Deluxe (DLX) Competitors $19.48 +0.20 (+1.06%) Closing price 09/24/2025 03:59 PM EasternExtended Trading$19.50 +0.02 (+0.11%) As of 09/24/2025 04:18 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock DLX vs. FFBC, EBF, QUAD, HNI, SCS, EHGO, BTDR, PAGS, TNET, and WNSShould you be buying Deluxe stock or one of its competitors? The main competitors of Deluxe include First Financial Bancorp. (FFBC), Ennis (EBF), Quad Graphics (QUAD), HNI (HNI), Steelcase (SCS), Eshallgo (EHGO), Bitdeer Technologies Group (BTDR), PagSeguro Digital (PAGS), TriNet Group (TNET), and WNS (WNS). Deluxe vs. Its Competitors First Financial Bancorp. Ennis Quad Graphics HNI Steelcase Eshallgo Bitdeer Technologies Group PagSeguro Digital TriNet Group WNS Deluxe (NYSE:DLX) and First Financial Bancorp. (NASDAQ:FFBC) are related companies, but which is the superior business? We will contrast the two companies based on the strength of their dividends, profitability, analyst recommendations, risk, valuation, institutional ownership, earnings and media sentiment. Is DLX or FFBC more profitable? First Financial Bancorp. has a net margin of 19.41% compared to Deluxe's net margin of 2.75%. Deluxe's return on equity of 21.12% beat First Financial Bancorp.'s return on equity.Company Net Margins Return on Equity Return on Assets Deluxe2.75% 21.12% 4.99% First Financial Bancorp. 19.41%10.57%1.42% Do analysts rate DLX or FFBC? Deluxe currently has a consensus target price of $23.00, indicating a potential upside of 18.05%. First Financial Bancorp. has a consensus target price of $29.40, indicating a potential upside of 13.25%. Given Deluxe's stronger consensus rating and higher possible upside, research analysts plainly believe Deluxe is more favorable than First Financial Bancorp..Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Deluxe 0 Sell rating(s) 1 Hold rating(s) 2 Buy rating(s) 0 Strong Buy rating(s) 2.67First Financial Bancorp. 0 Sell rating(s) 3 Hold rating(s) 2 Buy rating(s) 0 Strong Buy rating(s) 2.40 Does the media refer more to DLX or FFBC? In the previous week, Deluxe and Deluxe both had 3 articles in the media. First Financial Bancorp.'s average media sentiment score of 1.25 beat Deluxe's score of 1.06 indicating that First Financial Bancorp. is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Deluxe 2 Very Positive mention(s) 0 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive First Financial Bancorp. 1 Very Positive mention(s) 0 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Is DLX or FFBC a better dividend stock? Deluxe pays an annual dividend of $1.20 per share and has a dividend yield of 6.2%. First Financial Bancorp. pays an annual dividend of $1.00 per share and has a dividend yield of 3.9%. Deluxe pays out 93.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. First Financial Bancorp. pays out 40.0% of its earnings in the form of a dividend. First Financial Bancorp. has increased its dividend for 1 consecutive years. Which has more risk and volatility, DLX or FFBC? Deluxe has a beta of 1.53, meaning that its stock price is 53% more volatile than the S&P 500. Comparatively, First Financial Bancorp. has a beta of 1.02, meaning that its stock price is 2% more volatile than the S&P 500. Which has higher earnings and valuation, DLX or FFBC? First Financial Bancorp. has lower revenue, but higher earnings than Deluxe. First Financial Bancorp. is trading at a lower price-to-earnings ratio than Deluxe, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioDeluxe$2.12B0.41$52.80M$1.2915.10First Financial Bancorp.$852.23M2.92$228.83M$2.5010.38 Do institutionals & insiders have more ownership in DLX or FFBC? 93.9% of Deluxe shares are owned by institutional investors. Comparatively, 77.2% of First Financial Bancorp. shares are owned by institutional investors. 5.6% of Deluxe shares are owned by insiders. Comparatively, 1.1% of First Financial Bancorp. shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth. SummaryDeluxe beats First Financial Bancorp. on 10 of the 17 factors compared between the two stocks. Get Deluxe News Delivered to You Automatically Sign up to receive the latest news and ratings for DLX and its competitors with MarketBeat's FREE daily newsletter. Subscribe Now View SMS TermsBy entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding DLX and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart DLX vs. The Competition Export to ExcelMetricDeluxeBusiness/Office Products IndustryBusiness SectorNYSE ExchangeMarket Cap$865.39M$1.23B$27.75B$21.68BDividend Yield6.22%3.86%2.76%3.52%P/E Ratio15.109.1527.0729.43Price / Sales0.410.781,103.3284.47Price / Cash2.456.6428.2024.47Price / Book1.391.747.854.56Net Income$52.80M$75.55M$200.28M$1.00B7 Day Performance-2.04%-1.55%1.25%-0.51%1 Month Performance-2.08%-0.83%12.91%2.89%1 Year Performance2.93%-13.03%50.91%14.77% Deluxe Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)DLXDeluxe4.9155 of 5 stars$19.48+1.1%$23.00+18.0%+0.0%$865.39M$2.12B15.104,981Positive NewsFFBCFirst Financial Bancorp.4.4488 of 5 stars$26.02-1.3%$29.40+13.0%+3.3%$2.52B$1.62B10.412,090EBFEnnis2.677 of 5 stars$18.62+2.6%N/A-27.4%$467.92M$394.62M12.251,856Earnings ReportDividend AnnouncementQUADQuad Graphics2.3696 of 5 stars$6.70+1.9%$9.30+38.9%+39.2%$331.61M$2.67B-20.9212,200Positive NewsHNIHNI4.8041 of 5 stars$45.48-0.1%$75.00+64.9%-15.5%$2.09B$2.53B14.777,700SCSSteelcase3.3639 of 5 stars$16.90+0.1%$16.00-5.3%+27.2%$1.94B$3.17B16.4111,300Trending NewsEarnings ReportDividend AnnouncementEHGOEshallgoN/A$0.65+2.3%N/A-70.6%$16.95M$13.47M0.00128Positive NewsGap DownBTDRBitdeer Technologies Group2.6497 of 5 stars$17.96+9.2%$22.55+25.5%+139.7%$3.48B$349.78M-3.82211Analyst ForecastHigh Trading VolumePAGSPagSeguro Digital3.6515 of 5 stars$10.24-3.0%$12.29+20.0%+13.0%$3.48B$3.22B8.258,595TNETTriNet Group4.0361 of 5 stars$68.62+0.9%$96.33+40.4%-29.0%$3.31B$5.05B23.583,600Positive NewsWNSWNS1.6135 of 5 stars$76.20+0.0%$67.43-11.5%+40.3%$3.27B$1.31B21.2264,505High Trading Volume Related Companies and Tools Related Companies FFBC Alternatives EBF Alternatives QUAD Alternatives HNI Alternatives SCS Alternatives EHGO Alternatives BTDR Alternatives PAGS Alternatives TNET Alternatives WNS Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:DLX) was last updated on 9/25/2025 by MarketBeat.com Staff From Our PartnersTrump’s national nightmare is herePorter Stansberry and Jeff Brown say a new U.S. national emergency is already underway — and it could trigger ...Porter & Company | SponsoredHe Called Nvidia at $1.10. 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