Which has higher earnings & valuation, COLM or VFC?

V.F. has higher revenue and earnings than Columbia Sportswear. Columbia Sportswear is trading at a lower price-to-earnings ratio than V.F., indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio Columbia Sportswear $3.40B 0.96 $177.22M $3.14 20.37 V.F. $9.61B 0.69 $254.92M $0.64 26.39

Is COLM or VFC more profitable?

Columbia Sportswear has a net margin of 4.98% compared to V.F.'s net margin of 2.65%. V.F.'s return on equity of 21.05% beat Columbia Sportswear's return on equity. Company Net Margins Return on Equity Return on Assets Columbia Sportswear 4.98% 11.78% 7.01% V.F. 2.65% 21.05% 3.33%

Does the media favor COLM or VFC?

In the previous week, V.F. had 20 more articles in the media than Columbia Sportswear. MarketBeat recorded 21 mentions for V.F. and 1 mentions for Columbia Sportswear. V.F.'s average media sentiment score of 0.83 beat Columbia Sportswear's score of 0.70 indicating that V.F. is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Columbia Sportswear 0 Very Positive mention(s) 0 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive V.F. 12 Very Positive mention(s) 2 Positive mention(s) 4 Neutral mention(s) 2 Negative mention(s) 1 Very Negative mention(s) Positive

Do analysts prefer VFC or BC?

V.F. currently has a consensus target price of $18.58, suggesting a potential upside of 10.03%. Brunswick has a consensus target price of $87.00, suggesting a potential upside of 7.21%. Given V.F.'s higher possible upside, analysts clearly believe V.F. is more favorable than Brunswick. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score V.F. 3 Sell rating(s) 12 Hold rating(s) 4 Buy rating(s) 2 Strong Buy rating(s) 2.24 Brunswick 1 Sell rating(s) 7 Hold rating(s) 6 Buy rating(s) 1 Strong Buy rating(s) 2.47

Which has stronger valuation & earnings, VFC or BC?

V.F. has higher revenue and earnings than Brunswick. Brunswick is trading at a lower price-to-earnings ratio than V.F., indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio V.F. $9.61B 0.69 $254.92M $0.64 26.39 Brunswick $5.52B 0.96 -$137.30M -$2.10 N/A

Is VFC or BC more profitable?

V.F. has a net margin of 2.65% compared to Brunswick's net margin of -2.47%. V.F.'s return on equity of 21.05% beat Brunswick's return on equity. Company Net Margins Return on Equity Return on Assets V.F. 2.65% 21.05% 3.33% Brunswick -2.47% 13.30% 4.09%

Does the media prefer VFC or BC?

In the previous week, V.F. had 13 more articles in the media than Brunswick. MarketBeat recorded 21 mentions for V.F. and 8 mentions for Brunswick. Brunswick's average media sentiment score of 1.03 beat V.F.'s score of 0.83 indicating that Brunswick is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment V.F. 12 Very Positive mention(s) 2 Positive mention(s) 4 Neutral mention(s) 2 Negative mention(s) 1 Very Negative mention(s) Positive Brunswick 4 Very Positive mention(s) 0 Positive mention(s) 4 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive

Do analysts rate RL or VFC?

Ralph Lauren presently has a consensus target price of $430.07, indicating a potential upside of 5.64%. V.F. has a consensus target price of $18.58, indicating a potential upside of 10.03%. Given V.F.'s higher probable upside, analysts clearly believe V.F. is more favorable than Ralph Lauren. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Ralph Lauren 0 Sell rating(s) 3 Hold rating(s) 15 Buy rating(s) 0 Strong Buy rating(s) 2.83 V.F. 3 Sell rating(s) 12 Hold rating(s) 4 Buy rating(s) 2 Strong Buy rating(s) 2.24

Which has preferable valuation & earnings, RL or VFC?

Ralph Lauren has higher earnings, but lower revenue than V.F.. V.F. is trading at a lower price-to-earnings ratio than Ralph Lauren, indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio Ralph Lauren $8.11B 2.99 $941.10M $15.11 26.94 V.F. $9.61B 0.69 $254.92M $0.64 26.39

Is RL or VFC more profitable?

Ralph Lauren has a net margin of 11.60% compared to V.F.'s net margin of 2.65%. Ralph Lauren's return on equity of 38.17% beat V.F.'s return on equity. Company Net Margins Return on Equity Return on Assets Ralph Lauren 11.60% 38.17% 13.48% V.F. 2.65% 21.05% 3.33%

Does the media refer more to RL or VFC?

