Brookfield Reinsurance (BNRE) Competitors

Sun Life Financial (NYSE:SLF) and Brookfield Reinsurance (NYSE:BNRE) are both finance companies, but which is the better stock? We will contrast the two businesses based on the strength of their profitability, dividends, earnings, media sentiment, valuation, risk, analyst recommendations and institutional ownership.

Does the media prefer SLF or BNRE?

In the previous week, Sun Life Financial had 36 more articles in the media than Brookfield Reinsurance. MarketBeat recorded 36 mentions for Sun Life Financial and 0 mentions for Brookfield Reinsurance. Sun Life Financial's average media sentiment score of 0.97 beat Brookfield Reinsurance's score of 0.00 indicating that Sun Life Financial is being referred to more favorably in the media.

Company	Overall Sentiment
Sun Life Financial	Positive
Brookfield Reinsurance	Neutral

Which has higher valuation and earnings, SLF or BNRE?

Sun Life Financial has higher revenue and earnings than Brookfield Reinsurance. Sun Life Financial is trading at a lower price-to-earnings ratio than Brookfield Reinsurance, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Sun Life Financial	$33.39B	0.97	$2.31B	$4.04	14.26
Brookfield Reinsurance	$9.35B	1.00	$796M	$0.29	222.21

Which has more risk & volatility, SLF or BNRE?

Sun Life Financial has a beta of 0.9, suggesting that its stock price is 10% less volatile than the S&P 500. Comparatively, Brookfield Reinsurance has a beta of 1.53, suggesting that its stock price is 53% more volatile than the S&P 500.

Do insiders & institutionals believe in SLF or BNRE?

52.3% of Sun Life Financial shares are owned by institutional investors. Comparatively, 7.2% of Brookfield Reinsurance shares are owned by institutional investors. 1.0% of Brookfield Reinsurance shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Is SLF or BNRE more profitable?

Sun Life Financial has a net margin of 7.59% compared to Brookfield Reinsurance's net margin of 0.10%. Sun Life Financial's return on equity of 17.21% beat Brookfield Reinsurance's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Sun Life Financial	7.59%	17.21%	1.10%
Brookfield Reinsurance	0.10%	0.14%	0.01%

Do analysts recommend SLF or BNRE?

Sun Life Financial currently has a consensus price target of $88.00, indicating a potential upside of 52.76%. Given Sun Life Financial's stronger consensus rating and higher possible upside, research analysts plainly believe Sun Life Financial is more favorable than Brookfield Reinsurance.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Sun Life Financial	1 Sell rating(s)	2 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	2.20
Brookfield Reinsurance	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00

Is SLF or BNRE a better dividend stock?

Sun Life Financial pays an annual dividend of $2.54 per share and has a dividend yield of 4.4%. Brookfield Reinsurance pays an annual dividend of $0.32 per share and has a dividend yield of 0.5%. Sun Life Financial pays out 62.9% of its earnings in the form of a dividend. Brookfield Reinsurance pays out 110.3% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Sun Life Financial has increased its dividend for 11 consecutive years. Sun Life Financial is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Summary

Sun Life Financial beats Brookfield Reinsurance on 15 of the 19 factors compared between the two stocks.