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Franklin Financial Services (FRAF) Competitors

Franklin Financial Services logo
$38.93 -0.02 (-0.05%)
Closing price 05/21/2025 04:00 PM Eastern
Extended Trading
$38.90 -0.02 (-0.06%)
As of 05/21/2025 04:04 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more.

FRAF vs. IBCP, SMBC, FSBC, FUFU, ORRF, VEL, BITF, SPFI, ALRS, and MPB

Should you be buying Franklin Financial Services stock or one of its competitors? The main competitors of Franklin Financial Services include Independent Bank (IBCP), Southern Missouri Bancorp (SMBC), Five Star Bancorp (FSBC), BitFuFu (FUFU), Orrstown Financial Services (ORRF), Velocity Financial (VEL), Bitfarms (BITF), South Plains Financial (SPFI), Alerus Financial (ALRS), and Mid Penn Bancorp (MPB). These companies are all part of the "banking" industry.

Franklin Financial Services vs.

Franklin Financial Services (NASDAQ:FRAF) and Independent Bank (NASDAQ:IBCP) are both small-cap finance companies, but which is the superior investment? We will contrast the two companies based on the strength of their earnings, profitability, dividends, community ranking, institutional ownership, valuation, analyst recommendations, risk and media sentiment.

In the previous week, Franklin Financial Services and Franklin Financial Services both had 2 articles in the media. Independent Bank's average media sentiment score of 0.81 beat Franklin Financial Services' score of 0.60 indicating that Independent Bank is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Franklin Financial Services
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Independent Bank
1 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Franklin Financial Services pays an annual dividend of $1.32 per share and has a dividend yield of 3.4%. Independent Bank pays an annual dividend of $1.04 per share and has a dividend yield of 3.3%. Franklin Financial Services pays out 50.8% of its earnings in the form of a dividend. Independent Bank pays out 33.1% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Franklin Financial Services has increased its dividend for 1 consecutive years and Independent Bank has increased its dividend for 11 consecutive years.

Independent Bank received 225 more outperform votes than Franklin Financial Services when rated by MarketBeat users.

CompanyUnderperformOutperform
Franklin Financial ServicesN/AN/A
Independent BankOutperform Votes
225
54.09%
Underperform Votes
191
45.91%

24.8% of Franklin Financial Services shares are held by institutional investors. Comparatively, 79.4% of Independent Bank shares are held by institutional investors. 6.9% of Franklin Financial Services shares are held by company insiders. Comparatively, 5.7% of Independent Bank shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

Franklin Financial Services has a beta of 0.14, suggesting that its share price is 86% less volatile than the S&P 500. Comparatively, Independent Bank has a beta of 0.83, suggesting that its share price is 17% less volatile than the S&P 500.

Independent Bank has higher revenue and earnings than Franklin Financial Services. Independent Bank is trading at a lower price-to-earnings ratio than Franklin Financial Services, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Franklin Financial Services$69.89M2.47$11.10M$2.6014.97
Independent Bank$216.85M3.04$66.79M$3.1410.13

Independent Bank has a net margin of 20.67% compared to Franklin Financial Services' net margin of 9.64%. Independent Bank's return on equity of 15.43% beat Franklin Financial Services' return on equity.

Company Net Margins Return on Equity Return on Assets
Franklin Financial Services9.64% 7.91% 0.54%
Independent Bank 20.67%15.43%1.27%

Independent Bank has a consensus target price of $36.67, indicating a potential upside of 15.27%. Given Independent Bank's stronger consensus rating and higher probable upside, analysts clearly believe Independent Bank is more favorable than Franklin Financial Services.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Franklin Financial Services
0 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
0.00
Independent Bank
0 Sell rating(s)
3 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
2.00

Summary

Independent Bank beats Franklin Financial Services on 15 of the 18 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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FRAF vs. The Competition

MetricFranklin Financial ServicesState commercial banks IndustryFinance SectorNASDAQ Exchange
Market Cap$172.85M$3.25B$11.49B$8.39B
Dividend Yield3.37%3.70%5.45%4.10%
P/E Ratio15.6323.8022.4819.71
Price / Sales2.473.0827.29117.39
Price / Cash9.0210.6317.6234.62
Price / Book1.281.192.794.50
Net Income$11.10M$372.21M$1.04B$248.18M
7 Day Performance-0.54%-2.49%-0.02%0.20%
1 Month Performance-2.01%4.92%6.70%12.37%
1 Year Performance46.96%16.14%537.71%7.04%

Franklin Financial Services Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
FRAF
Franklin Financial Services
2.1726 of 5 stars
$38.93
-0.1%
N/A+47.4%$172.85M$69.89M15.63280
IBCP
Independent Bank
3.2937 of 5 stars
$32.40
+2.4%
$36.67
+13.2%
+21.1%$679.53M$216.83M10.25920
SMBC
Southern Missouri Bancorp
4.1389 of 5 stars
$54.44
+2.2%
$66.33
+21.8%
+24.9%$651.05M$171.80M11.89540Positive News
FSBC
Five Star Bancorp
4.098 of 5 stars
$29.02
+2.5%
$35.00
+20.6%
+20.2%$618.97M$131.69M12.73180Positive News
High Trading Volume
FUFU
BitFuFu
2.6921 of 5 stars
$3.74
+3.0%
$7.00
+87.2%
+3.0%$610.02M$463.33M10.6929
ORRF
Orrstown Financial Services
4.6157 of 5 stars
$31.25
+2.7%
$36.40
+16.5%
+12.2%$609.53M$217.63M16.98430Positive News
Gap Up
VEL
Velocity Financial
3.1174 of 5 stars
$16.44
+0.9%
$21.50
+30.8%
-9.9%$600.00M$224.07M8.89220High Trading Volume
BITF
Bitfarms
2.0451 of 5 stars
$1.09
+0.9%
$3.84
+252.4%
-42.2%$587.73M$192.88M-3.03110Trending News
Analyst Revision
SPFI
South Plains Financial
4.0385 of 5 stars
$35.24
+2.1%
$41.50
+17.8%
+26.8%$571.88M$193.07M12.07680
ALRS
Alerus Financial
4.2749 of 5 stars
$22.02
+3.5%
$23.00
+4.5%
+7.9%$558.56M$237.02M21.59840Positive News
High Trading Volume
MPB
Mid Penn Bancorp
4.3423 of 5 stars
$28.73
+1.9%
$36.00
+25.3%
+24.7%$556.10M$182.08M9.91620Insider Trade

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This page (NASDAQ:FRAF) was last updated on 5/22/2025 by MarketBeat.com Staff
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