Primerica (PRI) Stock Forecast & Price Target $282.32 -1.23 (-0.44%) As of 11:56 AM Eastern This is a fair market value price provided by Massive. Learn more. Add Compare Share Share Analyst Forecasts Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsInsider TradesNews and TrendsOptions ChainOwnershipSEC FilingsShort Interest Primerica - Analysts' Recommendations and Stock Price Forecast (2026) How MarketBeat Calculates Price Target and Consensus Rating Consensus Rating HoldBased on 7 Analyst RatingsSell0Hold5Buy2 Based on 7 Wall Street analysts who have issued ratings for Primerica in the last 12 months, the stock has a consensus rating of "Hold." Out of the 7 analysts, 5 have given a hold rating, and 2 have given a buy rating for PRI. Consensus Price Target $318.8012.92% Upside According to the 7 analysts' twelve-month price targets for Primerica, the average price target is $318.80. The highest price target for PRI is $360.00, while the lowest price target for PRI is $268.00. The average price target represents a forecasted upside of 12.92% from the current price of $282.32. MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data. Get the Latest News and Ratings for PRI and Related Stocks Enter your email address to receive the latest news and analysts' ratings for Primerica and its competitors. Sign Up View SMS TermsSMS is currently available in Australia, Belgium, Canada, France, Germany, Ireland, Italy, New Zealand, the Netherlands, Singapore, South Africa, Spain, Switzerland, the United Kingdom, and the United States. By entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. 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PRI Analyst Ratings Over TimeTypeCurrent Forecast10/30/25 to 10/30/261 Month Ago9/30/25 to 9/30/263 Months Ago8/1/25 to 8/1/261 Year Ago10/30/24 to 10/30/25Strong Buy0 Strong Buy rating(s)0 Strong Buy rating(s)0 Strong Buy rating(s)1 Strong Buy rating(s)Buy2 Buy rating(s)2 Buy rating(s)3 Buy rating(s)4 Buy rating(s)Hold5 Hold rating(s)6 Hold rating(s)5 Hold rating(s)4 Hold rating(s)Sell0 Sell rating(s)0 Sell rating(s)0 Sell rating(s)0 Sell rating(s)Consensus Price Target$318.80$315.17$308.67$314.86Forecasted Upside12.92% Upside15.71% Upside-3.77% Downside20.46% UpsideConsensus RatingHoldHoldHoldModerate Buy PRI Analyst Recommendations By MonthAnalyst Ratings Chart DescriptionThe chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.Skip Chart & View Analyst Rating History PRI Price Targets by MonthAverage Share Price and Price Target by Month Chart DescriptionThe chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.Skip Chart and View Analyst Price Target HistorySkip Chart & View Price History Table Primerica Stock vs. The CompetitionTypePrimericaFinance CompaniesBroader MarketConsensus Rating Score 2.29 2.27 2.52Consensus RatingHoldHoldModerate BuyPredicted Upside12.40% Upside29.90% Upside15.06% UpsideNews Sentiment RatingPositive NewsSee Recent PRI NewsPositive NewsPositive News Recent Analyst Forecasts and Stock Ratings Most Recent from Each Brokerage All Show All Ratings Strong Buy Buy Hold Sell Rating Show All Upside > 100% Upside 50% - 100% Upside 20% - 50% Upside 10% - 20% Upside 0% - 10% Downside 0% - 10% Downside 10% - 20% Downside 20% - 50% Downside 50% - 100% Downside > 100% Upside/Downside All Actions Upgrades Downgrades Initiates Coverage Raises Target Lowers Target Reiterates Rating Action 10/30/2024 - 10/30/2026 Report Date Report Date From Report Date To 1M3M6MYTD1Y2Y3Y5Y More filters Fewer filters Done 0 Results Export DateBrokerageAnalystActionRatingPrice TargetReport Date Upside/DownsideDetails10/9/2026 Keefe, Bruyette & Woods3 of 5 starsRyan Krueger3 of 5 starsLower TargetMarket Perform$335.00 ➝ $330.00+20.07%8/27/2026 Truist Financial2 