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Carter's (CRI) Competitors

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$31.66 -0.05 (-0.15%)
Closing price 10/2/2026 03:59 PM Eastern
Extended Trading
$31.65 -0.01 (-0.04%)
As of 10/2/2026 07:30 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

CRI vs. COLM, KTB, PVH, UAA, and UA

Should you buy Carter's stock or one of its competitors? Carter's's main competitors and comparable companies include Columbia Sportswear (COLM), Kontoor Brands (KTB), PVH (PVH), Under Armour (UAA), and Under Armour (UA). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "apparel, accessories & luxury goods" industry.

How does Carter's compare to Columbia Sportswear?

Columbia Sportswear (NASDAQ:COLM) and Carter's (NYSE:CRI) are both consumer discretionary companies, but which is the superior business? We will compare the two businesses based on the strength of their institutional ownership, risk, dividends, valuation, media sentiment, earnings, analyst recommendations and profitability.

Carter's has a net margin of 6.55% compared to Columbia Sportswear's net margin of 6.05%. Carter's' return on equity of 12.78% beat Columbia Sportswear's return on equity.

Company Net Margins Return on Equity Return on Assets
Columbia Sportswear6.05% 11.20% 6.67%
Carter's 6.55%12.78%4.67%

In the previous week, Carter's had 1 more articles in the media than Columbia Sportswear. MarketBeat recorded 3 mentions for Carter's and 2 mentions for Columbia Sportswear. Columbia Sportswear's average media sentiment score of 0.55 beat Carter's' score of 0.03 indicating that Columbia Sportswear is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Columbia Sportswear
0 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Carter's
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Neutral

Columbia Sportswear pays an annual dividend of $1.20 per share and has a dividend yield of 2.1%. Carter's pays an annual dividend of $1.00 per share and has a dividend yield of 3.2%. Columbia Sportswear pays out 31.2% of its earnings in the form of a dividend. Carter's pays out 18.7% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Carter's is clearly the better dividend stock, given its higher yield and lower payout ratio.

Columbia Sportswear presently has a consensus target price of $65.40, suggesting a potential upside of 14.20%. Carter's has a consensus target price of $40.88, suggesting a potential upside of 29.09%. Given Carter's' stronger consensus rating and higher possible upside, analysts clearly believe Carter's is more favorable than Columbia Sportswear.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Columbia Sportswear
1 Sell rating(s)
3 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.17
Carter's
1 Sell rating(s)
3 Hold rating(s)
4 Buy rating(s)
2 Strong Buy rating(s)
2.70

Columbia Sportswear has a beta of 0.93, indicating that its stock price is 7% less volatile than the broader market. Comparatively, Carter's has a beta of 0.84, indicating that its stock price is 16% less volatile than the broader market.

47.8% of Columbia Sportswear shares are held by institutional investors. 51.9% of Columbia Sportswear shares are held by company insiders. Comparatively, 3.2% of Carter's shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Columbia Sportswear has higher revenue and earnings than Carter's. Carter's is trading at a lower price-to-earnings ratio than Columbia Sportswear, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Columbia Sportswear$3.40B0.86$177.22M$3.8514.88
Carter's$2.98B0.39$91.80M$5.345.93

Summary

Carter's beats Columbia Sportswear on 10 of the 19 factors compared between the two stocks.

How does Carter's compare to Kontoor Brands?

Kontoor Brands (NYSE:KTB) and Carter's (NYSE:CRI) are both consumer discretionary companies, but which is the superior stock? We will compare the two companies based on the strength of their dividends, valuation, analyst recommendations, media sentiment, profitability, institutional ownership, earnings and risk.

Kontoor Brands has higher revenue and earnings than Carter's. Carter's is trading at a lower price-to-earnings ratio than Kontoor Brands, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Kontoor Brands$3.15B1.12$227.45M$4.7913.53
Carter's$2.98B0.39$91.80M$5.345.93

93.1% of Kontoor Brands shares are owned by institutional investors. 1.8% of Kontoor Brands shares are owned by insiders. Comparatively, 3.2% of Carter's shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

Kontoor Brands has a net margin of 8.21% compared to Carter's' net margin of 6.55%. Kontoor Brands' return on equity of 59.71% beat Carter's' return on equity.

Company Net Margins Return on Equity Return on Assets
Kontoor Brands8.21% 59.71% 12.94%
Carter's 6.55%12.78%4.67%

Kontoor Brands presently has a consensus target price of $95.00, indicating a potential upside of 46.56%. Carter's has a consensus target price of $40.88, indicating a potential upside of 29.09%. Given Kontoor Brands' higher probable upside, research analysts plainly believe Kontoor Brands is more favorable than Carter's.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Kontoor Brands
1 Sell rating(s)
3 Hold rating(s)
7 Buy rating(s)
1 Strong Buy rating(s)
2.67
Carter's
1 Sell rating(s)
3 Hold rating(s)
4 Buy rating(s)
2 Strong Buy rating(s)
2.70

Kontoor Brands pays an annual dividend of $2.12 per share and has a dividend yield of 3.3%. Carter's pays an annual dividend of $1.00 per share and has a dividend yield of 3.2%. Kontoor Brands pays out 44.3% of its earnings in the form of a dividend. Carter's pays out 18.7% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Kontoor Brands has increased its dividend for 1 consecutive years. Kontoor Brands is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Kontoor Brands has a beta of 0.87, suggesting that its stock price is 13% less volatile than the broader market. Comparatively, Carter's has a beta of 0.84, suggesting that its stock price is 16% less volatile than the broader market.

In the previous week, Carter's had 1 more articles in the media than Kontoor Brands. MarketBeat recorded 3 mentions for Carter's and 2 mentions for Kontoor Brands. Kontoor Brands' average media sentiment score of 0.34 beat Carter's' score of 0.03 indicating that Kontoor Brands is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Kontoor Brands
1 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Carter's
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Neutral

Summary

Kontoor Brands beats Carter's on 14 of the 20 factors compared between the two stocks.

How does Carter's compare to PVH?

PVH (NYSE:PVH) and Carter's (NYSE:CRI) are both consumer discretionary companies, but which is the superior business? We will compare the two companies based on the strength of their analyst recommendations, profitability, valuation, institutional ownership, earnings, dividends, risk and media sentiment.

Carter's has lower revenue, but higher earnings than PVH. PVH is trading at a lower price-to-earnings ratio than Carter's, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
PVH$8.95B0.39$25.30M-$3.70N/A
Carter's$2.98B0.39$91.80M$5.345.93

PVH pays an annual dividend of $0.15 per share and has a dividend yield of 0.2%. Carter's pays an annual dividend of $1.00 per share and has a dividend yield of 3.2%. PVH pays out -4.1% of its earnings in the form of a dividend. Carter's pays out 18.7% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.

97.3% of PVH shares are held by institutional investors. 1.5% of PVH shares are held by insiders. Comparatively, 3.2% of Carter's shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

Carter's has a net margin of 6.55% compared to PVH's net margin of -1.89%. Carter's' return on equity of 12.78% beat PVH's return on equity.

Company Net Margins Return on Equity Return on Assets
PVH-1.89% 11.94% 5.04%
Carter's 6.55%12.78%4.67%

In the previous week, PVH and PVH both had 3 articles in the media. PVH's average media sentiment score of 1.01 beat Carter's' score of 0.03 indicating that PVH is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
PVH
1 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Carter's
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Neutral

PVH has a beta of 1.76, suggesting that its stock price is 76% more volatile than the broader market. Comparatively, Carter's has a beta of 0.84, suggesting that its stock price is 16% less volatile than the broader market.

PVH currently has a consensus price target of $86.55, indicating a potential upside of 14.48%. Carter's has a consensus price target of $40.88, indicating a potential upside of 29.09%. Given Carter's' stronger consensus rating and higher possible upside, analysts clearly believe Carter's is more favorable than PVH.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
PVH
3 Sell rating(s)
5 Hold rating(s)
6 Buy rating(s)
0 Strong Buy rating(s)
2.21
Carter's
1 Sell rating(s)
3 Hold rating(s)
4 Buy rating(s)
2 Strong Buy rating(s)
2.70

Summary

Carter's beats PVH on 11 of the 18 factors compared between the two stocks.

How does Carter's compare to Under Armour?

Under Armour (NYSE:UAA) and Carter's (NYSE:CRI) are both small-cap consumer discretionary companies, but which is the better stock? We will compare the two companies based on the strength of their profitability, analyst recommendations, dividends, media sentiment, institutional ownership, earnings, risk and valuation.

Under Armour presently has a consensus price target of $5.77, indicating a potential upside of 22.39%. Carter's has a consensus price target of $40.88, indicating a potential upside of 29.09%. Given Carter's' stronger consensus rating and higher possible upside, analysts clearly believe Carter's is more favorable than Under Armour.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Under Armour
4 Sell rating(s)
10 Hold rating(s)
1 Buy rating(s)
1 Strong Buy rating(s)
1.94
Carter's
1 Sell rating(s)
3 Hold rating(s)
4 Buy rating(s)
2 Strong Buy rating(s)
2.70

In the previous week, Under Armour had 2 more articles in the media than Carter's. MarketBeat recorded 5 mentions for Under Armour and 3 mentions for Carter's. Under Armour's average media sentiment score of 0.95 beat Carter's' score of 0.03 indicating that Under Armour is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Under Armour
2 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Carter's
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Neutral

Carter's has lower revenue, but higher earnings than Under Armour. Under Armour is trading at a lower price-to-earnings ratio than Carter's, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Under Armour$4.97B0.41-$495.64M-$1.15N/A
Carter's$2.98B0.39$91.80M$5.345.93

Under Armour has a beta of 1.62, meaning that its share price is 62% more volatile than the broader market. Comparatively, Carter's has a beta of 0.84, meaning that its share price is 16% less volatile than the broader market.

Carter's has a net margin of 6.55% compared to Under Armour's net margin of -9.99%. Carter's' return on equity of 12.78% beat Under Armour's return on equity.

Company Net Margins Return on Equity Return on Assets
Under Armour-9.99% 4.04% 1.37%
Carter's 6.55%12.78%4.67%

34.6% of Under Armour shares are held by institutional investors. 15.7% of Under Armour shares are held by insiders. Comparatively, 3.2% of Carter's shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Summary

Carter's beats Under Armour on 10 of the 17 factors compared between the two stocks.

How does Carter's compare to Under Armour?

Under Armour (NYSE:UA) and Carter's (NYSE:CRI) are both small-cap consumer discretionary companies, but which is the superior business? We will compare the two companies based on the strength of their risk, media sentiment, valuation, earnings, dividends, institutional ownership, profitability and analyst recommendations.

36.4% of Under Armour shares are held by institutional investors. 15.6% of Under Armour shares are held by company insiders. Comparatively, 3.2% of Carter's shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Under Armour presently has a consensus target price of $5.50, indicating a potential upside of 19.96%. Carter's has a consensus target price of $40.88, indicating a potential upside of 29.09%. Given Carter's' stronger consensus rating and higher possible upside, analysts clearly believe Carter's is more favorable than Under Armour.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Under Armour
2 Sell rating(s)
1 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.33
Carter's
1 Sell rating(s)
3 Hold rating(s)
4 Buy rating(s)
2 Strong Buy rating(s)
2.70

Carter's has a net margin of 6.55% compared to Under Armour's net margin of -9.99%. Carter's' return on equity of 12.78% beat Under Armour's return on equity.

Company Net Margins Return on Equity Return on Assets
Under Armour-9.99% 4.04% 1.37%
Carter's 6.55%12.78%4.67%

Under Armour has a beta of 1.53, indicating that its stock price is 53% more volatile than the broader market. Comparatively, Carter's has a beta of 0.84, indicating that its stock price is 16% less volatile than the broader market.

In the previous week, Carter's had 3 more articles in the media than Under Armour. MarketBeat recorded 3 mentions for Carter's and 0 mentions for Under Armour. Under Armour's average media sentiment score of 0.38 beat Carter's' score of 0.03 indicating that Under Armour is being referred to more favorably in the media.

Company Overall Sentiment
Under Armour Neutral
Carter's Neutral

Carter's has lower revenue, but higher earnings than Under Armour. Under Armour is trading at a lower price-to-earnings ratio than Carter's, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Under Armour$4.97B0.40-$495.64M-$1.15N/A
Carter's$2.98B0.39$91.80M$5.345.93

Summary

Carter's beats Under Armour on 11 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding CRI and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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CRI vs. The Competition

MetricCarter'sTextiles, Apparel & Luxury Goods IndustryConsumer Discretionary SectorNYSE Exchange
Market Cap$1.16B$9.78B$12.30B$22.63B
Dividend Yield3.19%2.71%71.69%3.73%
P/E Ratio5.9322.1844.3227.75
Price / Sales0.399.1491.6496.38
Price / Cash6.31187.9328.2138.88
Price / Book1.253.643.954.64
Net Income$91.80M$462.82M$446.73M$1.08B
7 Day Performance1.31%-0.37%-0.87%-1.06%
1 Month Performance-4.40%-2.45%-4.46%-5.49%
1 Year Performance5.83%3.06%-7.88%5.13%

Carter's Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
CRI
Carter's
4.2134 of 5 stars
$31.66
-0.1%
$40.88
+29.1%
+7.1%$1.16B$2.98B5.9315,400
COLM
Columbia Sportswear
3.9222 of 5 stars
$58.34
-0.6%
$65.40
+12.1%
+6.6%$2.98B$3.40B15.159,620
KTB
Kontoor Brands
4.6699 of 5 stars
$64.17
-1.2%
$95.00
+48.1%
-21.6%$3.51B$3.15B13.4010,600
PVH
PVH
4.0318 of 5 stars
$75.73
+0.0%
$86.55
+14.3%
-8.4%$3.49B$8.95BN/A26,000
UAA
Under Armour
3.8083 of 5 stars
$4.27
-0.3%
$5.77
+35.2%
-7.3%$1.83B$4.97BN/A14,100

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This page (NYSE:CRI) was last updated on 10/3/2026 by MarketBeat.com Staff.
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