In the previous week, V.F. had 14 more articles in the media than Ralph Lauren. MarketBeat recorded 21 mentions for V.F. and 7 mentions for Ralph Lauren. V.F.'s average media sentiment score of 0.83 beat Ralph Lauren's score of 0.82 indicating that V.F. is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Ralph Lauren 3 Very Positive mention(s) 0 Positive mention(s) 3 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Positive V.F. 12 Very Positive mention(s) 2 Positive mention(s) 4 Neutral mention(s) 2 Negative mention(s) 1 Very Negative mention(s) Positive

Which has better earnings and valuation, PVH or VFC?

V.F. has higher revenue and earnings than PVH. PVH is trading at a lower price-to-earnings ratio than V.F., indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio PVH $8.99B 0.38 $25.30M $3.16 23.24 V.F. $9.61B 0.69 $254.92M $0.64 26.39

Is PVH or VFC more profitable?

V.F. has a net margin of 2.65% compared to PVH's net margin of 1.76%. V.F.'s return on equity of 21.05% beat PVH's return on equity. Company Net Margins Return on Equity Return on Assets PVH 1.76% 10.87% 4.58% V.F. 2.65% 21.05% 3.33%

Does the media refer more to PVH or VFC?

In the previous week, V.F. had 20 more articles in the media than PVH. MarketBeat recorded 21 mentions for V.F. and 1 mentions for PVH. V.F.'s average media sentiment score of 0.83 beat PVH's score of 0.22 indicating that V.F. is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment PVH 0 Very Positive mention(s) 1 Positive mention(s) 0 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Neutral V.F. 12 Very Positive mention(s) 2 Positive mention(s) 4 Neutral mention(s) 2 Negative mention(s) 1 Very Negative mention(s) Positive

Which has better valuation and earnings, VFC or CRI?

V.F. has higher revenue and earnings than Carter's. Carter's is trading at a lower price-to-earnings ratio than V.F., indicating that it is currently the more affordable of the two stocks. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio V.F. $9.61B 0.69 $254.92M $0.64 26.39 Carter's $2.90B 0.54 $91.80M $2.48 17.24

Is VFC or CRI more profitable?

Carter's has a net margin of 3.07% compared to V.F.'s net margin of 2.65%. V.F.'s return on equity of 21.05% beat Carter's' return on equity. Company Net Margins Return on Equity Return on Assets V.F. 2.65% 21.05% 3.33% Carter's 3.07% 13.06% 4.68%

Does the media favor VFC or CRI?

In the previous week, V.F. had 16 more articles in the media than Carter's. MarketBeat recorded 21 mentions for V.F. and 5 mentions for Carter's. V.F.'s average media sentiment score of 0.83 beat Carter's' score of 0.79 indicating that V.F. is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment V.F. 12 Very Positive mention(s) 2 Positive mention(s) 4 Neutral mention(s) 2 Negative mention(s) 1 Very Negative mention(s) Positive Carter's 2 Very Positive mention(s) 2 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive

V.F. (VFC) Competitors

$16.89 -0.14 (-0.82%)

Closing price 06/23/2026 03:58 PM Eastern

Extended Trading

$17.04 +0.15 (+0.89%)

As of 08:41 AM Eastern

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VFC vs. COLM, BC, RL, PVH, and CRI

Should you buy V.F. stock or one of its competitors? MarketBeat compares V.F. with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with V.F. include Columbia Sportswear (COLM), Brunswick (BC), Ralph Lauren (RL), PVH (PVH), and Carter's (CRI). These companies are all part of the "consumer discretionary" sector.

How does V.F. compare to Columbia Sportswear?

Columbia Sportswear (NASDAQ:COLM) and V.F. (NYSE:VFC) are both mid-cap consumer discretionary companies, but which is the better investment? We will compare the two businesses based on the strength of their media sentiment, valuation, risk, analyst recommendations, profitability, institutional ownership, dividends and earnings.

