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Brilliant Earth Group (BRLT) Competitors

Brilliant Earth Group logo
$2.70 +0.01 (+0.41%)
As of 09:48 AM Eastern
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BRLT vs. YSG, ETD, LVWR, CODI, KODK, SLSN, VIOT, SNBR, GPRO, and WALD

Should you be buying Brilliant Earth Group stock or one of its competitors? The main competitors of Brilliant Earth Group include Yatsen (YSG), Ethan Allen Interiors (ETD), LiveWire Group (LVWR), Compass Diversified (CODI), Eastman Kodak (KODK), Solesence (SLSN), Viomi Technology (VIOT), Sleep Number (SNBR), GoPro (GPRO), and Waldencast (WALD). These companies are all part of the "consumer goods" industry.

Brilliant Earth Group vs. Its Competitors

Brilliant Earth Group (NASDAQ:BRLT) and Yatsen (NYSE:YSG) are both small-cap consumer goods companies, but which is the superior business? We will compare the two businesses based on the strength of their institutional ownership, dividends, media sentiment, valuation, analyst recommendations, profitability, earnings and risk.

In the previous week, Brilliant Earth Group had 1 more articles in the media than Yatsen. MarketBeat recorded 3 mentions for Brilliant Earth Group and 2 mentions for Yatsen. Brilliant Earth Group's average media sentiment score of 1.35 beat Yatsen's score of 0.07 indicating that Brilliant Earth Group is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Brilliant Earth Group
2 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Yatsen
0 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral

70.4% of Brilliant Earth Group shares are held by institutional investors. 84.5% of Brilliant Earth Group shares are held by insiders. Comparatively, 29.0% of Yatsen shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Brilliant Earth Group has higher earnings, but lower revenue than Yatsen. Brilliant Earth Group is trading at a lower price-to-earnings ratio than Yatsen, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Brilliant Earth Group$422.16M0.64$540K-$0.03-90.03
Yatsen$3.75B0.24-$97.02M-$0.76-12.63

Brilliant Earth Group has a beta of 1.35, suggesting that its share price is 35% more volatile than the S&P 500. Comparatively, Yatsen has a beta of -2.11, suggesting that its share price is 311% less volatile than the S&P 500.

Brilliant Earth Group currently has a consensus price target of $1.80, indicating a potential downside of 33.36%. Given Brilliant Earth Group's stronger consensus rating and higher possible upside, equities analysts plainly believe Brilliant Earth Group is more favorable than Yatsen.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Brilliant Earth Group
1 Sell rating(s)
3 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.75
Yatsen
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00

Brilliant Earth Group has a net margin of 0.44% compared to Yatsen's net margin of -14.05%. Brilliant Earth Group's return on equity of -1.57% beat Yatsen's return on equity.

Company Net Margins Return on Equity Return on Assets
Brilliant Earth Group0.44% -1.57% -0.61%
Yatsen -14.05%-16.35%-12.83%

Summary

Brilliant Earth Group beats Yatsen on 13 of the 15 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding BRLT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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BRLT vs. The Competition

MetricBrilliant Earth GroupRETAIL IndustryRetail SectorNASDAQ Exchange
Market Cap$269.62M$30.10B$27.35B$9.79B
Dividend YieldN/A3.59%172.55%4.02%
P/E Ratio-90.1020.2927.5626.59
Price / Sales0.642.018.95156.12
Price / Cash29.2019.6157.7959.36
Price / Book2.623.744.726.68
Net Income$540K$566.45M$872.89M$265.59M
7 Day Performance28.01%5.63%-0.09%0.62%
1 Month Performance74.26%18.32%1.25%2.61%
1 Year Performance40.68%35.99%17.27%22.34%

Brilliant Earth Group Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
BRLT
Brilliant Earth Group
1.4194 of 5 stars
$2.70
+0.4%
$1.80
-33.4%
+37.2%$269.62M$422.16M-90.10420Positive News
YSG
Yatsen
0.8508 of 5 stars
$8.97
-4.9%
N/A+209.3%$869.63M$464.90M-10.681,350
ETD
Ethan Allen Interiors
3.4433 of 5 stars
$29.79
-0.3%
$30.00
+0.7%
-6.6%$759.85M$614.65M14.823,404Positive News
LVWR
LiveWire Group
0.1806 of 5 stars
$3.94
+10.8%
N/A-37.3%$723.27M$26.63M-9.84220
CODI
Compass Diversified
4.2057 of 5 stars
$7.31
-0.5%
$26.00
+255.9%
-67.0%$552.23M$2.20B-5.713,753Positive News
Upcoming Earnings
KODK
Eastman Kodak
1.5453 of 5 stars
$5.86
-6.1%
N/A+7.5%$505.44M$1.04B-58.603,900
SLSN
Solesence
N/A$3.58
-8.2%
N/AN/A$274.88M$64.42M51.1460
VIOT
Viomi Technology
1.7719 of 5 stars
$3.67
-3.2%
N/A+127.3%$258.56M$290.30M61.171,470Positive News
Analyst Revision
SNBR
Sleep Number
0.5663 of 5 stars
$11.48
+3.1%
$8.33
-27.4%
-28.2%$253.44M$1.68B-6.313,654Positive News
GPRO
GoPro
1.9853 of 5 stars
$1.42
+5.2%
$0.75
-47.2%
+33.9%$212.69M$801.47M-2.06880
WALD
Waldencast
2.5658 of 5 stars
$1.80
+4.0%
$5.11
+184.1%
-48.4%$211.19M$273.87M0.00272Gap Down
High Trading Volume

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This page (NASDAQ:BRLT) was last updated on 8/29/2025 by MarketBeat.com Staff
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