Southern Capital Advisors, LLC Top Holdings and 13F Report (2024)

About Southern Capital Advisors, LLC

Investment Activity

Southern Capital Advisors, LLC has $180.31 million in total holdings as of September 30, 2024.
Southern Capital Advisors, LLC owns shares of 78 different stocks, but just 20 companies or ETFs make up 80% of its holdings.
Approximately 7.94% of the portfolio was purchased this quarter.
About 4.40% of the portfolio was sold this quarter.
This quarter, Southern Capital Advisors, LLC has purchased 74 new stocks and bought additional shares in 46 stocks.
Southern Capital Advisors, LLC sold shares of 16 stocks and completely divested from 5 stocks this quarter.

Largest Holdings

iShares Core S&P U.S. Value ETF: $25,431,469
iShares Core S&P 500 ETF: $19,973,577
iShares Core S&P Small-Cap ETF: $14,113,460
iShares Core MSCI EAFE ETF: $11,947,686
United Parcel Service: $10,140,394

Largest New Holdings this Quarter

89832Q109 - Truist Financial: $1,941,926 Holding
14040H105 - Capital One Financial: $1,755,349 Holding
042068205 - ARM HOLDINGS PLC: $1,612,633 Holding
464287788 - iShares U.S. Financials ETF: $555,863 Holding
464288794 - iShares U.S. Broker-Dealers & Securities Exchanges ETF: $528,368 Holding

Largest Purchases this Quarter

iShares Core S&P Small-Cap ETF: 20,746 shares (about $2.17M)
Truist Financial: 47,191 shares (about $1.94M)
Capital One Financial: 9,790 shares (about $1.76M)
ARM HOLDINGS PLC: 15,101 shares (about $1.61M)
iShares Core S&P U.S. Value ETF: 9,212 shares (about $850.18K)

Largest Sales this Quarter

Intuit: 2,831 shares (about $1.74M)
iShares Russell Mid-Cap Growth ETF: 5,436 shares (about $638.67K)
iShares S&P 500 Growth ETF: 5,367 shares (about $498.22K)
Walmart: 3,807 shares (about $334.21K)
GE VERNOVA INC: 776 shares (about $236.90K)

Sector Allocation Over Time

Selling

Neutral

Buying

Latest 13F Holdings and Changes Since Previous Quarterly Filing

Issuer Name	Holdings Value	Approximate Purchase/Sale	Change in Shares	Shares Held	% of Portfolio	Sector
IUSV iShares Core S&P U.S. Value ETF	$25,431,469	$850,177 ▲	3.5%	275,560	14.1%	Manufacturing
IVV iShares Core S&P 500 ETF	$19,973,577	$454,583 ▲	2.3%	35,546	11.1%	ETF
IJR iShares Core S&P Small-Cap ETF	$14,113,460	$2,169,403 ▲	18.2%	134,967	7.8%	ETF
IEFA iShares Core MSCI EAFE ETF	$11,947,686	$561,023 ▲	4.9%	157,933	6.6%	ETF
UPS United Parcel Service	$10,140,394	$51,475 ▲	0.5%	92,194	5.6%	Transportation
IWP iShares Russell Mid-Cap Growth ETF	$9,916,950	$638,674 ▼	-6.1%	84,407	5.5%	ETF
FTEC Fidelity MSCI Information Technology Index ETF	$6,767,769	$11,773 ▼	-0.2%	41,965	3.8%	ETF
IYG iShares U.S. Financial Services ETF	$4,760,590	$129,057 ▲	2.8%	60,606	2.6%	ETF
IEMG iShares Core MSCI Emerging Markets ETF	$4,426,798	$273,575 ▲	6.6%	82,023	2.5%	ETF
FCOM Fidelity MSCI Communication Services Index ETF	$4,382,933	$101,493 ▼	-2.3%	77,905	2.4%	ETF
AAPL Apple	$4,361,824	$62,198 ▼	-1.4%	19,636	2.4%	Computer and Technology
AFL Aflac	$4,039,572	$418,412 ▲	11.6%	36,330	2.2%	Finance
IYJ iShares U.S. Industrials ETF	$3,999,435	$87,612 ▲	2.2%	30,722	2.2%	ETF
PG Procter & Gamble	$3,878,755	$62,203 ▲	1.6%	22,760	2.2%	Consumer Staples
IYC iShares U.S. Consumer Discretionary ETF	$3,657,390	$160,841 ▼	-4.2%	41,408	2.0%	ETF
MSFT Microsoft	$3,415,925	$140,766 ▲	4.3%	9,100	1.9%	Computer and Technology
IVE iShares S&P 500 Value ETF	$3,316,345	$440,629 ▲	15.3%	17,401	1.8%	ETF
IVW iShares S&P 500 Growth ETF	$2,956,898	$498,216 ▼	-14.4%	31,853	1.6%	ETF
WMT Walmart	$2,573,534	$334,213 ▼	-11.5%	29,315	1.4%	Retail/Wholesale
FUTY Fidelity MSCI Utilities Index ETF	$2,540,337	$366,283 ▲	16.8%	49,859	1.4%	ETF
TFC Truist Financial	$1,941,926	$1,941,926 ▲	New Holding	47,191	1.1%	Finance
COF Capital One Financial	$1,755,349	$1,755,349 ▲	New Holding	9,790	1.0%	Finance
GE GE Aerospace	$1,626,537	$225,157 ▼	-12.2%	8,127	0.9%	Industrials
ARM HOLDINGS PLC	$1,612,633	$1,612,633 ▲	New Holding	15,101	0.9%	SPONSORED ADS
VUG Vanguard Growth ETF	$1,472,734	$2,225 ▲	0.2%	3,972	0.8%	ETF
IWM iShares Russell 2000 ETF	$1,466,898	$384,230 ▲	35.5%	7,353	0.8%	Finance
IWR iShares Russell Mid-Cap ETF	$1,412,251	$11,314 ▼	-0.8%	16,601	0.8%	ETF
BLACKROCK INC	$1,370,309	$946 ▼	-0.1%	1,448	0.8%	COM
FDIS Fidelity MSCI Consumer Discretionary Index ETF	$1,326,817	$170,711 ▲	14.8%	15,700	0.7%	ETF
AMZN Amazon.com	$915,340	$381 ▲	0.0%	4,811	0.5%	Retail/Wholesale
ORCL Oracle	$754,303	$1,538 ▲	0.2%	5,395	0.4%	Computer and Technology
VGT Vanguard Information Technology ETF	$711,605	$168,681 ▼	-19.2%	1,312	0.4%	ETF
XOM Exxon Mobil	$680,465	$15,103 ▲	2.3%	5,722	0.4%	Energy
PSTP Innovator Power Buffer Step-Up Strategy ETF	$629,941	$6,595 ▲	1.1%	20,059	0.3%	ETF
BUFF Innovator Laddered Fund of U.S. Equity Power Buffer ETFs	$620,060	$1,543 ▼	-0.2%	14,064	0.3%	ETF
SFLR Innovator Equity Managed Floor ETF	$609,792	$4,866 ▲	0.8%	19,426	0.3%	ETF
FHLC Fidelity MSCI Health Care Index ETF	$609,578	$11,410 ▲	1.9%	8,922	0.3%	ETF
TSCO Tractor Supply	$607,443	$2,369 ▲	0.4%	11,024	0.3%	Retail/Wholesale
MRK Merck & Co., Inc.	$583,169	$70,192 ▲	13.7%	6,497	0.3%	Medical
IYF iShares U.S. Financials ETF	$555,863	$555,863 ▲	New Holding	4,926	0.3%	ETF
BA Boeing	$542,178	$5,287 ▲	1.0%	3,179	0.3%	Aerospace
JPM JPMorgan Chase & Co.	$540,514	$26,253 ▲	5.1%	2,203	0.3%	Finance
IAI iShares U.S. Broker-Dealers & Securities Exchanges ETF	$528,368	$528,368 ▲	New Holding	3,771	0.3%	ETF
NVDA NVIDIA	$527,596	$11,705 ▲	2.3%	4,868	0.3%	Computer and Technology
HD Home Depot	$473,427	$1,832 ▲	0.4%	1,292	0.3%	Retail/Wholesale
FSTA Fidelity MSCI Consumer Staples Index ETF	$416,296	$2,301 ▲	0.6%	8,142	0.2%	ETF
IBM International Business Machines	$415,240	$1,492 ▲	0.4%	1,670	0.2%	Computer and Technology
LOW Lowe's Companies	$410,294	$1,166 ▲	0.3%	1,759	0.2%	Retail/Wholesale
FHN First Horizon	$406,234	$2,059 ▲	0.5%	20,918	0.2%	Finance
GE VERNOVA INC	$399,923	$236,901 ▼	-37.2%	1,310	0.2%	COM
INTU Intuit	$385,848	$1,739,388 ▼	-81.8%	628	0.2%	Computer and Technology
AZO AutoZone	$381,278		0.0%	100	0.2%	Retail/Wholesale
USMV iShares MSCI USA Min Vol Factor ETF	$371,867	$1,218 ▲	0.3%	3,970	0.2%	ETF
AMGN Amgen	$363,891		0.0%	1,168	0.2%	Medical
CVX Chevron	$340,730	$47,839 ▲	16.3%	2,037	0.2%	Energy
RTX RTX	$339,205	$4,238 ▼	-1.2%	2,561	0.2%	Aerospace
GGLL Direxion Daily GOOGL Bull 2X Shares	$335,586	$335,586 ▲	New Holding	11,697	0.2%	ETF
META Meta Platforms	$323,915	$7,493 ▲	2.4%	562	0.2%	Computer and Technology
KMI Kinder Morgan	$307,411	$39,942 ▲	14.9%	10,775	0.2%	Energy
JNJ Johnson & Johnson	$305,209	$6,469 ▲	2.2%	1,840	0.2%	Medical
ISRG Intuitive Surgical	$297,162		0.0%	600	0.2%	Medical
GOOG Alphabet	$291,586		0.0%	1,866	0.2%	Computer and Technology
IBB iShares Biotechnology ETF	$281,274	$256 ▲	0.1%	2,199	0.2%	Finance
GLD SPDR Gold Shares	$275,750		0.0%	957	0.2%	Finance
RF Regions Financial	$274,113	$18,883 ▲	7.4%	12,615	0.2%	Finance
T AT&T	$267,228	$267,228 ▲	New Holding	9,449	0.1%	Computer and Technology
ABBV AbbVie	$255,193	$2,514 ▼	-1.0%	1,218	0.1%	Medical
BAC Bank of America	$254,332	$292 ▲	0.1%	6,095	0.1%	Finance
FDVV Fidelity High Dividend ETF	$248,000		0.0%	5,000	0.1%	ETF
KMB Kimberly-Clark	$241,774		0.0%	1,700	0.1%	Consumer Staples
SPY SPDR S&P 500 ETF Trust	$229,292	$559 ▲	0.2%	410	0.1%	Finance
FLTB Fidelity Limited Term Bond ETF	$226,579	$9,768 ▲	4.5%	4,523	0.1%	ETF
MCD McDonald's	$224,906	$4,373 ▲	2.0%	720	0.1%	Retail/Wholesale
IYM iShares U.S. Basic Materials ETF	$219,626	$674 ▲	0.3%	1,629	0.1%	ETF
FLAGSTAR FINANCIAL INC	$216,628	$93 ▲	0.0%	18,643	0.1%	COM NEW
KO Coca-Cola	$215,934	$215,934 ▲	New Holding	3,015	0.1%	Consumer Staples
TFLO iShares Treasury Floating Rate Bond ETF	$201,366	$201,366 ▲	New Holding	3,975	0.1%	ETF
RIG Transocean	$110,953	$38,040 ▲	52.2%	35,001	0.1%	Energy
AVGO Broadcom	$0	$2,813,353 ▼	-100.0%	0	0.0%	Computer and Technology
MGK Vanguard Mega Cap Growth ETF	$0	$275,762 ▼	-100.0%	0	0.0%	ETF
UNH UnitedHealth Group	$0	$217,548 ▼	-100.0%	0	0.0%	Medical
GOOGL Alphabet	$0	$217,421 ▼	-100.0%	0	0.0%	Computer and Technology
SOXX iShares Semiconductor ETF	$0	$213,930 ▼	-100.0%	0	0.0%	ETF

Showing largest 100 holdings. View all holdings.

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Southern Capital Advisors, LLC Top Holdings and 13F Report (2024)

About Southern Capital Advisors, LLC

Investment Activity

Largest Holdings

Largest New Holdings this Quarter

Largest Purchases this Quarter

Largest Sales this Quarter

Sector Allocation Over Time

Latest 13F Holdings and Changes Since Previous Quarterly Filing

More Institutional Buying and Selling Information

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools

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Southern Capital Advisors, LLC Top Holdings and 13F Report (2024)

About Southern Capital Advisors, LLC

Investment Activity

Largest Holdings

Largest New Holdings this Quarter

Largest Purchases this Quarter

Largest Sales this Quarter

Sector Allocation Over Time

Map of 500 Largest Holdings ofSouthern Capital Advisors, LLC

Latest 13F Holdings and Changes Since Previous Quarterly Filing

More Institutional Buying and Selling Information

MarketBeat All Access Features

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools