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Autohome (ATHM) Competitors

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$22.67 +0.13 (+0.59%)
Closing price 08/14/2026 03:59 PM Eastern
Extended Trading
$22.68 +0.01 (+0.05%)
As of 08/14/2026 07:34 PM Eastern
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ATHM vs. SNAP, MTCH, ZG, Z, and BILI

Should you buy Autohome stock or one of its competitors? Autohome's main competitors and comparable companies include Snap (SNAP), Match Group (MTCH), Zillow Group (ZG), Zillow Group (Z), and Bilibili (BILI). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "interactive media & services" industry.

How does Autohome compare to Snap?

Snap (NYSE:SNAP) and Autohome (NYSE:ATHM) are both mid-cap communication services companies, but which is the superior business? We will contrast the two businesses based on the strength of their media sentiment, earnings, dividends, profitability, institutional ownership, risk, analyst recommendations and valuation.

Autohome has a net margin of 17.91% compared to Snap's net margin of -4.90%. Autohome's return on equity of 5.01% beat Snap's return on equity.

Company Net Margins Return on Equity Return on Assets
Snap-4.90% -14.61% -4.12%
Autohome 17.91%5.01%4.01%

In the previous week, Autohome had 3 more articles in the media than Snap. MarketBeat recorded 6 mentions for Autohome and 3 mentions for Snap. Autohome's average media sentiment score of 1.07 beat Snap's score of 0.77 indicating that Autohome is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Snap
3 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Autohome
4 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

47.5% of Snap shares are owned by institutional investors. Comparatively, 63.1% of Autohome shares are owned by institutional investors. 22.7% of Snap shares are owned by insiders. Comparatively, 5.7% of Autohome shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Autohome has lower revenue, but higher earnings than Snap. Snap is trading at a lower price-to-earnings ratio than Autohome, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Snap$5.93B1.54-$460.49M-$0.18N/A
Autohome$922.63M2.83$225.19M$1.3117.31

Snap has a beta of 1.03, suggesting that its stock price is 3% more volatile than the broader market. Comparatively, Autohome has a beta of 0.23, suggesting that its stock price is 77% less volatile than the broader market.

Snap presently has a consensus target price of $7.65, suggesting a potential upside of 41.35%. Autohome has a consensus target price of $17.15, suggesting a potential downside of 24.36%. Given Snap's stronger consensus rating and higher probable upside, analysts plainly believe Snap is more favorable than Autohome.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Snap
3 Sell rating(s)
23 Hold rating(s)
8 Buy rating(s)
2 Strong Buy rating(s)
2.25
Autohome
1 Sell rating(s)
4 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.80

Summary

Autohome beats Snap on 9 of the 16 factors compared between the two stocks.

How does Autohome compare to Match Group?

Autohome (NYSE:ATHM) and Match Group (NASDAQ:MTCH) are both mid-cap communication services companies, but which is the better stock? We will compare the two companies based on the strength of their media sentiment, earnings, risk, valuation, profitability, institutional ownership, dividends and analyst recommendations.

Autohome pays an annual dividend of $2.41 per share and has a dividend yield of 10.6%. Match Group pays an annual dividend of $0.80 per share and has a dividend yield of 2.1%. Autohome pays out 184.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Match Group pays out 28.3% of its earnings in the form of a dividend.

Match Group has a net margin of 20.17% compared to Autohome's net margin of 17.91%. Autohome's return on equity of 5.01% beat Match Group's return on equity.

Company Net Margins Return on Equity Return on Assets
Autohome17.91% 5.01% 4.01%
Match Group 20.17%-324.82%17.36%

Autohome has a beta of 0.23, meaning that its share price is 77% less volatile than the broader market. Comparatively, Match Group has a beta of 1.3, meaning that its share price is 30% more volatile than the broader market.

In the previous week, Match Group had 17 more articles in the media than Autohome. MarketBeat recorded 23 mentions for Match Group and 6 mentions for Autohome. Autohome's average media sentiment score of 1.07 beat Match Group's score of 1.07 indicating that Autohome is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Autohome
4 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Match Group
11 Very Positive mention(s)
7 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Autohome presently has a consensus target price of $17.15, suggesting a potential downside of 24.36%. Match Group has a consensus target price of $41.54, suggesting a potential upside of 9.46%. Given Match Group's stronger consensus rating and higher possible upside, analysts plainly believe Match Group is more favorable than Autohome.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Autohome
1 Sell rating(s)
4 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.80
Match Group
0 Sell rating(s)
9 Hold rating(s)
6 Buy rating(s)
1 Strong Buy rating(s)
2.50

Match Group has higher revenue and earnings than Autohome. Match Group is trading at a lower price-to-earnings ratio than Autohome, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Autohome$922.63M2.83$225.19M$1.3117.31
Match Group$3.49B2.50$613.45M$2.8313.41

63.1% of Autohome shares are owned by institutional investors. Comparatively, 94.1% of Match Group shares are owned by institutional investors. 5.7% of Autohome shares are owned by company insiders. Comparatively, 0.7% of Match Group shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

Summary

Match Group beats Autohome on 13 of the 19 factors compared between the two stocks.

