V.F. (VFC) Stock Forecast & Price Target

Q: What analysts cover V.F.?

V.F. has been rated by research analysts at Barclays , BTIG Research , Deutsche Bank Aktiengesellschaft , Evercore , JPMorgan Chase & Co. , Needham & Company LLC , Piper Sandler , Robert W. Baird , Stifel Nicolaus , Telsey Advisory Group , The Goldman Sachs Group , Truist Financial , UBS Group , Weiss Ratings , and Wells Fargo & Company in the past 90 days.

$15.80 +0.80 (+5.31%)

Closing price 10/12/2026 03:59 PM Eastern

Extended Trading

$15.66 -0.14 (-0.89%)

As of 10/12/2026 07:53 PM Eastern

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V.F. - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Hold

Based on 21 Analyst Ratings

Sell
1

Hold
15

Buy
5

Based on 21 Wall Street analysts who have issued ratings for V.F. in the last 12 months, the stock has a consensus rating of "Hold." Out of the 21 analysts, 1 has given a sell rating, 15 have given a hold rating, 3 have given a buy rating, and 2 have given a strong buy rating for VFC.

Consensus Price Target

$17.36
9.91% Upside

According to the 21 analysts' twelve-month price targets for V.F., the average price target is $17.36. The highest price target for VFC is $24.00, while the lowest price target for VFC is $14.00. The average price target represents a forecasted upside of 9.91% from the current price of $15.80.

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

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VFC Analyst Ratings Over Time

Type	Current Forecast 10/13/25 to 10/13/26	1 Month Ago 9/13/25 to 9/13/26	3 Months Ago 7/15/25 to 7/15/26	1 Year Ago 10/13/24 to 10/13/25
Strong Buy	2 Strong Buy rating(s)	2 Strong Buy rating(s)	2 Strong Buy rating(s)	0 Strong Buy rating(s)
Buy	3 Buy rating(s)	3 Buy rating(s)	4 Buy rating(s)	7 Buy rating(s)
Hold	15 Hold rating(s)	12 Hold rating(s)	12 Hold rating(s)	13 Hold rating(s)
Sell	1 Sell rating(s)	2 Sell rating(s)	3 Sell rating(s)	2 Sell rating(s)
Consensus Price Target	$17.36	$18.21	$18.58	$16.75
Forecasted Upside	9.91% Upside	38.31% Upside	7.92% Upside	19.02% Upside
Consensus Rating	Hold	Hold	Hold	Hold

VFC Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.

VFC Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.

V.F. Stock vs. The Competition

Type	V.F.	Consumer Discretionary Companies	Broader Market
Consensus Rating Score	2.29	2.19	2.53
Consensus Rating	Hold	Hold	Moderate Buy
Predicted Upside	9.91% Upside	252.40% Upside	19.25% Upside
News Sentiment Rating	Positive News See Recent VFC News	Positive News	Positive News

Recent Analyst Forecasts and Stock Ratings

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Rating

Upside/Downside

Action

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Date	Brokerage	Analyst	Action	Rating	Price Target	Report Date Upside/Downside
10/12/2026	Barclays 3 of 5 stars	Adrienne Yih 3 of 5 stars	Boost Target	Overweight	$23.00 ➝ $24.00	+59.84%
10/9/2026	JPMorgan Chase & Co. 3 of 5 stars	Matthew Boss 3 of 5 stars	Upgrade	Underweight ➝ Neutral	$18.00	+24.05%
10/1/2026	Piper Sandler 2 of 5 stars	Anna Andreeva 3 of 5 stars	Reiterated Rating	Neutral	$16.00	+11.76%
9/17/2026	Deutsche Bank Aktiengesellschaft Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Krisztina Katai Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Initiated Coverage	Hold	$14.00	+8.74%
9/14/2026	Robert W. Baird Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Jonathan Komp Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Outperform ➝ Neutral	$15.00	+13.96%
9/1/2026	Weiss Ratings Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Reiterated Rating	Sell (D+)
7/30/2026	UBS Group Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Jay Sole Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Lower Target	Neutral	$18.00 ➝ $16.00	+6.50%
7/30/2026	Evercore Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Set Target		$16.00	+6.97%
7/30/2026	Stifel Nicolaus Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Peter McGoldrick Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Lower Target	Hold	$19.00 ➝ $17.00	+14.66%
7/30/2026	The Goldman Sachs Group Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Brooke Roach Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Lower Target	Neutral	$18.00 ➝ $16.00	+6.33%
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7/30/2026	Truist Financial Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Joseph Civello Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Lower Target	Hold	$15.00 ➝ $14.00	-6.64%
7/30/2026	Wells Fargo & Company Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Ike Boruchow Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Lower Target	Equal Weight	$18.00 ➝ $16.00	+6.33%
7/30/2026	Telsey Advisory Group Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Lower Target	Market Perform	$20.00 ➝ $17.00	+12.97%
7/29/2026	Needham & Company LLC Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Tom Nikic Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Lower Target	Buy	$25.00 ➝ $21.00	+39.08%
7/24/2026	BTIG Research Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Janine Stichter Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Buy
5/25/2026	Zacks Research Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Downgrade	Strong-Buy ➝ Hold
5/21/2026	Citigroup Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Paul Lejuez Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Initiated Coverage	Neutral	$19.00 ➝ $18.00	+11.38%
5/17/2026	Williams Trading Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Sam Poser Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Set Target		$19.00	+13.64%
2/11/2026	Argus Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Upgrade	Strong-Buy
1/14/2026	Jefferies Financial Group Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Blake Anderson Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Initiated Coverage	Hold	$18.00	-8.27%
12/9/2025	Guggenheim Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Simeon Siegel Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Initiated Coverage	Neutral
10/29/2025	KGI Securities Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Set Target	Outperform ➝ Neutral	$14.50	-0.55%
7/31/2025	BNP Paribas Exane Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Laurent Vasilescu Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Downgrade	Neutral ➝ Underperform	$11.00 ➝ $10.00	-16.23%
5/22/2025	BMO Capital Markets Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Simeon Siegel Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Set Target	Market Perform	$25.00 ➝ $15.00	+25.17%
1/10/2025	OTR Global Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Upgrade	Mixed ➝ Positive
10/29/2024	TD Cowen Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target	Hold	$16.00 ➝ $19.00	-9.52%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Tuesday at 01:08 AM ET.

VFC Forecast - Frequently Asked Questions

According to the research reports of 21 Wall Street equities research analysts, the average twelve-month stock price forecast for V.F. is $17.36, with a high forecast of $24.00 and a low forecast of $14.00.

21 Wall Street analysts have issued "buy," "hold," and "sell" ratings for V.F. in the last twelve months. There is currently 1 sell rating, 15 hold ratings, 3 buy ratings and 2 strong buy ratings for the stock. The consensus among Wall Street analysts is that investors should "hold" VFC shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in VFC, but not buy additional shares or sell existing shares.

According to analysts, V.F.'s stock has a predicted upside of 9.91% based on their 12-month stock forecasts.

Over the previous 90 days, V.F.'s stock had 1 upgrade and 1 downgrade by analysts.

V.F. has been rated by research analysts at Barclays, BTIG Research, Deutsche Bank Aktiengesellschaft, Evercore, JPMorgan Chase & Co., Needham & Company LLC, Piper Sandler, Robert W. Baird, Stifel Nicolaus, Telsey Advisory Group, The Goldman Sachs Group, Truist Financial, UBS Group, Weiss Ratings, and Wells Fargo & Company in the past 90 days.

Analysts like V.F. more than other "consumer discretionary" companies. The consensus rating score for V.F. is 2.29 while the average consensus rating score for "consumer discretionary" companies is 2.19. Learn more on how VFC compares to other companies.

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MarketBeat monitors more than a dozen sources for V.F. analyst ratings, with the most recent rating issued on 10/12/2026.

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V.F. (VFC) Stock Forecast & Price Target