MediaAlpha (MAX) Competitors

JOYY (NASDAQ:YY) and MediaAlpha (NYSE:MAX) are both business services companies, but which is the better stock? We will contrast the two businesses based on the strength of their analyst recommendations, valuation, earnings, risk, dividends, institutional ownership, media sentiment and profitability.

Do analysts recommend YY or MAX?

JOYY currently has a consensus target price of $35.00, suggesting a potential downside of 31.37%. MediaAlpha has a consensus target price of $17.92, suggesting a potential upside of 62.22%. Given MediaAlpha's stronger consensus rating and higher possible upside, analysts plainly believe MediaAlpha is more favorable than JOYY.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
JOYY	0 Sell rating(s)	1 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.50
MediaAlpha	0 Sell rating(s)	0 Hold rating(s)	6 Buy rating(s)	0 Strong Buy rating(s)	3.00

Which has more volatility & risk, YY or MAX?

JOYY has a beta of 0.21, indicating that its stock price is 79% less volatile than the S&P 500. Comparatively, MediaAlpha has a beta of 1.19, indicating that its stock price is 19% more volatile than the S&P 500.

Do institutionals & insiders have more ownership in YY or MAX?

36.8% of JOYY shares are held by institutional investors. Comparatively, 64.4% of MediaAlpha shares are held by institutional investors. 43.0% of JOYY shares are held by insiders. Comparatively, 13.4% of MediaAlpha shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

Does the media prefer YY or MAX?

In the previous week, MediaAlpha had 9 more articles in the media than JOYY. MarketBeat recorded 13 mentions for MediaAlpha and 4 mentions for JOYY. JOYY's average media sentiment score of 1.74 beat MediaAlpha's score of 0.61 indicating that JOYY is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
JOYY	4 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Very Positive
MediaAlpha	2 Very Positive mention(s)	3 Positive mention(s)	5 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Which has higher valuation and earnings, YY or MAX?

JOYY has higher revenue and earnings than MediaAlpha. MediaAlpha is trading at a lower price-to-earnings ratio than JOYY, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
JOYY	$2.24B	1.23	$301.82M	-$3.10	-16.45
MediaAlpha	$864.70M	0.86	$16.63M	-$0.12	-92.04

Is YY or MAX more profitable?

JOYY has a net margin of 9.02% compared to MediaAlpha's net margin of -0.61%. JOYY's return on equity of 4.64% beat MediaAlpha's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
JOYY	9.02%	4.64%	2.96%
MediaAlpha	-0.61%	-65.06%	12.95%

Summary

JOYY and MediaAlpha tied by winning 8 of the 16 factors compared between the two stocks.