How does Autohome compare to Zillow Group?

Autohome (NYSE:ATHM) and Zillow Group (NASDAQ:ZG) are both mid-cap communication services companies, but which is the better investment? We will compare the two companies based on the strength of their profitability, institutional ownership, analyst recommendations, dividends, risk, earnings, valuation and media sentiment.

Autohome has higher earnings, but lower revenue than Zillow Group. Autohome is trading at a lower price-to-earnings ratio than Zillow Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Autohome$922.63M2.83$225.19M$1.3117.31
Zillow Group$2.58B3.11$23M$0.22159.82

Autohome has a beta of 0.23, meaning that its share price is 77% less volatile than the broader market. Comparatively, Zillow Group has a beta of 1.95, meaning that its share price is 95% more volatile than the broader market.

Autohome currently has a consensus target price of $17.15, indicating a potential downside of 24.36%. Zillow Group has a consensus target price of $52.29, indicating a potential upside of 48.71%. Given Zillow Group's stronger consensus rating and higher probable upside, analysts clearly believe Zillow Group is more favorable than Autohome.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Autohome
1 Sell rating(s)
4 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.80
Zillow Group
1 Sell rating(s)
13 Hold rating(s)
11 Buy rating(s)
0 Strong Buy rating(s)
2.40

63.1% of Autohome shares are held by institutional investors. Comparatively, 20.3% of Zillow Group shares are held by institutional investors. 5.7% of Autohome shares are held by insiders. Comparatively, 29.9% of Zillow Group shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Autohome has a net margin of 17.91% compared to Zillow Group's net margin of 1.96%. Autohome's return on equity of 5.01% beat Zillow Group's return on equity.

Company Net Margins Return on Equity Return on Assets
Autohome17.91% 5.01% 4.01%
Zillow Group 1.96%2.32%1.97%

In the previous week, Zillow Group had 18 more articles in the media than Autohome. MarketBeat recorded 24 mentions for Zillow Group and 6 mentions for Autohome. Autohome's average media sentiment score of 1.07 beat Zillow Group's score of 0.16 indicating that Autohome is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Autohome
4 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Zillow Group
5 Very Positive mention(s)
1 Positive mention(s)
5 Neutral mention(s)
10 Negative mention(s)
0 Very Negative mention(s)
Neutral

Summary

Zillow Group beats Autohome on 9 of the 16 factors compared between the two stocks.

How does Autohome compare to Zillow Group?

Zillow Group (NASDAQ:Z) and Autohome (NYSE:ATHM) are both mid-cap communication services companies, but which is the better business? We will contrast the two companies based on the strength of their institutional ownership, media sentiment, dividends, profitability, earnings, analyst recommendations, risk and valuation.

Zillow Group has a beta of 1.98, suggesting that its stock price is 98% more volatile than the broader market. Comparatively, Autohome has a beta of 0.23, suggesting that its stock price is 77% less volatile than the broader market.

Autohome has a net margin of 17.91% compared to Zillow Group's net margin of 1.96%. Autohome's return on equity of 5.01% beat Zillow Group's return on equity.

Company Net Margins Return on Equity Return on Assets
Zillow Group1.96% 2.32% 1.97%
Autohome 17.91%5.01%4.01%

In the previous week, Zillow Group had 20 more articles in the media than Autohome. MarketBeat recorded 26 mentions for Zillow Group and 6 mentions for Autohome. Autohome's average media sentiment score of 1.07 beat Zillow Group's score of 0.24 indicating that Autohome is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Zillow Group
7 Very Positive mention(s)
0 Positive mention(s)
7 Neutral mention(s)
9 Negative mention(s)
0 Very Negative mention(s)
Neutral
Autohome
4 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

71.0% of Zillow Group shares are held by institutional investors. Comparatively, 63.1% of Autohome shares are held by institutional investors. 25.0% of Zillow Group shares are held by insiders. Comparatively, 5.7% of Autohome shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Autohome has lower revenue, but higher earnings than Zillow Group. Autohome is trading at a lower price-to-earnings ratio than Zillow Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Zillow Group$2.58B3.08$23M$0.22158.09
Autohome$922.63M2.83$225.19M$1.3117.31

Zillow Group presently has a consensus target price of $66.75, suggesting a potential upside of 91.92%. Autohome has a consensus target price of $17.15, suggesting a potential downside of 24.36%. Given Zillow Group's stronger consensus rating and higher possible upside, research analysts clearly believe Zillow Group is more favorable than Autohome.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Zillow Group
1 Sell rating(s)
8 Hold rating(s)
5 Buy rating(s)
2 Strong Buy rating(s)
2.50
Autohome
1 Sell rating(s)
4 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.80

Summary

Zillow Group beats Autohome on 11 of the 17 factors compared between the two stocks.

How does Autohome compare to Bilibili?

Bilibili (NASDAQ:BILI) and Autohome (NYSE:ATHM) are both mid-cap communication services companies, but which is the better stock? We will contrast the two businesses based on the strength of their valuation, analyst recommendations, earnings, media sentiment, dividends, profitability, risk and institutional ownership.

Bilibili presently has a consensus target price of $30.78, indicating a potential upside of 76.48%. Autohome has a consensus target price of $17.15, indicating a potential downside of 24.36%. Given Bilibili's stronger consensus rating and higher possible upside, research analysts clearly believe Bilibili is more favorable than Autohome.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Bilibili
1 Sell rating(s)
0 Hold rating(s)
8 Buy rating(s)
0 Strong Buy rating(s)
2.78
Autohome
1 Sell rating(s)
4 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.80

Autohome has lower revenue, but higher earnings than Bilibili. Autohome is trading at a lower price-to-earnings ratio than Bilibili, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Bilibili$4.34B1.67$170.67M$0.4538.76
Autohome$922.63M2.83$225.19M$1.3117.31

Bilibili has a beta of 0.72, meaning that its share price is 28% less volatile than the broader market. Comparatively, Autohome has a beta of 0.23, meaning that its share price is 77% less volatile than the broader market.

Autohome has a net margin of 17.91% compared to Bilibili's net margin of 4.58%. Bilibili's return on equity of 10.81% beat Autohome's return on equity.

Company Net Margins Return on Equity Return on Assets
Bilibili4.58% 10.81% 4.04%
Autohome 17.91%5.01%4.01%

In the previous week, Autohome had 2 more articles in the media than Bilibili. MarketBeat recorded 6 mentions for Autohome and 4 mentions for Bilibili. Autohome's average media sentiment score of 1.07 beat Bilibili's score of 0.28 indicating that Autohome is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Bilibili
0 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral
Autohome
4 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

16.1% of Bilibili shares are owned by institutional investors. Comparatively, 63.1% of Autohome shares are owned by institutional investors. 22.2% of Bilibili shares are owned by company insiders. Comparatively, 5.7% of Autohome shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Summary

Bilibili beats Autohome on 9 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding ATHM and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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ATHM vs. The Competition

MetricAutohomeInteractive Media & Services IndustryCommunication Services SectorNYSE Exchange
Market Cap$2.61B$94.82B$33.05B$24.30B
Dividend Yield10.63%3.83%5.34%3.68%
P/E Ratio17.3131.2825.0930.85
Price / Sales2.83151.16247.30137.27
Price / Cash11.5518.1222.2732.80
Price / Book0.8426.7811.266.82
Net Income$225.19M$3.51B$1.09B$1.06B
7 Day Performance-0.04%-0.60%0.63%0.55%
1 Month Performance4.92%-0.73%0.79%2.90%
1 Year Performance-20.19%-12.04%3.47%19.10%

Autohome Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
ATHM
Autohome
3.133 of 5 stars
$22.67
+0.6%
$17.15
-24.4%
-21.5%$2.61B$922.63M17.314,242
SNAP
Snap
3.6479 of 5 stars
$5.47
+2.1%
$7.65
+40.0%
-23.8%$9.23B$5.93BN/A5,261
MTCH
Match Group
4.9812 of 5 stars
$36.84
+0.3%
$41.54
+12.8%
-1.8%$8.59B$3.51B13.012,209
ZG
Zillow Group
4.1809 of 5 stars
$34.42
+1.0%
$52.29
+51.9%
-56.9%$7.87B$2.58B156.407,068
Z
Zillow Group
4.562 of 5 stars
$34.20
+1.3%
$66.75
+95.2%
-59.2%$7.82B$2.58B155.405,720

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This page (NYSE:ATHM) was last updated on 8/15/2026 by MarketBeat.com Staff.
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