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Hertz Global (HTZ) Competitors

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$1.93 +0.08 (+4.32%)
Closing price 07/22/2026 04:00 PM Eastern
Extended Trading
$1.98 +0.05 (+2.33%)
As of 05:26 AM Eastern
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HTZ vs. TSLA, MRTN, HTLD, FRPH, and ODFL

Should you buy Hertz Global stock or one of its competitors? MarketBeat compares Hertz Global with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Hertz Global include Tesla (TSLA), Marten Transport (MRTN), Heartland Express (HTLD), FRP (FRPH), and Old Dominion Freight Line (ODFL).

How does Hertz Global compare to Tesla?

Hertz Global (NASDAQ:HTZ) and Tesla (NASDAQ:TSLA) are related companies, but which is the better stock? We will compare the two companies based on the strength of their risk, valuation, dividends, analyst recommendations, profitability, media sentiment, institutional ownership and earnings.

Hertz Global currently has a consensus price target of $4.75, indicating a potential upside of 146.11%. Tesla has a consensus price target of $415.45, indicating a potential upside of 11.08%. Given Hertz Global's higher possible upside, research analysts clearly believe Hertz Global is more favorable than Tesla.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Hertz Global
1 Sell rating(s)
4 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.80
Tesla
4 Sell rating(s)
21 Hold rating(s)
21 Buy rating(s)
0 Strong Buy rating(s)
2.37

In the previous week, Tesla had 357 more articles in the media than Hertz Global. MarketBeat recorded 361 mentions for Tesla and 4 mentions for Hertz Global. Hertz Global's average media sentiment score of 0.50 beat Tesla's score of 0.43 indicating that Hertz Global is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Hertz Global
1 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Tesla
129 Very Positive mention(s)
66 Positive mention(s)
84 Neutral mention(s)
54 Negative mention(s)
25 Very Negative mention(s)
Neutral

99.2% of Hertz Global shares are owned by institutional investors. Comparatively, 66.2% of Tesla shares are owned by institutional investors. 1.0% of Hertz Global shares are owned by insiders. Comparatively, 19.9% of Tesla shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Hertz Global has a beta of 2.2, meaning that its share price is 120% more volatile than the broader market. Comparatively, Tesla has a beta of 1.8, meaning that its share price is 80% more volatile than the broader market.

Tesla has higher revenue and earnings than Hertz Global. Hertz Global is trading at a lower price-to-earnings ratio than Tesla, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Hertz Global$8.50B0.07-$747M-$2.31N/A
Tesla$94.83B14.81$3.79B$1.09343.13

Tesla has a net margin of 3.95% compared to Hertz Global's net margin of -7.33%. Tesla's return on equity of 4.89% beat Hertz Global's return on equity.

Company Net Margins Return on Equity Return on Assets
Hertz Global-7.33% N/A -2.34%
Tesla 3.95%4.89%2.93%

Summary

Tesla beats Hertz Global on 12 of the 16 factors compared between the two stocks.

How does Hertz Global compare to Marten Transport?

Marten Transport (NASDAQ:MRTN) and Hertz Global (NASDAQ:HTZ) are both small-cap transportation companies, but which is the superior business? We will compare the two companies based on the strength of their earnings, dividends, risk, institutional ownership, valuation, profitability, media sentiment and analyst recommendations.

Marten Transport has a beta of 0.93, suggesting that its stock price is 7% less volatile than the broader market. Comparatively, Hertz Global has a beta of 2.2, suggesting that its stock price is 120% more volatile than the broader market.

Marten Transport has a net margin of 1.68% compared to Hertz Global's net margin of -7.33%. Marten Transport's return on equity of 1.89% beat Hertz Global's return on equity.

Company Net Margins Return on Equity Return on Assets
Marten Transport1.68% 1.89% 1.50%
Hertz Global -7.33%N/A -2.34%

Marten Transport has higher earnings, but lower revenue than Hertz Global. Hertz Global is trading at a lower price-to-earnings ratio than Marten Transport, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Marten Transport$883.65M1.60$17.44M$0.1991.16
Hertz Global$8.50B0.07-$747M-$2.31N/A

In the previous week, Hertz Global had 1 more articles in the media than Marten Transport. MarketBeat recorded 4 mentions for Hertz Global and 3 mentions for Marten Transport. Marten Transport's average media sentiment score of 0.69 beat Hertz Global's score of 0.50 indicating that Marten Transport is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Marten Transport
1 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Hertz Global
1 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

69.1% of Marten Transport shares are owned by institutional investors. Comparatively, 99.2% of Hertz Global shares are owned by institutional investors. 22.6% of Marten Transport shares are owned by company insiders. Comparatively, 1.0% of Hertz Global shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Hertz Global has a consensus target price of $4.75, suggesting a potential upside of 146.11%. Given Hertz Global's higher probable upside, analysts clearly believe Hertz Global is more favorable than Marten Transport.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Marten Transport
0 Sell rating(s)
3 Hold rating(s)
0 Buy rating(s)
1 Strong Buy rating(s)
2.50
Hertz Global
1 Sell rating(s)
4 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.80

Summary

Marten Transport beats Hertz Global on 11 of the 16 factors compared between the two stocks.

How does Hertz Global compare to Heartland Express?

Hertz Global (NASDAQ:HTZ) and Heartland Express (NASDAQ:HTLD) are both small-cap transportation companies, but which is the superior investment? We will contrast the two companies based on the strength of their analyst recommendations, risk, valuation, earnings, profitability, media sentiment, institutional ownership and dividends.

99.2% of Hertz Global shares are owned by institutional investors. Comparatively, 53.5% of Heartland Express shares are owned by institutional investors. 1.0% of Hertz Global shares are owned by insiders. Comparatively, 41.6% of Heartland Express shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

In the previous week, Hertz Global had 3 more articles in the media than Heartland Express. MarketBeat recorded 4 mentions for Hertz Global and 1 mentions for Heartland Express. Heartland Express' average media sentiment score of 0.80 beat Hertz Global's score of 0.50 indicating that Heartland Express is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Hertz Global
1 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Heartland Express
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Hertz Global presently has a consensus price target of $4.75, indicating a potential upside of 146.11%. Heartland Express has a consensus price target of $12.80, indicating a potential downside of 16.01%. Given Hertz Global's higher probable upside, equities research analysts plainly believe Hertz Global is more favorable than Heartland Express.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Hertz Global
1 Sell rating(s)
4 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.80
Heartland Express
3 Sell rating(s)
2 Hold rating(s)
1 Buy rating(s)
1 Strong Buy rating(s)
2.00

Heartland Express has lower revenue, but higher earnings than Hertz Global. Heartland Express is trading at a lower price-to-earnings ratio than Hertz Global, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Hertz Global$8.50B0.07-$747M-$2.31N/A
Heartland Express$805.71M1.47-$52.45M-$0.56N/A

Heartland Express has a net margin of -5.69% compared to Hertz Global's net margin of -7.33%. Hertz Global's return on equity of 0.00% beat Heartland Express' return on equity.

Company Net Margins Return on Equity Return on Assets
Hertz Global-7.33% N/A -2.34%
Heartland Express -5.69%-3.70%-2.30%

Hertz Global has a beta of 2.2, suggesting that its share price is 120% more volatile than the broader market. Comparatively, Heartland Express has a beta of 1.31, suggesting that its share price is 31% more volatile than the broader market.

Summary

Heartland Express beats Hertz Global on 10 of the 17 factors compared between the two stocks.

How does Hertz Global compare to FRP?

FRP (NASDAQ:FRPH) and Hertz Global (NASDAQ:HTZ) are both small-cap trucking companies, but which is the superior business? We will compare the two businesses based on the strength of their profitability, valuation, risk, institutional ownership, media sentiment, earnings, analyst recommendations and dividends.

FRP has a beta of 0.51, suggesting that its stock price is 49% less volatile than the broader market. Comparatively, Hertz Global has a beta of 2.2, suggesting that its stock price is 120% more volatile than the broader market.

In the previous week, Hertz Global had 2 more articles in the media than FRP. MarketBeat recorded 4 mentions for Hertz Global and 2 mentions for FRP. Hertz Global's average media sentiment score of 0.50 beat FRP's score of 0.26 indicating that Hertz Global is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
FRP
0 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Hertz Global
1 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

45.4% of FRP shares are held by institutional investors. Comparatively, 99.2% of Hertz Global shares are held by institutional investors. 24.0% of FRP shares are held by company insiders. Comparatively, 1.0% of Hertz Global shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Hertz Global has a consensus target price of $4.75, suggesting a potential upside of 146.11%. Given Hertz Global's stronger consensus rating and higher possible upside, analysts clearly believe Hertz Global is more favorable than FRP.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
FRP
1 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00
Hertz Global
1 Sell rating(s)
4 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.80

FRP has higher earnings, but lower revenue than Hertz Global. Hertz Global is trading at a lower price-to-earnings ratio than FRP, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
FRP$42.85M10.58$3.33M$0.04591.25
Hertz Global$8.50B0.07-$747M-$2.31N/A

FRP has a net margin of 2.16% compared to Hertz Global's net margin of -7.33%. FRP's return on equity of 0.29% beat Hertz Global's return on equity.

Company Net Margins Return on Equity Return on Assets
FRP2.16% 0.29% 0.18%
Hertz Global -7.33%N/A -2.34%

Summary

FRP beats Hertz Global on 8 of the 15 factors compared between the two stocks.

How does Hertz Global compare to Old Dominion Freight Line?

Hertz Global (NASDAQ:HTZ) and Old Dominion Freight Line (NASDAQ:ODFL) are both transportation companies, but which is the better stock? We will compare the two businesses based on the strength of their valuation, risk, institutional ownership, analyst recommendations, earnings, profitability, media sentiment and dividends.

Hertz Global currently has a consensus target price of $4.75, suggesting a potential upside of 146.11%. Old Dominion Freight Line has a consensus target price of $223.04, suggesting a potential downside of 4.19%. Given Hertz Global's higher probable upside, research analysts plainly believe Hertz Global is more favorable than Old Dominion Freight Line.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Hertz Global
1 Sell rating(s)
4 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.80
Old Dominion Freight Line
2 Sell rating(s)
14 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.31

99.2% of Hertz Global shares are owned by institutional investors. Comparatively, 77.8% of Old Dominion Freight Line shares are owned by institutional investors. 1.0% of Hertz Global shares are owned by company insiders. Comparatively, 10.0% of Old Dominion Freight Line shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

In the previous week, Old Dominion Freight Line had 6 more articles in the media than Hertz Global. MarketBeat recorded 10 mentions for Old Dominion Freight Line and 4 mentions for Hertz Global. Old Dominion Freight Line's average media sentiment score of 1.27 beat Hertz Global's score of 0.50 indicating that Old Dominion Freight Line is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Hertz Global
1 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Old Dominion Freight Line
9 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Old Dominion Freight Line has a net margin of 18.46% compared to Hertz Global's net margin of -7.33%. Old Dominion Freight Line's return on equity of 23.42% beat Hertz Global's return on equity.

Company Net Margins Return on Equity Return on Assets
Hertz Global-7.33% N/A -2.34%
Old Dominion Freight Line 18.46%23.42%18.15%

Old Dominion Freight Line has lower revenue, but higher earnings than Hertz Global. Hertz Global is trading at a lower price-to-earnings ratio than Old Dominion Freight Line, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Hertz Global$8.50B0.07-$747M-$2.31N/A
Old Dominion Freight Line$5.50B8.81$1.02B$4.7848.70

Hertz Global has a beta of 2.2, indicating that its stock price is 120% more volatile than the broader market. Comparatively, Old Dominion Freight Line has a beta of 1.18, indicating that its stock price is 18% more volatile than the broader market.

Summary

Old Dominion Freight Line beats Hertz Global on 12 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding HTZ and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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HTZ vs. The Competition

MetricHertz GlobalTRANS IndustryTransportation SectorNASDAQ Exchange
Market Cap$584.16M$7.65B$8.91B$12.68B
Dividend YieldN/A2.55%973.96%9.42%
P/E Ratio-0.8431.5824.8823.95
Price / Sales0.072.975.63115.11
Price / Cash0.3410.238.5760.45
Price / Book-1.312.482.216.16
Net Income-$747M$243.42M$532.19M$331.73M
7 Day Performance3.21%1.07%-0.23%-0.92%
1 Month Performance-61.86%2.43%-1.22%-2.23%
1 Year Performance-75.57%-5.88%23.51%14.79%

Hertz Global Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
HTZ
Hertz Global
2.9659 of 5 stars
$1.93
+4.3%
$4.75
+146.1%
-75.0%$584.16M$8.50BN/A26,000
TSLA
Tesla
3.6507 of 5 stars
$369.57
-3.0%
$408.07
+10.4%
+12.6%$1.43T$94.83B339.06134,785
MRTN
Marten Transport
2.5585 of 5 stars
$17.42
-1.3%
N/A+33.6%$1.44B$883.65M91.693,502
HTLD
Heartland Express
3.5832 of 5 stars
$15.08
-2.0%
$12.80
-15.1%
+75.8%$1.19B$805.71MN/A4,560
FRPH
FRP
0.4057 of 5 stars
$23.66
-1.5%
N/A-13.3%$460.66M$43.13M591.6510

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This page (NASDAQ:HTZ) was last updated on 7/23/2026 by MarketBeat.com Staff.
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