High Tide (HITI) Competitors

High Tide (NASDAQ:HITI) and MYT Netherlands Parent B.V. (NYSE:MYTE) are both small-cap retail companies, but which is the superior stock? We will compare the two businesses based on the strength of their profitability, risk, institutional ownership, valuation, media sentiment, earnings, analyst recommendations and dividends.

Do analysts recommend HITI or MYTE?

High Tide currently has a consensus price target of $4.75, indicating a potential upside of 88.12%. MYT Netherlands Parent B.V. has a consensus price target of $14.00, indicating a potential upside of 77.66%. Given High Tide's higher probable upside, equities analysts plainly believe High Tide is more favorable than MYT Netherlands Parent B.V..

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
High Tide	0 Sell rating(s)	0 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	3.00
MYT Netherlands Parent B.V.	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	3.00

Is HITI or MYTE more profitable?

High Tide has a net margin of -1.71% compared to MYT Netherlands Parent B.V.'s net margin of -3.98%. MYT Netherlands Parent B.V.'s return on equity of -5.88% beat High Tide's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
High Tide	-1.71%	-6.45%	-3.93%
MYT Netherlands Parent B.V.	-3.98%	-5.88%	-3.63%

Do institutionals & insiders believe in HITI or MYTE?

4.5% of High Tide shares are held by institutional investors. Comparatively, 10.1% of MYT Netherlands Parent B.V. shares are held by institutional investors. 12.4% of High Tide shares are held by company insiders. Comparatively, 1.9% of MYT Netherlands Parent B.V. shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Which has stronger earnings and valuation, HITI or MYTE?

High Tide has higher earnings, but lower revenue than MYT Netherlands Parent B.V.. High Tide is trading at a lower price-to-earnings ratio than MYT Netherlands Parent B.V., indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
High Tide	$550.24M	0.37	-$3.19M	-$0.08	-31.56
MYT Netherlands Parent B.V.	$881.44M	0.77	-$26.95M	-$0.43	-18.33

Which has more risk and volatility, HITI or MYTE?

High Tide has a beta of 0.52, meaning that its share price is 48% less volatile than the S&P 500. Comparatively, MYT Netherlands Parent B.V. has a beta of 1.08, meaning that its share price is 8% more volatile than the S&P 500.

Does the media prefer HITI or MYTE?

In the previous week, High Tide had 3 more articles in the media than MYT Netherlands Parent B.V.. MarketBeat recorded 5 mentions for High Tide and 2 mentions for MYT Netherlands Parent B.V.. MYT Netherlands Parent B.V.'s average media sentiment score of 1.20 beat High Tide's score of 0.47 indicating that MYT Netherlands Parent B.V. is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
High Tide	0 Very Positive mention(s)	1 Positive mention(s)	3 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral
MYT Netherlands Parent B.V.	1 Very Positive mention(s)	1 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Summary

MYT Netherlands Parent B.V. beats High Tide on 8 of the 15 factors compared between the two stocks.