SIRI vs. DKNG, SJR, PARA, LYV, FWONA, RCL, MGM, POOL, VIACA, and PARAA
Should you be buying Sirius XM stock or one of its competitors? The main competitors of Sirius XM include DraftKings (DKNG), Shaw Communications (SJR), Paramount Global (PARA), Live Nation Entertainment (LYV), Formula One Group (FWONA), Royal Caribbean Cruises (RCL), MGM Resorts International (MGM), Pool (POOL), ViacomCBS (VIACA), and Paramount Global (PARAA). These companies are all part of the "consumer discretionary" sector.
Sirius XM vs.
DraftKings (NASDAQ:DKNG) and Sirius XM (NASDAQ:SIRI) are both large-cap consumer discretionary companies, but which is the superior business? We will compare the two businesses based on the strength of their valuation, earnings, risk, community ranking, analyst recommendations, dividends, media sentiment, institutional ownership and profitability.
DraftKings has a beta of 1.81, indicating that its share price is 81% more volatile than the S&P 500. Comparatively, Sirius XM has a beta of 0.96, indicating that its share price is 4% less volatile than the S&P 500.
Sirius XM has a net margin of 13.48% compared to DraftKings' net margin of -61.51%. Sirius XM's return on equity of -35.45% beat DraftKings' return on equity.
In the previous week, Sirius XM had 6 more articles in the media than DraftKings. MarketBeat recorded 11 mentions for Sirius XM and 5 mentions for DraftKings. DraftKings' average media sentiment score of 0.67 beat Sirius XM's score of 0.40 indicating that DraftKings is being referred to more favorably in the media.
30.6% of DraftKings shares are held by institutional investors. Comparatively, 10.1% of Sirius XM shares are held by institutional investors. 55.9% of DraftKings shares are held by company insiders. Comparatively, 0.6% of Sirius XM shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.
Sirius XM has higher revenue and earnings than DraftKings. DraftKings is trading at a lower price-to-earnings ratio than Sirius XM, indicating that it is currently the more affordable of the two stocks.
DraftKings currently has a consensus target price of $22.76, suggesting a potential upside of 20.67%. Sirius XM has a consensus target price of $5.77, suggesting a potential upside of 48.01%. Given Sirius XM's higher probable upside, analysts clearly believe Sirius XM is more favorable than DraftKings.
Sirius XM received 521 more outperform votes than DraftKings when rated by MarketBeat users. Likewise, 64.21% of users gave Sirius XM an outperform vote while only 61.54% of users gave DraftKings an outperform vote.
Summary
Sirius XM beats DraftKings on 11 of the 18 factors compared between the two stocks.
New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding SIRI and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Media Sentiment Over Time
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Sirius XM Competitors List