of 5 starsMark Hughes2 of 5 starsDowngradeBuy ➝ Hold$370.00 ➝ $320.00+6.32%8/24/2026 Morgan Stanley3 of 5 starsBob Huang2 of 5 starsBoost TargetEqual Weight$291.00 ➝ $316.00+4.90%8/11/2026 Weiss RatingsSubscribe to MarketBeat All Access to unlock brokerage rankings DowngradeBuy (B+) ➝ Buy (B)7/22/2026 TD CowenSubscribe to MarketBeat All Access to unlock brokerage rankingsAndrew KligermanSubscribe to MarketBeat All Access to unlock analyst rankingsBoost TargetBuy$322.00 ➝ $360.00+15.33%7/10/2026 Jefferies Financial GroupSubscribe to MarketBeat All Access to unlock brokerage rankingsSuneet KamathSubscribe to MarketBeat All Access to unlock analyst rankingsBoost TargetHold$266.00 ➝ $268.00-12.50%2/24/2026 Zacks ResearchSubscribe to MarketBeat All Access to unlock brokerage rankings DowngradeStrong-Buy ➝ Hold10/7/2025 Piper SandlerSubscribe to MarketBeat All Access to unlock brokerage rankings Set TargetNeutral$292.00+6.64%9/23/2025 BMO Capital MarketsSubscribe to MarketBeat All Access to unlock brokerage rankingsJack MattenSubscribe to MarketBeat All Access to unlock analyst rankingsUpgradeMarket Perform ➝ Outperform$292.00 ➝ $318.00+16.71%Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Friday at 11:57 AM ET. PRI Forecast - Frequently Asked Questions What is Primerica's forecast for 2026? According to the research reports of 7 Wall Street equities research analysts, the average twelve-month stock price forecast for Primerica is $318.80, with a high forecast of $360.00 and a low forecast of $268.00. Should I buy or sell Primerica stock right now? 7 Wall Street equities research analysts have issued "buy," "hold," and "sell" ratings for Primerica in the last year. There are currently 5 hold ratings and 2 buy ratings for the stock. The consensus among Wall Street equities research analysts is that investors should "hold" PRI shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in PRI, but not buy additional shares or sell existing shares. Does Primerica's stock price have much upside? According to analysts, Primerica's stock has a predicted upside of 12.92% based on their 12-month stock forecasts. Has Primerica been downgraded by Wall Street analysts recently? Over the previous 90 days, Primerica's stock had 2 downgrades by analysts. What analysts cover Primerica? Primerica has been rated by research analysts at Keefe, Bruyette & Woods, Morgan Stanley, Truist Financial, and Weiss Ratings in the past 90 days. Do Wall Street analysts like Primerica more than its competitors? Analysts like Primerica more than other "finance" companies. The consensus rating score for Primerica is 2.29 while the average consensus rating score for "finance" companies is 2.27. Learn more on how PRI compares to other companies. Stock Forecasts and Research Tools Related Companies BHF Stock Forecast PFG Stock Forecast AMP Stock Forecast CNO Stock Forecast L Stock Forecast MET Stock Forecast PRU Stock Forecast SLF Stock Forecast VOYA Stock Forecast PUK Stock Forecast Today's Analyst Ratings U.S. Ratings U.K. Ratings Canadian Ratings All Upgrades All Downgrades All Initiations All Price Target Changes Top-Rated Stocks Top Rated Stocks Top-Rated Dividend Stocks Top-Rated Small-Cap Stocks Top-Rated Tech Stocks Most-Upgraded Stocks Most-Downgraded Stocks Lowest-Rated Stocks More Ratings Tools Stock Ratings by Issuer Top-Rated Analysts Top-Rated Brokerages Stock Ratings Screener Free Ratings Newsletter Brokerages With Primerica RecommendationsKeefe, Bruyette & WoodsTruist FinancialMorgan StanleyWeiss RatingsTD CowenJefferies Financial GroupZacks Research MarketBeat monitors more than a dozen sources for Primerica analyst ratings, with the most recent rating issued on 10/9/2026. 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