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Deluxe (DLX) Competitors

Deluxe logo
$23.80 +0.07 (+0.29%)
Closing price 05/22/2026 03:59 PM Eastern
Extended Trading
$23.73 -0.07 (-0.29%)
As of 05/22/2026 07:11 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

DLX vs. FFBC, EBF, QUAD, HNI, and EHGO

Should you buy Deluxe stock or one of its competitors? MarketBeat compares Deluxe with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Deluxe include First Financial Bancorp. (FFBC), Ennis (EBF), Quad Graphics (QUAD), HNI (HNI), and Eshallgo (EHGO).

How does Deluxe compare to First Financial Bancorp.?

First Financial Bancorp. (NASDAQ:FFBC) and Deluxe (NYSE:DLX) are related companies, but which is the superior investment? We will compare the two companies based on the strength of their dividends, profitability, analyst recommendations, institutional ownership, earnings, risk, media sentiment and valuation.

In the previous week, First Financial Bancorp. had 3 more articles in the media than Deluxe. MarketBeat recorded 4 mentions for First Financial Bancorp. and 1 mentions for Deluxe. First Financial Bancorp.'s average media sentiment score of 0.35 beat Deluxe's score of -0.33 indicating that First Financial Bancorp. is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
First Financial Bancorp.
1 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Neutral
Deluxe
0 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

First Financial Bancorp. has higher earnings, but lower revenue than Deluxe. Deluxe is trading at a lower price-to-earnings ratio than First Financial Bancorp., indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
First Financial Bancorp.$1.26B2.56$255.60M$2.8310.86
Deluxe$2.13B0.51$82.10M$2.3410.17

First Financial Bancorp. has a beta of 0.94, indicating that its stock price is 6% less volatile than the broader market. Comparatively, Deluxe has a beta of 1.33, indicating that its stock price is 33% more volatile than the broader market.

First Financial Bancorp. pays an annual dividend of $1.00 per share and has a dividend yield of 3.3%. Deluxe pays an annual dividend of $1.20 per share and has a dividend yield of 5.0%. First Financial Bancorp. pays out 35.3% of its earnings in the form of a dividend. Deluxe pays out 51.3% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. First Financial Bancorp. has raised its dividend for 1 consecutive years.

77.2% of First Financial Bancorp. shares are owned by institutional investors. Comparatively, 93.9% of Deluxe shares are owned by institutional investors. 1.1% of First Financial Bancorp. shares are owned by insiders. Comparatively, 5.4% of Deluxe shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

First Financial Bancorp. has a net margin of 20.92% compared to Deluxe's net margin of 5.01%. Deluxe's return on equity of 24.11% beat First Financial Bancorp.'s return on equity.

Company Net Margins Return on Equity Return on Assets
First Financial Bancorp.20.92% 11.09% 1.49%
Deluxe 5.01%24.11%6.13%

First Financial Bancorp. presently has a consensus target price of $33.00, indicating a potential upside of 7.39%. Given First Financial Bancorp.'s higher possible upside, analysts plainly believe First Financial Bancorp. is more favorable than Deluxe.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
First Financial Bancorp.
0 Sell rating(s)
4 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.50
Deluxe
0 Sell rating(s)
2 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.50

Summary

First Financial Bancorp. beats Deluxe on 11 of the 18 factors compared between the two stocks.

How does Deluxe compare to Ennis?

Ennis (NYSE:EBF) and Deluxe (NYSE:DLX) are both small-cap commercial printing companies, but which is the better stock? We will compare the two businesses based on the strength of their risk, dividends, institutional ownership, earnings, valuation, media sentiment, profitability and analyst recommendations.

74.3% of Ennis shares are owned by institutional investors. Comparatively, 93.9% of Deluxe shares are owned by institutional investors. 3.7% of Ennis shares are owned by insiders. Comparatively, 5.4% of Deluxe shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Deluxe has higher revenue and earnings than Ennis. Deluxe is trading at a lower price-to-earnings ratio than Ennis, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Ennis$392.40M1.30$42.63M$1.6612.16
Deluxe$2.13B0.51$82.10M$2.3410.17

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Ennis
0 Sell rating(s)
0 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
3.00
Deluxe
0 Sell rating(s)
2 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.50

Ennis has a net margin of 10.86% compared to Deluxe's net margin of 5.01%. Deluxe's return on equity of 24.11% beat Ennis' return on equity.

