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Nature's Sunshine Products (NATR) Competitors

Nature's Sunshine Products logo
$16.38 -3.96 (-19.47%)
Closing price 04:00 PM Eastern
Extended Trading
$16.34 -0.04 (-0.26%)
As of 08:00 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.
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NATR vs. OLPX, HLF, EPC, ODD, and BWMX

Should you buy Nature's Sunshine Products stock or one of its competitors? MarketBeat compares Nature's Sunshine Products with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Nature's Sunshine Products include Olaplex (OLPX), Herbalife (HLF), Edgewell Personal Care (EPC), ODDITY Tech (ODD), and Betterware de Mexico SAPI de C (BWMX). These companies are all part of the "personal care products" industry.

How does Nature's Sunshine Products compare to Olaplex?

Olaplex (NASDAQ:OLPX) and Nature's Sunshine Products (NASDAQ:NATR) are both small-cap consumer staples companies, but which is the better business? We will contrast the two businesses based on the strength of their earnings, profitability, risk, institutional ownership, valuation, dividends, analyst recommendations and media sentiment.

Olaplex has a beta of 1.85, indicating that its share price is 85% more volatile than the broader market. Comparatively, Nature's Sunshine Products has a beta of 0.88, indicating that its share price is 12% less volatile than the broader market.

Olaplex currently has a consensus target price of $1.92, suggesting a potential downside of 7.11%. Nature's Sunshine Products has a consensus target price of $34.50, suggesting a potential upside of 110.62%. Given Nature's Sunshine Products' stronger consensus rating and higher probable upside, analysts clearly believe Nature's Sunshine Products is more favorable than Olaplex.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Olaplex
1 Sell rating(s)
5 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.00
Nature's Sunshine Products
0 Sell rating(s)
1 Hold rating(s)
1 Buy rating(s)
1 Strong Buy rating(s)
3.00

87.4% of Olaplex shares are owned by institutional investors. Comparatively, 79.4% of Nature's Sunshine Products shares are owned by institutional investors. 4.8% of Olaplex shares are owned by insiders. Comparatively, 3.1% of Nature's Sunshine Products shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

Nature's Sunshine Products has higher revenue and earnings than Olaplex. Olaplex is trading at a lower price-to-earnings ratio than Nature's Sunshine Products, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Olaplex$425.35M3.27-$9.25M-$0.02N/A
Nature's Sunshine Products$480.14M0.60$19.52M$1.1014.89

Nature's Sunshine Products has a net margin of 3.68% compared to Olaplex's net margin of -3.53%. Nature's Sunshine Products' return on equity of 12.97% beat Olaplex's return on equity.

Company Net Margins Return on Equity Return on Assets
Olaplex-3.53% 2.23% 1.31%
Nature's Sunshine Products 3.68%12.97%8.15%

In the previous week, Nature's Sunshine Products had 14 more articles in the media than Olaplex. MarketBeat recorded 15 mentions for Nature's Sunshine Products and 1 mentions for Olaplex. Nature's Sunshine Products' average media sentiment score of 0.68 beat Olaplex's score of 0.00 indicating that Nature's Sunshine Products is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Olaplex
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Nature's Sunshine Products
6 Very Positive mention(s)
5 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

Nature's Sunshine Products beats Olaplex on 12 of the 16 factors compared between the two stocks.

How does Nature's Sunshine Products compare to Herbalife?

Herbalife (NYSE:HLF) and Nature's Sunshine Products (NASDAQ:NATR) are both small-cap consumer staples companies, but which is the superior stock? We will contrast the two companies based on the strength of their dividends, earnings, valuation, risk, profitability, institutional ownership, analyst recommendations and media sentiment.

79.4% of Nature's Sunshine Products shares are owned by institutional investors. 5.1% of Herbalife shares are owned by insiders. Comparatively, 3.1% of Nature's Sunshine Products shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Nature's Sunshine Products has a net margin of 3.68% compared to Herbalife's net margin of 3.16%. Nature's Sunshine Products' return on equity of 12.97% beat Herbalife's return on equity.

Company Net Margins Return on Equity Return on Assets
Herbalife3.16% -43.90% 7.89%
Nature's Sunshine Products 3.68%12.97%8.15%

Herbalife currently has a consensus target price of $17.00, suggesting a potential upside of 37.84%. Nature's Sunshine Products has a consensus target price of $34.50, suggesting a potential upside of 110.62%. Given Nature's Sunshine Products' stronger consensus rating and higher probable upside, analysts clearly believe Nature's Sunshine Products is more favorable than Herbalife.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Herbalife
0 Sell rating(s)
4 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.43
Nature's Sunshine Products
0 Sell rating(s)
1 Hold rating(s)
1 Buy rating(s)
1 Strong Buy rating(s)
3.00

In the previous week, Herbalife and Herbalife both had 15 articles in the media. Nature's Sunshine Products' average media sentiment score of 0.68 beat Herbalife's score of 0.31 indicating that Nature's Sunshine Products is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Herbalife
4 Very Positive mention(s)
1 Positive mention(s)
7 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Nature's Sunshine Products
6 Very Positive mention(s)
5 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Herbalife has a beta of 0.87, suggesting that its stock price is 13% less volatile than the broader market. Comparatively, Nature's Sunshine Products has a beta of 0.88, suggesting that its stock price is 12% less volatile than the broader market.

Herbalife has higher revenue and earnings than Nature's Sunshine Products. Herbalife is trading at a lower price-to-earnings ratio than Nature's Sunshine Products, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Herbalife$5.04B0.25$228.30M$1.557.96
Nature's Sunshine Products$480.14M0.60$19.52M$1.1014.89

Summary

Nature's Sunshine Products beats Herbalife on 11 of the 16 factors compared between the two stocks.

How does Nature's Sunshine Products compare to Edgewell Personal Care?

Edgewell Personal Care (NYSE:EPC) and Nature's Sunshine Products (NASDAQ:NATR) are both small-cap consumer staples companies, but which is the superior stock? We will compare the two businesses based on the strength of their analyst recommendations, earnings, valuation, dividends, institutional ownership, media sentiment, profitability and risk.

Edgewell Personal Care currently has a consensus target price of $31.83, indicating a potential upside of 11.99%. Nature's Sunshine Products has a consensus target price of $34.50, indicating a potential upside of 110.62%. Given Nature's Sunshine Products' stronger consensus rating and higher possible upside, analysts plainly believe Nature's Sunshine Products is more favorable than Edgewell Personal Care.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Edgewell Personal Care
1 Sell rating(s)
4 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.25
Nature's Sunshine Products
0 Sell rating(s)
1 Hold rating(s)
1 Buy rating(s)
1 Strong Buy rating(s)
3.00

Nature's Sunshine Products has a net margin of 3.68% compared to Edgewell Personal Care's net margin of -4.55%. Nature's Sunshine Products' return on equity of 12.97% beat Edgewell Personal Care's return on equity.

Company Net Margins Return on Equity Return on Assets
Edgewell Personal Care-4.55% 5.76% 2.35%
Nature's Sunshine Products 3.68%12.97%8.15%

Edgewell Personal Care has a beta of 0.39, meaning that its stock price is 61% less volatile than the broader market. Comparatively, Nature's Sunshine Products has a beta of 0.88, meaning that its stock price is 12% less volatile than the broader market.

In the previous week, Edgewell Personal Care had 4 more articles in the media than Nature's Sunshine Products. MarketBeat recorded 19 mentions for Edgewell Personal Care and 15 mentions for Nature's Sunshine Products. Edgewell Personal Care's average media sentiment score of 1.18 beat Nature's Sunshine Products' score of 0.68 indicating that Edgewell Personal Care is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Edgewell Personal Care
11 Very Positive mention(s)
1 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Nature's Sunshine Products
6 Very Positive mention(s)
5 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

