yet?
Bill Poulos's Top 10 Stocks to Buy This Quarter report is still available free, but not for long. Every quarter he swaps in a brand-new list, and once the new edition launches, this one disappears. Investors who want a current snapshot of his picks should grab a copy now and save it before the switch happens.tc pixel
A laptop displaying an upward-trending multi-line stock chart sits on a wooden desk beside a coffee mug and smartphone.
MarketBeat Week in Review – 10/12 - 10/16 (CRM)
Tech stocks fell on inflation fears and AI infrastructure concerns while the Dow rose, as MarketBeat analysts review earnings outlooks, sector rotation, and stock picks from the week's top stories.
Illustration of the Salesforce cloud logo glowing above a pedestal in a server data center.
Salesforce Just Got a Rare Double Upgrade—What Changed?
Bank of America upgraded Salesforce to Buy after its planned Loops acquisition, as Agentforce revenue growth and a $25 billion buyback program bolster the stock's valuation case.
4 Software Stocks Institutions Bought During the AI Scare
Wall Street Left Software for Dead: 4 Stocks Institutions Are Buying Back
Salesforce, CrowdStrike, Palo Alto Networks and Veeva Systems are rebounding as institutions buy software stocks that own the customer data AI now depends on.
A winding path of U.S. dollar bills leading toward a city skyline, symbolizing strong free cash flow and financial growth.
Follow the Money: 5 AI Stocks Buying Back Shares by the Billions (CRM)
NVIDIA, Salesforce, Adobe, Qualcomm, and Jabil are backing AI-era investment with reliable share buybacks, supported by strong cash flow and solid balance sheets, as the tech sector shifts toward heavier infrastructure spending.
See More Headlines

CRM Stock Analysis - Frequently Asked Questions

Salesforce's stock was trading at $264.78 at the beginning of the year. Since then, CRM shares have decreased by 8.3% and is now trading at $242.77.

Salesforce Inc. (NYSE:CRM) issued its quarterly earnings data on Wednesday, August, 26th. The CRM provider reported $5.90 EPS for the quarter, topping the consensus estimate of $3.27 by $2.63. The business's quarterly revenue was up 10.8% on a year-over-year basis.
Read the conference call transcript
.

Salesforce's board approved a stock buyback program on Monday, March 16th 2026, which authorizes the company to repurchase $25,000,000,000 in outstanding shares, according to EventVestor. This means that the company could buy up to 14.1% of its shares through open market purchases. Shares buyback programs are often an indication that the company's leadership believes its stock is undervalued.

Salesforce subsidiaries include these companies: Phennecs, Atonit, LevelJump, Acumen Solutions, Slack, Mobify, The CMO Club, and more.

Top institutional shareholders of Salesforce include Sustainable Growth Advisers LP (0.15%), Assenagon Asset Management S.A. (0.11%), Fort Washington Investment Advisors Inc. OH (0.11%) and Douglas Lane & Associates LLC (0.04%). Insiders that own company stock include Marc Benioff, G Mason Morfit, Parker Harris, Amy E Weaver, Robin L Washington, Srinivas Tallapragada, R David Schmaier, David Blair Kirk, Sundeep G Reddy, Oscar Munoz, Miguel Milano, Laura Alber, Neelie Kroes, Brian Millham, Craig Conway, Maynard G Webb Jr and Sabastian Niles.
View institutional ownership trends
.

Shares of CRM stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services.

Based on aggregate information from My MarketBeat watchlists, some other companies that Salesforce investors own include NVIDIA (NVDA), Tesla (TSLA), Advanced Micro Devices (AMD), Netflix (NFLX), Alibaba Group (BABA), PayPal (PYPL) and Walt Disney (DIS).

Company Calendar

Last Earnings
8/26/2026
Record date for 10/8 Dividend
9/17/2026
Ex-Dividend for 10/8 Dividend
9/17/2026
Dividend Payable
10/08/2026
Today
10/19/2026
Next Earnings (Estimated)
12/02/2026
Fiscal Year End
1/31/2027

Industry, Sector and Symbol

Stock Exchange
NYSE
Industry
Software
Sub-Industry
Application Software
Current Symbol
NYSE:CRM
CIK
1108524
Employees
83,334
Year Founded
1999

Price Target and Rating

High Price Target
$400.00
Low Price Target
$165.00
Potential Upside/Downside
+14.7%
Consensus Rating
Moderate Buy
Rating Score (0-4)
2.69
Research Coverage
51 Analysts

Profitability

EPS (Trailing Twelve Months)
$10.97
Trailing P/E Ratio
22.13
Forward P/E Ratio
18.94
P/E Growth
1.09
Net Income
$7.46 billion
Net Margins
21.99%
Pretax Margin
28.25%
Return on Equity
24.90%
Return on Assets
11.27%

Debt

Debt-to-Equity Ratio
1.02
Current Ratio
0.84
Quick Ratio
0.84

Sales & Book Value

Annual Sales
$41.53 billion
Price / Sales
4.81
Cash Flow
$16.50 per share
Price / Cash Flow
14.71
Book Value
$64.08 per share
Price / Book
3.79

Miscellaneous

Outstanding Shares
823,000,000
Free Float
794,195,000
Market Cap
$199.80 billion
Optionable
Optionable
Beta
1.26

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This page (NYSE:CRM) was last updated on 10/19/2026 by MarketBeat.com Staff.
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