Compare Stocks: COST, KO, GOOGL, and MSFT

Comparative Price Performance Over Time

Compare Price & Volume

Company	Current Price	50-Day Moving Average	52-Week Range	Market Cap	Beta	Avg. Volume	Today's Volume
COST Costco Wholesale	$939.96 -0.4%	$945.29	$844.06 ▼ $1,096.50	$418.60B	0.87	1.76 million shs	1.51 million shs
GOOGL Alphabet	$335.02 -1.3%	$349.18	$206.20 ▼ $408.61	$4.15T	1.22	24.14 million shs	23.25 million shs
KO CocaCola	$87.95 -0.8%	$85.66	$65.35 ▼ $92.49	$381.51B	0.34	14.08 million shs	14.81 million shs
MSFT Microsoft	$501.02 -1.2%	$436.21	$349.20 ▼ $553.72	$3.77T	1.11	26.52 million shs	21.01 million shs

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Compare Price Performance

Company	1-Day Performance	7-Day Performance	30-Day Performance	90-Day Performance	1-Year Performance
COST Costco Wholesale	-0.17%	-2.83%	-0.84%	-1.09%	+0.06%
GOOGL Alphabet	-2.09%	-2.50%	-4.71%	-6.22%	+59.39%
KO CocaCola	-0.88%	-3.38%	+1.34%	+13.27%	+28.73%
MSFT Microsoft	-1.22%	+4.10%	+9.16%	+14.95%	+0.12%

Compare Price & Volume

Company	Current Price	50-Day Moving Average	52-Week Range	Market Cap	Beta	Avg. Volume	Today's Volume
COST Costco Wholesale	$939.96 -0.4%	$945.29	$844.06 ▼ $1,096.50	$418.60B	0.87	1.76 million shs	1.51 million shs
GOOGL Alphabet	$335.02 -1.3%	$349.18	$206.20 ▼ $408.61	$4.15T	1.22	24.14 million shs	23.25 million shs
KO CocaCola	$87.95 -0.8%	$85.66	$65.35 ▼ $92.49	$381.51B	0.34	14.08 million shs	14.81 million shs
MSFT Microsoft	$501.02 -1.2%	$436.21	$349.20 ▼ $553.72	$3.77T	1.11	26.52 million shs	21.01 million shs

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Compare Price Performance

Company	1-Day Performance	7-Day Performance	30-Day Performance	90-Day Performance	1-Year Performance
COST Costco Wholesale	-0.17%	-2.83%	-0.84%	-1.09%	+0.06%
GOOGL Alphabet	-2.09%	-2.50%	-4.71%	-6.22%	+59.39%
KO CocaCola	-0.88%	-3.38%	+1.34%	+13.27%	+28.73%
MSFT Microsoft	-1.22%	+4.10%	+9.16%	+14.95%	+0.12%

Compare Analyst Forecasts

Company	Consensus Rating Score	Consensus Rating	Consensus Price Target	% Upside from Current Price
COST Costco Wholesale	2.62	Moderate Buy	$1,059.53	12.72% Upside
GOOGL Alphabet	3.04	Buy	$420.19	25.42% Upside
KO CocaCola	2.83	Moderate Buy	$95.76	8.89% Upside
MSFT Microsoft	2.89	Moderate Buy	$562.49	12.27% Upside

Current Analyst Ratings Breakdown

Latest COST, KO, GOOGL, and MSFT Analyst Ratings

Date	Company	Brokerage	Action	Rating	Price Target
9/1/2026	MSFT Microsoft	Bank of America Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Boost Price Target	Buy	$500.00 ➝ $600.00
8/31/2026	MSFT Microsoft	Citigroup Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Reiterated Rating	Market Outperform
8/27/2026	MSFT Microsoft	Weiss Ratings Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Upgrade	Hold (C) ➝ Hold (C+)
8/20/2026	GOOGL Alphabet	Rosenblatt Securities Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Reiterated Rating	Buy	$410.00
8/19/2026	GOOGL Alphabet	Rosenblatt Securities Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Upgrade	Strong-Buy
8/12/2026	MSFT Microsoft	Wells Fargo & Company Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Boost Price Target	Overweight	$650.00 ➝ $700.00
8/11/2026	GOOGL Alphabet	Zacks Research Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Downgrade	Strong-Buy ➝ Hold
8/10/2026	MSFT Microsoft	Sanford C. Bernstein Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Set Price Target		$660.00
8/6/2026	COST Costco Wholesale	Deutsche Bank Aktiengesellschaft Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Reiterated Rating	Buy	$1,120.00
8/5/2026	MSFT Microsoft	Tigress Financial Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Boost Price Target	Buy	$680.00 ➝ $690.00
8/3/2026	MSFT Microsoft	Phillip Securities Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Downgrade	Strong-Buy ➝ Moderate Buy

(Data available from 9/1/2023 forward. View 10+ years of historical ratings with our analyst ratings screener.)

Compare Sales & Book Value

Company	Annual Revenue	Price/Sales	Cashflow	Price/Cash	Book Value	Price/Book
COST Costco Wholesale	$275.24B	1.51	$23.41 per share	40.15	$65.76 per share	14.29
GOOGL Alphabet	$402.84B	10.17	$12.51 per share	26.78	$50.90 per share	6.58
KO CocaCola	$47.94B	7.89	$3.23 per share	27.21	$8.91 per share	9.87
MSFT Microsoft	$331.84B	11.21	$22.26 per share	22.51	$59.58 per share	8.41

Compare Profitability & Earnings

Company	Net Income	EPS	Trailing P/E Ratio	Forward P/E Ratio	P/E Growth	Net Margins	Return on Equity (ROE)	Return on Assets (ROA)	Next Earnings Date
COST Costco Wholesale	$8.10B	$19.88	47.28	41.76	4.31	3.01%	28.04%	10.63%	9/24/2026 (Estimated)
GOOGL Alphabet	$132.17B	$19.91	16.83	22.71	0.98	54.77%	51.32%	35.42%	10/28/2026 (Estimated)
KO CocaCola	$13.11B	$3.33	26.41	24.99	3.10	28.56%	39.38%	13.18%	10/20/2026 (Estimated)
MSFT Microsoft	$133.75B	$17.96	27.90	21.61	1.63	40.31%	31.98%	18.70%	10/28/2026 (Estimated)

Latest COST, KO, GOOGL, and MSFT Earnings

Date	Quarter	Company	Consensus Estimate	Reported EPS	Beat/Miss	Gap EPS	Revenue Estimate	Actual Revenue
9/24/2026	Q4 2026	COST Costco Wholesale	$6.56	N/A	N/A	N/A	$94.46 billion	N/A
7/29/2026	Q4 2026	MSFT Microsoft	$4.24	$4.74	+$0.50	$4.81	$87.62 billion	$90.01 billion
7/28/2026	Q2 2026	KO CocaCola	$0.9320	$0.97	+$0.0380	$1.03	$13.17 billion	$13.37 billion
7/22/2026	Q2 2026	GOOGL Alphabet	$2.89	$9.11	+$6.22	$9.11	$117.07 billion	$119.80 billion

Compare Dividends

Company	Annual Payout	Dividend Yield	5-Year Annualized Dividend Growth	Payout Ratio	Years of Consecutive Growth
COST Costco Wholesale	$5.88	0.63%	+12.75%	29.58%	22 Years
GOOGL Alphabet	$0.88	0.26%	N/A	4.42%	1 Years
KO CocaCola	$2.12	2.41%	+4.46%	63.66%	64 Years
MSFT Microsoft	$3.64	0.73%	+10.21%	20.27%	23 Years

Latest COST, KO, GOOGL, and MSFT Dividends

Announcement	Company	Period	Amount	Yield	Ex-Dividend Date	Record Date	Payable Date
7/15/2026	KO CocaCola	quarterly	$0.53	2.57%	9/15/2026	9/15/2026	10/1/2026
7/22/2026	GOOGL Alphabet	quarterly	$0.22	0.28%	9/4/2026	9/7/2026	9/14/2026
6/10/2026	MSFT Microsoft	quarterly	$0.91	0.76%	8/20/2026	8/20/2026	9/10/2026
7/8/2026	COST Costco Wholesale	quarterly	$1.47	0.63%	7/24/2026	7/24/2026	8/7/2026

(Data available from 1/1/2013 forward)

Compare Debt

Company	Debt-to-Equity Ratio	Current Ratio	Quick Ratio
COST Costco Wholesale	0.17	1.07	0.61
GOOGL Alphabet	0.16	2.72	2.64
KO CocaCola	0.97	1.30	1.12
MSFT Microsoft	0.07	1.23	1.22

Compare Ownership

Institutional Ownership

Company	Institutional Ownership
COST Costco Wholesale	68.48%
GOOGL Alphabet	40.03%
KO CocaCola	70.26%
MSFT Microsoft	71.13%

Insider Ownership

Company	Insider Ownership
COST Costco Wholesale	0.10%
GOOGL Alphabet	11.61%
KO CocaCola	0.90%
MSFT Microsoft	0.03%

Compare Miscellaneous Stats

Company	Employees	Shares Outstanding	Free Float	Optionable
COST Costco Wholesale	341,000	443.48 million	443.04 million	Optionable
GOOGL Alphabet	190,820	12.23 billion	10.81 billion	Optionable
KO CocaCola	65,900	4.30 billion	4.26 billion	Optionable
MSFT Microsoft	223,000	7.43 billion	7.42 billion	Optionable

COST, KO, GOOGL, and MSFT Headlines

Recent News About These Companies

Microsoft (NASDAQ:MSFT) Stock Price Down 1.2% - Here's Why

4 hours ago | marketbeat.com

Dow Jones Software Giant Microsoft, AI Leader Palantir Eye Latest Entries

September 1 at 4:07 PM | finance.yahoo.com

Microsoft (MSFT) Extends HUMAIN Tie Up As Valuation Questions Come Back Into Focus

September 1 at 4:07 PM | finance.yahoo.com

Microsoft's AI strategy accelerates cloud growth and efficiency: analysts

September 1 at 4:07 PM | proactiveinvestors.com

Microsoft 365 outage drags on, but things are improving - TechCrunch

September 1 at 3:51 PM | news.google.comN

Microsoft's AI strategy accelerates cloud growth and efficiency: analysts

September 1 at 3:35 PM | proactiveinvestors.com

Microsoft: Why This Is The Hyperscaler Pick In My Recommended Stock Portfolio

September 1 at 2:30 PM | seekingalpha.com

Why Microsoft's stock could rally another 20% even after a summer winning streak

September 1 at 2:00 PM | marketwatch.com

Microsoft Stock (NASDAQ:MSFT) Slips Despite End of OneDrive Prompts

September 1 at 1:11 PM | tipranks.com

Microsoft (MSFT) Stock Poised for Breakout as BofA Elevates Price Target to $600

September 1 at 12:51 PM | blockonomi.com

Microsoft and Salesforce: Bank of America Says One Software Stock Is a Buy, but the Other Has Almost 40% Downside

September 1 at 12:31 PM | tipranks.com

Prediction: Microsoft Stock Will Double on This Date

September 1 at 12:11 PM | 247wallst.com

Prediction: Microsoft Stock Will Double on This Date

September 1 at 12:00 PM | 247wallst.com

Big Tech Spent Over $1 Trillion on AI. The Bill Does Not Arrive Until It Depreciates.

September 1 at 11:41 AM | 247wallst.com

Big Software Names Bounced Back in August. Can They Sustain Their Recent Rally?

September 1 at 11:31 AM | investopedia.com

QUICK SPARK: Microsoft's AI Spending Pays Off With Azure Growth Set to Reach 45%

September 1 at 11:30 AM | benzinga.com

Microsoft Stock Hasn’t Done Much This Year. Why Azure Growth Means the Stock Has 19% Upside.

September 1 at 11:06 AM | finance.yahoo.com

Palantir’s Sovereign AI Pitch Tests Microsoft’s Cloud-First AI Bet (MSFT)

...

September 1 at 10:30 AM | marketbeat.com

Microsoft Stock Hasn't Done Much This Year. Why Azure Growth Means the Stock Has 19% Upside.

September 1 at 10:30 AM | barrons.com

Laurel Now Available in the Microsoft Marketplace

September 1 at 10:00 AM | businesswire.com

Microsoft and Tesla Enter September With Momentum but Which Is Better?

September 1 at 9:51 AM | 247wallst.com

New MarketBeat Followers Over Time

Media Sentiment Over Time

Top Headlines

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COST, KO, GOOGL, and MSFT Company Descriptions

Costco Wholesale NASDAQ:COST

$939.96 -3.93 (-0.42%)

As of 04:00 PM Eastern

Costco Wholesale Corporation, together with its subsidiaries, engages in the operation of membership warehouses in the United States, Puerto Rico, Canada, Mexico, Japan, the United Kingdom, Korea, Australia, Taiwan, China, Spain, France, Iceland, New Zealand, and Sweden. The company offers branded and private-label products in a range of merchandise categories. It offers merchandise, such as sundries, dry groceries, candies, coolers, freezers, deli, liquor, and tobacco; appliances, electronics, health and beauty aids, hardware, garden and patio products, sporting goods, tires, toys and seasonal products, office supplies, automotive care products, postages, tickets, apparel, small appliances, furniture, domestics, housewares, special order kiosks, and jewelry; and meat, produce, service deli, and bakery products. The company also operates gasoline, pharmacies, optical, food courts, hearing-aid centers, and tire installation centers; and offers business delivery, travel, grocery, and various other services online. It also operates e-commerce websites. The company was formerly known as Costco Companies, Inc. and changed its name to Costco Wholesale Corporation in August 1999. Costco Wholesale Corporation was founded in 1976 and is based in Issaquah, Washington.

Alphabet NASDAQ:GOOGL

$335.02 -4.33 (-1.28%)

As of 04:00 PM Eastern

Alphabet Inc. offers various products and platforms in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment provides products and services, including ads, Android, Chrome, devices, Gmail, Google Drive, Google Maps, Google Photos, Google Play, Search, and YouTube. It is also involved in the sale of apps and in-app purchases and digital content in the Google Play and YouTube; and devices, as well as in the provision of YouTube consumer subscription services. The Google Cloud segment offers infrastructure, cybersecurity, databases, analytics, AI, and other services; Google Workspace that include cloud-based communication and collaboration tools for enterprises, such as Gmail, Docs, Drive, Calendar, and Meet; and other services for enterprise customers. The Other Bets segment sells healthcare-related and internet services. The company was incorporated in 1998 and is headquartered in Mountain View, California.

CocaCola NYSE:KO

$87.95 -0.72 (-0.81%)

As of 03:58 PM Eastern

The Coca-Cola Company, a beverage company, manufactures, markets, and sells various nonalcoholic beverages worldwide. The company provides sparkling soft drinks, sparkling flavors; water, sports, coffee, and tea; juice, value-added dairy, and plant-based beverages; and other beverages. It also offers beverage concentrates and syrups, as well as fountain syrups to fountain retailers, such as restaurants and convenience stores. The company sells its products under the Coca-Cola, Diet Coke/Coca-Cola Light, Coca-Cola Zero Sugar, caffeine free Diet Coke, Cherry Coke, Fanta Orange, Fanta Zero Orange, Fanta Zero Sugar, Fanta Apple, Sprite, Sprite Zero Sugar, Simply Orange, Simply Apple, Simply Grapefruit, Fresca, Schweppes, Thums Up, Aquarius, Ayataka, BODYARMOR, Ciel, Costa, Dasani, dogadan, FUZE TEA, Georgia, glacéau smartwater, glacéau vitaminwater, Gold Peak, Ice Dew, I LOHAS, Powerade, Topo Chico, AdeS, Del Valle, fairlife, innocent, Minute Maid, and Minute Maid Pulpy brands. It operates through a network of independent bottling partners, distributors, wholesalers, and retailers, as well as through bottling and distribution operators. The company was founded in 1886 and is headquartered in Atlanta, Georgia.

Microsoft NASDAQ:MSFT

$501.02 -6.27 (-1.24%)

As of 04:00 PM Eastern

Microsoft Corporation develops and supports software, services, devices and solutions worldwide. The Productivity and Business Processes segment offers office, exchange, SharePoint, Microsoft Teams, office 365 Security and Compliance, Microsoft viva, and Microsoft 365 copilot; and office consumer services, such as Microsoft 365 consumer subscriptions, Office licensed on-premises, and other office services. This segment also provides LinkedIn; and dynamics business solutions, including Dynamics 365, a set of intelligent, cloud-based applications across ERP, CRM, power apps, and power automate; and on-premises ERP and CRM applications. The Intelligent Cloud segment offers server products and cloud services, such as azure and other cloud services; SQL and windows server, visual studio, system center, and related client access licenses, as well as nuance and GitHub; and enterprise services including enterprise support services, industry solutions, and nuance professional services. The More Personal Computing segment offers Windows, including windows OEM licensing and other non-volume licensing of the Windows operating system; Windows commercial comprising volume licensing of the Windows operating system, windows cloud services, and other Windows commercial offerings; patent licensing; and windows Internet of Things; and devices, such as surface, HoloLens, and PC accessories. Additionally, this segment provides gaming, which includes Xbox hardware and content, and first- and third-party content; Xbox game pass and other subscriptions, cloud gaming, advertising, third-party disc royalties, and other cloud services; and search and news advertising, which includes Bing, Microsoft News and Edge, and third-party affiliates. The company sells its products through OEMs, distributors, and resellers; and directly through digital marketplaces, online, and retail stores. The company was founded in 1975 and is headquartered in Redmond, Washington.

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Compare Stocks

Comparative Price Performance Over Time

Compare Price & Volume

Compare Price Performance

Compare Price & Volume

Compare Price Performance

Compare Analyst Forecasts

Current Analyst Ratings Breakdown

Latest COST, KO, GOOGL, and MSFT Analyst Ratings

Compare Sales & Book Value

Compare Profitability & Earnings

Latest COST, KO, GOOGL, and MSFT Earnings

Compare Dividends

Latest COST, KO, GOOGL, and MSFT Dividends

Compare Debt

Compare Ownership

Institutional Ownership

Insider Ownership

Compare Miscellaneous Stats

COST, KO, GOOGL, and MSFT Headlines

Recent News About These Companies

New MarketBeat Followers Over Time

Media Sentiment Over Time

Top Headlines

COST, KO, GOOGL, and MSFT Company Descriptions

Costco Wholesale NASDAQ:COST

Alphabet NASDAQ:GOOGL

CocaCola NYSE:KO

Microsoft NASDAQ:MSFT

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