Zeta Global (ZETA) Competitors $18.56 -0.21 (-1.12%) As of 03:31 PM Eastern This is a fair market value price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestTrendsBuy This Stock ZETA vs. GEN, NTNX, RBRK, U, BSY, OKTA, TWLO, NBIS, DOCU, and DTShould you be buying Zeta Global stock or one of its competitors? The main competitors of Zeta Global include Gen Digital (GEN), Nutanix (NTNX), Rubrik (RBRK), Unity Software (U), Bentley Systems (BSY), Okta (OKTA), Twilio (TWLO), Nebius Group (NBIS), Docusign (DOCU), and Dynatrace (DT). These companies are all part of the "computer software" industry. Zeta Global vs. Its Competitors Gen Digital Nutanix Rubrik Unity Software Bentley Systems Okta Twilio Nebius Group Docusign Dynatrace Gen Digital (NASDAQ:GEN) and Zeta Global (NYSE:ZETA) are both business services companies, but which is the better business? We will compare the two companies based on the strength of their dividends, media sentiment, institutional ownership, profitability, earnings, analyst recommendations, valuation and risk. Does the media refer more to GEN or ZETA? In the previous week, Gen Digital had 4 more articles in the media than Zeta Global. MarketBeat recorded 20 mentions for Gen Digital and 16 mentions for Zeta Global. Zeta Global's average media sentiment score of 1.13 beat Gen Digital's score of 1.11 indicating that Zeta Global is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Gen Digital 12 Very Positive mention(s) 1 Positive mention(s) 6 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Zeta Global 9 Very Positive mention(s) 1 Positive mention(s) 5 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Do analysts recommend GEN or ZETA? Gen Digital currently has a consensus target price of $36.50, suggesting a potential upside of 23.83%. Zeta Global has a consensus target price of $30.14, suggesting a potential upside of 62.10%. Given Zeta Global's higher possible upside, analysts clearly believe Zeta Global is more favorable than Gen Digital.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Gen Digital 0 Sell rating(s) 3 Hold rating(s) 3 Buy rating(s) 1 Strong Buy rating(s) 2.71Zeta Global 0 Sell rating(s) 5 Hold rating(s) 11 Buy rating(s) 0 Strong Buy rating(s) 2.69 Which has higher valuation and earnings, GEN or ZETA? Gen Digital has higher revenue and earnings than Zeta Global. Zeta Global is trading at a lower price-to-earnings ratio than Gen Digital, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioGen Digital$3.94B4.61$643M$0.9730.39Zeta Global$1.16B3.83-$69.77M-$0.19-97.87 Is GEN or ZETA more profitable? Gen Digital has a net margin of 14.12% compared to Zeta Global's net margin of -3.16%. Gen Digital's return on equity of 57.99% beat Zeta Global's return on equity.Company Net Margins Return on Equity Return on Assets Gen Digital14.12% 57.99% 8.22% Zeta Global -3.16%-4.54%-2.72% Which has more risk and volatility, GEN or ZETA? Gen Digital has a beta of 0.99, indicating that its stock price is 1% less volatile than the S&P 500. Comparatively, Zeta Global has a beta of 1.3, indicating that its stock price is 30% more volatile than the S&P 500. Do insiders and institutionals have more ownership in GEN or ZETA? 81.4% of Gen Digital shares are owned by institutional investors. Comparatively, 87.8% of Zeta Global shares are owned by institutional investors. 9.3% of Gen Digital shares are owned by insiders. Comparatively, 13.0% of Zeta Global shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth. SummaryGen Digital beats Zeta Global on 11 of the 17 factors compared between the two stocks. Get Zeta Global News Delivered to You Automatically Sign up to receive the latest news and ratings for ZETA and its competitors with MarketBeat's FREE daily newsletter. Subscribe Now View SMS TermsBy entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding ZETA and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart ZETA vs. The Competition Export to ExcelMetricZeta GlobalTechnology Services IndustryBusiness SectorNYSE ExchangeMarket Cap$4.43B$2.67B$26.09B$21.28BDividend YieldN/A1.58%2.74%3.49%P/E Ratio-97.9123.0426.8929.34Price / Sales3.8351.731,167.3762.99Price / CashN/A40.0325.6318.29Price / Book6.576.976.145.28Net Income-$69.77M$34.86M$198.30M$998.51M7 Day Performance-5.03%-3.45%-1.15%-0.23%1 Month Performance17.99%-0.43%8.33%5.36%1 Year Performance-25.26%66.47%50.25%14.47% Zeta Global Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)ZETAZeta Global3.9763 of 5 stars$18.56-1.1%$30.14+62.4%-26.7%$4.41B$1.16B-97.612,191Positive NewsGENGen Digital3.9598 of 5 stars$30.200.0%$35.33+17.0%+13.7%$18.60B$3.94B31.133,500Positive NewsAnalyst ForecastNTNXNutanix4.9761 of 5 stars$67.21+1.7%$89.07+32.5%+9.8%$18.02B$2.54B105.027,150Positive NewsRBRKRubrik3.3217 of 5 stars$89.54-3.8%$100.38+12.1%+166.9%$17.32B$886.54M-31.643,200News CoveragePositive NewsUpcoming EarningsUUnity Software1.701 of 5 stars$39.39-1.9%$31.20-20.8%+134.1%$16.64B$1.78B-37.164,987Insider TradeBSYBentley Systems4.4624 of 5 stars$55.65+1.2%$56.60+1.7%+9.7%$16.25B$1.42B70.445,500Positive NewsOKTAOkta4.9855 of 5 stars$92.77+0.2%$118.25+27.5%+18.1%$16.24B$2.61B109.145,914Analyst RevisionTWLOTwilio3.9571 of 5 stars$105.73-0.6%$129.32+22.3%+72.1%$16.22B$4.46B881.165,535Positive NewsShort Interest ↑NBISNebius Group0.7284 of 5 stars$68.32-5.2%$70.80+3.6%N/A$16.11B$117.50M-119.861,371Earnings ReportUpcoming EarningsDOCUDocusign4.8571 of 5 stars$76.66+1.5%$89.77+17.1%+31.1%$15.49B$3.03B14.496,838Analyst ForecastDTDynatrace4.9681 of 5 stars$50.59-0.6%$62.72+24.0%+1.1%$15.25B$1.78B31.045,200Positive NewsAnalyst Downgrade Related Companies and Tools Related Companies Gen Digital Competitors Nutanix Competitors Rubrik Competitors Unity Software Competitors Bentley Systems Competitors Okta Competitors Twilio Competitors Nebius Group Competitors Docusign Competitors Dynatrace Competitors Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:ZETA) was last updated on 9/4/2025 by MarketBeat.com Staff From Our PartnersCapital Gains Tax Strategies for SeniorsCapital gains taxes can take a bite out of your retirement income—unless you have a smart strategy. 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