PRG vs. WPP, FTDR, DLO, HRI, HNGE, WSC, CARG, ATHM, RELY, and PAGS
Should you be buying Aaron's stock or one of its competitors? The main competitors of Aaron's include WPP (WPP), Frontdoor (FTDR), DLocal (DLO), Herc (HRI), Hinge Health (HNGE), WillScot (WSC), CarGurus (CARG), Autohome (ATHM), Remitly Global (RELY), and PagSeguro Digital (PAGS). These companies are all part of the "business services" industry.
Aaron's vs. Its Competitors
Aaron's (NYSE:PRG) and WPP (NYSE:WPP) are both business services companies, but which is the superior stock? We will contrast the two companies based on the strength of their valuation, media sentiment, analyst recommendations, risk, dividends, institutional ownership, earnings and profitability.
WPP has higher revenue and earnings than Aaron's. WPP is trading at a lower price-to-earnings ratio than Aaron's, indicating that it is currently the more affordable of the two stocks.
In the previous week, WPP had 1 more articles in the media than Aaron's. MarketBeat recorded 3 mentions for WPP and 2 mentions for Aaron's. Aaron's' average media sentiment score of 1.17 beat WPP's score of 0.23 indicating that Aaron's is being referred to more favorably in the media.
Aaron's currently has a consensus price target of $41.00, suggesting a potential upside of 27.77%. Given Aaron's' stronger consensus rating and higher possible upside, equities research analysts plainly believe Aaron's is more favorable than WPP.
Aaron's has a net margin of 8.53% compared to WPP's net margin of 0.00%. Aaron's' return on equity of 22.54% beat WPP's return on equity.
Aaron's pays an annual dividend of $0.52 per share and has a dividend yield of 1.6%. WPP pays an annual dividend of $0.49 per share and has a dividend yield of 2.0%. Aaron's pays out 10.3% of its earnings in the form of a dividend. WPP pays out 8.2% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Aaron's has increased its dividend for 2 consecutive years. WPP is clearly the better dividend stock, given its higher yield and lower payout ratio.
Aaron's has a beta of 1.79, meaning that its stock price is 79% more volatile than the S&P 500. Comparatively, WPP has a beta of 0.95, meaning that its stock price is 5% less volatile than the S&P 500.
97.9% of Aaron's shares are owned by institutional investors. Comparatively, 4.3% of WPP shares are owned by institutional investors. 3.2% of Aaron's shares are owned by company insiders. Comparatively, 1.0% of WPP shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.
Summary
Aaron's beats WPP on 14 of the 20 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding PRG and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Media Sentiment Over Time
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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This page (NYSE:PRG) was last updated on 10/5/2025 by MarketBeat.com Staff
