Chris O'Cull Analyst PerformanceSenior Analyst at Robert W. BairdChris O'Cull is a stock analyst at Robert W. Baird focused in the consumer discretionary sector, covering 26 publicly traded companies. Over the past year, Chris O'Cull has issued 42 stock ratings, including buy and hold recommendations. While full access to Chris O'Cull's proprietary MarketBeat Analyst Ranking is reserved for MarketBeat All Access subscribers, the rating is updated daily to reflect the most recent analyst activity. This profile highlights Chris O'Cull's coverage history, rating activity, and performance tendencies - helping individual investors make more informed trading decisions. Analyst Rankings, Coverage, and Performance StatisticsAnalyst RankingSubscribe to MarketBeat All Access for the analyst's recommendation accuracy rating MarketBeatAverage Return00.00% 12-Month ROISuccess Rate00.00% Profitable RatingsTotal Ratings93 Last 5 YearsBuy Recommendations54.22% 45 Buy RatingsCompanies Covered26 Unique Companies Ratings Distribution83RatingsDistribution of strong buy, buy, hold, and sell ratings by Chris O'Cull.RatingPercentageCount Strong Buy0.0%0 ratings Buy54.2%45 ratings Hold45.8%38 ratings Sell0.0%0 ratingsOut of 83 total stock ratings issued by Chris O'Cull at Robert W. Baird, the majority (54.2%) have been Buy recommendations, followed by 45.8% Hold.Best & Worst CallsBest Call000.0%SBUXApr 2025Subscribe to MarketBeat All Access to get analyst recommendation ROI.Worst Call000.0%WINGSep 2025Subscribe to MarketBeat All Access to get analyst recommendation ROI.Exchange CoverageExchangePercentageCountNYSE53.8% of companies on NYSE14 companiesNASDAQ46.2% of companies on NASDAQ12 companiesChris O'Cull, an analyst at Robert W. Baird, currently covers 26 companies listed on NYSE and NASDAQ, with the majority traded on NYSE.Coverage FocusSector IconSectorPercentageConsumer Discretionary25 companies96.2%Finance1 company3.8%Chris O'Cull of Robert W. Baird specializes in stock coverage within the Consumer Discretionary sector, with additional focus on Finance companies.Coverage IndustriesIndustryPercentageHOTELS, RESTAURANTS & LEISURE22 companies84.6%SPECIALTY RETAIL2 companies7.7%BANKS1 company3.8%DIVERSIFIED CONSUMER SERVICES1 company3.8% About Chris O'CullChris O’Cull is Baird’s Senior Analyst covering Restaurants. He has over 25 years of experience in roles focused on the restaurant industry. Prior to joining Baird in 2026, Chris was a Senior Analyst at Stifel Financial Corp., where he covered restaurants and franchise businesses. Previously, he covered the restaurant sector at KeyBanc and SunTrust Robinson Humphrey. Earlier in his career, Chris served as Director of Marketing, Strategic Planning, and Finance at O’Charley’s Incorporated. Chris graduated from the University of Kentucky with Bachelor of Science degrees in economics and finance, as well as a major in accounting.Follow on LinkedIn Chris O'Cull's Ratings History at Robert W. Baird Custom Range 1 Month 3 Months 6 Months Year-to-Date 1 Year 2 Years 3 Years 4 Years 5 Years All Time Timeframe Start Date End Date All Ratings Strong Buy Buy Hold Sell Rating Recommendation