Company Net Margins Return on Equity Return on Assets
Ennis10.86% 13.98% 11.89%
Deluxe 5.01%24.11%6.13%

In the previous week, Deluxe had 1 more articles in the media than Ennis. MarketBeat recorded 1 mentions for Deluxe and 0 mentions for Ennis. Ennis' average media sentiment score of 0.00 beat Deluxe's score of -0.33 indicating that Ennis is being referred to more favorably in the media.

Company Overall Sentiment
Ennis Neutral
Deluxe Neutral

Ennis pays an annual dividend of $1.00 per share and has a dividend yield of 5.0%. Deluxe pays an annual dividend of $1.20 per share and has a dividend yield of 5.0%. Ennis pays out 60.2% of its earnings in the form of a dividend. Deluxe pays out 51.3% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Deluxe is clearly the better dividend stock, given its higher yield and lower payout ratio.

Ennis has a beta of 0.29, meaning that its stock price is 71% less volatile than the broader market. Comparatively, Deluxe has a beta of 1.33, meaning that its stock price is 33% more volatile than the broader market.

Summary

Deluxe beats Ennis on 11 of the 17 factors compared between the two stocks.

How does Deluxe compare to Quad Graphics?

Quad Graphics (NYSE:QUAD) and Deluxe (NYSE:DLX) are both small-cap commercial printing companies, but which is the superior stock? We will compare the two businesses based on the strength of their institutional ownership, valuation, earnings, media sentiment, analyst recommendations, profitability, risk and dividends.

Quad Graphics pays an annual dividend of $0.40 per share and has a dividend yield of 5.5%. Deluxe pays an annual dividend of $1.20 per share and has a dividend yield of 5.0%. Quad Graphics pays out 71.4% of its earnings in the form of a dividend. Deluxe pays out 51.3% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Quad Graphics has increased its dividend for 1 consecutive years. Quad Graphics is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

39.5% of Quad Graphics shares are held by institutional investors. Comparatively, 93.9% of Deluxe shares are held by institutional investors. 14.2% of Quad Graphics shares are held by company insiders. Comparatively, 5.4% of Deluxe shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Quad Graphics has a beta of 1.18, meaning that its share price is 18% more volatile than the broader market. Comparatively, Deluxe has a beta of 1.33, meaning that its share price is 33% more volatile than the broader market.

Quad Graphics currently has a consensus target price of $9.93, indicating a potential upside of 37.68%. Given Quad Graphics' stronger consensus rating and higher possible upside, analysts plainly believe Quad Graphics is more favorable than Deluxe.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Quad Graphics
0 Sell rating(s)
2 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.60
Deluxe
0 Sell rating(s)
2 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.50

Deluxe has a net margin of 5.01% compared to Quad Graphics' net margin of 1.16%. Quad Graphics' return on equity of 47.27% beat Deluxe's return on equity.

Company Net Margins Return on Equity Return on Assets
Quad Graphics1.16% 47.27% 4.16%
Deluxe 5.01%24.11%6.13%

In the previous week, Quad Graphics had 3 more articles in the media than Deluxe. MarketBeat recorded 4 mentions for Quad Graphics and 1 mentions for Deluxe. Quad Graphics' average media sentiment score of 0.35 beat Deluxe's score of -0.33 indicating that Quad Graphics is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Quad Graphics
0 Very Positive mention(s)
2 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Deluxe
0 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Deluxe has lower revenue, but higher earnings than Quad Graphics. Deluxe is trading at a lower price-to-earnings ratio than Quad Graphics, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Quad Graphics$2.42B0.15$27M$0.5612.88
Deluxe$2.13B0.51$82.10M$2.3410.17

Summary

Quad Graphics beats Deluxe on 11 of the 19 factors compared between the two stocks.

How does Deluxe compare to HNI?

HNI (NYSE:HNI) and Deluxe (NYSE:DLX) are both business services companies, but which is the superior investment? We will compare the two companies based on the strength of their profitability, earnings, risk, institutional ownership, valuation, analyst recommendations, dividends and media sentiment.

HNI presently has a consensus target price of $65.00, suggesting a potential upside of 111.66%. Given HNI's higher probable upside, equities research analysts clearly believe HNI is more favorable than Deluxe.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
HNI
1 Sell rating(s)
0 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.00
Deluxe
0 Sell rating(s)
2 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.50

Deluxe has lower revenue, but higher earnings than HNI. Deluxe is trading at a lower price-to-earnings ratio than HNI, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
HNI$2.84B0.77$54.20M$0.4174.90
Deluxe$2.13B0.51$82.10M$2.3410.17

HNI has a beta of 1.01, meaning that its stock price is 1% more volatile than the broader market. Comparatively, Deluxe has a beta of 1.33, meaning that its stock price is 33% more volatile than the broader market.