91.9% of Edgewell Personal Care shares are owned by institutional investors. Comparatively, 79.4% of Nature's Sunshine Products shares are owned by institutional investors. 3.0% of Edgewell Personal Care shares are owned by insiders. Comparatively, 3.1% of Nature's Sunshine Products shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Edgewell Personal Care has higher revenue and earnings than Nature's Sunshine Products. Edgewell Personal Care is trading at a lower price-to-earnings ratio than Nature's Sunshine Products, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Edgewell Personal Care$2.22B0.59$25.40M-$1.67N/A
Nature's Sunshine Products$480.14M0.60$19.52M$1.1014.89

Summary

Nature's Sunshine Products beats Edgewell Personal Care on 11 of the 17 factors compared between the two stocks.

How does Nature's Sunshine Products compare to ODDITY Tech?

ODDITY Tech (NASDAQ:ODD) and Nature's Sunshine Products (NASDAQ:NATR) are both small-cap consumer staples companies, but which is the superior investment? We will compare the two companies based on the strength of their profitability, earnings, dividends, media sentiment, risk, analyst recommendations, valuation and institutional ownership.

ODDITY Tech has higher revenue and earnings than Nature's Sunshine Products. Nature's Sunshine Products is trading at a lower price-to-earnings ratio than ODDITY Tech, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
ODDITY Tech$809.84M1.00$110.75M$0.7917.87
Nature's Sunshine Products$480.14M0.60$19.52M$1.1014.89

35.9% of ODDITY Tech shares are held by institutional investors. Comparatively, 79.4% of Nature's Sunshine Products shares are held by institutional investors. 3.1% of Nature's Sunshine Products shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

ODDITY Tech has a beta of 2.38, indicating that its share price is 138% more volatile than the broader market. Comparatively, Nature's Sunshine Products has a beta of 0.88, indicating that its share price is 12% less volatile than the broader market.

ODDITY Tech has a net margin of 6.97% compared to Nature's Sunshine Products' net margin of 3.68%. ODDITY Tech's return on equity of 15.38% beat Nature's Sunshine Products' return on equity.

Company Net Margins Return on Equity Return on Assets
ODDITY Tech6.97% 15.38% 4.99%
Nature's Sunshine Products 3.68%12.97%8.15%

ODDITY Tech currently has a consensus target price of $25.39, suggesting a potential upside of 79.79%. Nature's Sunshine Products has a consensus target price of $34.50, suggesting a potential upside of 110.62%. Given Nature's Sunshine Products' stronger consensus rating and higher probable upside, analysts clearly believe Nature's Sunshine Products is more favorable than ODDITY Tech.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
ODDITY Tech
4 Sell rating(s)
9 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.69
Nature's Sunshine Products
0 Sell rating(s)
1 Hold rating(s)
1 Buy rating(s)
1 Strong Buy rating(s)
3.00

In the previous week, Nature's Sunshine Products had 5 more articles in the media than ODDITY Tech. MarketBeat recorded 15 mentions for Nature's Sunshine Products and 10 mentions for ODDITY Tech. ODDITY Tech's average media sentiment score of 0.98 beat Nature's Sunshine Products' score of 0.68 indicating that ODDITY Tech is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
ODDITY Tech
5 Very Positive mention(s)
1 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Nature's Sunshine Products
6 Very Positive mention(s)
5 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

Nature's Sunshine Products beats ODDITY Tech on 9 of the 17 factors compared between the two stocks.

How does Nature's Sunshine Products compare to Betterware de Mexico SAPI de C?

Nature's Sunshine Products (NASDAQ:NATR) and Betterware de Mexico SAPI de C (NYSE:BWMX) are both small-cap consumer staples companies, but which is the better investment? We will compare the two companies based on the strength of their institutional ownership, earnings, analyst recommendations, dividends, profitability, media sentiment, risk and valuation.

Betterware de Mexico SAPI de C has higher revenue and earnings than Nature's Sunshine Products. Betterware de Mexico SAPI de C is trading at a lower price-to-earnings ratio than Nature's Sunshine Products, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Nature's Sunshine Products$480.14M0.60$19.52M$1.1014.89
Betterware de Mexico SAPI de C$744M0.84$55.37M$1.839.16

79.4% of Nature's Sunshine Products shares are owned by institutional investors. Comparatively, 12.7% of Betterware de Mexico SAPI de C shares are owned by institutional investors. 3.1% of Nature's Sunshine Products shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.

Betterware de Mexico SAPI de C has a net margin of 8.35% compared to Nature's Sunshine Products' net margin of 3.68%. Betterware de Mexico SAPI de C's return on equity of 77.89% beat Nature's Sunshine Products' return on equity.

Company Net Margins Return on Equity Return on Assets
Nature's Sunshine Products3.68% 12.97% 8.15%
Betterware de Mexico SAPI de C 8.35%77.89%11.28%

Nature's Sunshine Products presently has a consensus price target of $34.50, indicating a potential upside of 110.62%. Given Nature's Sunshine Products' stronger consensus rating and higher possible upside, analysts clearly believe Nature's Sunshine Products is more favorable than Betterware de Mexico SAPI de C.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Nature's Sunshine Products
0 Sell rating(s)
1 Hold rating(s)
1 Buy rating(s)
1 Strong Buy rating(s)
3.00
Betterware de Mexico SAPI de C
1 Sell rating(s)
1 Hold rating(s)
0 Buy rating(s)
1 Strong Buy rating(s)
2.33

In the previous week, Nature's Sunshine Products had 11 more articles in the media than Betterware de Mexico SAPI de C. MarketBeat recorded 15 mentions for Nature's Sunshine Products and 4 mentions for Betterware de Mexico SAPI de C. Betterware de Mexico SAPI de C's average media sentiment score of 1.03 beat Nature's Sunshine Products' score of 0.68 indicating that Betterware de Mexico SAPI de C is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Nature's Sunshine Products
6 Very Positive mention(s)
5 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Betterware de Mexico SAPI de C
2 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

Nature's Sunshine Products has a beta of 0.88, meaning that its share price is 12% less volatile than the broader market. Comparatively, Betterware de Mexico SAPI de C has a beta of 1.05, meaning that its share price is 5% more volatile than the broader market.

Summary

Betterware de Mexico SAPI de C beats Nature's Sunshine Products on 9 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding NATR and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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NATR vs. The Competition

Export
MetricNature's Sunshine ProductsPersonal Care Products IndustryConsumer Staples SectorNASDAQ Exchange
Market Cap$357.68M$22.95B$16.19B$12.86B
Dividend YieldN/A4.33%3.20%10.09%
P/E Ratio16.2215.7914.0925.05
Price / Sales0.6012.93263,621.2488.13
Price / Cash9.3629.4157.6649.72
Price / Book1.772.824.636.21
Net Income$19.52M$1.08B$838.44M$342.45M
7 Day Performance-18.71%3.66%0.66%4.33%
1 Month Performance-24.69%-2.59%-0.19%-1.02%
1 Year Performance6.71%-16.51%13.04%22.54%

Nature's Sunshine Products Competitors List

Export
CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
NATR
Nature's Sunshine Products
3.5995 of 5 stars		$16.38
-19.5%		$34.50
+110.6%		+32.1%$357.68M$480.14M16.22850
OLPX
Olaplex
0.962 of 5 stars		$2.07
flat		$1.92
-7.1%		N/A$1.39B$425.35MN/A170
HLF
Herbalife
4.0886 of 5 stars		$12.79
+0.4%		$17.80
+39.2%		+24.1%$1.32B$5.04B5.618,500
EPC
Edgewell Personal Care
3.5856 of 5 stars		$28.45
+3.1%		$28.00
-1.6%		+28.4%$1.27B$2.22BN/A6,700
ODD
ODDITY Tech
3.9265 of 5 stars		$15.31
+0.5%		$25.39
+65.8%		-76.7%$876.87M$809.84M19.38342

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This page (NASDAQ:NATR) was last updated on 8/7/2026 by MarketBeat.com Staff.
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