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Zebra Technologies (ZBRA) Competitors

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$287.92 -9.05 (-3.05%)
Closing price 04:00 PM Eastern
Extended Trading
$288.14 +0.22 (+0.08%)
As of 04:20 PM Eastern
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ZBRA vs. XRX, IR, ZWS, GTES, EFXT, GHM, TWIN, GTEC, INLF, and STRCW

Should you be buying Zebra Technologies stock or one of its competitors? The main competitors of Zebra Technologies include Xerox (XRX), Ingersoll Rand (IR), Zurn Elkay Water Solutions (ZWS), Gates Industrial (GTES), Enerflex (EFXT), Graham (GHM), Twin Disc (TWIN), Greenland Technologies (GTEC), INLIF (INLF), and Palladyne AI (STRCW).

Zebra Technologies vs.

Zebra Technologies (NASDAQ:ZBRA) and Xerox (NYSE:XRX) are both industrials companies, but which is the superior business? We will compare the two companies based on the strength of their dividends, risk, analyst recommendations, profitability, earnings, community ranking, media sentiment, institutional ownership and valuation.

In the previous week, Zebra Technologies had 7 more articles in the media than Xerox. MarketBeat recorded 17 mentions for Zebra Technologies and 10 mentions for Xerox. Zebra Technologies' average media sentiment score of 1.61 beat Xerox's score of 1.11 indicating that Zebra Technologies is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Zebra Technologies
16 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive
Xerox
8 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Zebra Technologies has a beta of 1.74, meaning that its stock price is 74% more volatile than the S&P 500. Comparatively, Xerox has a beta of 1.75, meaning that its stock price is 75% more volatile than the S&P 500.

Zebra Technologies has higher earnings, but lower revenue than Xerox. Xerox is trading at a lower price-to-earnings ratio than Zebra Technologies, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Zebra Technologies$5.11B2.92$528M$10.5727.81
Xerox$6.18B0.11-$1.32B-$10.55-0.49

Zebra Technologies has a net margin of 10.60% compared to Xerox's net margin of -21.24%. Zebra Technologies' return on equity of 18.34% beat Xerox's return on equity.

Company Net Margins Return on Equity Return on Assets
Zebra Technologies10.60% 18.34% 8.12%
Xerox -21.24%7.57%1.49%

Zebra Technologies currently has a consensus price target of $321.73, indicating a potential upside of 9.47%. Xerox has a consensus price target of $9.50, indicating a potential upside of 83.22%. Given Xerox's higher possible upside, analysts clearly believe Xerox is more favorable than Zebra Technologies.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Zebra Technologies
0 Sell rating(s)
5 Hold rating(s)
6 Buy rating(s)
1 Strong Buy rating(s)
2.67
Xerox
3 Sell rating(s)
1 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.25

Zebra Technologies received 46 more outperform votes than Xerox when rated by MarketBeat users. Likewise, 63.34% of users gave Zebra Technologies an outperform vote while only 53.78% of users gave Xerox an outperform vote.

CompanyUnderperformOutperform
Zebra TechnologiesOutperform Votes
508
63.34%
Underperform Votes
294
36.66%
XeroxOutperform Votes
462
53.78%
Underperform Votes
397
46.22%

91.0% of Zebra Technologies shares are owned by institutional investors. Comparatively, 85.4% of Xerox shares are owned by institutional investors. 0.8% of Zebra Technologies shares are owned by company insiders. Comparatively, 0.3% of Xerox shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

Summary

Zebra Technologies beats Xerox on 16 of the 19 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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ZBRA vs. The Competition

MetricZebra TechnologiesGeneral industrial machinery & equipment IndustryIndustrials SectorNASDAQ Exchange
Market Cap$14.95B$11.52B$7.70B$8.53B
Dividend YieldN/A1.35%4.58%4.11%
P/E Ratio28.8717.8923.2119.97
Price / Sales2.922.1590.09122.22
Price / Cash21.0316.7026.9434.62
Price / Book4.214.484.004.59
Net Income$528M$539.71M$807.24M$248.18M
7 Day Performance-1.79%-0.55%1.36%2.15%
1 Month Performance32.36%18.73%12.14%16.14%
1 Year Performance-8.66%5.15%18.58%8.06%

Zebra Technologies Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
ZBRA
Zebra Technologies
4.3214 of 5 stars
$287.92
-3.0%
$321.73
+11.7%
-7.2%$14.64B$5.11B28.2810,500Positive News
XRX
Xerox
3.2446 of 5 stars
$5.40
-2.5%
$9.50
+75.9%
-61.7%$679.27M$6.18B-0.5020,500Positive News
IR
Ingersoll Rand
3.9243 of 5 stars
$83.51
-0.6%
$98.91
+18.4%
-11.9%$33.69B$7.28B40.5417,000News Coverage
Positive News
Analyst Revision
ZWS
Zurn Elkay Water Solutions
2.0528 of 5 stars
$37.37
-0.5%
$36.29
-2.9%
+13.5%$6.29B$1.58B40.622,700Positive News
Gap Up
GTES
Gates Industrial
4.173 of 5 stars
$21.87
-1.3%
$22.89
+4.7%
+21.8%$5.64B$3.39B29.9614,100Positive News
EFXT
Enerflex
3.9079 of 5 stars
$7.16
+0.8%
$10.63
+48.4%
+35.4%$888.91M$2.33B-11.374,600Positive News
Dividend Announcement
GHM
Graham
3.5769 of 5 stars
$37.91
+1.7%
$35.00
-7.7%
+26.7%$413.33M$199.62M45.67490
TWIN
Twin Disc
3.7421 of 5 stars
$7.12
-4.3%
$12.00
+68.5%
-48.7%$100.73M$328.48M10.63760Gap Up
GTEC
Greenland Technologies
1.0298 of 5 stars
$2.26
flat
N/A+37.2%$30.73M$83.94M-2.38330Positive News
Earnings Report
Gap Up
INLF
INLIF
N/A$1.26
-0.8%
N/AN/A$18.27M$15.80M0.00124
STRCW
Palladyne AI
N/A$0.25
+3.5%
N/A+223.2%$0.00N/A0.0070News Coverage

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This page (NASDAQ:ZBRA) was last updated on 5/21/2025 by MarketBeat.com Staff
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