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Principal Financial Group (PFG) Competitors

Principal Financial Group logo
$78.63 +0.24 (+0.31%)
As of 10/17/2025 04:00 PM Eastern

PFG vs. MFC, SLF, PUK, WTW, CRBG, BNT, AEG, RYAN, EG, and EQH

Should you be buying Principal Financial Group stock or one of its competitors? The main competitors of Principal Financial Group include Manulife Financial (MFC), Sun Life Financial (SLF), Prudential Public (PUK), Willis Towers Watson Public (WTW), Corebridge Financial (CRBG), Brookfield Wealth Solutions (BNT), Aegon (AEG), Ryan Specialty (RYAN), Everest Group (EG), and Equitable (EQH). These companies are all part of the "insurance" industry.

Principal Financial Group vs. Its Competitors

Manulife Financial (NYSE:MFC) and Principal Financial Group (NASDAQ:PFG) are both large-cap finance companies, but which is the superior stock? We will compare the two businesses based on the strength of their analyst recommendations, institutional ownership, dividends, profitability, media sentiment, valuation, risk and earnings.

Manulife Financial currently has a consensus target price of $48.00, suggesting a potential upside of 51.67%. Given Manulife Financial's stronger consensus rating and higher possible upside, research analysts clearly believe Manulife Financial is more favorable than Principal Financial Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Manulife Financial
0 Sell rating(s)
0 Hold rating(s)
3 Buy rating(s)
1 Strong Buy rating(s)
3.25
Principal Financial Group
0 Sell rating(s)
1 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
2.00

Manulife Financial has a net margin of 10.46% compared to Principal Financial Group's net margin of 7.53%. Manulife Financial's return on equity of 15.77% beat Principal Financial Group's return on equity.

Company Net Margins Return on Equity Return on Assets
Manulife Financial10.46% 15.77% 0.74%
Principal Financial Group 7.53%15.63%0.55%

Manulife Financial has higher revenue and earnings than Principal Financial Group. Manulife Financial is trading at a lower price-to-earnings ratio than Principal Financial Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Manulife Financial$38.90B1.38$4.11B$2.2414.13
Principal Financial Group$16.13B1.09$1.57B$4.9715.82

Manulife Financial has a beta of 0.98, suggesting that its share price is 2% less volatile than the S&P 500. Comparatively, Principal Financial Group has a beta of 1.03, suggesting that its share price is 3% more volatile than the S&P 500.

Manulife Financial pays an annual dividend of $1.27 per share and has a dividend yield of 4.0%. Principal Financial Group pays an annual dividend of $3.12 per share and has a dividend yield of 4.0%. Manulife Financial pays out 56.7% of its earnings in the form of a dividend. Principal Financial Group pays out 62.8% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Manulife Financial has raised its dividend for 12 consecutive years and Principal Financial Group has raised its dividend for 2 consecutive years. Manulife Financial is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

52.6% of Manulife Financial shares are held by institutional investors. Comparatively, 75.1% of Principal Financial Group shares are held by institutional investors. 0.0% of Manulife Financial shares are held by company insiders. Comparatively, 1.1% of Principal Financial Group shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

In the previous week, Manulife Financial had 18 more articles in the media than Principal Financial Group. MarketBeat recorded 19 mentions for Manulife Financial and 1 mentions for Principal Financial Group. Principal Financial Group's average media sentiment score of 0.75 beat Manulife Financial's score of 0.74 indicating that Principal Financial Group is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Manulife Financial
9 Very Positive mention(s)
1 Positive mention(s)
4 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive
Principal Financial Group
0 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

Manulife Financial beats Principal Financial Group on 14 of the 20 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding PFG and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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PFG vs. The Competition

MetricPrincipal Financial GroupINS IndustryFinance SectorNASDAQ Exchange
Market Cap$17.52B$20.53B$12.48B$10.55B
Dividend Yield3.97%2.71%5.61%4.83%
P/E Ratio15.8213.0221.1227.06
Price / Sales1.092.0429.97132.30
Price / Cash7.1816.9419.3430.35
Price / Book1.593.352.246.58
Net Income$1.57B$1.62B$1.02B$276.84M
7 Day Performance-1.31%-1.65%-0.62%-0.72%
1 Month Performance-3.77%-5.18%-2.24%2.16%
1 Year PerformanceN/A9.31%537.64%34.63%

Principal Financial Group Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
PFG
Principal Financial Group
4.0805 of 5 stars
$78.63
+0.3%
N/AN/A$17.52B$16.13B15.8219,700Upcoming Earnings
MFC
Manulife Financial
4.9686 of 5 stars
$31.71
-0.7%
$48.00
+51.4%
+3.8%$53.72B$38.90B14.1637,000
SLF
Sun Life Financial
4.9394 of 5 stars
$61.59
+1.2%
$88.50
+43.7%
+6.0%$37.84B$28.32B15.2531,768Trending News
Analyst Revision
PUK
Prudential Public
3.5233 of 5 stars
$26.80
-1.1%
N/A+51.9%$34.36B$16.66B11.5515,412
WTW
Willis Towers Watson Public
3.1139 of 5 stars
$336.99
-0.1%
$369.42
+9.6%
+13.8%$32.87B$9.93B19.7648,900Positive News
CRBG
Corebridge Financial
4.624 of 5 stars
$31.29
-2.8%
$39.91
+27.5%
-2.4%$16.83B$19.58B6.095,200
BNT
Brookfield Wealth Solutions
0.0885 of 5 stars
$43.10
-4.3%
N/AN/A$15.55B$14.10B190.135,000Short Interest ↑
AEG
Aegon
4.1903 of 5 stars
$7.66
-0.8%
N/A+14.3%$15.39B$10.65B7.9723,123
RYAN
Ryan Specialty
4.3012 of 5 stars
$55.18
-0.8%
$71.08
+28.8%
-24.5%$14.56B$2.52B157.665,250
EG
Everest Group
4.5326 of 5 stars
$346.99
-1.4%
$382.79
+10.3%
-9.0%$14.54B$17.28B18.423,037Positive News
EQH
Equitable
4.3484 of 5 stars
$48.32
-3.2%
$64.45
+33.4%
+3.2%$14.48B$12.44B38.978,000Analyst Downgrade

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This page (NASDAQ:PFG) was last updated on 10/20/2025 by MarketBeat.com Staff
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