ROI is the percentage between the price on the Report Date to the price 12 months after the report date.Available with a MarketBeat All Access Subscription12-Month ROIUpgrade to All Access to use the All ROI Filter More filters Fewer filters Done 0 Results Export CompanyReport DateActionReport Date Price12-MonthPrice TargetRating12-MonthPrice & ROIDetailsBROSDutch Bros10/2/2026Lower Price Target$38.59$60.00Outperform$0.0000.00% ROIYUMYum! Brands9/16/2026Lower Price Target$140.90$165.00Outperform$0.0000.00% ROIDRIDarden Restaurants8/24/2026Upgrade$221.81$250.00Outperform$0.0000.00% ROIDPZDomino's Pizza8/24/2026Reiterated Rating$341.85$350.00Neutral$0.0000.00% ROICMGChipotle Mexican Grill8/24/2026Reiterated Rating$36.84$40.00Neutral$0.0000.00% ROIBRCBBlack Rock Coffee Bar8/24/2026Reiterated Rating$9.25$10.00Neutral$0.0000.00% ROIJMKEJersey Mike's8/24/2026Initiated Coverage$23.80$27.00Outperform$0.0000.00% ROIEATBrinker International8/24/2026Initiated Coverage$246.06$325.00Outperform$0.0000.00% ROICAVACAVA Group5/20/2026Boost Price Target$78.05$105.00Buy$0.0000.00% ROIBRCBBlack Rock Coffee Bar5/13/2026Lower Price Target$9.48$18.00Buy$0.0000.00% ROI Get the Latest News and Ratings for Your StocksEnter your email address below to receive the latest headlines and analysts' recommendations for your stocks with our free daily email newsletter. TXRHTexas Roadhouse5/12/2026Boost Price Target$183.54$180.00Hold$0.0000.00% ROIVVVValvoline5/11/2026Boost Price Target$34.89$44.00Buy$0.0000.00% ROIPTLOPortillo's5/6/2026Lower Price Target$4.59$5.00Hold$0.0000.00% ROIPLNTPlanet Fitness4/24/2026Lower Price Target$69.13$90.00Buy$0.0000.00% ROISBUXStarbucks4/21/2026Boost Price Target$98.95$115.00Buy$0.0000.00% ROIJACKJack In The Box3/31/2026Lower Price Target$9.06$10.00Hold$0.0000.00% ROIWINGWingstop3/26/2026Lower Price Target$160.35$250.00Buy$0.0000.00% ROIVVVValvoline3/23/2026Upgrade$32.76$42.00Buy$0.0000.00% ROICMGChipotle Mexican Grill3/9/2026Reiterated Rating$35.33Buy$0.0000.00% ROIPLNTPlanet Fitness2/24/2026Set Price Target$82.95$105.00$0.0000.00% ROIWINGWingstop2/19/2026Boost Price Target$269.48$325.00Buy$0.0000.00% ROIWENWendy's2/16/2026Set Price Target$7.48$8.00$0.0000.00% ROIWENWendy's2/5/2026Set Price Target$8.08$9.00$0.0000.00% ROIVVVValvoline2/5/2026Set Price Target$36.40$40.00$0.0000.00% ROICMGChipotle Mexican Grill2/4/2026Lower Price Target$39.10$45.00Buy$0.0000.00% ROICHMGChemung Financial1/28/2026Boost Price Target$58.76$64.00Market Perform$0.0000.00% ROIWINGWingstop1/7/2026Lower Price Target$268.86$290.00Buy$0.0000.00% ROIDPZDomino's Pizza1/7/2026Lower Price Target$406.50$485.00Buy$0.0000.00% ROIPTLOPortillo's1/7/2026Reiterated Rating$4.77$6.00Hold$0.0000.00% ROIXPOFXponential Fitness11/21/2025Lower Price Target$5.51$8.00Hold$0.0000.00% ROIVVVValvoline11/20/2025Lower Price Target$30.29$35.00Hold$0.0000.00% ROIJACKJack In The Box11/20/2025Lower Price Target$14.38$18.00Hold$0.0000.00% ROIYUMYum! Brands11/17/2025Set Price Target$148.05$160.00$0.0000.00% ROIDRVNDriven Brands11/17/2025Set Price Target$14.15$23.00$0.0000.00% ROIPLNTPlanet Fitness11/6/2025Set Price Target$103.08$125.00$0.0000.00% ROICAVACAVA Group11/5/2025Set Price Target$52.20$75.00$0.0000.00% ROIBROSDutch Bros10/31/2025Lower Price Target$56.49$75.00Buy$0.0000.00% ROICAVACAVA Group10/31/2025Lower Price Target$54.27$100.00Buy$0.0000.00% ROISHAKShake Shack10/31/2025Lower Price Target$95.75$105.00Hold$0.0000.00% ROIWINGWingstop10/31/2025Lower Price Target$211.58$300.00Buy$0.0000.00% ROIWhat Could Change After November 3rd? (Ad)Democrats are favored to take the House on November 3rd, needing just five seats to flip the chamber. The last time they controlled Washington, prices rose 9.1% and gasoline climbed 59.9%. Forecast models now put their odds between 61% and 85%. With another policy shift on the table, many investors are reviewing how gold and silver could fit into a retirement plan.Download the free retirement protection guide today.WENWendy's10/31/2025Lower Price Target$8.55$11.00Hold$0.0000.00% ROIEATBrinker International10/24/2025Lower Price Target$125.85$200.00Buy$0.0000.00% ROIWINGWingstop9/9/2025Lower Price Target$304.78$375.00Buy$000.0000.00% ROICMGChipotle Mexican Grill9/9/2025Lower Price Target$39.56$60.00Buy$00.0000.00% ROIMCDMcDonald's8/22/2025Boost Price Target$313.16$315.00Hold$000.0000.00% ROIWENWendy's8/15/2025Set Price Target$10.63$12.00$0.0000.00% ROIPZZAPapa John's International8/15/2025Boost Price Target$47.60$42.00Hold$00.0000.00% ROIMCWMister Car Wash7/31/2025Lower Price Target$5.41$7.50Hold$0.0000.00% ROITXRHTexas Roadhouse7/25/2025Boost Price Target$185.58$188.00Hold$000.0000.00% ROICHMGChemung Financial7/21/2025Boost Price Target$52.38$59.00Market Perform$00.0000.00% ROISBUXStarbucks7/11/2025Boost Price Target$94.57$105.00Buy$000.0000.00% ROIEATBrinker International6/23/2025Boost Price Target$175.98$215.00Buy$000.0000.00% ROIJACKJack In The Box6/20/2025Downgrade$17.06$20.00Hold$00.0000.00% ROICAVACAVA Group6/18/2025Lower Price Target$74.81$125.00Buy$00.0000.00% ROIPLNTPlanet Fitness5/22/2025Set Price Target$103.96$120.00Buy$00.0000.00% ROIBROSDutch Bros5/8/2025Lower Price Target$63.74$82.00Buy$00.0000.00% ROIFWRGFirst Watch Restaurant Group5/7/2025Set Price Target$15.99$17.00$00.0000.00% ROISBUXStarbucks4/30/2025Lower Price Target$78.97$92.00Buy$000.0000.00% ROIJACKJack In The Box4/28/2025Set Price Target$24.51$32.00Buy$00.0000.00% ROICHMGChemung Financial4/22/2025Lower Price Target$42.14$55.00Market Perform$00.0000.00% ROIWENWendy's4/15/2025Lower Price Target$13.29$14.00Hold$0.0000.00% ROITXRHTexas Roadhouse4/15/2025Lower Price Target$162.49$170.00Hold$000.0000.00% ROISHAKShake Shack4/15/2025Lower Price Target$82.97$97.00Hold$000.0000.00% ROISBUXStarbucks4/15/2025Lower Price Target$84.34$103.00Buy$00.0000.00% ROIPZZAPapa John's International4/15/2025Lower Price Target$30.51$38.00Hold$00.0000.00% ROIPZZAPapa John's International3/26/2025Lower Price Target$40.22$40.00Hold$00.0000.00% ROIJACKJack In The Box3/24/2025Lower Price Target$29.48$35.00Hold$00.0000.00% ROIDRIDarden Restaurants3/21/2025Boost Price Target$198.66$215.00Buy$000.0000.00% ROICMGChipotle Mexican Grill3/19/2025Lower Price Target$47.72$65.00Buy$00.0000.00% ROIXPOFXponential Fitness3/14/2025Downgrade$12.27$12.00Hold$0.0000.00% ROIYUMYum! Brands2/28/2025Boost Price Target$153.91$148.00Hold$000.0000.00% ROIWINGWingstop2/28/2025Lower Price Target$228.62$350.00Buy$000.0000.00% ROIPTLOPortillo's2/28/2025Boost Price Target$13.98$17.00Buy$0.0000.00% ROIPLNTPlanet Fitness2/28/2025Lower Price Target$91.56$82.00Hold$00.0000.00% ROIBROSDutch Bros2/28/2025Boost Price Target$76.42$85.00Buy$00.0000.00% ROITXRHTexas Roadhouse2/21/2025Lower Price Target$170.55$172.00Hold$000.0000.00% ROIWENWendy's2/19/2025Lower Price Target$14.99$16.00Hold$0.0000.00% ROITXRHTexas Roadhouse2/14/2025Lower Price Target$170.35$185.00Hold$000.0000.00% ROIBROSDutch Bros2/13/2025Boost Price Target$84.56$74.00Buy$00.0000.00% ROICMGChipotle Mexican Grill2/5/2025Lower Price Target$57.59$68.00Buy$00.0000.00% ROIPTLOPortillo's1/27/2025Upgrade$12.49$16.00Buy$0.0000.00% ROISBUXStarbucks1/27/2025Boost Price Target$98.82$114.00Buy$00.0000.00% ROIEATBrinker International1/27/2025Boost Price Target$150.18$170.00Buy$000.0000.00% ROISHAKShake Shack1/17/2025Lower Price Target$115.21$110.00Hold$000.0000.00% ROIPLNTPlanet Fitness1/17/2025Boost Price Target$105.76$90.00Hold$00.0000.00% ROIWENWendy's1/10/2025Lower Price Target$15.08$17.00Hold$0.0000.00% ROISHAKShake Shack1/10/2025Boost Price Target$129.03$128.00Hold$00.0000.00% ROIQSRRestaurant Brands International1/10/2025Lower Price Target$61.72$68.00Hold$00.0000.00% ROIJACKJack In The Box1/10/2025Lower Price Target$37.83$40.00Hold$00.0000.00% ROIBROSDutch Bros1/10/2025Boost Price Target$55.87$62.00Buy$00.0000.00% ROIThese gold assets are priced for $1,800 gold [it's over $4,000] (Ad)Gold's major miners are generating record free cash flow, with margins as high as 75 percent even after gold's pullback from highs above 4000 an ounce. Yet top junior mining assets remain priced as if gold were still stuck near 1800 an ounce, a gap analyst Garrett Goggin calls the Golden Anomaly. With record cash on hand, majors may soon be forced to buy juniors to secure future production.See the junior gold assets majors may target nextEATBrinker International1/10/2025Boost Price Target$138.49$155.00Buy$000.0000.00% ROI Stock Forecasts and Research Tools Today's Analyst Ratings U.S. Ratings U.K. Ratings Canadian Ratings All Upgrades All Downgrades All Initiations All Price Target Changes Top-Rated Stocks Top Rated Stocks Top-Rated Dividend Stocks Top-Rated Small-Cap Stocks Top-Rated Tech Stocks Most-Upgraded Stocks Most-Downgraded Stocks Lowest-Rated Stocks More Ratings Tools Stock Ratings by Issuer Top-Rated Analysts Top-Rated Brokerages Stock Ratings Screener Free Ratings Newsletter Price Forecasts for Popular Stocks Alphabet (Google) Stock ForecastAmazon Stock ForecastApple Stock ForecastMeta (Facebook) Stock ForecastMicrosoft Stock ForecastNetflix Stock ForecastNvidia Stock ForecastTesla Stock Forecast Top Stock Recommendations by BrokerageThe Goldman Sachs GroupUBS GroupCitigroupBarclaysRoyal Bank Of CanadaMorgan StanleyWells Fargo & CompanyJPMorgan Chase & Co.Jefferies Financial GroupTD CowenTruist FinancialPiper SandlerDeutsche Bank AktiengesellschaftBMO Capital MarketsRaymond James Financial Unlock superior investment research and tools. 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