Shopify (SHOP) Competitors $127.07 +0.32 (+0.25%) Closing price 07/18/2025 04:00 PM EasternExtended Trading$127.21 +0.14 (+0.11%) As of 07/18/2025 08:00 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock SHOP vs. AFRM, AMZN, ETSY, GLBE, GOOG, GOOGL, MELI, ROKU, PINS, and SAPShould you be buying Shopify stock or one of its competitors? The main competitors of Shopify include Affirm (AFRM), Amazon.com (AMZN), Etsy (ETSY), Global-e Online (GLBE), Alphabet (GOOG), Alphabet (GOOGL), MercadoLibre (MELI), Roku (ROKU), Pinterest (PINS), and SAP (SAP). Shopify vs. Its Competitors Affirm Amazon.com Etsy Global-e Online Alphabet Alphabet MercadoLibre Roku Pinterest SAP Affirm (NASDAQ:AFRM) and Shopify (NYSE:SHOP) are both large-cap computer and technology companies, but which is the better business? We will compare the two companies based on the strength of their profitability, institutional ownership, valuation, risk, analyst recommendations, media sentiment, earnings and dividends. Which has more risk & volatility, AFRM or SHOP? Affirm has a beta of 3.63, indicating that its stock price is 263% more volatile than the S&P 500. Comparatively, Shopify has a beta of 2.61, indicating that its stock price is 161% more volatile than the S&P 500. Do analysts prefer AFRM or SHOP? Affirm presently has a consensus target price of $66.71, indicating a potential downside of 3.17%. Shopify has a consensus target price of $117.58, indicating a potential downside of 7.47%. Given Affirm's stronger consensus rating and higher probable upside, research analysts plainly believe Affirm is more favorable than Shopify.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Affirm 0 Sell rating(s) 8 Hold rating(s) 17 Buy rating(s) 1 Strong Buy rating(s) 2.73Shopify 1 Sell rating(s) 15 Hold rating(s) 23 Buy rating(s) 2 Strong Buy rating(s) 2.63 Do insiders & institutionals believe in AFRM or SHOP? 69.3% of Affirm shares are held by institutional investors. Comparatively, 69.3% of Shopify shares are held by institutional investors. 11.8% of Affirm shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term. Does the media favor AFRM or SHOP? In the previous week, Shopify had 55 more articles in the media than Affirm. MarketBeat recorded 68 mentions for Shopify and 13 mentions for Affirm. Shopify's average media sentiment score of 0.91 beat Affirm's score of 0.10 indicating that Shopify is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Affirm 0 Very Positive mention(s) 0 Positive mention(s) 3 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Neutral Shopify 40 Very Positive mention(s) 8 Positive mention(s) 10 Neutral mention(s) 0 Negative mention(s) 2 Very Negative mention(s) Positive Which has preferable earnings & valuation, AFRM or SHOP? Shopify has higher revenue and earnings than Affirm. Affirm is trading at a lower price-to-earnings ratio than Shopify, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioAffirm$2.32B9.57-$517.76M-$0.21-328.10Shopify$9.38B17.58$2.02B$1.23103.31 Is AFRM or SHOP more profitable? Shopify has a net margin of 22.74% compared to Affirm's net margin of -2.07%. Shopify's return on equity of 12.00% beat Affirm's return on equity.Company Net Margins Return on Equity Return on Assets Affirm-2.07% -2.22% -0.61% Shopify 22.74%12.00%9.79% SummaryShopify beats Affirm on 12 of the 17 factors compared between the two stocks. Get Shopify News Delivered to You Automatically Sign up to receive the latest news and ratings for SHOP and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding SHOP and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart SHOP vs. The Competition Export to ExcelMetricShopifyPrepackaged software IndustryComputer SectorNYSE ExchangeMarket Cap$164.44B$8.12B$28.71B$20.82BDividend YieldN/A0.89%3.06%3.65%P/E Ratio81.98153.9833.6227.57Price / Sales17.584.271,807.2659.40Price / Cash125.5657.6034.3117.94Price / Book14.233.897.564.66Net Income$2.02B$82.09M$779.61M$995.01M7 Day Performance13.34%0.68%2.60%-0.30%1 Month Performance19.43%1.26%7.92%4.91%1 Year Performance101.19%28.16%52,883.04%11.21% Shopify Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)SHOPShopify4.1194 of 5 stars$127.07+0.3%$117.58-7.5%+101.1%$164.44B$9.38B81.9811,600Trending NewsAnalyst ForecastAnalyst RevisionAFRMAffirm2.515 of 5 stars$64.07-1.0%$65.90+2.9%+130.0%$20.73B$2.32B-305.982,006Analyst ForecastAnalyst RevisionAMZNAmazon.com4.738 of 5 stars$225.34+0.1%$249.42+10.7%+23.5%$2.39T$637.96B36.721,556,000Trending NewsAnalyst ForecastInsider TradeETSYEtsy3.5569 of 5 stars$57.71-0.3%$49.91-13.5%-5.0%$6.01B$2.81B41.152,400News CoverageAnalyst ForecastGLBEGlobal-e Online4.0932 of 5 stars$33.60+1.8%$48.00+42.9%-3.8%$5.70B$796.77M-93.301,084News CoveragePositive NewsAnalyst ForecastGOOGAlphabet4.8963 of 5 stars$183.02+0.9%$207.13+13.2%+3.7%$2.22T$350.02B20.40190,200Trending NewsUpcoming EarningsAnalyst ForecastInsider TradeAnalyst RevisionGOOGLAlphabet3.8286 of 5 stars$181.84+0.9%$199.61+9.8%+4.2%$2.21T$350.02B20.27183,323Trending NewsUpcoming EarningsAnalyst ForecastInsider TradeAnalyst RevisionMELIMercadoLibre4.3648 of 5 stars$2,388.27+0.0%$2,645.94+10.8%+46.3%$121.19B$22.38B58.7918,282Positive NewsROKURoku2.1177 of 5 stars$90.08+1.2%$92.67+2.9%+49.1%$13.16B$4.11B-123.543,340Trending NewsAnalyst ForecastInsider TradePINSPinterest4.1943 of 5 stars$36.10+1.9%$40.52+12.2%-8.7%$24.50B$3.65B13.184,666Trending NewsAnalyst ForecastInsider TradeAnalyst RevisionSAPSAP3.391 of 5 stars$301.58+0.2%$271.83-9.9%+55.3%$370.46B$36.99B57.77109,973News CoverageUpcoming Earnings Related Companies and Tools Related Companies AFRM Alternatives AMZN Alternatives ETSY Alternatives GLBE Alternatives GOOG Alternatives GOOGL Alternatives MELI Alternatives ROKU Alternatives PINS Alternatives SAP Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:SHOP) was last updated on 7/20/2025 by MarketBeat.com Staff From Our PartnersThe big winner of Crypto week?It’s Crypto Week at the White House — and the sector is moving from fringe to full-scale adoption. With Bit...Weiss Ratings | SponsoredMarket Panic: Trump Just Dropped a Bomb on Your Stockstock Market Panic: Trump Just Dropped a Bomb on Your Stocks The market is in freefall—and Trump's new tarif...American Alternative | SponsoredTurn $1K into $50K with This DeFi GemTHREE pro-crypto bills just passed the House! Now, experts believe altcoin season is officially here. Crypto 101 Media | SponsoredBuffett to put 90% of his money in this one stock?CPA and CFA says you have WAY too many stocks - just buy these 3 After years working at the biggest accoun...Altimetry | SponsoredThis Could Be the Most Profitable Season of Your LifeInstitutional money is pouring in. Bitcoin ETFs are live. Altcoin adoption is accelerating. This is the sam...Crypto Swap Profits | SponsoredCritical AI announcement set to ignite AI 2.0 I just put together an urgent new presentation that you need to see right away. In short: I believe we are...Timothy Sykes | SponsoredHedge fund legend humiliates Bitcoin tradersLarry Benedict made $274 million trading on Wall Street… Barron’s ranked his hedge fund in the top 1% world...Brownstone Research | SponsoredI was wrong about TrumpI made a mistake. A mistake I feel very foolish about. After speaking with Donald Trump and some of his ...Porter & Company | Sponsored Adding Choose a watchlist: Watchlist Adding You have already added ten stocks to your watchlist. Upgrade to MarketBeat All Access to add more stocks to your watchlist. Adding Shopify Inc. Please log in to your account or sign up in order to add this asset to your watchlist. Share Shopify With A Colleague Link copied to clipboard. Get 30 Days of MarketBeat All Access for Free Sign up for MarketBeat All Access to gain access to MarketBeat's full suite of research tools. Start Your 30-Day Trial MarketBeat All Access Features Best-in-Class Portfolio Monitoring Get personalized stock ideas. Compare portfolio to indices. Check stock news, ratings, SEC filings, and more. Stock Ideas and Recommendations See daily stock ideas from top analysts. Receive short-term trading ideas from MarketBeat. Identify trending stocks on social media. Advanced Stock Screeners and Research Tools Use our seven stock screeners to find suitable stocks. Stay informed with MarketBeat's real-time news. Export data to Excel for personal analysis. Sign in to your free account to enjoy these benefits In-depth profiles and analysis for 20,000 public companies. Real-time analyst ratings, insider transactions, earnings data, and more. Our daily ratings and market update email newsletter. Sign in to your free account to enjoy all that MarketBeat has to offer. Sign In Create Account Your Email Address: Email Address Required Your Password: Password Required Log In or Sign in with Facebook Sign in with Google Forgot your password? Your Email Address: Please enter your email address. Please enter a valid email address Choose a Password: Please enter your password. Your password must be at least 8 characters long and contain at least 1 number, 1 letter, and 1 special character. Create My Account (Free) or Sign in with Facebook Sign in with Google By creating a free account, you agree to our terms of service. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Free SHOP Stock Alerts