Holley (HLLY) Competitors $2.34 +0.12 (+5.18%) Closing price 07/22/2025 03:58 PM EasternExtended Trading$2.31 -0.03 (-1.24%) As of 07/22/2025 06:02 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestTrendsBuy This Stock HLLY vs. SERV, ADSE, SHYF, NWTN, CPS, INVZ, CHPT, NIU, STRT, and HYLNShould you be buying Holley stock or one of its competitors? The main competitors of Holley include Serve Robotics (SERV), ADS-TEC Energy (ADSE), The Shyft Group (SHYF), NWTN (NWTN), Cooper-Standard (CPS), Innoviz Technologies (INVZ), ChargePoint (CHPT), Niu Technologies (NIU), Strattec Security (STRT), and Hyliion (HYLN). These companies are all part of the "automobiles and trucks" industry. Holley vs. Its Competitors Serve Robotics ADS-TEC Energy The Shyft Group NWTN Cooper-Standard Innoviz Technologies ChargePoint Niu Technologies Strattec Security Hyliion Holley (NYSE:HLLY) and Serve Robotics (NASDAQ:SERV) are both small-cap automobiles and trucks companies, but which is the superior investment? We will compare the two businesses based on the strength of their dividends, analyst recommendations, earnings, media sentiment, institutional ownership, valuation, profitability and risk. Does the media prefer HLLY or SERV? In the previous week, Serve Robotics had 9 more articles in the media than Holley. MarketBeat recorded 10 mentions for Serve Robotics and 1 mentions for Holley. Serve Robotics' average media sentiment score of 0.55 beat Holley's score of 0.00 indicating that Serve Robotics is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Holley 0 Very Positive mention(s) 0 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Neutral Serve Robotics 3 Very Positive mention(s) 2 Positive mention(s) 5 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Do institutionals & insiders believe in HLLY or SERV? 39.7% of Holley shares are held by institutional investors. 4.3% of Holley shares are held by insiders. Comparatively, 21.4% of Serve Robotics shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth. Which has stronger earnings and valuation, HLLY or SERV? Holley has higher revenue and earnings than Serve Robotics. Holley is trading at a lower price-to-earnings ratio than Serve Robotics, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioHolley$602.22M0.47-$23.24M-$0.21-11.12Serve Robotics$1.81M345.52-$39.19M-$1.06-10.35 Which has more volatility & risk, HLLY or SERV? Holley has a beta of 1.35, meaning that its share price is 35% more volatile than the S&P 500. Comparatively, Serve Robotics has a beta of 0.13, meaning that its share price is 87% less volatile than the S&P 500. Do analysts recommend HLLY or SERV? Holley presently has a consensus price target of $3.85, suggesting a potential upside of 64.88%. Serve Robotics has a consensus price target of $18.67, suggesting a potential upside of 70.16%. Given Serve Robotics' stronger consensus rating and higher possible upside, analysts clearly believe Serve Robotics is more favorable than Holley.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Holley 0 Sell rating(s) 1 Hold rating(s) 4 Buy rating(s) 0 Strong Buy rating(s) 2.80Serve Robotics 0 Sell rating(s) 0 Hold rating(s) 3 Buy rating(s) 3 Strong Buy rating(s) 3.50 Is HLLY or SERV more profitable? Holley has a net margin of -4.05% compared to Serve Robotics' net margin of -3,318.21%. Holley's return on equity of 6.18% beat Serve Robotics' return on equity.Company Net Margins Return on Equity Return on Assets Holley-4.05% 6.18% 2.34% Serve Robotics -3,318.21%-40.68%-38.51% SummaryHolley beats Serve Robotics on 9 of the 17 factors compared between the two stocks. Get Holley News Delivered to You Automatically Sign up to receive the latest news and ratings for HLLY and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding HLLY and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart HLLY vs. The Competition Export to ExcelMetricHolleyAUTO/TRUCK IndustryAuto SectorNYSE ExchangeMarket Cap$266.80M$5.93B$18.09B$20.75BDividend YieldN/A2.49%2.95%3.65%P/E Ratio-11.1247.7424.3827.65Price / Sales0.4719.1717.6754.28Price / Cash2.7126.1017.0722.19Price / Book0.663.072.954.65Net Income-$23.24M$173.36M$806.88M$993.85M7 Day Performance8.35%3.66%3.86%1.86%1 Month Performance16.46%20.50%14.52%5.63%1 Year Performance-36.89%20.26%2.36%10.35% Holley Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)HLLYHolley2.4555 of 5 stars$2.34+5.2%$3.85+64.9%-36.5%$266.80M$602.22M-11.121,520High Trading VolumeSERVServe Robotics2.9798 of 5 stars$10.67+6.3%$18.67+74.9%+25.1%$608.30M$1.81M-10.0767ADSEADS-TEC Energy1.3123 of 5 stars$11.16-4.4%N/A-8.5%$601.26M$110.01M0.00110Positive NewsGap DownSHYFThe Shyft Group2.5771 of 5 stars$12.54flat$15.50+23.6%N/A$439.03M$792.89M1,254.004,200Upcoming EarningsNWTNNWTNN/A$1.68-5.1%N/A+39.6%$429.83M$12.00M0.002CPSCooper-Standard0.4955 of 5 stars$24.25+0.6%$12.00-50.5%+55.0%$425.52M$2.73B-9.1822,000Upcoming EarningsINVZInnoviz Technologies2.6998 of 5 stars$1.62-4.1%$2.38+47.1%+123.5%$322.32M$34.60M-3.52400Positive NewsGap UpCHPTChargePoint1.9282 of 5 stars$0.64-3.2%$1.39+117.8%-67.9%$293.25M$417.08M-1.071,395NIUNiu Technologies0.8584 of 5 stars$3.40+0.9%N/A+87.2%$264.93M$450.49M-10.97700STRTStrattec Security1.7321 of 5 stars$62.93-1.4%N/A+156.2%$262.42M$537.77M12.713,365High Trading VolumeHYLNHyliion1.1589 of 5 stars$1.45-0.7%$2.00+37.9%-26.2%$253.49M$1.51M-3.92250 Related Companies and Tools Related Companies Serve Robotics Alternatives ADS-TEC Energy Alternatives The Shyft Group Alternatives NWTN Alternatives Cooper-Standard Alternatives Innoviz Technologies Alternatives ChargePoint Alternatives Niu Technologies Alternatives Strattec Security Alternatives Hyliion Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:HLLY) was last updated on 7/23/2025 by MarketBeat.com Staff From Our PartnersINVESTOR ALERT: Tiny “$3 AI Wonder Stock” on the Verge of Blasting OffRight now, we’re witnessing a monumental shift in the world.Traders Agency | SponsoredGoogle did what!?!?A new technology has sparked a modern-day gold rush in Silicon Valley. 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