Does the media favor PRI or BHF?

In the previous week, Primerica had 4 more articles in the media than Brighthouse Financial. MarketBeat recorded 5 mentions for Primerica and 1 mentions for Brighthouse Financial. Primerica's average media sentiment score of 0.78 beat Brighthouse Financial's score of 0.76 indicating that Primerica is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Primerica 1 Very Positive mention(s) 3 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Brighthouse Financial 0 Very Positive mention(s) 0 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive

Does the media prefer PRI or PFG?

In the previous week, Principal Financial Group had 11 more articles in the media than Primerica. MarketBeat recorded 16 mentions for Principal Financial Group and 5 mentions for Primerica. Principal Financial Group's average media sentiment score of 1.04 beat Primerica's score of 0.78 indicating that Principal Financial Group is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Primerica 1 Very Positive mention(s) 3 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Principal Financial Group 8 Very Positive mention(s) 2 Positive mention(s) 5 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive

Does the media favor PRI or AMP?

In the previous week, Ameriprise Financial had 10 more articles in the media than Primerica. MarketBeat recorded 15 mentions for Ameriprise Financial and 5 mentions for Primerica. Ameriprise Financial's average media sentiment score of 1.23 beat Primerica's score of 0.78 indicating that Ameriprise Financial is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Primerica 1 Very Positive mention(s) 3 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Ameriprise Financial 11 Very Positive mention(s) 2 Positive mention(s) 2 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive

Does the media refer more to CNO or PRI?

In the previous week, CNO Financial Group had 1 more articles in the media than Primerica. MarketBeat recorded 6 mentions for CNO Financial Group and 5 mentions for Primerica. Primerica's average media sentiment score of 0.78 beat CNO Financial Group's score of 0.54 indicating that Primerica is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment CNO Financial Group 3 Very Positive mention(s) 0 Positive mention(s) 2 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Primerica 1 Very Positive mention(s) 3 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive

Which has better valuation & earnings, PRI or EQH?

Primerica has higher earnings, but lower revenue than Equitable. Equitable is trading at a lower price-to-earnings ratio than Primerica, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio Primerica $3.29B 2.87 $751.23M $23.85 12.69 Equitable $11.67B 1.10 -$1.38B -$2.84 N/A

Is PRI or EQH more profitable?

Primerica has a net margin of 22.99% compared to Equitable's net margin of -7.26%. Equitable's return on equity of 232.29% beat Primerica's return on equity. Company Net Margins Return on Equity Return on Assets Primerica 22.99% 32.32% 5.21% Equitable -7.26% 232.29% 0.58%

Does the media favor PRI or EQH?

In the previous week, Equitable had 6 more articles in the media than Primerica. MarketBeat recorded 11 mentions for Equitable and 5 mentions for Primerica. Equitable's average media sentiment score of 1.26 beat Primerica's score of 0.78 indicating that Equitable is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Primerica 1 Very Positive mention(s) 3 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Equitable 8 Very Positive mention(s) 0 Positive mention(s) 2 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive

Primerica (PRI) Competitors

$302.77 +3.59 (+1.20%)

Closing price 03:59 PM Eastern

Extended Trading

$302.61 -0.16 (-0.05%)

As of 04:10 PM Eastern

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PRI vs. BHF, PFG, AMP, CNO, and EQH

Should you buy Primerica stock or one of its competitors? MarketBeat compares Primerica with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Primerica include Brighthouse Financial (BHF), Principal Financial Group (PFG), Ameriprise Financial (AMP), CNO Financial Group (CNO), and Equitable (EQH). These companies are all part of the "finance" sector.

How does Primerica compare to Brighthouse Financial?

Primerica (NYSE:PRI) and Brighthouse Financial (NASDAQ:BHF) are both mid-cap finance companies, but which is the better investment? We will compare the two businesses based on the strength of their profitability, media sentiment, valuation, dividends, institutional ownership, earnings, risk and analyst recommendations.

90.9% of Primerica shares are held by institutional investors. Comparatively, 81.2% of Brighthouse Financial shares are held by institutional investors. 0.6% of Primerica shares are held by company insiders. Comparatively, 1.6% of Brighthouse Financial shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Primerica has a net margin of 22.99% compared to Brighthouse Financial's net margin of -1.10%. Primerica's return on equity of 32.32% beat Brighthouse Financial's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Primerica	22.99%	32.32%	5.21%
Brighthouse Financial	-1.10%	16.88%	0.43%

Primerica has higher earnings, but lower revenue than Brighthouse Financial. Brighthouse Financial is trading at a lower price-to-earnings ratio than Primerica, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Primerica	$3.29B	2.87	$751.23M	$23.85	12.69
Brighthouse Financial	$6.77B	0.55	$433M	-$2.98	N/A

In the previous week, Primerica had 4 more articles in the media than Brighthouse Financial. MarketBeat recorded 5 mentions for Primerica and 1 mentions for Brighthouse Financial. Primerica's average media sentiment score of 0.78 beat Brighthouse Financial's score of 0.76 indicating that Primerica is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Primerica	1 Very Positive mention(s)	3 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Brighthouse Financial	0 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Primerica has a beta of 0.88, indicating that its share price is 12% less volatile than the broader market. Comparatively, Brighthouse Financial has a beta of 0.86, indicating that its share price is 14% less volatile than the broader market.

Primerica presently has a consensus target price of $297.80, suggesting a potential downside of 1.64%. Brighthouse Financial has a consensus target price of $60.86, suggesting a potential downside of 6.76%. Given Primerica's stronger consensus rating and higher probable upside, analysts plainly believe Primerica is more favorable than Brighthouse Financial.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Primerica	0 Sell rating(s)	5 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	2.38
Brighthouse Financial	3 Sell rating(s)	8 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.73

Summary

Primerica beats Brighthouse Financial on 14 of the 16 factors compared between the two stocks.

How does Primerica compare to Principal Financial Group?

Primerica (NYSE:PRI) and Principal Financial Group (NASDAQ:PFG) are both finance companies, but which is the superior investment? We will contrast the two companies based on the strength of their valuation, profitability, media sentiment, risk, institutional ownership, earnings, dividends and analyst recommendations.

Primerica has a net margin of 22.99% compared to Principal Financial Group's net margin of 10.10%. Primerica's return on equity of 32.32% beat Principal Financial Group's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Primerica	22.99%	32.32%	5.21%
Principal Financial Group	10.10%	16.25%	0.57%

Primerica has a beta of 0.88, suggesting that its share price is 12% less volatile than the broader market. Comparatively, Principal Financial Group has a beta of 0.88, suggesting that its share price is 12% less volatile than the broader market.

In the previous week, Principal Financial Group had 11 more articles in the media than Primerica. MarketBeat recorded 16 mentions for Principal Financial Group and 5 mentions for Primerica. Principal Financial Group's average media sentiment score of 1.04 beat Primerica's score of 0.78 indicating that Principal Financial Group is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Primerica	1 Very Positive mention(s)	3 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Principal Financial Group	8 Very Positive mention(s)	2 Positive mention(s)	5 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Principal Financial Group has higher revenue and earnings than Primerica. Primerica is trading at a lower price-to-earnings ratio than Principal Financial Group, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Primerica	$3.29B	2.87	$751.23M	$23.85	12.69
Principal Financial Group	$15.63B	1.56	$1.19B	$6.99	16.15

Primerica presently has a consensus target price of $297.80, suggesting a potential downside of 1.64%. Principal Financial Group has a consensus target price of $101.90, suggesting a potential downside of 9.73%. Given Primerica's stronger consensus rating and higher possible upside, equities analysts clearly believe Primerica is more favorable than Principal Financial Group.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Primerica	0 Sell rating(s)	5 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	2.38
Principal Financial Group	3 Sell rating(s)	6 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	2.00

90.9% of Primerica shares are owned by institutional investors. Comparatively, 75.1% of Principal Financial Group shares are owned by institutional investors. 0.6% of Primerica shares are owned by company insiders. Comparatively, 1.1% of Principal Financial Group shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Primerica pays an annual dividend of $4.80 per share and has a dividend yield of 1.6%. Principal Financial Group pays an annual dividend of $3.28 per share and has a dividend yield of 2.9%. Primerica pays out 20.1% of its earnings in the form of a dividend. Principal Financial Group pays out 46.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Primerica has increased its dividend for 2 consecutive years and Principal Financial Group has increased its dividend for 2 consecutive years.

Summary

Primerica beats Principal Financial Group on 9 of the 16 factors compared between the two stocks.

How does Primerica compare to Ameriprise Financial?

Primerica (NYSE:PRI) and Ameriprise Financial (NYSE:AMP) are both finance companies, but which is the superior investment? We will compare the two businesses based on the strength of their institutional ownership, dividends, risk, valuation, analyst recommendations, profitability, media sentiment and earnings.

Primerica has a beta of 0.88, suggesting that its stock price is 12% less volatile than the broader market. Comparatively, Ameriprise Financial has a beta of 1.16, suggesting that its stock price is 16% more volatile than the broader market.

Primerica has a net margin of 22.99% compared to Ameriprise Financial's net margin of 20.57%. Ameriprise Financial's return on equity of 62.88% beat Primerica's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Primerica	22.99%	32.32%	5.21%
Ameriprise Financial	20.57%	62.88%	2.12%

Primerica currently has a consensus price target of $297.80, indicating a potential downside of 1.64%. Ameriprise Financial has a consensus price target of $543.22, indicating a potential upside of 7.05%. Given Ameriprise Financial's higher possible upside, analysts clearly believe Ameriprise Financial is more favorable than Primerica.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Primerica	0 Sell rating(s)	5 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	2.38
Ameriprise Financial	1 Sell rating(s)	6 Hold rating(s)	3 Buy rating(s)	1 Strong Buy rating(s)	2.36

In the previous week, Ameriprise Financial had 10 more articles in the media than Primerica. MarketBeat recorded 15 mentions for Ameriprise Financial and 5 mentions for Primerica. Ameriprise Financial's average media sentiment score of 1.23 beat Primerica's score of 0.78 indicating that Ameriprise Financial is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Primerica	1 Very Positive mention(s)	3 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Ameriprise Financial	11 Very Positive mention(s)	2 Positive mention(s)	2 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Primerica pays an annual dividend of $4.80 per share and has a dividend yield of 1.6%. Ameriprise Financial pays an annual dividend of $6.80 per share and has a dividend yield of 1.3%. Primerica pays out 20.1% of its earnings in the form of a dividend. Ameriprise Financial pays out 16.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Primerica has increased its dividend for 2 consecutive years and Ameriprise Financial has increased its dividend for 21 consecutive years.

Ameriprise Financial has higher revenue and earnings than Primerica. Ameriprise Financial is trading at a lower price-to-earnings ratio than Primerica, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Primerica	$3.29B	2.87	$751.23M	$23.85	12.69
Ameriprise Financial	$18.48B	2.47	$3.56B	$40.21	12.62

90.9% of Primerica shares are held by institutional investors. Comparatively, 84.0% of Ameriprise Financial shares are held by institutional investors. 0.6% of Primerica shares are held by insiders. Comparatively, 0.6% of Ameriprise Financial shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Summary

Ameriprise Financial beats Primerica on 11 of the 19 factors compared between the two stocks.

How does Primerica compare to CNO Financial Group?

CNO Financial Group (NYSE:CNO) and Primerica (NYSE:PRI) are both mid-cap finance companies, but which is the superior business? We will contrast the two businesses based on the strength of their institutional ownership, media sentiment, risk, profitability, analyst recommendations, valuation, earnings and dividends.

CNO Financial Group has a beta of 0.81, meaning that its stock price is 19% less volatile than the broader market. Comparatively, Primerica has a beta of 0.88, meaning that its stock price is 12% less volatile than the broader market.

Primerica has lower revenue, but higher earnings than CNO Financial Group. Primerica is trading at a lower price-to-earnings ratio than CNO Financial Group, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
CNO Financial Group	$4.49B	1.10	$229.30M	$2.49	21.26
Primerica	$3.29B	2.87	$751.23M	$23.85	12.69

Primerica has a net margin of 22.99% compared to CNO Financial Group's net margin of 5.44%. Primerica's return on equity of 32.32% beat CNO Financial Group's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
CNO Financial Group	5.44%	17.65%	1.18%
Primerica	22.99%	32.32%	5.21%

CNO Financial Group pays an annual dividend of $0.72 per share and has a dividend yield of 1.4%. Primerica pays an annual dividend of $4.80 per share and has a dividend yield of 1.6%. CNO Financial Group pays out 28.9% of its earnings in the form of a dividend. Primerica pays out 20.1% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. CNO Financial Group has raised its dividend for 2 consecutive years and Primerica has raised its dividend for 2 consecutive years. Primerica is clearly the better dividend stock, given its higher yield and lower payout ratio.

CNO Financial Group presently has a consensus target price of $48.75, indicating a potential downside of 7.93%. Primerica has a consensus target price of $297.80, indicating a potential downside of 1.64%. Given Primerica's higher probable upside, analysts plainly believe Primerica is more favorable than CNO Financial Group.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
CNO Financial Group	0 Sell rating(s)	2 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	2.60
Primerica	0 Sell rating(s)	5 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	2.38

In the previous week, CNO Financial Group had 1 more articles in the media than Primerica. MarketBeat recorded 6 mentions for CNO Financial Group and 5 mentions for Primerica. Primerica's average media sentiment score of 0.78 beat CNO Financial Group's score of 0.54 indicating that Primerica is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
CNO Financial Group	3 Very Positive mention(s)	0 Positive mention(s)	2 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Primerica	1 Very Positive mention(s)	3 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

95.4% of CNO Financial Group shares are held by institutional investors. Comparatively, 90.9% of Primerica shares are held by institutional investors. 3.4% of CNO Financial Group shares are held by insiders. Comparatively, 0.6% of Primerica shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Summary

Primerica beats CNO Financial Group on 11 of the 17 factors compared between the two stocks.

How does Primerica compare to Equitable?

Primerica (NYSE:PRI) and Equitable (NYSE:EQH) are both finance companies, but which is the superior investment? We will contrast the two companies based on the strength of their earnings, profitability, dividends, institutional ownership, valuation, analyst recommendations, risk and media sentiment.

Primerica has a net margin of 22.99% compared to Equitable's net margin of -7.26%. Equitable's return on equity of 232.29% beat Primerica's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Primerica	22.99%	32.32%	5.21%
Equitable	-7.26%	232.29%	0.58%

90.9% of Primerica shares are owned by institutional investors. Comparatively, 92.7% of Equitable shares are owned by institutional investors. 0.6% of Primerica shares are owned by company insiders. Comparatively, 1.1% of Equitable shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

In the previous week, Equitable had 6 more articles in the media than Primerica. MarketBeat recorded 11 mentions for Equitable and 5 mentions for Primerica. Equitable's average media sentiment score of 1.26 beat Primerica's score of 0.78 indicating that Equitable is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Primerica	1 Very Positive mention(s)	3 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Equitable	8 Very Positive mention(s)	0 Positive mention(s)	2 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Primerica presently has a consensus target price of $297.80, suggesting a potential downside of 1.64%. Equitable has a consensus target price of $58.55, suggesting a potential upside of 24.42%. Given Equitable's stronger consensus rating and higher possible upside, analysts plainly believe Equitable is more favorable than Primerica.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Primerica	0 Sell rating(s)	5 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	2.38
Equitable	1 Sell rating(s)	1 Hold rating(s)	9 Buy rating(s)	2 Strong Buy rating(s)	2.92

Primerica pays an annual dividend of $4.80 per share and has a dividend yield of 1.6%. Equitable pays an annual dividend of $1.20 per share and has a dividend yield of 2.6%. Primerica pays out 20.1% of its earnings in the form of a dividend. Equitable pays out -42.3% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Primerica has increased its dividend for 2 consecutive years and Equitable has increased its dividend for 2 consecutive years. Equitable is clearly the better dividend stock, given its higher yield and lower payout ratio.

Primerica has higher earnings, but lower revenue than Equitable. Equitable is trading at a lower price-to-earnings ratio than Primerica, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Primerica	$3.29B	2.87	$751.23M	$23.85	12.69
Equitable	$11.67B	1.10	-$1.38B	-$2.84	N/A

Primerica has a beta of 0.88, suggesting that its share price is 12% less volatile than the broader market. Comparatively, Equitable has a beta of 1.1, suggesting that its share price is 10% more volatile than the broader market.

Summary

Equitable beats Primerica on 13 of the 19 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding PRI and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.

Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.

PRI vs. The Competition

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Metric	Primerica	INS Industry	Finance Sector	NYSE Exchange
Market Cap	$9.44B	$16.23B	$14.20B	$23.50B
Dividend Yield	1.62%	3.58%	5.67%	3.97%
P/E Ratio	12.69	9.13	20.56	31.08
Price / Sales	2.87	1.43	42.15	14.28
Price / Cash	8.70	9.67	19.45	18.70
Price / Book	3.95	1.42	2.27	4.79
Net Income	$751.23M	$1.06B	$1.14B	$1.07B
7 Day Performance	6.42%	3.37%	0.45%	1.67%
1 Month Performance	13.72%	5.13%	2.21%	2.58%
1 Year Performance	10.96%	16.21%	12.86%	17.63%

Primerica Competitors List

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Company	MarketRank	Share Price	Analysts' Price Target	1Y Price Performance	Market Cap	Revenue	P/E Ratio	Employee Count	Indicator(s)
PRI Primerica	3.2289 of 5 stars	$302.77 +1.2%	$297.80 -1.6%	+8.0%	$9.44B	$3.29B	12.69	2,833
BHF Brighthouse Financial	1.2621 of 5 stars	$64.88 +1.4%	$60.86 -6.2%	+23.6%	$3.68B	$6.77B	N/A	1,400
PFG Principal Financial Group	4.0468 of 5 stars	$112.55 +1.5%	$101.40 -9.9%	+39.0%	$23.95B	$15.63B	13.01	11,600	News Coverage Positive News Analyst Forecast
AMP Ameriprise Financial	4.7791 of 5 stars	$507.26 +3.7%	$543.22 +7.1%	-6.6%	$43.97B	$18.48B	12.62	13,600	Positive News
CNO CNO Financial Group	3.2439 of 5 stars	$52.64 +0.4%	$48.75 -7.4%	+37.5%	$4.89B	$4.49B	21.14	3,300	News Coverage

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This page (NYSE:PRI) was last updated on 7/7/2026 by MarketBeat.com Staff.

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Primerica (PRI) Competitors

PRI vs. BHF, PFG, AMP, CNO, and EQH

How does Primerica compare to Brighthouse Financial?

Summary

How does Primerica compare to Principal Financial Group?

Summary

How does Primerica compare to Ameriprise Financial?

Summary

How does Primerica compare to CNO Financial Group?

Summary

How does Primerica compare to Equitable?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

PRI vs. The Competition

Primerica Competitors List

Related Companies and Tools

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools

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Primerica (PRI) Competitors

PRI vs. BHF, PFG, AMP, CNO, and EQH

How does Primerica compare to Brighthouse Financial?

Do institutionals and insiders hold more shares of PRI or BHF?

Is PRI or BHF more profitable?

Which has better valuation and earnings, PRI or BHF?

Does the media favor PRI or BHF?

Which has more volatility & risk, PRI or BHF?

Do analysts recommend PRI or BHF?

Summary

How does Primerica compare to Principal Financial Group?

Is PRI or PFG more profitable?

Which has more risk & volatility, PRI or PFG?

Does the media prefer PRI or PFG?

Which has higher valuation & earnings, PRI or PFG?

Do analysts recommend PRI or PFG?

Do insiders and institutionals hold more shares of PRI or PFG?

Is PRI or PFG a better dividend stock?

Summary

How does Primerica compare to Ameriprise Financial?

Which has more volatility and risk, PRI or AMP?

Is PRI or AMP more profitable?

Do analysts recommend PRI or AMP?

Does the media favor PRI or AMP?

Is PRI or AMP a better dividend stock?

Which has preferable valuation and earnings, PRI or AMP?

Do insiders and institutionals hold more shares of PRI or AMP?

Summary

How does Primerica compare to CNO Financial Group?

Which has more risk & volatility, CNO or PRI?

Which has higher earnings and valuation, CNO or PRI?

Is CNO or PRI more profitable?

Is CNO or PRI a better dividend stock?

Do analysts recommend CNO or PRI?

Does the media refer more to CNO or PRI?

Do institutionals & insiders have more ownership in CNO or PRI?

Summary

How does Primerica compare to Equitable?

Is PRI or EQH more profitable?

Do institutionals & insiders believe in PRI or EQH?

Does the media favor PRI or EQH?

Do analysts rate PRI or EQH?

Is PRI or EQH a better dividend stock?

Which has better valuation & earnings, PRI or EQH?

Which has more volatility & risk, PRI or EQH?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

PRI vs. The Competition

Primerica Competitors List

Related Companies and Tools

MarketBeat All Access Features

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools