Boston Beer (SAM) Competitors

Molson Coors Beverage (NYSE:TAP) and Boston Beer (NYSE:SAM) are both consumer staples companies, but which is the better investment? We will compare the two businesses based on the strength of their earnings, community ranking, dividends, media sentiment, valuation, profitability, institutional ownership, risk and analyst recommendations.

Does the MarketBeat Community believe in TAP or SAM?

Molson Coors Beverage received 109 more outperform votes than Boston Beer when rated by MarketBeat users. Likewise, 56.18% of users gave Molson Coors Beverage an outperform vote while only 47.39% of users gave Boston Beer an outperform vote.

Company	Underperform	Outperform
Molson Coors Beverage	Outperform Votes 491 56.18%	Underperform Votes 383 43.82%
Boston Beer	Outperform Votes 382 47.39%	Underperform Votes 424 52.61%

Do analysts recommend TAP or SAM?

Molson Coors Beverage currently has a consensus target price of $64.14, suggesting a potential upside of 11.50%. Boston Beer has a consensus target price of $286.12, suggesting a potential upside of 16.51%. Given Boston Beer's higher possible upside, analysts plainly believe Boston Beer is more favorable than Molson Coors Beverage.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Molson Coors Beverage	0 Sell rating(s)	10 Hold rating(s)	4 Buy rating(s)	0 Strong Buy rating(s)	2.29
Boston Beer	0 Sell rating(s)	8 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	2.20

Do insiders and institutionals believe in TAP or SAM?

78.5% of Molson Coors Beverage shares are held by institutional investors. Comparatively, 81.1% of Boston Beer shares are held by institutional investors. 2.7% of Molson Coors Beverage shares are held by insiders. Comparatively, 26.1% of Boston Beer shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

Does the media refer more to TAP or SAM?

In the previous week, Boston Beer had 30 more articles in the media than Molson Coors Beverage. MarketBeat recorded 44 mentions for Boston Beer and 14 mentions for Molson Coors Beverage. Molson Coors Beverage's average media sentiment score of 1.47 beat Boston Beer's score of 0.59 indicating that Molson Coors Beverage is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Molson Coors Beverage	12 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Boston Beer	12 Very Positive mention(s)	6 Positive mention(s)	18 Neutral mention(s)	0 Negative mention(s)	1 Very Negative mention(s)	Positive

Is TAP or SAM more profitable?

Molson Coors Beverage has a net margin of 8.17% compared to Boston Beer's net margin of 3.82%. Boston Beer's return on equity of 11.76% beat Molson Coors Beverage's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Molson Coors Beverage	8.17%	9.34%	4.71%
Boston Beer	3.82%	11.76%	8.73%

Which has more risk & volatility, TAP or SAM?

Molson Coors Beverage has a beta of 0.69, meaning that its stock price is 31% less volatile than the S&P 500. Comparatively, Boston Beer has a beta of 1.26, meaning that its stock price is 26% more volatile than the S&P 500.

Which has higher valuation and earnings, TAP or SAM?

Molson Coors Beverage has higher revenue and earnings than Boston Beer. Molson Coors Beverage is trading at a lower price-to-earnings ratio than Boston Beer, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Molson Coors Beverage	$11.63B	1.00	$1.12B	$5.35	10.75
Boston Beer	$2.04B	1.35	$76.25M	$6.03	40.72

Summary

Boston Beer beats Molson Coors Beverage on 10 of the 18 factors compared between the two stocks.