Do analysts recommend RELX or RTO?

Rentokil Initial has a consensus price target of $34.50, indicating a potential upside of 15.99%. Given Rentokil Initial's higher probable upside, analysts plainly believe Rentokil Initial is more favorable than Relx. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Relx 0 Sell rating(s) 3 Hold rating(s) 4 Buy rating(s) 1 Strong Buy rating(s) 2.75 Rentokil Initial 1 Sell rating(s) 4 Hold rating(s) 6 Buy rating(s) 1 Strong Buy rating(s) 2.58

Which has better valuation & earnings, RELX or RTO?

Relx has higher revenue and earnings than Rentokil Initial. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio Relx $12.64B 4.95 $2.72B N/A N/A Rentokil Initial $6.91B 2.18 $470M N/A N/A

Is RELX or RTO more profitable?

Company Net Margins Return on Equity Return on Assets Relx N/A N/A N/A Rentokil Initial N/A N/A N/A

Which has higher valuation & earnings, WCN or RTO?

Waste Connections has higher revenue and earnings than Rentokil Initial. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio Waste Connections $9.47B 4.16 $1.08B $4.10 37.87 Rentokil Initial $6.91B 2.18 $470M N/A N/A

Which has higher earnings & valuation, PYPL or RTO?

PayPal has higher revenue and earnings than Rentokil Initial. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio PayPal $33.17B 1.10 $5.23B $5.33 7.75 Rentokil Initial $6.91B 2.18 $470M N/A N/A

Which has stronger valuation and earnings, RTO or SUNB?

Rentokil Initial has higher earnings, but lower revenue than Sunbelt Rentals Holdings, Inc. Common Stock. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio Rentokil Initial $6.91B 2.18 $470M N/A N/A Sunbelt Rentals Holdings, Inc. Common Stock $10.93B 3.00 N/A N/A N/A

Is RTO or SUNB more profitable?

Company Net Margins Return on Equity Return on Assets Rentokil Initial N/A N/A N/A Sunbelt Rentals Holdings, Inc. Common Stock N/A N/A N/A

Which has better earnings and valuation, RTO or TCOM?

Trip.com Group has higher revenue and earnings than Rentokil Initial. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio Rentokil Initial $6.91B 2.18 $470M N/A N/A Trip.com Group $8.94B 3.47 $4.77B $6.70 7.12

Rentokil Initial (RTO) Competitors

$29.74 -0.01 (-0.02%)

Closing price 06/5/2026 03:59 PM Eastern

Extended Trading

$30.10 +0.35 (+1.19%)

As of 06/5/2026 06:04 PM Eastern

Compare

RTO vs. RELX, WCN, PYPL, SUNB, and TCOM

Should you buy Rentokil Initial stock or one of its competitors? MarketBeat compares Rentokil Initial with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Rentokil Initial include Relx (RELX), Waste Connections (WCN), PayPal (PYPL), Sunbelt Rentals Holdings, Inc. Common Stock (SUNB), and Trip.com Group (TCOM). These companies are all part of the "business services" industry.

How does Rentokil Initial compare to Relx?

Relx (NYSE:RELX) and Rentokil Initial (NYSE:RTO) are both large-cap business services companies, but which is the superior stock? We will compare the two companies based on the strength of their dividends, risk, institutional ownership, media sentiment, earnings, analyst recommendations, valuation and profitability.

Relx pays an annual dividend of $1.31 per share and has a dividend yield of 3.7%. Rentokil Initial pays an annual dividend of $0.72 per share and has a dividend yield of 2.4%.

15.0% of Relx shares are owned by institutional investors. Comparatively, 9.9% of Rentokil Initial shares are owned by institutional investors. 0.0% of Relx shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

In the previous week, Relx had 2 more articles in the media than Rentokil Initial. MarketBeat recorded 2 mentions for Relx and 0 mentions for Rentokil Initial. Relx's average media sentiment score of 1.20 beat Rentokil Initial's score of 1.00 indicating that Relx is being referred to more favorably in the media.

Company	Overall Sentiment
Relx	Positive
Rentokil Initial	Positive

Relx has higher revenue and earnings than Rentokil Initial.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Relx	$12.64B	4.95	$2.72B	N/A	N/A
Rentokil Initial	$6.91B	2.18	$470M	N/A	N/A

Rentokil Initial has a consensus price target of $34.50, indicating a potential upside of 15.99%. Given Rentokil Initial's higher probable upside, analysts plainly believe Rentokil Initial is more favorable than Relx.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Relx	0 Sell rating(s)	3 Hold rating(s)	4 Buy rating(s)	1 Strong Buy rating(s)	2.75
Rentokil Initial	1 Sell rating(s)	4 Hold rating(s)	6 Buy rating(s)	1 Strong Buy rating(s)	2.58

Company	Net Margins	Return on Equity	Return on Assets
Relx	N/A	N/A	N/A
Rentokil Initial	N/A	N/A	N/A

Relx has a beta of 0.74, suggesting that its share price is 26% less volatile than the broader market. Comparatively, Rentokil Initial has a beta of 0.96, suggesting that its share price is 4% less volatile than the broader market.

Summary

Relx beats Rentokil Initial on 9 of the 12 factors compared between the two stocks.

How does Rentokil Initial compare to Waste Connections?

Waste Connections (NYSE:WCN) and Rentokil Initial (NYSE:RTO) are both large-cap business services companies, but which is the better stock? We will contrast the two businesses based on the strength of their earnings, dividends, profitability, analyst recommendations, institutional ownership, media sentiment, risk and valuation.

86.1% of Waste Connections shares are owned by institutional investors. Comparatively, 9.9% of Rentokil Initial shares are owned by institutional investors. 0.3% of Waste Connections shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

Waste Connections presently has a consensus target price of $203.35, indicating a potential upside of 30.95%. Rentokil Initial has a consensus target price of $34.50, indicating a potential upside of 15.99%. Given Waste Connections' stronger consensus rating and higher probable upside, research analysts plainly believe Waste Connections is more favorable than Rentokil Initial.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Waste Connections	0 Sell rating(s)	4 Hold rating(s)	14 Buy rating(s)	4 Strong Buy rating(s)	3.00
Rentokil Initial	1 Sell rating(s)	4 Hold rating(s)	6 Buy rating(s)	1 Strong Buy rating(s)	2.58

Waste Connections has higher revenue and earnings than Rentokil Initial.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Waste Connections	$9.47B	4.16	$1.08B	$4.10	37.87
Rentokil Initial	$6.91B	2.18	$470M	N/A	N/A

Waste Connections pays an annual dividend of $1.40 per share and has a dividend yield of 0.9%. Rentokil Initial pays an annual dividend of $0.72 per share and has a dividend yield of 2.4%. Waste Connections pays out 34.1% of its earnings in the form of a dividend. Waste Connections has increased its dividend for 8 consecutive years.

Waste Connections has a net margin of 10.97% compared to Rentokil Initial's net margin of 0.00%. Waste Connections' return on equity of 16.49% beat Rentokil Initial's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Waste Connections	10.97%	16.49%	6.45%
Rentokil Initial	N/A	N/A	N/A

Waste Connections has a beta of 0.51, indicating that its share price is 49% less volatile than the broader market. Comparatively, Rentokil Initial has a beta of 0.96, indicating that its share price is 4% less volatile than the broader market.

In the previous week, Waste Connections had 16 more articles in the media than Rentokil Initial. MarketBeat recorded 16 mentions for Waste Connections and 0 mentions for Rentokil Initial. Waste Connections' average media sentiment score of 1.10 beat Rentokil Initial's score of 1.00 indicating that Waste Connections is being referred to more favorably in the media.

Company	Overall Sentiment
Waste Connections	Positive
Rentokil Initial	Positive

Summary

Waste Connections beats Rentokil Initial on 15 of the 18 factors compared between the two stocks.

How does Rentokil Initial compare to PayPal?

PayPal (NASDAQ:PYPL) and Rentokil Initial (NYSE:RTO) are both large-cap business services companies, but which is the superior business? We will compare the two businesses based on the strength of their earnings, media sentiment, valuation, profitability, analyst recommendations, institutional ownership, risk and dividends.

In the previous week, PayPal had 51 more articles in the media than Rentokil Initial. MarketBeat recorded 51 mentions for PayPal and 0 mentions for Rentokil Initial. Rentokil Initial's average media sentiment score of 1.00 beat PayPal's score of 0.71 indicating that Rentokil Initial is being referred to more favorably in the news media.

Company	Overall Sentiment
PayPal	Positive
Rentokil Initial	Positive

PayPal has higher revenue and earnings than Rentokil Initial.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
PayPal	$33.17B	1.10	$5.23B	$5.33	7.75
Rentokil Initial	$6.91B	2.18	$470M	N/A	N/A

PayPal has a net margin of 15.00% compared to Rentokil Initial's net margin of 0.00%. PayPal's return on equity of 25.02% beat Rentokil Initial's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
PayPal	15.00%	25.02%	6.30%
Rentokil Initial	N/A	N/A	N/A

PayPal currently has a consensus price target of $55.85, indicating a potential upside of 35.27%. Rentokil Initial has a consensus price target of $34.50, indicating a potential upside of 15.99%. Given PayPal's higher possible upside, analysts clearly believe PayPal is more favorable than Rentokil Initial.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
PayPal	5 Sell rating(s)	32 Hold rating(s)	8 Buy rating(s)	0 Strong Buy rating(s)	2.07
Rentokil Initial	1 Sell rating(s)	4 Hold rating(s)	6 Buy rating(s)	1 Strong Buy rating(s)	2.58

PayPal has a beta of 1.34, suggesting that its share price is 34% more volatile than the broader market. Comparatively, Rentokil Initial has a beta of 0.96, suggesting that its share price is 4% less volatile than the broader market.

68.3% of PayPal shares are held by institutional investors. Comparatively, 9.9% of Rentokil Initial shares are held by institutional investors. 0.6% of PayPal shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

PayPal pays an annual dividend of $0.56 per share and has a dividend yield of 1.4%. Rentokil Initial pays an annual dividend of $0.72 per share and has a dividend yield of 2.4%. PayPal pays out 10.5% of its earnings in the form of a dividend.

Summary

PayPal beats Rentokil Initial on 11 of the 17 factors compared between the two stocks.

How does Rentokil Initial compare to Sunbelt Rentals Holdings, Inc. Common Stock?

Rentokil Initial (NYSE:RTO) and Sunbelt Rentals Holdings, Inc. Common Stock (NYSE:SUNB) are both large-cap business services companies, but which is the superior business? We will contrast the two companies based on the strength of their valuation, analyst recommendations, risk, media sentiment, profitability, earnings, institutional ownership and dividends.

In the previous week, Rentokil Initial's average media sentiment score of 1.00 beat Sunbelt Rentals Holdings, Inc. Common Stock's score of 0.00 indicating that Rentokil Initial is being referred to more favorably in the media.

Company	Overall Sentiment
Rentokil Initial	Positive
Sunbelt Rentals Holdings, Inc. Common Stock	Neutral

Rentokil Initial presently has a consensus target price of $34.50, indicating a potential upside of 15.99%. Sunbelt Rentals Holdings, Inc. Common Stock has a consensus target price of $75.50, indicating a potential downside of 4.87%. Given Rentokil Initial's stronger consensus rating and higher possible upside, research analysts clearly believe Rentokil Initial is more favorable than Sunbelt Rentals Holdings, Inc. Common Stock.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Rentokil Initial	1 Sell rating(s)	4 Hold rating(s)	6 Buy rating(s)	1 Strong Buy rating(s)	2.58
Sunbelt Rentals Holdings, Inc. Common Stock	3 Sell rating(s)	2 Hold rating(s)	6 Buy rating(s)	1 Strong Buy rating(s)	2.42

Company	Net Margins	Return on Equity	Return on Assets
Rentokil Initial	N/A	N/A	N/A
Sunbelt Rentals Holdings, Inc. Common Stock	N/A	N/A	N/A

Rentokil Initial has higher earnings, but lower revenue than Sunbelt Rentals Holdings, Inc. Common Stock.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Rentokil Initial	$6.91B	2.18	$470M	N/A	N/A
Sunbelt Rentals Holdings, Inc. Common Stock	$10.93B	3.00	N/A	N/A	N/A

9.9% of Rentokil Initial shares are owned by institutional investors. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Summary

Rentokil Initial beats Sunbelt Rentals Holdings, Inc. Common Stock on 4 of the 6 factors compared between the two stocks.

How does Rentokil Initial compare to Trip.com Group?

Rentokil Initial (NYSE:RTO) and Trip.com Group (NASDAQ:TCOM) are both large-cap business services companies, but which is the better stock? We will compare the two businesses based on the strength of their earnings, analyst recommendations, valuation, media sentiment, institutional ownership, dividends, profitability and risk.

In the previous week, Trip.com Group had 1 more articles in the media than Rentokil Initial. MarketBeat recorded 1 mentions for Trip.com Group and 0 mentions for Rentokil Initial. Rentokil Initial's average media sentiment score of 1.00 beat Trip.com Group's score of -0.08 indicating that Rentokil Initial is being referred to more favorably in the media.

Company	Overall Sentiment
Rentokil Initial	Positive
Trip.com Group	Neutral

Trip.com Group has higher revenue and earnings than Rentokil Initial.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Rentokil Initial	$6.91B	2.18	$470M	N/A	N/A
Trip.com Group	$8.94B	3.47	$4.77B	$6.70	7.12

Rentokil Initial presently has a consensus price target of $34.50, indicating a potential upside of 15.99%. Trip.com Group has a consensus price target of $77.50, indicating a potential upside of 62.51%. Given Trip.com Group's stronger consensus rating and higher probable upside, analysts clearly believe Trip.com Group is more favorable than Rentokil Initial.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Rentokil Initial	1 Sell rating(s)	4 Hold rating(s)	6 Buy rating(s)	1 Strong Buy rating(s)	2.58
Trip.com Group	0 Sell rating(s)	2 Hold rating(s)	8 Buy rating(s)	0 Strong Buy rating(s)	2.80

Rentokil Initial has a beta of 0.96, meaning that its stock price is 4% less volatile than the broader market. Comparatively, Trip.com Group has a beta of -0.07, meaning that its stock price is 107% less volatile than the broader market.

Trip.com Group has a net margin of 53.28% compared to Rentokil Initial's net margin of 0.00%. Trip.com Group's return on equity of 18.56% beat Rentokil Initial's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Rentokil Initial	N/A	N/A	N/A
Trip.com Group	53.28%	18.56%	11.40%

9.9% of Rentokil Initial shares are held by institutional investors. Comparatively, 35.4% of Trip.com Group shares are held by institutional investors. 23.0% of Trip.com Group shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

Summary

Trip.com Group beats Rentokil Initial on 12 of the 15 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding RTO and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.

Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.

RTO vs. The Competition

Export

Metric	Rentokil Initial	BUSINESS SVCS Industry	Business Sector	NYSE Exchange
Market Cap	$15.00B	$5.54B	$6.64B	$23.06B
Dividend Yield	2.44%	2.30%	3.04%	4.10%
P/E Ratio	N/A	11.85	23.03	27.53
Price / Sales	2.18	1.45	393.28	22.11
Price / Cash	12.72	11.79	23.50	23.97
Price / Book	2.73	4.93	5.85	4.63
Net Income	$470M	$154.98M	$207.10M	$1.07B
7 Day Performance	-1.33%	-1.34%	-0.78%	-1.66%
1 Month Performance	-13.01%	20.45%	-0.82%	-1.68%
1 Year Performance	25.51%	-2.96%	32.48%	21.33%

Rentokil Initial Competitors List

Export

Company	MarketRank	Share Price	Analysts' Price Target	1Y Price Performance	Market Cap	Revenue	P/E Ratio	Employee Count	Indicator(s)
RTO Rentokil Initial	4.0479 of 5 stars	$29.75 0.0%	$34.50 +16.0%	+25.3%	$15.00B	$6.91B	N/A	63,388
RELX Relx	2.651 of 5 stars	$32.86 -0.5%	N/A	-34.6%	$58.51B	$12.64B	N/A	37,000	Analyst Forecast
WCN Waste Connections	4.9458 of 5 stars	$154.52 -0.8%	$203.35 +31.6%	-19.1%	$39.44B	$9.47B	37.69	24,214	News Coverage Positive News
PYPL PayPal	4.7748 of 5 stars	$44.10 -0.3%	$55.85 +26.6%	-43.0%	$38.90B	$33.17B	8.27	23,800	Trending News Insider Trade Gap Down
SUNB Sunbelt Rentals Holdings, Inc. Common Stock	N/A	$77.55 -0.4%	$75.50 -2.6%	N/A	$32.05B	$10.93B	N/A	25,041

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This page (NYSE:RTO) was last updated on 6/6/2026 by MarketBeat.com Staff.

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Rentokil Initial (RTO) Competitors

RTO vs. RELX, WCN, PYPL, SUNB, and TCOM

How does Rentokil Initial compare to Relx?

Summary

How does Rentokil Initial compare to Waste Connections?

Summary

How does Rentokil Initial compare to PayPal?

Summary

How does Rentokil Initial compare to Sunbelt Rentals Holdings, Inc. Common Stock?

Summary

How does Rentokil Initial compare to Trip.com Group?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

RTO vs. The Competition

Rentokil Initial Competitors List

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Rentokil Initial (RTO) Competitors

RTO vs. RELX, WCN, PYPL, SUNB, and TCOM

How does Rentokil Initial compare to Relx?

Is RELX or RTO a better dividend stock?

Do institutionals and insiders hold more shares of RELX or RTO?

Does the media favor RELX or RTO?

Which has better valuation & earnings, RELX or RTO?

Do analysts recommend RELX or RTO?

Is RELX or RTO more profitable?

Which has more volatility and risk, RELX or RTO?

Summary

How does Rentokil Initial compare to Waste Connections?

Do institutionals & insiders hold more shares of WCN or RTO?

Do analysts rate WCN or RTO?

Which has higher valuation & earnings, WCN or RTO?

Is WCN or RTO a better dividend stock?

Is WCN or RTO more profitable?

Which has more risk and volatility, WCN or RTO?

Does the media prefer WCN or RTO?

Summary

How does Rentokil Initial compare to PayPal?

Does the media prefer PYPL or RTO?

Which has higher earnings & valuation, PYPL or RTO?

Is PYPL or RTO more profitable?

Do analysts rate PYPL or RTO?

Which has more risk and volatility, PYPL or RTO?

Do insiders & institutionals have more ownership in PYPL or RTO?

Is PYPL or RTO a better dividend stock?

Summary

How does Rentokil Initial compare to Sunbelt Rentals Holdings, Inc. Common Stock?

Does the media prefer RTO or SUNB?

Do analysts prefer RTO or SUNB?

Is RTO or SUNB more profitable?

Which has stronger valuation and earnings, RTO or SUNB?

Do institutionals & insiders believe in RTO or SUNB?

Summary

How does Rentokil Initial compare to Trip.com Group?

Does the media prefer RTO or TCOM?

Which has better earnings and valuation, RTO or TCOM?

Do analysts rate RTO or TCOM?

Which has more volatility & risk, RTO or TCOM?

Is RTO or TCOM more profitable?

Do institutionals and insiders hold more shares of RTO or TCOM?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

RTO vs. The Competition

Rentokil Initial Competitors List

Related Companies and Tools

MarketBeat All Access Features

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools