SHAK vs. WING, YUMC, HTHT, BROS, ARMK, CAVA, RRR, WH, ATAT, and MLCO
Should you be buying Shake Shack stock or one of its competitors? The main competitors of Shake Shack include Wingstop (WING), Yum China (YUMC), H World Group (HTHT), Dutch Bros (BROS), Aramark (ARMK), CAVA Group (CAVA), Red Rock Resorts (RRR), Wyndham Hotels & Resorts (WH), Atour Lifestyle (ATAT), and Melco Resorts & Entertainment (MLCO). These companies are all part of the "restaurants, hotels, motels" industry.
Shake Shack vs. Its Competitors
Shake Shack (NYSE:SHAK) and Wingstop (NASDAQ:WING) are both mid-cap retail/wholesale companies, but which is the superior investment? We will compare the two businesses based on the strength of their institutional ownership, analyst recommendations, dividends, profitability, media sentiment, earnings, risk and valuation.
In the previous week, Wingstop had 6 more articles in the media than Shake Shack. MarketBeat recorded 25 mentions for Wingstop and 19 mentions for Shake Shack. Wingstop's average media sentiment score of 0.96 beat Shake Shack's score of 0.49 indicating that Wingstop is being referred to more favorably in the news media.
86.1% of Shake Shack shares are owned by institutional investors. 8.5% of Shake Shack shares are owned by company insiders. Comparatively, 0.7% of Wingstop shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.
Wingstop has a net margin of 25.61% compared to Shake Shack's net margin of 1.50%. Shake Shack's return on equity of 9.78% beat Wingstop's return on equity.
Wingstop has lower revenue, but higher earnings than Shake Shack. Wingstop is trading at a lower price-to-earnings ratio than Shake Shack, indicating that it is currently the more affordable of the two stocks.
Shake Shack currently has a consensus target price of $133.05, indicating a potential upside of 33.48%. Wingstop has a consensus target price of $380.52, indicating a potential upside of 50.08%. Given Wingstop's stronger consensus rating and higher probable upside, analysts plainly believe Wingstop is more favorable than Shake Shack.
Shake Shack has a beta of 1.68, suggesting that its share price is 68% more volatile than the S&P 500. Comparatively, Wingstop has a beta of 1.87, suggesting that its share price is 87% more volatile than the S&P 500.
Summary
Wingstop beats Shake Shack on 12 of the 17 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding SHAK and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Media Sentiment Over Time
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Shake Shack Competitors List
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This page (NYSE:SHAK) was last updated on 9/21/2025 by MarketBeat.com Staff
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