Lvz, Inc. Top Holdings and 13F Report (2024)

About Lvz, Inc.

Investment Activity

Lvz, Inc. has $733.50 million in total holdings as of June 30, 2024.
Lvz, Inc. owns shares of 143 different stocks, but just 10 companies or ETFs make up 80% of its holdings.
Approximately 2.29% of the portfolio was purchased this quarter.
About 2.06% of the portfolio was sold this quarter.
This quarter, Lvz, Inc. has purchased 144 new stocks and bought additional shares in 55 stocks.
Lvz, Inc. sold shares of 46 stocks and completely divested from 10 stocks this quarter.

Largest Holdings

iShares S&P 500 Growth ETF: $90,678,957
First Trust SMID Cap Rising Dividend Archievers ETF: $90,667,565
iShares S&P 500 Value ETF: $79,141,187
Dimensional US High Profitability ETF: $65,388,090
iShares Core S&P Mid-Cap ETF: $62,804,439

Largest New Holdings this Quarter

iShares Core MSCI Emerging Markets ETF: $2,124,231 Holding
Technology Select Sector SPDR Fund: $880,263 Holding
Financial Select Sector SPDR Fund: $824,095 Holding
FT Vest U.S. Equity Deep Buffer ETF - November: $464,736 Holding
Alphabet: $440,074 Holding

Largest Purchases this Quarter

iShares Core MSCI Emerging Markets ETF: 39,683 shares (about $2.12M)
iShares Core S&P Total U.S. Stock Market ETF: 11,050 shares (about $1.31M)
First Trust TCW Opportunistic Fixed Income ETF: 24,951 shares (about $1.07M)
iShares iBoxx $ Investment Grade Corporate Bond ETF: 9,781 shares (about $1.05M)
iShares Core U.S. Aggregate Bond ETF: 10,724 shares (about $1.04M)

Largest Sales this Quarter

iShares Core S&P Mid-Cap ETF: 30,508 shares (about $1.79M)
iShares Core S&P Small-Cap ETF: 14,475 shares (about $1.54M)
JPMorgan Ultra-Short Income ETF: 6,198 shares (about $312.82K)
iShares S&P 100 ETF: 1,136 shares (about $300.24K)
iShares Core S&P 500 ETF: 501 shares (about $274.16K)

Sector Allocation Over Time

Selling

Neutral

Buying

Latest 13F Holdings and Changes Since Previous Quarterly Filing

Issuer Name	Holdings Value	Approximate Purchase/Sale	Change in Shares	Shares Held	% of Portfolio	Sector
IVW iShares S&P 500 Growth ETF	$90,678,957	$151,581 ▲	0.2%	979,889	12.4%	ETF
SDVY First Trust SMID Cap Rising Dividend Archievers ETF	$90,667,565	$762,299 ▲	0.8%	2,716,224	12.4%	ETF
IVE iShares S&P 500 Value ETF	$79,141,187	$947,726 ▲	1.2%	434,818	10.8%	ETF
DUHP Dimensional US High Profitability ETF	$65,388,090	$643,511 ▲	1.0%	2,044,017	8.9%	ETF
IJH iShares Core S&P Mid-Cap ETF	$62,804,439	$1,785,329 ▼	-2.8%	1,073,213	8.6%	ETF
DFAI Dimensional International Core Equity Market ETF	$55,993,266	$470,062 ▲	0.8%	1,887,201	7.6%	ETF
FIXD First Trust TCW Opportunistic Fixed Income ETF	$55,390,955	$1,074,140 ▲	2.0%	1,286,666	7.6%	Manufacturing
LQD iShares iBoxx $ Investment Grade Corporate Bond ETF	$42,111,875	$1,047,741 ▲	2.6%	393,128	5.7%	Finance
IJR iShares Core S&P Small-Cap ETF	$36,597,563	$1,543,902 ▼	-4.0%	343,124	5.0%	ETF
AGG iShares Core U.S. Aggregate Bond ETF	$29,633,267	$1,040,980 ▲	3.6%	305,277	4.0%	Finance
BIBL Inspire 100 ETF	$6,987,304	$263,923 ▼	-3.6%	183,973	1.0%	ETF
IVV iShares Core S&P 500 ETF	$5,541,787	$274,162 ▼	-4.7%	10,127	0.8%	ETF
AAPL Apple	$5,032,103	$891,760 ▲	21.5%	23,892	0.7%	Computer and Technology
DFUS Dimensional U.S. Equity ETF	$4,136,696	$29,190 ▲	0.7%	70,292	0.6%	ETF
ITOT iShares Core S&P Total U.S. Stock Market ETF	$4,056,977	$1,312,534 ▲	47.8%	34,155	0.6%	ETF
IBD Inspire Corporate Bond ETF	$3,998,297	$76,280 ▼	-1.9%	171,454	0.5%	ETF
DFCF Dimensional Core Fixed Income ETF	$3,469,245	$125,824 ▲	3.8%	83,516	0.5%	ETF
HYG iShares iBoxx $ High Yield Corporate Bond ETF	$2,799,642	$47,287 ▼	-1.7%	36,293	0.4%	ETF
ISMD Inspire Small/Mid Cap ETF	$2,787,042	$96,617 ▼	-3.4%	80,481	0.4%	ETF
FTC First Trust Large Cap Growth AlphaDEX Fund	$2,761,510	$74,255 ▼	-2.6%	22,537	0.4%	ETF
TPLC Timothy Plan US Large/Mid Cap Core ETF	$2,719,193	$103,227 ▼	-3.7%	67,014	0.4%	ETF
TPIF Timothy Plan International ETF	$2,670,480	$83,997 ▼	-3.0%	100,687	0.4%	ETF
IJJ iShares S&P Mid-Cap 400 Value ETF	$2,651,168	$36,080 ▲	1.4%	23,367	0.4%	ETF
FTA First Trust Large Cap Value AlphaDEX Fund	$2,619,806	$71,172 ▼	-2.6%	35,595	0.4%	Manufacturing
AMZN Amazon.com	$2,506,453	$17,006 ▲	0.7%	12,970	0.3%	Retail/Wholesale
TPHD Timothy Plan High Dividend Stock ETF	$2,224,368	$80,641 ▼	-3.5%	63,580	0.3%	ETF
OEF iShares S&P 100 ETF	$2,218,799	$300,245 ▼	-11.9%	8,395	0.3%	ETF
FQAL Fidelity Quality Factor ETF	$2,204,883	$200,026 ▼	-8.3%	35,957	0.3%	ETF
FVAL Fidelity Value Factor ETF	$2,140,056	$201,314 ▼	-8.6%	37,164	0.3%	ETF
IEMG iShares Core MSCI Emerging Markets ETF	$2,124,231	$2,124,231 ▲	New Holding	39,683	0.3%	ETF
DFAS Dimensional U.S. Small Cap ETF	$2,068,815	$27,817 ▲	1.4%	34,434	0.3%	ETF
FEX First Trust Large Cap Core AlphaDEX Fund	$2,057,579	$53,151 ▼	-2.5%	21,214	0.3%	ETF
INCM Franklin Income Focus ETF	$1,897,535	$44,846 ▲	2.4%	73,369	0.3%	ETF
MSFT Microsoft	$1,742,576	$314,638 ▲	22.0%	3,899	0.2%	Computer and Technology
FNX First Trust Mid Cap Core AlphaDEX Fund	$1,677,367	$39,503 ▼	-2.3%	15,456	0.2%	Manufacturing
FDT First Trust Developed Markets ex-US AlphaDEX Fund	$1,610,945	$37,936 ▼	-2.3%	29,258	0.2%	Manufacturing
SYK Stryker	$1,338,544	$258,250 ▲	23.9%	3,934	0.2%	Medical
XLC Communication Services Select Sector SPDR Fund	$1,312,576	$23,128 ▲	1.8%	15,323	0.2%	ETF
IEFA iShares Core MSCI EAFE ETF	$1,285,772	$66,246 ▲	5.4%	17,701	0.2%	ETF
SO Southern	$1,272,120	$4,732 ▼	-0.4%	16,400	0.2%	Utilities
JPM JPMorgan Chase & Co.	$1,251,694	$188,290 ▲	17.7%	6,189	0.2%	Finance
HYLS First Trust Exchange-Traded Fund IV First Trust Tactical High Yield ETF	$1,241,084	$73,175 ▼	-5.6%	30,546	0.2%	Manufacturing
FYX First Trust Small Cap Core AlphaDEX Fund	$1,043,220	$16,374 ▼	-1.5%	11,532	0.1%	Manufacturing
NEAR BlackRock Short Duration Bond ETF	$1,019,855	$59,340 ▼	-5.5%	20,263	0.1%	ETF
FDVV Fidelity High Dividend ETF	$956,230	$74,708 ▼	-7.2%	20,441	0.1%	ETF
FTHI First Trust BuyWrite Income ETF	$931,675	$179,199 ▲	23.8%	41,463	0.1%	ETF
CASS Cass Information Systems	$914,678		0.0%	22,827	0.1%	Computer and Technology
JPST JPMorgan Ultra-Short Income ETF	$903,675	$312,816 ▼	-25.7%	17,905	0.1%	ETF
AMAT Applied Materials	$880,479		0.0%	3,731	0.1%	Computer and Technology
XLK Technology Select Sector SPDR Fund	$880,263	$880,263 ▲	New Holding	3,891	0.1%	ETF
XLF Financial Select Sector SPDR Fund	$824,095	$824,095 ▲	New Holding	20,046	0.1%	ETF
V Visa	$768,374	$1,050 ▲	0.1%	2,927	0.1%	Business Services
GNTX Gentex	$765,866	$23,597 ▼	-3.0%	22,719	0.1%	Auto/Tires/Trucks
LLY Eli Lilly and Company	$742,412	$9,054 ▼	-1.2%	820	0.1%	Medical
NVDA NVIDIA	$628,077	$558,153 ▲	798.2%	5,084	0.1%	Computer and Technology
MLPA Global X MLP ETF	$617,890	$42,292 ▼	-6.4%	12,740	0.1%	ETF
SPY SPDR S&P 500 ETF Trust	$590,479		0.0%	1,085	0.1%	Finance
STK Columbia Seligman Premium Technology Growth Fund	$585,571	$5,493 ▼	-0.9%	17,590	0.1%	Financial Services
GD General Dynamics	$571,347		0.0%	1,969	0.1%	Aerospace
GSLC Goldman Sachs ActiveBeta U.S. Large Cap Equity ETF	$568,311	$71,333 ▲	14.4%	5,314	0.1%	ETF
FFEB FT Vest U.S. Equity Buffer ETF - February	$565,925		0.0%	12,095	0.1%	ETF
PG Procter & Gamble	$559,689	$5,112 ▼	-0.9%	3,394	0.1%	Consumer Staples
ANET Arista Networks	$557,263	$193,114 ▲	53.0%	1,590	0.1%	Computer and Technology
WMT Walmart	$529,731	$9,682 ▲	1.9%	7,824	0.1%	Retail/Wholesale
FI Fiserv	$529,092	$272,743 ▲	106.4%	3,550	0.1%	Business Services
JEPI JPMorgan Equity Premium Income ETF	$492,946	$23,182 ▼	-4.5%	8,697	0.1%	ETF
FMB First Trust Managed Municipal ETF	$492,882	$45,954 ▲	10.3%	9,653	0.1%	Manufacturing
BJ BJ's Wholesale Club	$488,917	$71,853 ▼	-12.8%	5,566	0.1%	Consumer Discretionary
ETN Eaton	$485,062		0.0%	1,547	0.1%	Industrial Products
FPE First Trust Preferred Securities and Income ETF	$477,765	$31,231 ▼	-6.1%	27,521	0.1%	ETF
IBM International Business Machines	$469,213	$36,319 ▲	8.4%	2,713	0.1%	Computer and Technology
DNOV FT Vest U.S. Equity Deep Buffer ETF - November	$464,736	$464,736 ▲	New Holding	11,220	0.1%	ETF
XOM Exxon Mobil	$461,643	$42,595 ▲	10.2%	4,010	0.1%	Oils/Energy
QQQ Invesco QQQ	$456,113		0.0%	952	0.1%	Finance
WEC WEC Energy Group	$449,419	$3,923 ▼	-0.9%	5,728	0.1%	Utilities
APPF AppFolio	$440,960	$245 ▲	0.1%	1,803	0.1%	Computer and Technology
GOOGL Alphabet	$440,074	$440,074 ▲	New Holding	2,416	0.1%	Computer and Technology
RDVY First Trust NASDAQ Rising Dividend Achievers	$429,295	$42,596 ▼	-9.0%	7,841	0.1%	Manufacturing
NLY Annaly Capital Management	$424,047	$22,529 ▼	-5.0%	22,248	0.1%	Finance
PLAB Photronics	$416,800	$118,219 ▲	39.6%	16,895	0.1%	Computer and Technology
MPC Marathon Petroleum	$415,074		0.0%	2,393	0.1%	Oils/Energy
ISTB iShares Core 1-5 Year USD Bond ETF	$398,524	$43,865 ▼	-9.9%	8,413	0.1%	Manufacturing
CII BlackRock Enhanced Capital and Income Fund	$392,384		0.0%	19,629	0.1%	Financial Services
DIS Walt Disney	$391,805	$993 ▲	0.3%	3,946	0.1%	Consumer Discretionary
C Citigroup	$388,883	$254 ▲	0.1%	6,128	0.1%	Finance
CSCO Cisco Systems	$351,761	$1,568 ▲	0.4%	7,404	0.0%	Computer and Technology
TSLA Tesla	$350,563	$3,957 ▼	-1.1%	1,772	0.0%	Auto/Tires/Trucks
DJUL FT Vest U.S. Equity Deep Buffer ETF - July	$343,761	$5,969 ▲	1.8%	8,638	0.0%	ETF
IG Principal Investment Grade Corporate Active ETF	$340,448	$15,037 ▼	-4.2%	16,641	0.0%	ETF
VVV Valvoline	$338,688	$1,685 ▲	0.5%	7,840	0.0%	Basic Materials
HD Home Depot	$338,044	$92,945 ▲	37.9%	982	0.0%	Retail/Wholesale
SUSA iShares MSCI USA ESG Select ETF	$333,289		0.0%	2,966	0.0%	ETF
ROP Roper Technologies	$333,123	$2,818 ▲	0.9%	591	0.0%	Computer and Technology
SLQD iShares 0-5 Year Investment Grade Corporate Bond ETF	$321,258	$34,524 ▼	-9.7%	6,523	0.0%	Manufacturing
BRK.B Berkshire Hathaway	$318,524	$12,611 ▼	-3.8%	783	0.0%	Finance
DKS DICK'S Sporting Goods	$317,978	$859 ▼	-0.3%	1,480	0.0%	Retail/Wholesale
GOF Guggenheim Strategic Opportunities Fund	$308,861		0.0%	20,715	0.0%	Financial Services
SN SharkNinja	$308,190	$601 ▲	0.2%	4,101	0.0%	Consumer Discretionary
PGR Progressive	$305,126	$1,246 ▲	0.4%	1,469	0.0%	Finance
EMR Emerson Electric	$300,627		0.0%	2,729	0.0%	Industrial Products