HNI pays an annual dividend of $1.36 per share and has a dividend yield of 4.4%. Deluxe pays an annual dividend of $1.20 per share and has a dividend yield of 5.0%. HNI pays out 331.7% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Deluxe pays out 51.3% of its earnings in the form of a dividend. HNI has raised its dividend for 15 consecutive years. Deluxe is clearly the better dividend stock, given its higher yield and lower payout ratio.

75.3% of HNI shares are held by institutional investors. Comparatively, 93.9% of Deluxe shares are held by institutional investors. 2.2% of HNI shares are held by insiders. Comparatively, 5.4% of Deluxe shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Deluxe has a net margin of 5.01% compared to HNI's net margin of 0.04%. Deluxe's return on equity of 24.11% beat HNI's return on equity.

Company Net Margins Return on Equity Return on Assets
HNI0.04% 13.17% 5.16%
Deluxe 5.01%24.11%6.13%

In the previous week, HNI had 5 more articles in the media than Deluxe. MarketBeat recorded 6 mentions for HNI and 1 mentions for Deluxe. HNI's average media sentiment score of 0.77 beat Deluxe's score of -0.33 indicating that HNI is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
HNI
1 Very Positive mention(s)
2 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Deluxe
0 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Summary

Deluxe beats HNI on 12 of the 19 factors compared between the two stocks.

How does Deluxe compare to Eshallgo?

Deluxe (NYSE:DLX) and Eshallgo (NASDAQ:EHGO) are both small-cap business services companies, but which is the better business? We will contrast the two companies based on the strength of their profitability, valuation, analyst recommendations, risk, media sentiment, earnings, dividends and institutional ownership.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Deluxe
0 Sell rating(s)
2 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.50
Eshallgo
1 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00

Deluxe has higher revenue and earnings than Eshallgo.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Deluxe$2.13B0.51$82.10M$2.3410.17
Eshallgo$13.47M0.30-$10.80MN/AN/A

Deluxe has a beta of 1.33, suggesting that its share price is 33% more volatile than the broader market. Comparatively, Eshallgo has a beta of -1.16, suggesting that its share price is 216% less volatile than the broader market.

93.9% of Deluxe shares are held by institutional investors. 5.4% of Deluxe shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Deluxe has a net margin of 5.01% compared to Eshallgo's net margin of 0.00%. Deluxe's return on equity of 24.11% beat Eshallgo's return on equity.

Company Net Margins Return on Equity Return on Assets
Deluxe5.01% 24.11% 6.13%
Eshallgo N/A N/A N/A

In the previous week, Deluxe had 1 more articles in the media than Eshallgo. MarketBeat recorded 1 mentions for Deluxe and 0 mentions for Eshallgo. Eshallgo's average media sentiment score of 0.00 beat Deluxe's score of -0.33 indicating that Eshallgo is being referred to more favorably in the news media.

Company Overall Sentiment
Deluxe Neutral
Eshallgo Neutral

Summary

Deluxe beats Eshallgo on 12 of the 13 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding DLX and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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DLX vs. The Competition

MetricDeluxeBusiness/Office Products IndustryBusiness SectorNYSE Exchange
Market Cap$1.09B$1.09B$6.56B$23.18B
Dividend Yield5.09%4.76%3.02%4.10%
P/E Ratio10.1721.2730.4930.65
Price / Sales0.510.53422.6214.66
Price / Cash3.205.5624.5525.12
Price / Book1.561.006.784.74
Net Income$82.10M$41.83M$204.61M$1.07B
7 Day Performance-0.32%6.12%1.59%1.45%
1 Month Performance-21.36%-16.51%-0.66%1.58%
1 Year Performance74.56%-15.59%33.64%28.44%

Deluxe Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
DLX
Deluxe
2.5809 of 5 stars
$23.80
+0.3%
N/A+74.6%$1.09B$2.13B10.174,571
FFBC
First Financial Bancorp.
3.7028 of 5 stars
$29.89
+0.8%
$33.00
+10.4%
+28.1%$3.11B$1.26B10.562,199
EBF
Ennis
1.4693 of 5 stars
$20.41
+2.0%
N/A+8.2%$506.36M$392.40M12.301,835
QUAD
Quad Graphics
4.7782 of 5 stars
$7.37
+2.2%
$9.93
+34.9%
+38.8%$371.74M$2.42B13.1510,100
HNI
HNI
4.6282 of 5 stars
$30.25
+1.2%
$65.00
+114.9%
-32.6%$2.13B$2.84B73.7819,500

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This page (NYSE:DLX) was last updated on 5/25/2026 by MarketBeat.com Staff.
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