47.8% of Columbia Sportswear shares are owned by institutional investors. Comparatively, 86.8% of V.F. shares are owned by institutional investors. 51.9% of Columbia Sportswear shares are owned by insiders. Comparatively, 1.5% of V.F. shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

In the previous week, V.F. had 20 more articles in the media than Columbia Sportswear. MarketBeat recorded 21 mentions for V.F. and 1 mentions for Columbia Sportswear. V.F.'s average media sentiment score of 0.83 beat Columbia Sportswear's score of 0.70 indicating that V.F. is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Columbia Sportswear	0 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
V.F.	12 Very Positive mention(s)	2 Positive mention(s)	4 Neutral mention(s)	2 Negative mention(s)	1 Very Negative mention(s)	Positive

Columbia Sportswear pays an annual dividend of $1.20 per share and has a dividend yield of 1.9%. V.F. pays an annual dividend of $0.36 per share and has a dividend yield of 2.1%. Columbia Sportswear pays out 38.2% of its earnings in the form of a dividend. V.F. pays out 56.3% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.

Columbia Sportswear has a net margin of 4.98% compared to V.F.'s net margin of 2.65%. V.F.'s return on equity of 21.05% beat Columbia Sportswear's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Columbia Sportswear	4.98%	11.78%	7.01%
V.F.	2.65%	21.05%	3.33%

V.F. has higher revenue and earnings than Columbia Sportswear. Columbia Sportswear is trading at a lower price-to-earnings ratio than V.F., indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Columbia Sportswear	$3.40B	0.96	$177.22M	$3.14	20.37
V.F.	$9.61B	0.69	$254.92M	$0.64	26.39

Columbia Sportswear presently has a consensus target price of $62.67, indicating a potential downside of 2.01%. V.F. has a consensus target price of $18.58, indicating a potential upside of 10.03%. Given V.F.'s higher possible upside, analysts plainly believe V.F. is more favorable than Columbia Sportswear.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Columbia Sportswear	2 Sell rating(s)	3 Hold rating(s)	2 Buy rating(s)	1 Strong Buy rating(s)	2.25
V.F.	3 Sell rating(s)	12 Hold rating(s)	4 Buy rating(s)	2 Strong Buy rating(s)	2.24

Columbia Sportswear has a beta of 0.93, indicating that its stock price is 7% less volatile than the broader market. Comparatively, V.F. has a beta of 1.57, indicating that its stock price is 57% more volatile than the broader market.

Summary

V.F. beats Columbia Sportswear on 12 of the 19 factors compared between the two stocks.

How does V.F. compare to Brunswick?

V.F. (NYSE:VFC) and Brunswick (NYSE:BC) are both mid-cap consumer discretionary companies, but which is the superior business? We will contrast the two businesses based on the strength of their analyst recommendations, institutional ownership, risk, earnings, media sentiment, profitability, valuation and dividends.

In the previous week, V.F. had 13 more articles in the media than Brunswick. MarketBeat recorded 21 mentions for V.F. and 8 mentions for Brunswick. Brunswick's average media sentiment score of 1.03 beat V.F.'s score of 0.83 indicating that Brunswick is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
V.F.	12 Very Positive mention(s)	2 Positive mention(s)	4 Neutral mention(s)	2 Negative mention(s)	1 Very Negative mention(s)	Positive
Brunswick	4 Very Positive mention(s)	0 Positive mention(s)	4 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

V.F. has higher revenue and earnings than Brunswick. Brunswick is trading at a lower price-to-earnings ratio than V.F., indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
V.F.	$9.61B	0.69	$254.92M	$0.64	26.39
Brunswick	$5.52B	0.96	-$137.30M	-$2.10	N/A

V.F. has a beta of 1.57, suggesting that its share price is 57% more volatile than the broader market. Comparatively, Brunswick has a beta of 1.33, suggesting that its share price is 33% more volatile than the broader market.

V.F. pays an annual dividend of $0.36 per share and has a dividend yield of 2.1%. Brunswick pays an annual dividend of $1.76 per share and has a dividend yield of 2.2%. V.F. pays out 56.3% of its earnings in the form of a dividend. Brunswick pays out -83.8% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Brunswick has raised its dividend for 13 consecutive years. Brunswick is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

86.8% of V.F. shares are held by institutional investors. Comparatively, 99.3% of Brunswick shares are held by institutional investors. 1.5% of V.F. shares are held by company insiders. Comparatively, 1.0% of Brunswick shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

V.F. currently has a consensus target price of $18.58, suggesting a potential upside of 10.03%. Brunswick has a consensus target price of $87.00, suggesting a potential upside of 7.21%. Given V.F.'s higher possible upside, analysts clearly believe V.F. is more favorable than Brunswick.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
V.F.	3 Sell rating(s)	12 Hold rating(s)	4 Buy rating(s)	2 Strong Buy rating(s)	2.24
Brunswick	1 Sell rating(s)	7 Hold rating(s)	6 Buy rating(s)	1 Strong Buy rating(s)	2.47

V.F. has a net margin of 2.65% compared to Brunswick's net margin of -2.47%. V.F.'s return on equity of 21.05% beat Brunswick's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
V.F.	2.65%	21.05%	3.33%
Brunswick	-2.47%	13.30%	4.09%

Summary

V.F. beats Brunswick on 11 of the 20 factors compared between the two stocks.

How does V.F. compare to Ralph Lauren?

Ralph Lauren (NYSE:RL) and V.F. (NYSE:VFC) are both consumer discretionary companies, but which is the better business? We will contrast the two businesses based on the strength of their profitability, risk, dividends, earnings, institutional ownership, analyst recommendations, valuation and media sentiment.

67.9% of Ralph Lauren shares are owned by institutional investors. Comparatively, 86.8% of V.F. shares are owned by institutional investors. 38.3% of Ralph Lauren shares are owned by insiders. Comparatively, 1.5% of V.F. shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.

In the previous week, V.F. had 14 more articles in the media than Ralph Lauren. MarketBeat recorded 21 mentions for V.F. and 7 mentions for Ralph Lauren. V.F.'s average media sentiment score of 0.83 beat Ralph Lauren's score of 0.82 indicating that V.F. is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Ralph Lauren	3 Very Positive mention(s)	0 Positive mention(s)	3 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Positive
V.F.	12 Very Positive mention(s)	2 Positive mention(s)	4 Neutral mention(s)	2 Negative mention(s)	1 Very Negative mention(s)	Positive

Ralph Lauren presently has a consensus target price of $430.07, indicating a potential upside of 5.64%. V.F. has a consensus target price of $18.58, indicating a potential upside of 10.03%. Given V.F.'s higher probable upside, analysts clearly believe V.F. is more favorable than Ralph Lauren.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Ralph Lauren	0 Sell rating(s)	3 Hold rating(s)	15 Buy rating(s)	0 Strong Buy rating(s)	2.83
V.F.	3 Sell rating(s)	12 Hold rating(s)	4 Buy rating(s)	2 Strong Buy rating(s)	2.24

Ralph Lauren has higher earnings, but lower revenue than V.F.. V.F. is trading at a lower price-to-earnings ratio than Ralph Lauren, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Ralph Lauren	$8.11B	2.99	$941.10M	$15.11	26.94
V.F.	$9.61B	0.69	$254.92M	$0.64	26.39

Ralph Lauren has a net margin of 11.60% compared to V.F.'s net margin of 2.65%. Ralph Lauren's return on equity of 38.17% beat V.F.'s return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Ralph Lauren	11.60%	38.17%	13.48%
V.F.	2.65%	21.05%	3.33%

Ralph Lauren has a beta of 1.35, meaning that its share price is 35% more volatile than the broader market. Comparatively, V.F. has a beta of 1.57, meaning that its share price is 57% more volatile than the broader market.

Ralph Lauren pays an annual dividend of $3.65 per share and has a dividend yield of 0.9%. V.F. pays an annual dividend of $0.36 per share and has a dividend yield of 2.1%. Ralph Lauren pays out 24.2% of its earnings in the form of a dividend. V.F. pays out 56.3% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Ralph Lauren has raised its dividend for 5 consecutive years.

Summary

Ralph Lauren beats V.F. on 12 of the 20 factors compared between the two stocks.

How does V.F. compare to PVH?

PVH (NYSE:PVH) and V.F. (NYSE:VFC) are both mid-cap consumer discretionary companies, but which is the superior investment? We will contrast the two businesses based on the strength of their profitability, media sentiment, risk, institutional ownership, valuation, dividends, earnings and analyst recommendations.

V.F. has a net margin of 2.65% compared to PVH's net margin of 1.76%. V.F.'s return on equity of 21.05% beat PVH's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
PVH	1.76%	10.87%	4.58%
V.F.	2.65%	21.05%	3.33%

V.F. has higher revenue and earnings than PVH. PVH is trading at a lower price-to-earnings ratio than V.F., indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
PVH	$8.99B	0.38	$25.30M	$3.16	23.24
V.F.	$9.61B	0.69	$254.92M	$0.64	26.39

97.3% of PVH shares are held by institutional investors. Comparatively, 86.8% of V.F. shares are held by institutional investors. 1.5% of PVH shares are held by insiders. Comparatively, 1.5% of V.F. shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

In the previous week, V.F. had 20 more articles in the media than PVH. MarketBeat recorded 21 mentions for V.F. and 1 mentions for PVH. V.F.'s average media sentiment score of 0.83 beat PVH's score of 0.22 indicating that V.F. is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
PVH	0 Very Positive mention(s)	1 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral
V.F.	12 Very Positive mention(s)	2 Positive mention(s)	4 Neutral mention(s)	2 Negative mention(s)	1 Very Negative mention(s)	Positive

PVH has a beta of 1.72, meaning that its stock price is 72% more volatile than the broader market. Comparatively, V.F. has a beta of 1.57, meaning that its stock price is 57% more volatile than the broader market.

PVH pays an annual dividend of $0.15 per share and has a dividend yield of 0.2%. V.F. pays an annual dividend of $0.36 per share and has a dividend yield of 2.1%. PVH pays out 4.7% of its earnings in the form of a dividend. V.F. pays out 56.3% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.

PVH currently has a consensus price target of $86.14, suggesting a potential upside of 17.31%. V.F. has a consensus price target of $18.58, suggesting a potential upside of 10.03%. Given PVH's stronger consensus rating and higher probable upside, analysts plainly believe PVH is more favorable than V.F..

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
PVH	0 Sell rating(s)	9 Hold rating(s)	7 Buy rating(s)	1 Strong Buy rating(s)	2.53
V.F.	3 Sell rating(s)	12 Hold rating(s)	4 Buy rating(s)	2 Strong Buy rating(s)	2.24

Summary

V.F. beats PVH on 11 of the 19 factors compared between the two stocks.

How does V.F. compare to Carter's?

V.F. (NYSE:VFC) and Carter's (NYSE:CRI) are both consumer discretionary companies, but which is the better business? We will compare the two companies based on the strength of their valuation, risk, earnings, dividends, institutional ownership, media sentiment, profitability and analyst recommendations.

In the previous week, V.F. had 16 more articles in the media than Carter's. MarketBeat recorded 21 mentions for V.F. and 5 mentions for Carter's. V.F.'s average media sentiment score of 0.83 beat Carter's' score of 0.79 indicating that V.F. is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
V.F.	12 Very Positive mention(s)	2 Positive mention(s)	4 Neutral mention(s)	2 Negative mention(s)	1 Very Negative mention(s)	Positive
Carter's	2 Very Positive mention(s)	2 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

V.F. currently has a consensus price target of $18.58, suggesting a potential upside of 10.03%. Carter's has a consensus price target of $41.17, suggesting a potential downside of 3.70%. Given V.F.'s stronger consensus rating and higher possible upside, research analysts plainly believe V.F. is more favorable than Carter's.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
V.F.	3 Sell rating(s)	12 Hold rating(s)	4 Buy rating(s)	2 Strong Buy rating(s)	2.24
Carter's	2 Sell rating(s)	4 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	2.11

V.F. has higher revenue and earnings than Carter's. Carter's is trading at a lower price-to-earnings ratio than V.F., indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
V.F.	$9.61B	0.69	$254.92M	$0.64	26.39
Carter's	$2.90B	0.54	$91.80M	$2.48	17.24

86.8% of V.F. shares are held by institutional investors. 1.5% of V.F. shares are held by insiders. Comparatively, 3.2% of Carter's shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

V.F. pays an annual dividend of $0.36 per share and has a dividend yield of 2.1%. Carter's pays an annual dividend of $1.00 per share and has a dividend yield of 2.3%. V.F. pays out 56.3% of its earnings in the form of a dividend. Carter's pays out 40.3% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Carter's is clearly the better dividend stock, given its higher yield and lower payout ratio.

V.F. has a beta of 1.57, indicating that its share price is 57% more volatile than the broader market. Comparatively, Carter's has a beta of 0.87, indicating that its share price is 13% less volatile than the broader market.

Carter's has a net margin of 3.07% compared to V.F.'s net margin of 2.65%. V.F.'s return on equity of 21.05% beat Carter's' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
V.F.	2.65%	21.05%	3.33%
Carter's	3.07%	13.06%	4.68%

Summary

V.F. beats Carter's on 13 of the 19 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding VFC and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.

Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.

VFC vs. The Competition

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Metric	V.F.	TEXTILE Industry	Discretionary Sector	NYSE Exchange
Market Cap	$6.68B	$13.35B	$7.15B	$23.25B
Dividend Yield	2.11%	2.27%	3.08%	4.06%
P/E Ratio	26.39	14.92	20.42	31.08
Price / Sales	0.69	1.04	3.98	105.72
Price / Cash	6.70	11.05	15.18	24.45
Price / Book	3.58	2.41	3.70	4.64
Net Income	$254.92M	$537.62M	$247.03M	$1.07B
7 Day Performance	1.10%	0.77%	-0.64%	0.13%
1 Month Performance	1.09%	2.07%	0.10%	0.15%
1 Year Performance	44.42%	9.88%	2.60%	23.17%

V.F. Competitors List

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Company	MarketRank	Share Price	Analysts' Price Target	1Y Price Performance	Market Cap	Revenue	P/E Ratio	Employee Count	Indicator(s)
VFC V.F.	4.7478 of 5 stars	$16.89 -0.8%	$18.58 +10.0%	+47.1%	$6.68B	$9.61B	26.39	26,000
COLM Columbia Sportswear	2.9226 of 5 stars	$66.87 -0.2%	$62.67 -6.3%	+6.1%	$3.43B	$3.40B	21.30	9,620
BC Brunswick	4.1559 of 5 stars	$82.07 -0.6%	$87.00 +6.0%	+44.2%	$5.36B	$5.36B	N/A	14,000	Positive News
RL Ralph Lauren	4.041 of 5 stars	$412.32 +2.1%	$428.29 +3.9%	+50.5%	$24.04B	$8.11B	27.29	23,600	Analyst Forecast
PVH PVH	4.1942 of 5 stars	$82.83 +1.1%	$86.14 +4.0%	+15.9%	$3.78B	$8.95B	26.21	26,000

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This page (NYSE:VFC) was last updated on 6/24/2026 by MarketBeat.com Staff.

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V.F. (VFC) Competitors

VFC vs. COLM, BC, RL, PVH, and CRI

How does V.F. compare to Columbia Sportswear?

Summary

How does V.F. compare to Brunswick?

Summary

How does V.F. compare to Ralph Lauren?

Summary

How does V.F. compare to PVH?

Summary

How does V.F. compare to Carter's?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

VFC vs. The Competition

V.F. Competitors List

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V.F. (VFC) Competitors

VFC vs. COLM, BC, RL, PVH, and CRI

How does V.F. compare to Columbia Sportswear?

Do insiders and institutionals hold more shares of COLM or VFC?

Does the media favor COLM or VFC?

Is COLM or VFC a better dividend stock?

Is COLM or VFC more profitable?

Which has higher earnings & valuation, COLM or VFC?

Do analysts rate COLM or VFC?

Which has more volatility and risk, COLM or VFC?

Summary

How does V.F. compare to Brunswick?

Does the media prefer VFC or BC?

Which has stronger valuation & earnings, VFC or BC?

Which has more volatility and risk, VFC or BC?

Is VFC or BC a better dividend stock?

Do institutionals and insiders believe in VFC or BC?

Do analysts prefer VFC or BC?

Is VFC or BC more profitable?

Summary

How does V.F. compare to Ralph Lauren?

Do insiders and institutionals have more ownership in RL or VFC?

Does the media refer more to RL or VFC?

Do analysts rate RL or VFC?

Which has preferable valuation & earnings, RL or VFC?

Is RL or VFC more profitable?

Which has more volatility and risk, RL or VFC?

Is RL or VFC a better dividend stock?

Summary

How does V.F. compare to PVH?

Is PVH or VFC more profitable?

Which has better earnings and valuation, PVH or VFC?

Do insiders and institutionals have more ownership in PVH or VFC?

Does the media refer more to PVH or VFC?

Which has more risk & volatility, PVH or VFC?

Is PVH or VFC a better dividend stock?

Do analysts rate PVH or VFC?

Summary

How does V.F. compare to Carter's?

Does the media favor VFC or CRI?

Do analysts prefer VFC or CRI?

Which has better valuation and earnings, VFC or CRI?

Do insiders & institutionals believe in VFC or CRI?

Is VFC or CRI a better dividend stock?

Which has more volatility and risk, VFC or CRI?

Is VFC or CRI more profitable?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

VFC vs. The Competition

V.F. Competitors List

Related Companies and Tools

MarketBeat All Access Features

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools